This document provides guidance on persuasive public speaking. It discusses the components of an effective persuasive speech, including establishing ethos (credibility) through competence, wisdom, and character; using logical arguments (logos) with a clear purpose, credible sources, and absence of false facts; and appealing to emotions (pathos) by addressing things like needs, fears, and sympathies. It also offers tips on how to structure an argument, consider your audience, and sell your point of view through techniques like the elaboration likelihood model and Monroe's motivated sequence.

1. Persuasive Public Speaking If you are opinionated, here is your chance.

5. Components of the persuasive speech

7. Ethos

11. Logos

20. Pathos

23. And remember that all of this has to be arranged in a way that makes sense

24. INSPIRATION