2. The Next Steps to Networking
• Stay top of mind with more people
– Strategic Networking Partners
– Social Media
– Email Marketing
– Direct Mail
• Be Found
– SEO (Search Engine Optimization)
– Search Engine Traffic: Google 83% Yahoo 8% Bing 5%
Internet Marketing Tools are FREE
4. Over Whelming…
but FREE!?!
• Google Alerts
• Google Reader
• Google Insights/Search
• Google Blog Search
• Google Analytics
• Photograph Sharing – Flickr & Picasa
• YouTube
• Social Bookmarking – StumbleUpon, Digg, Reddit.
Delicious
5. Google Alerts is content change detection
and notification service, offered by the
search engine company Google
6. Google Blog Search enables you to find out
what people are saying on any subject of
your choice.
http://www.google.com/blogsearch
7. Google Reader is a Web-based
aggregator, capable of reading Atom
and RSS feeds online or offline.
8. Google Insights for Search is a service by Google similar to
Google Trends[1], providing insights into the search terms
people have been entering into the Google search engine.
http://www.google.com/insights/search
9. Google Analytics (GA) is a free service offered
by Google that generates detailed statistics
about the visitors to a website.
10. Picasa is an image organizer and image viewer for
organizing and editing digital photos, plus an
integrated photo-sharing website, owned by Google
since 2004
11. YouTube is a video-sharing website for amateurs
and professionals to distribute videos.
12. Social bookmarking is a method for Internet
users to organize, store, manage and search
for bookmarks of resources online