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Last updated: 15 April2013
Official Rules for the Apps for Good Awards Apps Competition
1. These terms and conditions ("Official Rules") for the Apps for Good Awards Apps Competition
(“Competition”) are a binding legal agreement between the School (as defined below) and CDI Apps
for Good Limited ("CDI") of62 Wilson Street, LondonEC2A 2BU.Bysubmitting an Entry (as defined
below), the Teacher confirms that (s)he will, and that (s)he has obtained the consent of each member
of the Team (as defined below) and (where applicable) a parent/guardianthat (s)he will, comply with
and accept these Official Rules.
2. The Competition commences at 12:00:01 a.m. GMT on 19th April 2013 and ends at 11:59:59 p.m.
BSTon 30 April2013 ("Competition Period").
Entering the Competition
3. To be eligible for the Competition:
(a) there must be at least 2 (two) individuals of between 8 (eight) years of age and 18 (eighteen)
years of age (inclusive) at the date of entry who wish to enter the Competition together
("Team");
(b) all members of the Team must attend the same school or college which is participating in CDI's
Apps for Good training course (a "School"); and
(c) a teacher from, and duly authorised to act on behalf of, the School ("Teacher") mustensure that
all assignments are uploaded and approved on the appsforgood.org (“Platform”).
4. In order to enter the Competition, the Teacher will need to approve the following online to CDI on
behalf of the Team:
(a) A completed Team profile on the Platform including all 10course assignments for 2012/13 Mobile
Course
(b) An elevator pitch video no longer than 90 (ninety) seconds in length also uploaded and
approved on the Team profile
together with the online entry form, the "Entry". CDI will not be able to return any part ofan Entry.
5. The Competition is not open to a Team with any Member who is:
(a) under8 (eight) years of age or over 18 (eighteen) years of age at the date of entry; or
(b) between 8 (eight) years of age and 18 (eighteen) years of age (inclusive) at the date of entry
and who is related to, or living in the same household as, any employees, independent
contractors, officers and/or directors of CDI or the advertising, promotion and fulfillment
agencies or legal advisors of CDI.
6. The Teacher may only submit1 (one) Entry to the Competition for each Team.
7. Upon receipt, CDI will allocate each Entry to category it reasonably considers to be the most
appropriate for the applicable Entry ("Category"). CDI reserves the right to move an Entry after
allocation to a different Category if, in CDI's reasonable opinion, it becomes aware that the Entry is
better suited to that Category.
8. Each Entry received by CDI during the Competition Periodwill be entered into the Competition.
9. Bysubmitting an Entry, the School confirms that it has the consent of each member of the Team to:

2. (a) grant CDI the right to use all information and data supplied in the Entry for the purpose of
operating the Competition [and for its other internal business purposes]; and
(b) to the extent possible, grant CDI a royalty-free licence of all intellectual property rights in the
Entry (including, without limitation, the App) to the extent that CDI deems necessary for it to run
and promote the Competition.
10. By submitting an Entry, the School represents and warrants that it has, to the extent possible,
confirmed that all parts of such Entry are the Team's work and that no materialssubmitted to CDI will
breach any law or infringe the rights (including, without limitation, intellectual property rights) of any
third party.
11. CDI is not responsible for:
(a) any problems or technical, hardware or software malfunctions of any telephone network,
telephone lines, website, hardware or software used to submit an Entry;
(b) the failure of any Entry to be received by CDI due to technical problems, human error, traffic
congestion or unavailable network connections on the internet or at any website, or any
combination thereof; or
(c) any failed, incorrect, inaccurate, incompleteor delayed Entry, whether caused by the sender or
by any of the equipment or programming associated with or utilisedin theCompetition.
How the Competition Will Work
12. The Competition is split up into 6 (six)Categories, each of which is supported by one of CDI's
sponsors ("Sponsors"). The Categories and Sponsors are:
Connected Communities – Talk Talk
Information and Learning – Thomson Reuters
Saving, Spending and Giving – Barclaycard
Power to do More – Dell
Our World – SAP
Keep Moving - BlackBerry
13. The Competition will be judged in the following three (3) stages:
Stage 1
Once the Competition Period has ended, a judging panel including independent expert volunteers
and representatives of CDI will review all of the Entries and will allocate each Entry to its appropriate
Category and pick a maximum of 10 (ten)Entries for each Categoryto go forward to Stage 2. The
judging panel will judge the Entries on:
Problem definition
Is the scenario the team is attempting to address clear and well thought out?
How is the problem currently being solved, if at all?
Understanding users
What are the team’s specific target markets?

3. Has the team understood their target users and their needs in a credible way, i.e. through being
affected by the problem themselves or having a direct link to potential users?
Understanding the market
Has the team considered and adequately differentiated from competing apps or other alternative
solutions to the problem?
What is the unique selling point of the app?
How will the team generate their first 1000 users?
Data feasibility
Has the team considered where exactly they will get the data from, if needed? (e.g. does data
come from users, oris it government data?)
Are there appropriate incentives for whoever is providing the data?
Technical Implementation
How complex is the app?
Does it exploit the key functions of a smartphone handset in a simple way?
What is the minimum viable specification for the initial product, and what features could be
released later?
Stage 2
Each Category will have a judging panel of between 3 (three) and 5 (five) judges ("Stage 2Panel"),
consisting of up to 3 (three) representatives of the Sponsor for that Category, 1 (one)representative of
CDI and up to 2 (two) independent experts recruited from the mobile community who volunteer with
CDI to work on the Apps for Good training course ("Apps for Good Expert Community"). The Stage
2 Panel will review the shortlist of Entries for that Category from Stage 1 and pick up to 4 (four) of
their top Entries ("Finalists").
Stage 3
The Finalists in each Category will be asked to attend a presentation at LSO St Luke’sinLondon on
the 11 June 2013 at a time which CDI will confirm when notifying the Finalists. At the presentation,
each Finalist will pitch its App to a judging panel of between 3 (three) and 5 (five) judges ("Finalist
Panel"), consisting of up to 3 (three) representatives of the Sponsor for that Category, 1 (one)
representative of the Apps for Good Expert Community and 1 (one) representative of CDI.The Finalist
Panel will select an overall winner in each Category ("Winning Team").
14. If a Finalist is unable to attend the presentation at Stage 3 as set out above, CDI has the right to
remove its Entry from the Competition and replace it with another Entry.
The Prize
15. Each Winning Team will have its App professionally developed to be made available on app stores
such as Apple's Apps Store and Google Play (store examples are for illustrative purposes only)
("Prize"). In order to take advantage of the Prize, each member of a Winning Team will be required to
sign an agreement with CDI, appointing CDI to act as the Winning Team's agent (or, if a Team
member is under 18 (eighteen) years of age, that member's parent/guardian will have to sign on
his/her behalf) (the "Agency Agreement"). A copy of the Agency Agreement is available
here:http://www.slideshare.net/CDIEurope

4. 16. Every member of a Winning Team (if 18 (eighteen) years of age) or a parent/guardian of every
member of a Winning Team (if under 18 (eighteen) years of age) must sign the Agency Agreement. If
any member of a Team or parent/guardian (as applicable) does not sign the Agency Agreement then
that Winning Team will not be eligible for the Prize and its Entry will be withdrawn and another
Winning Team chosen.
General
17. If the Team, any member of the Team and/or the School or Teacher breaches any of the rules set out
in these Official Rules, at any stage of the Competition, CDI has the right to withdraw that Entry from
the Competition and chose another Team to take its place.
18. Bysubmitting an Entry, the School confirms that it has obtained the consent of each member of the
Team or his/her parent/guardian (as applicable) to receive e-mail updates on the Competition.
19. By submitting the Entry on behalf of the Team and School, the Teacher agrees to receive e-mail
notifications from CDI regarding the status of the Competition and information which (s)he must pass
on to the members of the Team.
20. Bysubmitting an Entry on behalf of the Team, the School confirms that it has obtained the consent of
each member of a Teamfor CDI to use the Team name and any part of the Entry which is covered by
paragraph 4(a) to 4(c) (inclusive) above in Stage 3 and in any publicity materialsdisplayed in the
United Kingdom or online and/or as a case study in CDI's Apps for Good training course during the 2
(two) years following the end of the Competition Period.
21. CDI reserves the right, in its sole discretion, to cancel, modify or suspend the Competition if any
computer virus, bugs or other technical issues, or other causes beyond the control of CDI, corrupt the
administration, security or proper functioning of the Competition, and will use reasonable endeavours
to notify each member of a Team of such cancellation, modification or suspension.
22. By submitting an Entry on behalf of the Team, the School agrees that: (a) CDI's liability relating to any
claim made by the Teacher under these Official Rules shall be limited to £100; and (b) under no
circumstances will the Schoolbe able to obtain any award for any damages not reasonably
foreseeable by the School or CDI on the date on which the Entry was submitted.
23. Nothing in these Official Rules shall exclude or limit CDI's liability for fraudulent misrepresentation or
for death or personal injury resulting from negligence by CDI and/or its employees or agents.
24. CDI accepts no liability for any damage to any computer system or loss of data that results from
access to and completion of the Entry and CDI cannot guarantee that any files downloaded are free
from viruses, contamination or destructive features.
25. If any provision of these Official Rules is found by a court or a regulator to be invalid or unenforceable
the other provisions shall continue to apply.
26. CDI shall be the sole interpreter of these Official Rules. In the event of any dispute concerning these
Official Rules, the laws of England and Waleswill apply. If the School wishes to take court
proceedings against CDIit must do so within England and Wales.
27. As data controller, CDI will process any personal data in accordance with the Data Protection Act
1998 and its privacy policy which can be found here http://www.appsforgood.org/public/privacy-policy
28. These Official Rules will be available at http://www.slideshare.net/CDIEuropeduring the Competition
Period and until the Winning Teams are officially announced. To obtain a copy of these Official Rules,
print them from http://www.slideshare.net/CDIEuropeor send a self-addressed, stamped envelope to:

5. “Apps for Good Awards Apps Competition”, c/o CDI Apps for Good of 125-127 Mare Street, London
E8 3RH.
29. If you have any questions regarding the Competition or would like to obtain thenames of the Winning
Teams, send a self-addressed, stamped envelope to: “Apps for Good Awards Apps Competition”, c/o
o CDI Apps for Good of 125-127 Mare Street, London E8 3RH or email contact@appsforgood.org