CCI Media Moscow inventory

1. MOSCOW
PROPOSAL FROM CCI MEDIA
Please check latest quote
and availabilities with us.
Just send an e-mail to:
pcotting@cci-media.com

2. MOSCOW – „OWNING the most important STREETS“
Duration : 28 days
Circuit: Network_2011
Quantity: 75 BILLBOARDS
Format: 6 x 3 Meters
Your Price, including
- Russian Taxes
- Production Costs
- Net/net
Please ask us for the latest rate
*Price in Russian Rubles.Total subject to change due to currency rates at time of booking

3. MOSCOW – „OWNING the most important STREETS“
DATA
 Number of billboards in the campaign : 75
 Number of billboards analyzed: 75
 Duration (days) 28 Days
 Contacts per day 5’467’700
 Gross Contacts for campaign of 28 days app. 153 million
 Daily reach (elder 18+) (%) 20,7% of the whole
Moscow population
reached every day!*
*Report based on the Espar-Analyst data

4. MOSCOW – „OWNING the most important STREETS“
FREQUENCY DISTRIBUTION
Frequency distribution
% Contacts (depending on contacts quantity)
1 22,85 15 0
2 31,66 14 0
3 8,83 13 0
4 14,23 12 0
11 0.33
5 10
10
Contacts per day 0.47
6 4,88
9 1.4
7 3,96 8 1.38
8 1,38 7 3.96
9 1,4 6 4.88
10 0,47 5 10
4 14.23
11 0,33
3 8.83
12 0
2 31.66
13 0 1 22.85
14 0 0 5 10 15 20 25 30 35
15 0 Percentage (%)

5. MOSCOW – „OWNING the most important STREETS“
ACCUMULATED REACH
Day Reach
1 20,01
2 32,49
3 41,01
Accumulated reach (depending on campaign duration)
4 47,21
5 51,91
90
6 55,6
7 58,58 80
8 61,03
9 63,08 70
10 64,83
11 66,33 60
12 67,63
Охват (%)
13 68,78 50
14 69,79
15 70,69 40
16 71,5
17 72,23 30
18 72,89
19 73,49 20
20 74,04
21 74,54 10
22 75,01
0
23 75,44 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28
24 75,83
25 76,2 Campaign duration (days)
26 76,55
27 76,87
28 77,17

6. MOSCOW – „OWNING the most important STREETS“
ACCUMULATED FREQUENCY
Day Frequency
1 3,12
2 3,85
Frequency (in accordance with duration of the campaign)
3 4,57
25
4 5,29
5 6,02
6 6,74
7 7,47 20
8 8,19
9 8,91
10 9,64
11 10,36 15
Frequency
12 11,09
13 11,81
14 12,53
10
15 13,26
16 13,98
17 14,71
18 15,43 5
19 16,15
20 16,88
21 17,6
22 18,33 0
23 19,05 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28
24 19,77 Campaign duration (days)
25 20,5
26 21,22
27 21,95
28 22,67

7. Your personal contact: Dr. Patrick Cotting
pcotting@cci-media.com
+41 79 637 04 19 / +41 43 541 40 00