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Are consumers being left behind in the digital race?,[object Object],Jillian Pitt,[object Object],Consumer Focus,[object Object],NGA 2009,[object Object]
Consumer FocusCampaigning for a fair deal for all consumers,[object Object],Consumer Focus will:,[object Object],“ Make a difference to people’s lives as consumers, particularly the more vulnerable, by championing policy changes that put people at the heart of what we do”,[object Object]
Consumer Focus – The Consumers, Estate Agents and Redress Act 2007,[object Object],Lists:,[object Object],(a) disabled or chronically sick individuals; ,[object Object],(b) individuals of pensionable age; ,[object Object],(c) individuals with low incomes; ,[object Object],(d) individuals residing in rural areas,[object Object],But not comprehensive or inclusive,[object Object]
Who is being left behind?,[object Object],Twice as many participants (58%) with a household income of less than £11.5k did not have a PC or a laptop compared to the national average (26%),[object Object],Nearly two thirds (62%) of low income households did not have access to the internet via any device at home compared to 7% of those earning £30k and above.,[object Object],Source: Ofcom Nations and Tracker Data Q1. 2009,[object Object]
Affordability is an issue,[object Object],31 per cent of participants with a household income of less than £11.5k did not have a landline phone to make and receive calls compared to 3 per cent from the highest income bracket (£30k and above),[object Object], 29% of lower income households used their landline at home for internet access compared to 69% of those earning £30k and above.,[object Object],Source: Ofcom Nations and Tracker Data Q1. 2009,[object Object]
Access ,[object Object],“ In delivering a digital inclusion strategy, the strategy needs, first and foremost, to meet the digital and social needs of the most excluded in society”,[object Object],“People need to be at the centre of the whole thing and an emphasis placed on social needs and experiences”  ,[object Object],Source: Delivering Digital Inclusion, summary of consultation responses.  April 2009,[object Object]
The Good News,[object Object],Raceonline 2012 – tackling digital exclusion and setting a target to get 4 million of the most socially excluded online.,[object Object],UKOnline Centres – offering people the chance to gain training and confidence in using the internet,[object Object],Home Access – Providing financial assistance to low income families with children,[object Object]
Is access enough? ,[object Object],Not just physical access to pipes and wires,[object Object],Equipment and software must be easy to use and suit consumer’s needs,[object Object],Location dependent,[object Object],Trustworthy support for computer maintenance ,[object Object],Afford on-going costs (especially when things go wrong) ,[object Object]
What Consumer Focus wants to see,[object Object],A Universal Service Obligation that pays due attention to availability, fairness and access,[object Object],A debate between all stakeholders on how best to fund NGA superfast broadband technology,[object Object],An assurance that consumers will be able to access public services offline as well as online,[object Object]
Contact:,[object Object],Consumer Focus ,[object Object],Web: www.consumerfocus.org.uk,[object Object],Tel: 020 7799 7900,[object Object],Jillian.Pitt@consumerfocus.org.uk,[object Object],Thank you for listening !,[object Object]

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Jillian Pitt NextGen 09

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