Learn how Datotel, a provider of cloud computing, co-location and Infrastructure as a Service (IaaS) is using CA DCIM to help run their data centers more efficiently. For more information on DevOps solutions from CA Technologies, please visit: http://bit.ly/1wbjjqX

1. OpsCenter
Case Study: Datotel Extended the Power of
Infrastructure Management to the Physical Layer
of the Data Center – Power, Space and Cooling
David Brown, Datotel
Jose Mora, CA Technologies
OCX54S #CAWorld

2. Join the conversion on social media
Use #CAWorld #DevOps #DCIM for this session
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3. The Data Center’s Connection to the Business
CA Technologies’ Approach to DCIM
Datotel Use Case
Topics
1
2
3
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4. 5 © 2014 CA. ALL RIGHTS RESERVED.

5. CA DCIM delivers value…
Increase
Efficiency
Enhance
Agility
Manage
Risk
Improve
Visibility
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6. …and extends IT Management to the physical layer
Mobility Social
Big Data
Space Power Cooling
Infrastructure
Gap
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Client
Experience
• Data Center
Build
• Retrofit
• Optimization
• Consolidation
• Colocation
• Cloud
DATA CENTER CAPACITY

7. CA DCIM: a robust and comprehensive solution
Power & Cooling
Re a l - t ime P hy s i c a l
Service Mgmt Workload
Resource Management
Capacity & Inventory
IT Management & Business Services
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Virtualization
Business Integration
Lifecycle
3D Visualization
Asset Management
Capacity Analysis
Planning
Data Collection
Analysis
Reporting
Alerting
Control
Automated
Auto-discovered
Workflow-enabled
Cross-platform
Cross-vendor
L o g i c a l
Monitor
Make Business-Relevant
Manage

8. Magic Quadrant for Data Center Infrastructure
Management Tools
Gartner Inc., Magic Quadrant for Data Center Infrastructure Management Tools,
Analyst(s): Jay E. Pultz, David J. Cappuccio, April Adams, Federico De Silva, Naveen
Mishra, Henrique Cecci,Rakesh Kumar, 22 September 2014
This graphic was published by Gartner, Inc. as part of a larger research document and should be evaluated in the context of the entire document. The
Gartner document is available upon request from CA Technologies.
Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those
vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner's research organization and should
not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of
merchantability or fitness for a particular purpose.
Gartner positions CA Technologies in
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the “Leaders” Quadrant
“Companies in the Leaders quadrant offer a
comprehensive range of DCIM functions and
capabilities. Leaders are performing well, have a clear
vision of the market's direction, and are actively building
competencies and adding or enhancing functions to
sustain their leadership within
the market.
Leaders typically have a relatively high level of market
strength. Leaders show evidence of superior vision and
execution on current and anticipated customer
requirements, and they receive
positive customer feedback for large, complex DCIM
implementations (such as hosting data
centers) and related service and support.”*

9. Approach to DCIM
North American DC
Latin American DC
FACILITIES IT INFRASTRUCTURE
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EMEA DC
Asia Pacific DC
CA DCIM technology
Multiple Protocols
Multiple Protocols
BMS 1,2,…
APP 1 APP 2
Other
APP 3

10. Common use cases
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Data Center
Planning
Capacity
Analysis
Asset
Management
Placement &
Provisioning
Power
Monitoring
Environmental
optimization &
alerting
…what are your priorities?

11. CA DCIM Customer Profile
Major Insurance Company
 Fortune 100 insurance company
 Over 900 offices in 27 countries and over 50,000 employees
 Requires CA DCIM to automate energy management to ensure sufficient
power availability
Solution
■ CA DCIM Gateway automates
data collection, polling data
via Modbus TCP/Serial,
BACnet and SNMP
- Over 1,000 data points
■ Monitoring
- Real-time power draw by
circuit/rack/plug
- Comparing branch circuit
monitoring and power strip
data points
- Balancing across 3
electrical phases
Challenge
■ Expected to be impacted by
insufficient power
availability
■ Directive to reduce costs
Data Center Profile
■ 54,000 sq. ft. data center
- 3 Generators
- 33 PDUs
- 28 CRACs
- 1 BMS
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Results
■ Automation enabled retiring
use of spreadsheets, and
manual BMS readings &
walk-throughs
■ Acquired visibility into
required energy and power
availability metrics via
specialized views configured
by role
■ Saved time and money on
automation of data
collection
■ Gained peace of mind via
insight into power chain and
capacity

12. CA DCIM Customer Profile
Large Retailer
 Fortune 500 company
 One of Web’s largest e-commerce sites in addition to bricks and mortar
 Required CA DCIM for real time monitoring of power, space, and cooling
 Now expanding use of CA DCIM suite to meet asset management needs
Solution
■ Highly scalable architecture
met clients’ needs
■ CA DCIM Gateway polling
data via SNMP and
Modbus/TCP
- 1500+ elements polled on
one-minute intervals
■ CA DCIM Calculation Engine
produces normalized metrics
- 600 elements calculated on
five-minute intervals
■ Notifications, once triggered,
are executed via email or via
Service Desk ticket
Challenge
■ Lack of insight into energy,
power and related aspects
of data center environment
put availability at risk
Data Center Profile
■ 15,000 sq. ft. data center
- 10 CRAC units
- 13 PDUs
- 3 UPS systems
- 2 glycol pumps
- Fire panel system
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Results
■ Live reports and alerting
help the organization
maintain critical revenue-generating
production
systems up and running
■ Successfully integrated with
CA Service Desk Manager
■ Currently expanding use of
CA DCIM suite
- Integration with wireless
sensors for asset
management

13. Extending the Power of Infrastructure
Management to the Physical Layer of the
Data Center – Power, Space and Cooling
CA World 2014
David Brown, President, Datotel
@ddbrown

14. Abstract
While most organizations have focused primarily on improving such
areas as: user experience, transaction availability and response,
infrastructure compliance, and performance and availability, many have
forgotten the importance of managing and maintaining an optimum
running data center. Poor management of your datacenter capacity,
efficiency & performance can result in some serious 'health' risks and
negative impacts to operating costs.
In this session you will learn about the powerful CA Data Center
Infrastructure Management (CA DCIM) solution that is helping
organizations lower their operating costs, improve their uptime and
delivery, and manage their resources (physical infrastructure) more
effectively. Hear how Datotel, a provider of Cloud Computing,
Colocation and Infrastructure as a Service (IaaS) is using DCIM to help
run their data centers more efficiently.

15. Agenda
• Who is Datotel?
• Challenges
• Solution
• Monitor & Optimize Performance
• Better Manage Capacity
• Reduce Costs
• Where We’re Going Next

16. Who is Datotel?
• Cloud computing, colocation and IaaS solutions provider
• Lower risk and TCO for our clients
• 30K square foot facility in St. Louis, 2nd facility in Chicago
• 100+ clients, consuming 1.5MW+ in power
• Own and operate the facility through to virtual servers
• Changing, fast growing and complex environment

17. Challenges
• Changing, fast growing and complex environment
• 1,000’s of power circuits and supporting systems
• Maintain SLA but reduce our #2 expense, energy
• Moved from fixed circuit to consumption based billing
• Demand billing was manual, cumbersome and difficult
• Required tools to better analyze and manage energy
consumption for more accurate customer energy
chargeback and for increasing overall energy efficiency
• Capacity planning

18. Solution
• Implemented CA DCIM:
 Monitoring power at every
element in power delivery
system
 Single pane of glass
 Real-time, customizable
reporting
 Detailed reporting based on historical data
 Trending capabilities that can be queried
 Centralized data repository
 Ability to enter calculations and real-time variables

19. Monitor & Optimize Performance
• Improved alarming
• Real-time data
• Time savings
• Advanced reporting
capabilities
• Power visibility

20. Better Manage Power Capacity
• Able to balance facility cooling
& power consumption in a
changing and dynamic
environment;
• Improved understanding of
cooling capacity and use;
• Improved capacity planning
and load forecasting based on
historical data;
• Clients are now more involved
in power management and
have insight for growth.

21. Reduce Costs
• Energy is now a very real cost and not an intangible
• Simplified energy management, improving staff efficiency
• Efficient use of power with assumed efficiency for cooling factor and
reduction in over cooling
• Better utilization of infrastructure and capital
• Delayed need for additional CRAC units
• The more efficient we can be in delivering power and cooling the
greater the company’s margin
• Redundant power circuits more practical

22. DCIM – Next Steps
• Capacity management
beyond power
• Asset tracking
• Tracking of warranty info and maintenance activity
• Multi-tenant capabilities

23. For More Information
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24. For Informational Purposes Only
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This presentation provided at CA World 2014 is intended for information purposes only and does not form any type of warranty.
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