BrightStar is a unique franchise, providing the full range of LifeCare, KidCare and Staffing services. In addtion to staffing medical facilities, we help keep parents and grandparents out of nursing facilities and in the comfort and familiarity of their own homes, as well as assidting parents with their childcare needs. We can provide every service available at a nursing facility in the home.

1. The BrighTSTar
OppOrTuniTy
Are You reAdY to MAke More Possible?
brightstarcare.com

2. Life is so much more than a to-do list. It’s a series of
moments with the people we love, making memories
that make up a lifetime. BrightStar understands this,
and is committed to making more of these moments
possible in the lives of those we care for.
BrightStar is a unique franchise, providing the full range of LifeCare,
KidCare and Staffing services. In addition to staffing medical facilities, we
help keep parents and grandparents out of nursing facilities and in the
comfort and familiarity of their own homes, as well as assisting parents
with their childcare needs. We can provide every service available at a
nursing facility in the home. From 24-hour nanny services to companion
care, from transportation to skilled care and more — BrightStar is the one
provider that can say “Yes we can!”
We have received several awards recognizing our rapid growth, advanced
systems technology and senior leadership in addition to having
been featured in major national media sources, including Fox News,
Entrepreneur Magazine, and The Wall Street Journal.
At BrightStar, we make more possible — more support, more success,
more dependability, more peace of mind. And not just for our clients,
but our franchisees too. Perhaps you should find out why others find our
opportunity so compelling.
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3. The BrighTSTar inSpiraTiOn
We know how overwhelming the responsibility of caring for a family
member can be. We once needed help caring for a loved one, but didn’t
know where to turn to give her the quality of care, and the quality of life,
she deserved.
Compelled by a need to find care that was more — more dependable,
more supportive, more complete — we founded BrightStar as a family
business in 2002 to provide the full continuum of homecare, childcare,
staffing and support services for individuals, families and healthcare facilities.
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4. LifeCare
When families face a challenge, they need the services that only an
industry leader can provide. BrightStar offers more – more dependability,
more peace of mind, more joy – to make life easier and allow our clients to
live it to the very fullest. Making more possible is what we’re all about.
BrightStar’s LifeCare services range from companionship, running errands
and transportation to and from appointments, to bathing, toileting and
hygiene assistance, to skilled nursing care that includes wound care,
therapies, blood draws, and more. LifeCare services are available on
a daily, weekly, part-time or live-in basis to adults 18 years old to seniors.
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5. KidCare
We know juggling every day demands is challenging for all parents. care for children with physical or mental disabilities and high-tech
BrightStar is here to help, so families and their kids can thrive. homecare for kids with a wide range of disorders, including respiratory,
It’s one way BrightStar is making more possible everyday for neurological and cardiovascular conditions and more.
families around the country. BrightStar has a unique understanding
of the issues today’s families face. Finding experienced and
compassionate caregivers can be a challenge – but it doesn’t Our KidCare services create greater piece of mind for
have to be. parents and grandparents in need of assistance, as well as
for companies and HR managers looking to provide high
We offer flexible sick-day and sitter services, in-home pediatric
quality childcare services to their employees as part of a
care for children with special needs and our clinical caregivers
comprehensive corporate benefits program.
are experts in newborn and well-baby care. We also specialize in
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6. STaffing
Staffing is about more than just having the number of people you need.
It’s about having access to the people you want – dedicated, experienced
professionals of the highest quality. No one understands this more
than BrightStar. We’re committed to giving our clients more, with the
most qualified and compassionate professionals in the industry.
We provide personnel to hospitals, nursing homes, doctors’ offices,
labs and anywhere healthcare staff is needed. We also deliver skilled
care to patients one on one in their home or wherever they need care
through our network of national account partners. National Account
services range from insurance assessments and IV infusion therapy to
home health, in addition to delivering flu clinic services to Corporate,
commercial and retail clients. At BrightStar, we staff the best-qualified and
most compassionate professionals. People who are willing to give more
of themselves. People who care more and bring a more positive attitude
to their work. People who are committed to making more possible for the
individuals and organizations they care for every day.
Together with our advanced, proprietary ABS™ scheduling, invoice,
payroll and reporting system, BrightStar gives clients the opportunity
for more – more efficiency, more reliability, more support and ultimately
more success. It’s how we’re making more possible every day.
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7. Why BrighTSTar?
BrightStar is focused on serving the fastest growing population
segment, seniors! By 2012, in the U.S., there will be over 40 million
people over the age of 65. Right now, 7000 people a day turn 65.
People over 85 represent the fastest growing population segment–
and the wealthiest.
Studies indicate that 75% of the wealth in the U.S. is controlled
by senior citizens and BrightStar is answering the call to meet the
growing demand for quality care. In fact, BrightStar is one of the
few companies that serve multiple market segments, including care
for adults and seniors in their homes, well and sick childcare and
a full range of medical staffing services. We are also the only one
in our industry that can provide all levels of care for children.
With multiple revenue lines and a diverse client base, think of the
opportunities that a BrightStar franchise can offer you!
75% of the wealth in the U.S.
is controlled by grandparents
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8. yOur Key advanTageS
heLp OTherS, BuiLd a BuSineSS inTenSive Training
You will make a difference not only in the lives of others, BrightStar supports its new owners through a 90-120 day pre-
but also your own! You will be able to give back and become a opening cycle that includes a 4-day pre-opening training, a 5-day
positive influence in your community. grand opening training and more than 100 hours of online
training courses and webinars. Throughout the pre-opening process,
Three revenue STreamS you will have access to BrightStar’s staff to assist you in setting
up your office, hiring staff and developing your market. Our
In-home care (medical and non-medical), medical staffing and
interactive training will help you put your business on the
National Accounts.
fast track. There will be much to learn, but you will always feel
comfortable, in control and confident as you start your own
prOven BuSineSS mOdeL
business. And after you return to your office,
In addition to the successful operation of a company-owned location, you will hit the ground running!
we’ve grown to more than 150 locations nationwide. See for
yourself why BrightStar is such a great investment. Item 19 in OngOing SuppOrT
our Franchise Disclosure Document (FDD) provides a detailed
After opening your doors, BrightStar provides you with ongoing
financial performance summary.
support from our regional directors, who provide remote coaching.
You will also have access to our Corporate support center,
TeChnOLOgy
intranet and company newsletter to keep you informed and up to
Our Athena Business System (ABS) is the most powerful web speed on best practices.
based management system in the business. It allows you to focus
on sales, not paperwork! We designed it, we own it; and we Serve The faSTeST grOWing pOpuLaTiOn SegmenT
make sure that it remains cutting edge!
The demographics are right; the business model is sound;
all that’s missing is you!
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9. WhaT We are LOOKing fOr
We are looking for people who have strong management/ If you have a readiness to learn, a passion to succeed and a
marketing/sales backgrounds. This business is about making desire to align with a brand built on integrity, we would
friends and doing what you say you will do. A background in love to speak with you!
healthcare is NOT necessary. Technical expertise doesn’t always
translate to an ability to work with others and make great
things happen. Your contributions will be leadership,
passion and integrity, not providing medical care.
Typical start-up costs range from $90,895 - $158,223 (2010 FDD).
Minimum net worth of $400,000. Our owners must take a
full-time role in the business for the first two years.
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10. BrOughT TO yOu By BrighTSTar
We know how overwhelming the responsibility of caring for a family member can be.
We once needed help caring for a loved one, but didn’t know where to turn to give her
the quality of care, and the quality of life, she deserved.
At BrightStar, our mission is to go above and beyond to Make More Possible — more joy, more comfort,
more security, more quality, more time, more peace of mind. Helping people is more than just our mission;
it’s our passion. It’s what makes us truly shine — knowing that we’re making a real difference by bringing more
to the lives of others every day.