1. SEO, LLC Internet Competitive Analysis Report 5/23/2014
SEO, LLC Search Engine Ranking
Report
500 N. Michigan Ave.
Suite 300
Chicago, IL 60611
920-285-7570
Date: 5/23/2014
Recipient: Pat Niles
Downtowndough
W63N658 Washington Ave
CEDARBURG WI 53012
Phone: 262-387-0311
It is recommended that a ranking analysis be done once per week while you are actively building your
site, modifying navigation, product, page or category layouts.
When you have the whole site performing well in your overall analysis scores, the rankings analysis
can be reduced to once per month.
Used correctly, these reports can help you identify strengths and weaknesses in your site to make
additions and gains in search engine rankings for an increasing variety of relevant keyword phrases.
This report has been created by SEO llc. Visit us on the Web at www.SplinternetMarketing.com or
call 920-285-7570 for a free SEO analysis.
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2. SEO, LLC Internet Competitive Analysis Report 5/23/2014
Report Overview
Dates of the Ranking Checks
Date: Friday, May 23, 2014
Comparison date: Saturday, November 02, 2013
Scope of this Ranking Report
31 keywords and one URL have been checked on 2 search engines. The first 2 result pages of each search engine have
been checked.
Visibility Statistics
This table lists the found rankings for all analyzed search terms, URLs and search engines. The chart shows the ranking
changes.
Listings in the first position 8
Listings Summary
41 listings new or moved up
one listing did not change
3 listings dropped or moved down
Listings in the top 5 positions 23
Listings in the top 10 positions 38
Listings in the top 20 positions 45
Listings which are new 40
Listings which moved up 1
Listings which did not change 1
Listings which moved down 3
Listings which are dropped 0
Total listings 45
Listings Distribution
This chart shows the number of rankings in the different positions.
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3. SEO, LLC Internet Competitive Analysis Report 5/23/2014
Listings Distribution
Friday, May 23, 2014 Saturday, November 02, 2013
Pos. 1 Pos. 2-5 Pos. 6-10 Pos. 11-15 Pos. 16-20
15
14
13
12
11
10
9
8
7
6
5
4
3
2
1
0
Top 20 Listings
The left chart shows the number of top 20 rankings for your search terms, and the right chart shows the number of top 20
rankings in the search engines.
Top 20 listings for keywords
2 top 20 listings for "Old Fashioned Cookie Cutters"
2 top 20 listings for "Licensed & C...r Sugar Decos"
2 top 20 listings for "Custom Cookie Cutters"
2 top 20 listings for "Planes & Trai...ookie Cutters"
2 top 20 listings for "Licensed Character Pans"
2
1
0
Top 20 listings in the search engines
30 top 20 listings in Yahoo.com
15 top 20 listings in AOL.com
30
25
20
15
10
5
0
Checked URLs
This table lists all URLs that have been considered for this report.
URL Listings On
Page 1
Listings On
Page 2
http://www.downtowndough.com 38 7
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4. SEO, LLC Internet Competitive Analysis Report 5/23/2014
Checked URLs
This table lists all URLs that have been considered for this report.
Total 38 7
Checked Keywords
This table lists all search terms for which rankings have been found in the top 20 results.
Keyword Listings On
Page 1
Listings On
Page 2
Ann Clark Cookie Cutters 1 0
Bird and Bug Cookie Cutters 2 0
Boats Cookie cutters 2 0
Candy Writers & Gel Writers 1 0
Cars Cookie Cutter 1 0
Color Spray Mist 1 0
Comfort Grip Cookie Cutters 1 0
Cookie Cutters 1 0
Copper Cookie Cutters 0 1
Custom Cookie Cutters 2 0
Halloween & Fall Cookie Cutters 0 1
Icing Tools & Tips 1 0
Letters & Number Cookie Cutters 0 1
Licensed & Character Sugar Decos 2 0
Licensed Character Pans 2 0
LorAnn Oils & Flavors 1 0
Martha Stewart Magazine Cutters 2 0
Mini Cookie Cutters 0 1
Musical Instruments Cookie Cutters 2 0
Non-Pariels & Jimmies 2 0
Odds & Ends Cookie Cutters 2 0
Old Fashioned Cookie Cutters 2 0
Planes & Trains Cookie Cutters 2 0
Religious Cookie Cutters 1 0
Rycraft Cookie Stamps 2 0
Southwest Cookie Cutters 2 0
Sport Cookie Cutters 0 1
stadtler cookie cutters 2 0
State & Patriotic Cookie Cutters 0 1
Valentine's Day and St. Patrick's Day Cookie Cutters 1 0
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5. SEO, LLC Internet Competitive Analysis Report 5/23/2014
Checked Keywords
This table lists all search terms for which rankings have been found in the top 20 results.
Wedding & Baby Cookie Cutters 0 1
Total 38 7
Checked Search Engines
This table lists all search engines for which rankings have been found in the top 20 results.
Search Engine Listings On
Page 1
Listings On
Page 2
AOL.com 15 0
Yahoo.com 23 7
Total 38 7
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6. SEO, LLC Internet Competitive Analysis Report 5/23/2014
Ranking Results
AOL.com
Keyword URL Pos. Page Old Pos. Change
Bird and Bug Cookie Cutters http://www.downtowndough.com/prod
ucts/94-Bird-and-Bug-Cookie-Cutters/
8 1 - new
Boats Cookie cutters http://www.downtowndough.com/prod
ucts/45-Cars-Boats-Planes-Trains-Co
okie-Cutters/
2 1 - new
Cars Cookie Cutter http://www.downtowndough.com/prod
ucts/45-Cars-Boats-Planes-Trains-Co
okie-Cutters/
6 1 - new
Custom Cookie Cutters http://www.downtowndough.com/prod
ucts/87-Custom-Made-Cookie-Cutter-
Shapes/
6 1 - new
Licensed & Character Sugar Decos http://www.downtowndough.com/prod
ucts/84-Licensed-Character-Sugar-De
cos/
1 1 - new
Licensed Character Pans http://www.downtowndough.com/prod
ucts/57-Licensed-and-Character-Pan
s/
4 1 - new
Martha Stewart Magazine Cutters http://www.downtowndough.com/prod
ucts/102-Martha-Stewart-Magazine-C
utters/
4 1 - new
Musical Instruments Cookie Cutters http://www.downtowndough.com/prod
ucts/35-Musical-Instruments-Cookie-
Cutters/
2 1 - new
Non-Pariels & Jimmies http://www.downtowndough.com/prod
ucts/81-Non-Pareils-Jimmies/
2 1 - new
Odds & Ends Cookie Cutters http://www.downtowndough.com/prod
ucts/36-Odds-Ends-Cookie-Cutters/
5 1 - new
Old Fashioned Cookie Cutters http://www.downtowndough.com/prod
ucts/37-Old-Fashioned-Cookie-Cutter
s/
3 1 - new
Planes & Trains Cookie Cutters http://www.downtowndough.com/prod
ucts/45-Cars-Boats-Planes-Trains-Co
okie-Cutters/
5 1 - new
Rycraft Cookie Stamps http://www.downtowndough.com/prod
ucts/40-Rycraft-Cookie-Stamps/
7 1 - new
Southwest Cookie Cutters http://www.downtowndough.com/prod
ucts/42-Southwest-Cookie-Cutters/
6 1 - new
stadtler cookie cutters http://www.downtowndough.com/prod
ucts/138-Stadtler-Cookie-Cutters/
2 1 - new
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7. SEO, LLC Internet Competitive Analysis Report 5/23/2014
Yahoo.com
Keyword URL Pos. Page Old Pos. Change
Ann Clark Cookie Cutters http://www.downtowndough.com/sho
pdisplayproducts.asp?id=25&cat=An
n+Clark+Cookie+Cutters
8 1 19 +11
Bird and Bug Cookie Cutters https://www.downtowndough.com/sh
opdisplayproducts.asp?id=94&cat=Bi
rd+and+Bug+Cookie+Cutters
1 1 - new
Boats Cookie cutters http://www.downtowndough.com/prod
ucts/15-Cookie-Cutters/
10 1 - new
Candy Writers & Gel Writers http://www.downtowndough.com/sho
pdisplayproducts.asp?id=75&cat=Ca
ndy+Writers+%26amp%3B+Gel+Wri
ters
1 1 - new
Color Spray Mist http://www.downtowndough.com/prod
ucts/76-Color-Spray-Mist/
7 1 - new
Comfort Grip Cookie Cutters http://www.downtowndough.com/prod
ucts/27-Comfort-Grip-Cookie-Cutters/
7 1 - new
Cookie Cutters http://www.downtowndough.com 10 1 5 -5
Copper Cookie Cutters http://www.downtowndough.com/prod
ucts/28-Copper-Cookie-Cutters/
18 2 - new
Custom Cookie Cutters http://www.downtowndough.com/prod
ucts/87-Custom-Made-Cookie-Cutter-
Shapes/
5 1 - new
Halloween & Fall Cookie Cutters http://www.downtowndough.com/sho
pdisplayproducts.asp?id=32&cat=Hal
loween+%26amp%3B+Fall+Cookie+
Cutters
17 2 - new
Icing Tools & Tips http://www.downtowndough.com/prod
ucts/56-Icing-Tools-Tips/
1 1 - new
Letters & Number Cookie Cutters http://www.downtowndough.com/prod
ucts/33-Letters-Cookie-Cutters/
17 2 - new
Licensed & Character Sugar Decos http://www.downtowndough.com/prod
ucts/84-Licensed-Character-Sugar-De
cos/
1 1 - new
Licensed Character Pans http://www.downtowndough.com/prod
ucts/57-Licensed-and-Character-Pan
s/
2 1 - new
LorAnn Oils & Flavors http://www.downtowndough.com/prod
ucts/80-LorAnn-Oils-Flavors/
10 1 - new
Martha Stewart Magazine Cutters http://www.downtowndough.com/prod
ucts/102-Martha-Stewart-Magazine-C
utters/
3 1 - new
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8. SEO, LLC Internet Competitive Analysis Report 5/23/2014
Keyword URL Pos. Page Old Pos. Change
Mini Cookie Cutters http://www.downtowndough.com/prod
ucts/34-Mini-Cookie-Cutters/
12 2 - new
Musical Instruments Cookie Cutters http://www.downtowndough.com/prod
ucts/35-Musical-Instruments-Cookie-
Cutters/
2 1 - new
Non-Pariels & Jimmies http://www.downtowndough.com/prod
ucts/81-Non-Pareils-Jimmies/
1 1 - new
Odds & Ends Cookie Cutters http://www.downtowndough.com/sho
pdisplayproducts.asp?id=36&cat=Od
ds+%26amp%3B+Ends+Cookie+Cut
ters
3 1 3 same
Old Fashioned Cookie Cutters http://www.downtowndough.com/prod
ucts/37-Old-Fashioned-Cookie-Cutter
s/
4 1 - new
Planes & Trains Cookie Cutters http://www.downtowndough.com/prod
ucts/45-Cars-Boats-Planes-Trains-Co
okie-Cutters/
1 1 - new
Religious Cookie Cutters http://www.downtowndough.com/prod
ucts/38-Religious-Cookie-Cutters/
10 1 - new
Rycraft Cookie Stamps http://www.downtowndough.com/prod
ucts/40-Rycraft-Cookie-Stamps/defau
lt.asp?page=6
8 1 - new
Southwest Cookie Cutters http://www.downtowndough.com/sho
pdisplayproducts.asp?id=42&cat=So
uthwest+Cookie+Cutters
8 1 3 -5
Sport Cookie Cutters http://www.downtowndough.com/prod
ucts/43-Sport-Cookie-Cutters/
12 2 - new
stadtler cookie cutters http://www.downtowndough.com/prod
ucts/138-Stadtler-Cookie-Cutters/
1 1 - new
State & Patriotic Cookie Cutters http://www.downtowndough.com/sho
pdisplayproducts.asp?id=112&cat=P
atriotic+Cookie+Cutters
12 2 - new
Valentine's Day and St. Patrick's
Day Cookie Cutters
http://www.downtowndough.com/sho
pdisplayproducts.asp?id=92&cat=Val
entine%27s+Day+and+St%2E+Patri
ck%27s+Day+Cookie+Cutters
7 1 3 -4
Wedding & Baby Cookie Cutters http://www.downtowndough.com/sho
pdisplayproducts.asp?id=86&cat=We
dding+%26+Baby+Cookie+Cutters
18 2 - new
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9. SEO, LLC Internet Competitive Analysis Report 5/23/2014
Rankings on Yahoo.com
6/1/201412/1/20136/1/201312/1/20126/1/201212/1/20116/1/201112/1/20106/1/2010
Position
20
15
10
5
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