1. How much time do you spend watching TV
a day? (hours) What genre of movie do you watch?
0 Rom-coms
1-3 Dance
4-6 Comedy
7-9 Action
10+ Drama/horror
Other
What TV channels do you watch?
Kids How old are you?
Entertainment 11-12 13-14 15-16
Movies
Sports What gender are you?
Documentaries Male Female
Other
What ethnicity are you?
What websites do you go on? Black White Asian European Mixed race
Social media Other
Games
Gossip
News
Videos/music
Other

2. HW 19/4
Audience questionnaire results

3. Celebrity endorsement
Sell line - Used Pixie Lott as she’s
- Without a capital a successful and young
letter which appeals role model
to teenagers as they
are less formal than
adults
Direct
Direct address - The celebrity is
- Uses of language as looking and smiling
“you” is directly directly at you and your
talking to the eyes. The audience will
audience and they feel invited
feel special to be
selected
The colour pink Full shot
- Catches attention - Shows the
of teenage girls fashionable clothes
the girl is wearing
which catches the
eyes of teenage girls
as they nowadays
Alliteration
fashion is very
important

4. HW 26/4

5. Outline of plans:
From our research, we found that a lot of people enjoyed watching comedy and action
movies. As our product is a TV drama, we aim to include comedy aspects to appeal to our
target audience. We could also make it fast paced to add tension and draw in the
audience during the title sequence, so they would want to watch the rest of the show.
We wouldn’t make it too comical, because we aim to make the programme tense and
dramatic, rather than like a sitcom.
Also, we would conform to the conventions of using bright colours and the setting would
be at school, as all of our target audience can relate to this, and it responds to the
creative brief. By using bright colours it would be eye catching and draw people in.
How we plan to carry out the production:
Read creative brief
Research on what our target audience likes
Get people around our age range to be in opening scenes
Record the homily and put it in the background of the video
Edit scenes together
Design a logo

6. HW 3/5
-Showing main
characters
-There positions
show what the
drama TV program
might be about/
show what kind of
person they are
-Fonts & colours
-An idea of what the theme tune
might sound like
- We would use bright colours to
appeal to our young audience and
catch their eye

7. Audience Profile
 A boyfriend and girlfriend:
 Age: 16
 Girl: Gale Matthews
 Boy: Wesley Dean
 Gender: Male and Female
 They spend a lot of time together
 Use social media e.g. Facebook, Twitter
 Like the same music Rock, R&B
 Enjoy spending time together and
hanging out
 Read Music magazines like Kerrang and
NME
 Watch TV shows like
Skins, Misfits, Inbetweeners & Big band
theory

8. HW 10/5
Photos of locations

9. Storyboard