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Planning and Investing in Digital Products

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Brad Scott

The document summarizes Brad Scott's presentation on planning and investing in digital products. It discusses the aims of the presentation which are to provide an overview of digital publishing, outline revenue options, and illustrate issues in planning, costing, and delivering digital products. It also covers various topics around product types, business models, and planning and delivering digital products.

Technologie
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Planning and Investing in Digital Products Brad Scott Publishing Training Centre 23 March 2010
www.brambletye-publishing.co.uk Aims of this session ,[object Object],[object Object],[object Object]
www.brambletye-publishing.co.uk Topics ,[object Object],[object Object],[object Object]
www.brambletye-publishing.co.uk Brad Scott ,[object Object],[object Object],[object Object]
www.brambletye-publishing.co.uk Brad Scott ,[object Object],[object Object],[object Object],[object Object],[object Object]
www.brambletye-publishing.co.uk Brad Scott ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
www.brambletye-publishing.co.uk Digital Publishing ,[object Object],[object Object],[object Object],[object Object],[object Object]
www.brambletye-publishing.co.uk Digital Publishing ,[object Object],[object Object]
www.brambletye-publishing.co.uk Varieties of digital publishing ,[object Object]
www.brambletye-publishing.co.uk Varieties of digital publishing
www.brambletye-publishing.co.uk Varieties of digital publishing
www.brambletye-publishing.co.uk Varieties of digital publishing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
www.brambletye-publishing.co.uk Varieties of digital publishing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
www.brambletye-publishing.co.uk Varieties of digital publishing
www.brambletye-publishing.co.uk Varieties of digital publishing ,[object Object],[object Object],[object Object],[object Object]
www.brambletye-publishing.co.uk Varieties of digital publishing Ebooks:
www.brambletye-publishing.co.uk Varieties of digital publishing ,[object Object],[object Object],[object Object],[object Object],[object Object]
www.brambletye-publishing.co.uk Varieties of digital publishing ,[object Object],[object Object],[object Object],[object Object],[object Object]
www.brambletye-publishing.co.uk Varieties of digital publishing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
www.brambletye-publishing.co.uk Varieties of digital publishing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
www.brambletye-publishing.co.uk Varieties of digital publishing
www.brambletye-publishing.co.uk Varieties of digital publishing
www.brambletye-publishing.co.uk Varieties of digital publishing
www.brambletye-publishing.co.uk Varieties of digital publishing
www.brambletye-publishing.co.uk Varieties of digital publishing ,[object Object],[object Object]
www.brambletye-publishing.co.uk Varieties of digital publishing ,[object Object],[object Object],[object Object],[object Object],[object Object]
www.brambletye-publishing.co.uk Varieties of digital publishing Book + Multiple choice questions
www.brambletye-publishing.co.uk Varieties of digital publishing ,[object Object]
www.brambletye-publishing.co.uk Varieties of digital publishing ,[object Object]
www.brambletye-publishing.co.uk Varieties of digital publishing
www.brambletye-publishing.co.uk Varieties of digital publishing ,[object Object],[object Object],[object Object]
www.brambletye-publishing.co.uk Varieties of digital publishing ,[object Object]
www.brambletye-publishing.co.uk Revenue generation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
www.brambletye-publishing.co.uk Revenue generation ,[object Object],[object Object],[object Object],[object Object],[object Object]
www.brambletye-publishing.co.uk Revenue generation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
www.brambletye-publishing.co.uk Delivering digital products Components of Digital Products
www.brambletye-publishing.co.uk Delivering digital products ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
www.brambletye-publishing.co.uk Delivering digital products ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
www.brambletye-publishing.co.uk Delivering digital products ,[object Object],[object Object],[object Object],[object Object],[object Object]
www.brambletye-publishing.co.uk Delivering digital products ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],www.brambletye-publishing.co.uk Delivering digital products
[object Object],www.brambletye-publishing.co.uk Delivering digital products
www.brambletye-publishing.co.uk Delivering digital products ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
www.brambletye-publishing.co.uk Delivering digital products Costing digital products
www.brambletye-publishing.co.uk Delivering digital products ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
www.brambletye-publishing.co.uk Delivering digital products
www.brambletye-publishing.co.uk Delivering digital products Planning digital products
www.brambletye-publishing.co.uk Delivering digital products ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
www.brambletye-publishing.co.uk Delivering digital products ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
www.brambletye-publishing.co.uk Delivering digital products ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
www.brambletye-publishing.co.uk Delivering digital products ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
www.brambletye-publishing.co.uk Delivering digital products ,[object Object],[object Object],[object Object],[object Object],[object Object]
www.brambletye-publishing.co.uk Delivering digital products ,[object Object],[object Object],[object Object],[object Object],[object Object]
www.brambletye-publishing.co.uk Delivering digital products ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
www.brambletye-publishing.co.uk Delivering digital products ,[object Object],[object Object],[object Object]
www.brambletye-publishing.co.uk Delivering digital products ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
www.brambletye-publishing.co.uk Delivering digital products ,[object Object],[object Object],[object Object],[object Object],[object Object]
www.brambletye-publishing.co.uk Delivering digital products ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
www.brambletye-publishing.co.uk Delivering digital products ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
www.brambletye-publishing.co.uk Some challenges ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
www.brambletye-publishing.co.uk New skills and roles ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
www.brambletye-publishing.co.uk Reading ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
www.brambletye-publishing.co.uk Other Information ,[object Object],[object Object],[object Object],[object Object],[object Object]
www.brambletye-publishing.co.uk Thank you [email_address] 07939 226364

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Planning and Investing in Digital Products