This is for the 2012 Bonner Congress at Waynesburg University. Students will meet in clusters to share and refine their big ideas, leaving with action plans. Bonner Advisory Board Members and Network Student Leaders/Staff will be using this.

1. Bonner Congress
Big Idea Session One
Saturday, October 20, 2012

2. WHAT’S THE
BIG IDEA?

3. Congress Big Idea...
• The “Big Idea” proposal process prompts student
representatives to come to the meeting with a range of ideas
for improving and enhancing the Bonner Program and service
more broadly in their campus communities.
Participants engaged in project planning inspired by lessons
learned from visionaries, student movements and social
entrepreneurs past and present. Last year Reps were charged to
develop ideas around the following four categories;
‣ Student Development & Leadership
‣ Community Partnerships and Impact
‣ Campus Culture and Coordination
‣ Policy & Elections

4. BIG HAIRY
AUDACIOUS GOALS
(BHAGs)

5. BHAGs Are...
• Action-oriented Clear (who, what,
where, by when)
• Compelling and gripping ~ people “get
it” right away
• Bold; bordering on arrogant or
unattainable, but at the same time
inspiring

6. Types of BHAGs
• Target BHAG
• Common Foe BHAG
• Role-Model BHAG
• Internal Transformation BHAG

7. STAKEHOLDERS

8. What/Who is a
stakeholder?
• a person or group that
has an investment,
share, or interest in
something, as a
business or industry.

9. Identify
Stakeholders

10. Determining Personal
Stakeholders

11. LET’S MOBILIZE

12. Lessons Learned
Tips from student movements past and present
• Organize | intentional conversations,
relationships, partnerships
• Strategize | targeted campaigning, power
mapping, logic charts, and other tools
• Promote | social media, branding
• Execute | peak resources, inputs, outputs,
progressive calls to action

13. Learn Your Audience
• Develop a strategy to mobilize the
masses, even across different types of
audiences
• Brainstorm the right approaches for each
audience, including these and others!