Lists are not only a great way to categorize and monitor the accounts that are most important to you on Twitter, they can also be of tremendous value to your followers. In this presentation, I teach you how to create your own lists on Twitter, step by step.

1. HOW TO CREATE
LISTS ON TWITTER
BY BOB CARGILL
www.anewmarketingcommentator.comBob Cargill

2. “Twitter lists are the hidden secrets
of the social selling world.”
Koka Sexton
Director of Social Selling, InsideView
“How Do You Create a Twitter List?”
Social Media Today
July 5, 2012
Source: http://socialmediatoday.com/koka-sexton/584121/how-
do-you-create-twitter-list
Twitter Lists
Bob Cargill www.anewmarketingcommentator.com

3. • Allow you to follow specific groups in one at-a-glance stream.
• Cut through the clutter to highlight those whom are most
important to you.
• Save you from having to follow each and every account
individually.
• Get the latest news, views, trends and developments, quickly
and easily, in particular categories.
• Curate content similar to how you would via Feedly and other
news aggregators.
• Provide value to your followers (if your list is public).
• Recognize and flatter those whom you admire and respect
(again, as long as your list is public).
Twitter Lists
Bob Cargill www.anewmarketingcommentator.com

4. Twitter Lists
“Like grains of
sand on a
beach, the
people
you follow on
Twitter will slide
through your
hands unless
you put
them in
buckets.”
-- Bob Cargill
Bob Cargill www.anewmarketingcommentator.com

5. How to Create Lists on Twitter
First, go
to your
“Lists”
page.
Bob Cargill www.anewmarketingcommentator.com

6. How to Create Lists on Twitter
Click on the
“Create list”
button.
Bob Cargill www.anewmarketingcommentator.com

7. How to Create Lists on Twitter
Give your list
a name and
description…
…and mark your
list either public
or private.
Bob Cargill www.anewmarketingcommentator.com

8. How to Create Lists on Twitter
To add someone
to your list, go
to his or her
profile, click on
the silhouette,
then click on
“Add or remove
from lists” in the
pull-down
menu.
Bob Cargill www.anewmarketingcommentator.com

9. How to Create Lists on Twitter
Add him or
her to your
lists by
checking the
corresponding
checkboxes.
Bob Cargill www.anewmarketingcommentator.com

10. How to Create Lists on Twitter
View your
list’s
members.
Bob Cargill www.anewmarketingcommentator.com

11. How to Create Lists on Twitter
View all your
different lists.
Bob Cargill www.anewmarketingcommentator.com

12. How to Create Lists on Twitter
View your
list’s
members’
tweets
at-a-glance.
Bob Cargill www.anewmarketingcommentator.com

13. How to Create Lists on Twitter
Add columns of your lists in TweetDeck for the sake of convenience and efficiency.
www.anewmarketingcommentator.comBob Cargill

14. How to Create Lists on Twitter
My list of
marketing,
advertising, PR
and social
media agencies
on Twitter.
Bob Cargill www.anewmarketingcommentator.com

15. How to Create Lists on Twitter
My list of
nonprofit
organizations
on Twitter.
Bob Cargill www.anewmarketingcommentator.com

16. How to Create Lists on Twitter
My biggest list,
my list of
Boston-area
media
on Twitter.
Bob Cargill www.anewmarketingcommentator.com

17. • Go to your “Lists” page.
• Click on the “Create list” button.
• Give your list a name and description.
• Mark your list either public or private.
• To add someone to your list, go to his or her profile,
click on the silhouette, then click on “Add or remove
from lists” in the pull-down menu.
• Add him or her to your lists by checking the
corresponding checkboxes.
How to Create Lists on Twitter
Bob Cargill www.anewmarketingcommentator.com

18. • 30+ Years or Experience as a Marketing Professional
• The New England Direct Marketing Association’s Direct Marketer of
the Year in 2009
• Over 40 Awards for Copywriting, Creative Direction and Social Media
• Gold from NEDMA for Blog in 2006
• Gold from NEDMA for Best Tweets in 2010
• Frequent Speaker at Industry Events and Elsewhere
• Past President of the New England Direct Marketing Association (‘99-
’00) and Two Toastmasters Clubs
• Graduate of Leadership MetroWest’s Leadership Academy (‘92)
Blog http://www.anewmarketingcommentator.com
Twitter http://www.twitter.com/cargillcreative
Facebook http://www.facebook.com/cargillcreative
LinkedIn http://www.linkedin.com/in/bobcargill
YouTube http://www.youtube.com/bobcargill
Pinterest http://www.pinterest.com/bobcargill
Bob Cargill
Bob Cargill www.anewmarketingcommentator.com