Your Digital Presence: What Makes People Click (Canberra)

•

0 gefällt mir•452 views

Bluewire Media

Adam Franklin gave this presentation at AIM Open House in Canberra 2014.

Business

Your Digital Presence
What Makes People Click
Adam Franklin (Bluewire Media)

Tailored
1 call
to action
Personal
@Franklin_Adam

Best performing emails - text only!
@Franklin_Adam

28-35% open rate
$7,000 sales
@Franklin_Adam

Email marketing
• Battle of the Subject Lines and From
Names
@Franklin_Adam

• Adam Franklin & Toby Jenkins vs Bluewire Media
@Franklin_Adam

10%
6%
31%
• Adam Franklin & Toby Jenkins vs Bluewire Media
@Franklin_Adam

• Personal (eg. Toby Jenkins) vs
• Company (eg. Bluewire Media)
@Franklin_Adam

34%
• Personal (eg. Toby Jenkins) vs
• Company (eg. Bluewire Media)
@Franklin_Adam

• [Bluewire News] vs [BLUEWIRE NEWS]
@Franklin_Adam

13%
• [Bluewire News] vs [BLUEWIRE NEWS]
@Franklin_Adam

[INVITE] LinkedIn Masterclass vs LinkedIn Masterclass
@Franklin_Adam

27%
[INVITE] LinkedIn Masterclass vs LinkedIn Masterclass
@Franklin_Adam

• [FREE E-BOOK] vs [E-BOOK]
@Franklin_Adam

7%
(10% higher
open rate)
• [FREE E-BOOK] vs [E-BOOK]
@Franklin_Adam

@Franklin_Adam
www.bluewiremedia.com.au/speaking/aim2014canberra

www.bluewiremedia.com.au/speaking/
aim2014canberra
@Franklin_Adam

!
Adam.Franklin@BluewireMedia.com.au
@Franklin_Adam
CONNECT

Your Digital Presence: What Makes People Click (Canberra)

Empfohlen

Web Marketing That Works - AIM Hot TopicBluewire Media

Web Marketing That Works - BrisbaneBluewire Media

Creating the content to boost your brand (Startup Smart)Bluewire Media

Brand on the Run: Political affiliations and Twitter social media presenceStephen Dann

Beware the 5 Pitfalls of Digital MarketingTommy Hobin

Listing Hunt - Tracking and Snaring Real Estate ListingsMatthew Rathbun

Marketing Your Way To The Top Of GoogleBluewire Media

SASconSEO PR Training

Empfohlen

Web Marketing That Works - AIM Hot TopicBluewire Media

Web Marketing That Works - BrisbaneBluewire Media

Creating the content to boost your brand (Startup Smart)Bluewire Media

Brand on the Run: Political affiliations and Twitter social media presenceStephen Dann

Beware the 5 Pitfalls of Digital MarketingTommy Hobin

Listing Hunt - Tracking and Snaring Real Estate ListingsMatthew Rathbun

Marketing Your Way To The Top Of GoogleBluewire Media

SASconSEO PR Training

Fear Factor: Why Online Campaigns FailBlackbaud

Designing for Trust in an Uncertain World at An Event Apart SeattleMargot Bloomstein

AAUP 2013: Social Media Strategy (D. Bellet)Association of University Presses

#TTLPresents - The Tomorrow Lab - Under the influenceThe Tomorrow Lab

State of searchDan London

In House SEM: How to Get What You WantDan London

Social Media Tips for Seacret Direct by Adam Franklin Bluewire Media

Frederik Vincx PRFest

Find Your Fan Factor: 3 Slam Dunk Secrets to Rock Online ReviewsMeredith Oliver

Smart Social Summit 2017 | When Social Insights Drive Strategy Shifts: Making...Spredfast

Usa today 2012 election final presentationzehrmann

USA Today 2012 Group Presentationmduthie

Usa Today 2012 Election Coveragemmaiers22

Trumped up mktg_uploadC.K. Kumar

P millerRalph Malkoun

We’re All Adults, Let’s Make Good DecisionsBrandwatch

Design for Trust: Find Strength in Vulnerability, Voice, and Volume at CMC2019Margot Bloomstein

Disruption, Loyalty, and the role SEO plays in customer lifecycleWil Reynolds

The money is in the list: how to use a podcast to grow your email listBluewire Media

The Truth About Social Media for Health Awareness 2013Bluewire Media

Fitness Australia - Marketing workshop by Adam FranklinBluewire Media

Hire 14: See the Possibilities of Social Media (HRIA)Bluewire Media

Weitere ähnliche Inhalte

Was ist angesagt?

Fear Factor: Why Online Campaigns FailBlackbaud

Designing for Trust in an Uncertain World at An Event Apart SeattleMargot Bloomstein

AAUP 2013: Social Media Strategy (D. Bellet)Association of University Presses

#TTLPresents - The Tomorrow Lab - Under the influenceThe Tomorrow Lab

State of searchDan London

In House SEM: How to Get What You WantDan London

Social Media Tips for Seacret Direct by Adam Franklin Bluewire Media

Frederik Vincx PRFest

Find Your Fan Factor: 3 Slam Dunk Secrets to Rock Online ReviewsMeredith Oliver

Smart Social Summit 2017 | When Social Insights Drive Strategy Shifts: Making...Spredfast

Usa today 2012 election final presentationzehrmann

USA Today 2012 Group Presentationmduthie

Usa Today 2012 Election Coveragemmaiers22

Trumped up mktg_uploadC.K. Kumar

P millerRalph Malkoun

We’re All Adults, Let’s Make Good DecisionsBrandwatch

Design for Trust: Find Strength in Vulnerability, Voice, and Volume at CMC2019Margot Bloomstein

Disruption, Loyalty, and the role SEO plays in customer lifecycleWil Reynolds

Was ist angesagt? (18)

Fear Factor: Why Online Campaigns Fail

Designing for Trust in an Uncertain World at An Event Apart Seattle

AAUP 2013: Social Media Strategy (D. Bellet)

#TTLPresents - The Tomorrow Lab - Under the influence

State of search

In House SEM: How to Get What You Want

Social Media Tips for Seacret Direct by Adam Franklin

Frederik Vincx

Find Your Fan Factor: 3 Slam Dunk Secrets to Rock Online Reviews

Smart Social Summit 2017 | When Social Insights Drive Strategy Shifts: Making...

Usa today 2012 election final presentation

USA Today 2012 Group Presentation

Usa Today 2012 Election Coverage

Trumped up mktg_upload

P miller

We’re All Adults, Let’s Make Good Decisions

Design for Trust: Find Strength in Vulnerability, Voice, and Volume at CMC2019

Disruption, Loyalty, and the role SEO plays in customer lifecycle

Andere mochten auch

The money is in the list: how to use a podcast to grow your email listBluewire Media

The Truth About Social Media for Health Awareness 2013Bluewire Media

Fitness Australia - Marketing workshop by Adam FranklinBluewire Media

Hire 14: See the Possibilities of Social Media (HRIA)Bluewire Media

Killer Digital Strategies by Adam Franklin - Aussie Homeloans Sales Conferenc...Bluewire Media

Clubs NSW - The Truth About Social Media for ClubsBluewire Media

Instagram 5 Minute Daily Marketing PlanBluewire Media

ALPPPS Killer Digital Strategies for Property ManagersBluewire Media

KPI Social Media workshop dayBluewire Media

The Adviser Academy - Week 1 with Adam FranklinBluewire Media

Elster Electricity - Meter PackagingTiffany Allen

UmkiINDUSTRIA

Countrywide - Truth about Social Media for BusinessBluewire Media

Striped MustangSteve Alvarez

Marin IvanovINDUSTRIA

Japan Study DecemberAnything2 You

Andere mochten auch (16)

The money is in the list: how to use a podcast to grow your email list

The Truth About Social Media for Health Awareness 2013

Fitness Australia - Marketing workshop by Adam Franklin

Hire 14: See the Possibilities of Social Media (HRIA)

Killer Digital Strategies by Adam Franklin - Aussie Homeloans Sales Conferenc...

Clubs NSW - The Truth About Social Media for Clubs

Instagram 5 Minute Daily Marketing Plan

ALPPPS Killer Digital Strategies for Property Managers

KPI Social Media workshop day

The Adviser Academy - Week 1 with Adam Franklin

Elster Electricity - Meter Packaging

Umki

Countrywide - Truth about Social Media for Business

Striped Mustang

Marin Ivanov

Japan Study December

Ähnlich wie Your Digital Presence: What Makes People Click (Canberra)

Email List Building Masterclass #CMWorld Adam franklinBluewire Media

Mining Your Existing Database - New Revenue StreamsBluewire Media

Totally Insane Strategies to Triple your Click- Through RateInternet Marketing Software - WordStream

Webinar: Introduction to Social CRM: Influencers and Understanding Buyer Pers...Sendible

Larry Kim, Wordstream - The Ultimate Guide to Hacking Twitter and Facebook AdsMarketing United

HOW TO WIN FRIENDS, INFLUENCE PEOPLE (AND DOUBLE YOUR LEADS) WITH CONTENT REM...HubSpot

Digital Marketing Doing Workshop 2017Bluewire Media

Sendible, BrightonSEO: Does the Trump card always work on Social Media?Sendible

Inbound2014 larry-kim-wordstreamInternet Marketing Software - WordStream

QUT Social Media Workshop (School of Design)Bluewire Media

Social Media: Using Twitter, Facebook, YouTube and LinkedIn to Create CommunityTradeshowGuy Exhibits

SearchLove London 2016 | Larry Kim | Ten CRO Truth Bombs that will Change You...Distilled

Cro truth-bombs-searchlove-london-october-2016-larry-kimLarry Kim

Do You Need a HeadhunterBrian Kevin Johnston | 619.861.8653

TOP 10 HACKS FOR A LOW INVESTMENT - HIGH IMPACT MARKETING STRATEGYBluewire Media

Revolution or Evolution... It's Your Choice?Jonathan Bean

How B2B Tech Marketers Can Radically Improve Email Performance NOWKiwi Creative

Godolphin Flying Start 2018 - Social Media in Thoroughbred IndustryBluewire Media

La Crosse PC Users GroupCatherine Tryon

The Top 10 PPC Hacks of All Time - Larry Kim's Presentation for State of Sear...Internet Marketing Software - WordStream

Ähnlich wie Your Digital Presence: What Makes People Click (Canberra) (20)

Email List Building Masterclass #CMWorld Adam franklin

Mining Your Existing Database - New Revenue Streams

Totally Insane Strategies to Triple your Click- Through Rate

Webinar: Introduction to Social CRM: Influencers and Understanding Buyer Pers...

Larry Kim, Wordstream - The Ultimate Guide to Hacking Twitter and Facebook Ads

HOW TO WIN FRIENDS, INFLUENCE PEOPLE (AND DOUBLE YOUR LEADS) WITH CONTENT REM...

Digital Marketing Doing Workshop 2017

Sendible, BrightonSEO: Does the Trump card always work on Social Media?

Inbound2014 larry-kim-wordstream

QUT Social Media Workshop (School of Design)

Social Media: Using Twitter, Facebook, YouTube and LinkedIn to Create Community

SearchLove London 2016 | Larry Kim | Ten CRO Truth Bombs that will Change You...

Cro truth-bombs-searchlove-london-october-2016-larry-kim

Do You Need a Headhunter

TOP 10 HACKS FOR A LOW INVESTMENT - HIGH IMPACT MARKETING STRATEGY

Revolution or Evolution... It's Your Choice?

How B2B Tech Marketers Can Radically Improve Email Performance NOW

Godolphin Flying Start 2018 - Social Media in Thoroughbred Industry

La Crosse PC Users Group

The Top 10 PPC Hacks of All Time - Larry Kim's Presentation for State of Sear...

Kürzlich hochgeladen

Cybersecurity Awareness Training Presentation v2024.03DallasHaselhorst

Traction part 2 - EOS Model JAX Bridges.Anamaria Contreras

MAHA Global and IPR: Do Actions Speak Louder Than Words?Olivia Kresic

PB Project 1: Exploring Your Personal BrandSharisaBethune

Corporate Profile 47Billion Information TechnologyData Analytics Company - 47Billion Inc.

Call Us ➥9319373153▻Call Girls In North GoaCall girls in Goa, +91 9319373153 Escort Service in North Goa

Enjoy ➥8448380779▻ Call Girls In Sector 18 Noida Escorts Delhi NCRStunning ➥8448380779▻ Call Girls In Hauz Khas Delhi NCR

International Business Environments and Operations 16th Global Edition test b...ssuserf63bd7

FULL ENJOY Call girls in Paharganj Delhi | 8377087607dollysharma2066

Organizational Structure Running A Successful BusinessSeta Wicaksana

1911 Gold Corporate Presentation Apr 2024.pdfShaun Heinrichs

Chapter 9 PPT 4th edition.pdf internal auditNhtLNguyn9

8447779800, Low rate Call girls in Dwarka mor Delhi NCRashishs7044

No-1 Call Girls In Goa 93193 VIP 73153 Escort service In North Goa Panaji, Ca...Call girls in Goa, +91 9319373153 Escort Service in North Goa

Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deckHajeJanKamps

Independent Call Girls Andheri Nightlaila 9967584737Riya Pathan

Ten Organizational Design Models to align structure and operations to busines...Seta Wicaksana

Call Girls Contact Number Andheri 9920874524najka9823

Unlocking the Future: Explore Web 3.0 Workshop to Start Earning Today!Doge Mining Website

NewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdfKhaled Al Awadi

Kürzlich hochgeladen (20)

Cybersecurity Awareness Training Presentation v2024.03

Traction part 2 - EOS Model JAX Bridges.

MAHA Global and IPR: Do Actions Speak Louder Than Words?

PB Project 1: Exploring Your Personal Brand

Corporate Profile 47Billion Information Technology

Call Us ➥9319373153▻Call Girls In North Goa

Enjoy ➥8448380779▻ Call Girls In Sector 18 Noida Escorts Delhi NCR

International Business Environments and Operations 16th Global Edition test b...

FULL ENJOY Call girls in Paharganj Delhi | 8377087607

Organizational Structure Running A Successful Business

1911 Gold Corporate Presentation Apr 2024.pdf

Chapter 9 PPT 4th edition.pdf internal audit

8447779800, Low rate Call girls in Dwarka mor Delhi NCR

No-1 Call Girls In Goa 93193 VIP 73153 Escort service In North Goa Panaji, Ca...

Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck

Independent Call Girls Andheri Nightlaila 9967584737

Ten Organizational Design Models to align structure and operations to busines...

Call Girls Contact Number Andheri 9920874524

Unlocking the Future: Explore Web 3.0 Workshop to Start Earning Today!

NewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdf

Your Digital Presence: What Makes People Click (Canberra)

1. Your Digital Presence What Makes People Click Adam Franklin (Bluewire Media)

4. Blogging @Franklin_Adam

17. 33% CTR @Franklin_Adam

18. 40% OR 25% CTR @Franklin_Adam

19. Tailored 1 call to action Personal @Franklin_Adam

20. @Franklin_Adam

21. @Franklin_Adam

22. @Franklin_Adam

23. Best performing emails - text only! @Franklin_Adam

24. 28-35% open rate $7,000 sales @Franklin_Adam

25. Email marketing • Battle of the Subject Lines and From Names @Franklin_Adam

26. • Adam Franklin & Toby Jenkins vs Bluewire Media @Franklin_Adam

27. 10% 6% 31% • Adam Franklin & Toby Jenkins vs Bluewire Media @Franklin_Adam

28. • Personal (eg. Toby Jenkins) vs • Company (eg. Bluewire Media) @Franklin_Adam

29. 34% • Personal (eg. Toby Jenkins) vs • Company (eg. Bluewire Media) @Franklin_Adam

30. • [Bluewire News] vs [BLUEWIRE NEWS] @Franklin_Adam

31. 13% • [Bluewire News] vs [BLUEWIRE NEWS] @Franklin_Adam

32. [INVITE] LinkedIn Masterclass vs LinkedIn Masterclass @Franklin_Adam

33. 27% [INVITE] LinkedIn Masterclass vs LinkedIn Masterclass @Franklin_Adam

34. • [FREE E-BOOK] vs [E-BOOK] @Franklin_Adam

35. 7% (10% higher open rate) • [FREE E-BOOK] vs [E-BOOK] @Franklin_Adam

36. @Franklin_Adam

37. @Franklin_Adam

38. @Franklin_Adam www.bluewiremedia.com.au/speaking/aim2014canberra

39. www.bluewiremedia.com.au/speaking/ aim2014canberra @Franklin_Adam

40. ! Adam.Franklin@BluewireMedia.com.au @Franklin_Adam CONNECT