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BlueWave Business Presentation
Overview

You’ve, no doubt, seen, heard about,
or experienced the explosive growth
of Mobile Marketing and SMS/Text
Messaging.

In fact, over 28 billion text messages
are sent each month in the U.S.
alone.
Overview

Today, SMS/Text Messaging is
becoming the most relevant way for
businesses      like   yours    to
communicate with current and
prospective customers.

Why? …
Overview

Mobile Phones…

… are the first personal mass media
… go everywhere with us
… are always on
… are there at the point of creative inspiration
… capture ‘social context’ of media mix
Consumer Acceptance
Consumers in your area have fully embraced SMS marketing…



•   U.S. mobile subscribers now send and receive more texts than phone calls
•   96% of all text messages are read within 15 minutes

•   68% of the text advertising is remembered
•   15% of text message recipients respond to offers
•   30% message recipients respond to offers while inside the place of business
Industry Acceptance
So, why is it that mainstream businesses are struggling to adopt effective
SMS/Text Messaging strategies?...




        Early Adopters                                           Skeptics

                                  The Mainstream Market




                   16%                   68%              16%


                         We Are Here
The Next Step

“Do your best to figure out where people are going, and go there first”.
                                                                   Mark Twain


BlueWave Mobile is the vehicle to get your there…first !


We are a mobile campaign management platform built to deliver relevant,
permission-based content, special offers, coupons, and alerts directly to your
customers on any device that accepts SMS Text Messaging.
How It Works

The BlueWave Mobile Team will work directly with you to build
the most relevant, and profitable, SMS/Text Messaging
Campaigns. We will give you complete access to our proprietary
system which allows you to:

• Send “Auto-Responder” Messages
• Build Scheduled Messages
• Send Instant Messages
• Provide WAP Enabled Links
• Send Coupon Codes for Trackable ROI
How It Works

              INVITATION:                                                                             OPT-IN STEP 1:
 Visitors to your location                                                                     CUSTOMER responds
  are invited to join your                                                                    by texting the keyword
  SMS loyalty marketing                                                                        “STUFF” to shortcode
     list and receive Free                                                                                   (69302).    Dec 11, 2009 11:02



                     Stuff.
                                                                                                                        STUFF
                                                     SPECIALS




* A shortcode is, simply put, a shortened phone number for your customers to dial
* A ‘keyword’ is a unique identifier that let’s your customers opt-in to your messaging campaigns.
How It Works

          OPT-IN STEP 2:                                                                                MESSAGE #1:
    After thanking your                                                                                    CUSTOMER
  CUSTOMER for joining,                                                                        automatically receives
       a message is sent                                                                            the offer for “free
      informing them of                                                                          stuff” with a coupon        Dec 11, 2009 11:02




        upcoming offers.                              YOUR NAME: Thank You
                                                           Dec 11, 2009 11:02
                                                                                                         code for easy    YOUR NAME: Get free
                                                      for joining. Stayed tuned                                           stuff right now. To
      CUSTOMER is now                                 for more great offers,                          redemption and      redeem, show this
                                                      including FREE STUFF.                                               message. CPN CODE:
   officially part of your                            Txt STOP to cancel                       tracking. Future offers    STUFF. Good today only!
                                                      StdMsgChgsApply                                                     Txt STOP to cancel
         SMS text loyalty                                                                         can be scheduled in     StdMsgChgsApply
                database.                                                                        advance, or sent at a
                                                                                                    moment’s notice.




* A shortcode is, simply put, a shortened phone number for your customers to dial
* A ‘keyword’ is a unique identifier that let’s your customers opt-in to your messaging campaigns.
How It Works
WEB REGISTRATIONS
You can also utilize one of our stylish templates to create an online registration form for your
website visitors.



                                    Dec 11, 2009 11:02
Begin Today!
               BlueWave Mobile
               2575 Kelly Pointe Parkway
               Edmond, OK 73013
               www.BlueWaveMobile.com


               888.810.1098
               405.816.3890
BlueWave Business Presentation

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BlueWave Business Presentation

  • 2. Overview You’ve, no doubt, seen, heard about, or experienced the explosive growth of Mobile Marketing and SMS/Text Messaging. In fact, over 28 billion text messages are sent each month in the U.S. alone.
  • 3. Overview Today, SMS/Text Messaging is becoming the most relevant way for businesses like yours to communicate with current and prospective customers. Why? …
  • 4. Overview Mobile Phones… … are the first personal mass media … go everywhere with us … are always on … are there at the point of creative inspiration … capture ‘social context’ of media mix
  • 5. Consumer Acceptance Consumers in your area have fully embraced SMS marketing… • U.S. mobile subscribers now send and receive more texts than phone calls • 96% of all text messages are read within 15 minutes • 68% of the text advertising is remembered • 15% of text message recipients respond to offers • 30% message recipients respond to offers while inside the place of business
  • 6. Industry Acceptance So, why is it that mainstream businesses are struggling to adopt effective SMS/Text Messaging strategies?... Early Adopters Skeptics The Mainstream Market 16% 68% 16% We Are Here
  • 7. The Next Step “Do your best to figure out where people are going, and go there first”. Mark Twain BlueWave Mobile is the vehicle to get your there…first ! We are a mobile campaign management platform built to deliver relevant, permission-based content, special offers, coupons, and alerts directly to your customers on any device that accepts SMS Text Messaging.
  • 8. How It Works The BlueWave Mobile Team will work directly with you to build the most relevant, and profitable, SMS/Text Messaging Campaigns. We will give you complete access to our proprietary system which allows you to: • Send “Auto-Responder” Messages • Build Scheduled Messages • Send Instant Messages • Provide WAP Enabled Links • Send Coupon Codes for Trackable ROI
  • 9. How It Works INVITATION: OPT-IN STEP 1: Visitors to your location CUSTOMER responds are invited to join your by texting the keyword SMS loyalty marketing “STUFF” to shortcode list and receive Free (69302). Dec 11, 2009 11:02 Stuff. STUFF SPECIALS * A shortcode is, simply put, a shortened phone number for your customers to dial * A ‘keyword’ is a unique identifier that let’s your customers opt-in to your messaging campaigns.
  • 10. How It Works OPT-IN STEP 2: MESSAGE #1: After thanking your CUSTOMER CUSTOMER for joining, automatically receives a message is sent the offer for “free informing them of stuff” with a coupon Dec 11, 2009 11:02 upcoming offers. YOUR NAME: Thank You Dec 11, 2009 11:02 code for easy YOUR NAME: Get free for joining. Stayed tuned stuff right now. To CUSTOMER is now for more great offers, redemption and redeem, show this including FREE STUFF. message. CPN CODE: officially part of your Txt STOP to cancel tracking. Future offers STUFF. Good today only! StdMsgChgsApply Txt STOP to cancel SMS text loyalty can be scheduled in StdMsgChgsApply database. advance, or sent at a moment’s notice. * A shortcode is, simply put, a shortened phone number for your customers to dial * A ‘keyword’ is a unique identifier that let’s your customers opt-in to your messaging campaigns.
  • 11. How It Works WEB REGISTRATIONS You can also utilize one of our stylish templates to create an online registration form for your website visitors. Dec 11, 2009 11:02
  • 12. Begin Today! BlueWave Mobile 2575 Kelly Pointe Parkway Edmond, OK 73013 www.BlueWaveMobile.com 888.810.1098 405.816.3890