2. Overview
You’ve, no doubt, seen, heard about,
or experienced the explosive growth
of Mobile Marketing and SMS/Text
Messaging.
In fact, over 28 billion text messages
are sent each month in the U.S.
alone.
3. Overview
Today, SMS/Text Messaging is
becoming the most relevant way for
businesses like yours to
communicate with current and
prospective customers.
Why? …
4. Overview
Mobile Phones…
… are the first personal mass media
… go everywhere with us
… are always on
… are there at the point of creative inspiration
… capture ‘social context’ of media mix
5. Consumer Acceptance
Consumers in your area have fully embraced SMS marketing…
• U.S. mobile subscribers now send and receive more texts than phone calls
• 96% of all text messages are read within 15 minutes
• 68% of the text advertising is remembered
• 15% of text message recipients respond to offers
• 30% message recipients respond to offers while inside the place of business
6. Industry Acceptance
So, why is it that mainstream businesses are struggling to adopt effective
SMS/Text Messaging strategies?...
Early Adopters Skeptics
The Mainstream Market
16% 68% 16%
We Are Here
7. The Next Step
“Do your best to figure out where people are going, and go there first”.
Mark Twain
BlueWave Mobile is the vehicle to get your there…first !
We are a mobile campaign management platform built to deliver relevant,
permission-based content, special offers, coupons, and alerts directly to your
customers on any device that accepts SMS Text Messaging.
8. How It Works
The BlueWave Mobile Team will work directly with you to build
the most relevant, and profitable, SMS/Text Messaging
Campaigns. We will give you complete access to our proprietary
system which allows you to:
• Send “Auto-Responder” Messages
• Build Scheduled Messages
• Send Instant Messages
• Provide WAP Enabled Links
• Send Coupon Codes for Trackable ROI
9. How It Works
INVITATION: OPT-IN STEP 1:
Visitors to your location CUSTOMER responds
are invited to join your by texting the keyword
SMS loyalty marketing “STUFF” to shortcode
list and receive Free (69302). Dec 11, 2009 11:02
Stuff.
STUFF
SPECIALS
* A shortcode is, simply put, a shortened phone number for your customers to dial
* A ‘keyword’ is a unique identifier that let’s your customers opt-in to your messaging campaigns.
10. How It Works
OPT-IN STEP 2: MESSAGE #1:
After thanking your CUSTOMER
CUSTOMER for joining, automatically receives
a message is sent the offer for “free
informing them of stuff” with a coupon Dec 11, 2009 11:02
upcoming offers. YOUR NAME: Thank You
Dec 11, 2009 11:02
code for easy YOUR NAME: Get free
for joining. Stayed tuned stuff right now. To
CUSTOMER is now for more great offers, redemption and redeem, show this
including FREE STUFF. message. CPN CODE:
officially part of your Txt STOP to cancel tracking. Future offers STUFF. Good today only!
StdMsgChgsApply Txt STOP to cancel
SMS text loyalty can be scheduled in StdMsgChgsApply
database. advance, or sent at a
moment’s notice.
* A shortcode is, simply put, a shortened phone number for your customers to dial
* A ‘keyword’ is a unique identifier that let’s your customers opt-in to your messaging campaigns.
11. How It Works
WEB REGISTRATIONS
You can also utilize one of our stylish templates to create an online registration form for your
website visitors.
Dec 11, 2009 11:02
12. Begin Today!
BlueWave Mobile
2575 Kelly Pointe Parkway
Edmond, OK 73013
www.BlueWaveMobile.com
888.810.1098
405.816.3890