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Our Panelists

Rayanne Thorn
@ray_anne

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Jessica Miller-Merrell
@blogging4jobs

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Jessica Miller-Merrell
@blogging4jobs

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Mobile Matters

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HR Tech Hype

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Adoption in HR & Recruiting

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Mobile for HR & Recruiting
• Access
• Flexibility
• Now

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Cell Phone vs. Smart Phone

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@Ray_anne

Rayanne Thorn
@ray_anne

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Part of Our Lives
• Mobile becomes embedded further
into our lives
• Our Children
• Our Parents
• Our Work
• NOT going away

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How can we NOT LOVE this?
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LinkedIn
38% of LinkedIn Users access LI via
mobile

How this translates? 91 MILLION!
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Rise of Mobile
Consumers and Jobseekers want control
over how they gather information.
And they have control.

We can choose to understand our
consumer, or we can try to change their
behavior…
Good Luck With That.
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Current Predictions by Social
LinkedIn Predicts:
• HALF of users will access via Mobile next year
NOW: Over ½ of ad revenue comes via
mobile…
Facebook Predicts: Mobile Ad Revenue UP
Twitter Predicts: Twitter Mobile ad Revenue at $1
Billion for 2014
50 Billion connected mobile devices by 2020

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Consumption
• Mobile devices outselling PCs > 3 to 1
• 2 million mobile devices purchased
everyday
• Samsung reports selling 1 M phones daily
• What this means
to businesses &
enterprises today

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#Fail
• Only 2 % of Fortune 500
Companies have “mobile apply”
• No mobile friendly website or
career site
• Email: 42% of all emails are
opened on a mobile. 78% say
they delete…
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Contextual Ambience
•
•
•
•
•

Push Notifications
Wearable Computing
Search
Internet of Things
Location

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GEOLOCATION Technology

33 M on Foursquare

1.5 M Businesses

Are you AFRAID of Location Tracking?
#Blogging4Jobs

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Bold Predictions
•
•
•
•
•
•

Consumer Demands
Location Context
Will move from Party to Business
Many Failures
Privacy
Wearable Tech is Mobile

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Questions?

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Learn more about . . .
• Jessica Miller-Merrell at
www.workology.com
• Rayanne Thorn at
www.linkedin.com/in/rayannethorn

Sources: http://b4j.co/mobile-samsung
http://b4j.co/mobile-outsells, http://b4j.co/mobile-increase, http://b4j.co/linkedinmobile, http://b4j.co/mobile-open, http://b4j.co/twitter-forecast, http://b4j.co/50billion,
http://b4j.co/ambient-mobile

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What's the Big Deal with Mobile in HR & Recruiting?

Editor's Notes

  1. Devices will all be connected. Watches, cameras, thermostats, watches, cars, parking meters, cash registers, airplanes, backpacks, clothing, trains…
  2. Filip – kid-friendly, $199, $10 a month subscription, tracks location
  3. Simple phone and texting capabilities
  4. If we forget that we are all humans with human qualities, we will fail as a civilization.This is where HR functions, including recruiting, crosses streams with marketing. If you don’t believe that – you are in denial…
  5. We cannot talk about mobile without talking about social
  6. 238 Million users => 91 Million via Mobile
  7. As much as HR and Recruiters think they control jobseekers. They do not.
  8. Mobile subscriptions reached 5 B this summer
  9. Only 2 % of Fortune 500 Companies have “mobile apply” for jobseekers – that’s only 10 companies!78% say they delete emails from their mobile device if they don’t render prior to reading them
  10. Mobile devices are outselling PCs and laptops by 4 to 1. 2 million mobile devices are being purchased every single day. Imagine that…