The document describes the creation of Pristine Beauty, Inc. by Blaire Kessler. Kessler was diagnosed with breast cancer in 2005 after giving birth. She struggled to find natural hair and skin products to help with issues from cancer treatment. She created her own products which helped her hair and skin issues. This led her to start Pristine Beauty to provide natural, toxin-free products to others seeking healthier options. The company donates proceeds to cancer charities. Pristine Beauty offers hair, skin and body products in retro packaging with natural ingredients to promote wellness and support cancer causes.

1. I am a former Miss
Winston Cup/NASCAR
‘98, and I created
products for myself
due to a breast cancer
diagnosis in January
2005 right after giving
birth to my daughter.
I am a young survivor
who due to treatment
had major hair and skin/
scarring issues. I was
profoundly discouraged
to find that there weren’t 100% natural products out there
that included all of the ingredients I needed to get my pretty
hair and skin back. I received some products from a friend
but was scared to use them because of the questionable
ingredients and known carcinogens. Strangely enough,
many of the products geared toward the cancer patient had
chemicals, and after a cancer diagnosis, no one wants to put
chemicals on the skin which can reach the bloodstream.
That’s when I decided to help myself After much trial
and error I made my own leave-in hair and scalp revival
serum and Luxe Intensive Facial Créme. After about
six months my husband mentioned that my hair and
skin were looking really good, and I sincerely wanted
the rest of the world to benefit from these products so
1 started my own company Pristine Beauty, Inc.
Pristine Beauty, Inc. will be donating a portion of the
proceeds of each product to the Young Survival Coalition.
I chose YSC because at no time is a cancer diagnosis
welcome, but when you are young and feeling invincible,
you’re blindsided. Our goal is to give to worthwhile charity
while producing products we believe are a safer choice.
I want my company to discover 100% natural, toxic
free solutions for people like me who are looking in a new
and healthy direction. My hope is that Pristine Beauty’s
products promote a positive mind, a joyful spirit and a
healthy lifestyle. There is a finally a fun spin on a bad
situation that has a touch of Old Hollywood glamour!!!
7413-305 Six Forks Rd.
Raleigh, NC 27615
www.shoppristinebeauty.com
sales@shoppristinebeauty.com
blaire@shoppristinebeauty.com

2. Things to remember about Pristine Beauty products:
* Vegan and Cruelty-free. Let’s all try and choose products that don’t require cruelty. A little change individually makes a
huge difference globally.
* Meets Whole Foods Market Premium Body Care Standards. Even if you aren’t a Whole Body store, this still means that this
is considered top of the line for cleanliness/health, environmentally safe, ethically produced, and the best all-around on the
market. This takes the research and guess-work out of buying a product for a customer; they know they are getting the BEST.
* Pristine Beauty donates to the Young Survival Coalition and the Cancer Prevention Coalition with every purchase all
year, so when buying you are not just helping yourself, but helping people everywhere work towards
a cure for cancer.
* Each product has multiple uses. This means that your bathroom is less cluttered, your products are
organized, and you save money.
* SOY FREE. Not only are the products soy free, but the packaging is as well. We can say “no” to
phyto-estrogens sneaking their way into our body care!
Yes, our packaging is cool, retro and totally GLAM … but is now housed in estrogen free glass, and is
packaged in BPA Free recyclable materials.
Natural Beauty,
Is Our Duty!!!
Psst…
Finally, Hollywood
Glamour Naturally!
Blaire Kessler
Pristine Beauty, Inc.
919-610-1953
www.shoppristinebeauty.com
Insta

3. Locks Of Fame®
Shampoo
• Marketing Attribute : Retro Old Hollywood Glamour Packaging
• Marketing Attribute: 100% Natural, sulfate free, paraben free, phthalates free,
mineral oil free, Vegan and cruelty-free.
• Key Selling Point: Nourishes and protects the hair with Comfrey, Burdock,
Rosemary, Calendula Flower and Panthenol
• Key Selling Point: Light natural scent . A little goes a long way. Safe on all hair types
and to be used daily.
MSRP per unit $16.00 | UPC – 899901002035 | Size 8 OZ/ 237ml
Ready to Ship
All natural ingredients: Purified Water, Comfrey Root Extract, Rosa Canina (Rose
Hips) Seed Oil, Calendula Flowers, Burdock Root Extract, Rosemary Leaf Extract,
Coco Betaine, Cocoglucoside, Glycerin, Guar, Propandiol, Panthenol, Algae Extract,
Xanthum Gum, Caprylic Acid, Natural Tangerine Essential Oil, Vanilla and Lemon
Essential Oil Botanical Blend, Glycine, Potassium Sorbate.

4. Lock Of Fame®
Conditioner
• Marketing Attribute : Retro Old Hollywood Glamour Packaging
• Marketing Attribute: 100% Natural, mineral oil free, paraben free, phthalates free, mineral
oil free, Vegan and cruelty-free.
• Key Selling Point: Nourishes, hydrates and protects the hair with Comfrey, Burdock, Rose-
mary, Calendula Flower and Panthenol.
• Key Selling Point: Light natural scent. A little goes a long way. Safe on all hair types and to be
used daily.
MSRP per unit $16.00 | UPC – 899901002042 | Size 8 OZ/ 237ml
Ready to Ship
All natural ingredients: Purified Water, Comfrey Root Extract, Burdock Root Extract,
Calendula Flowers, Rosa Canina (Rose Hips) Seed Oil, Rosemary Seed Extract, Cetyl Alcohol,
Emulsifying Wax, Stearalkonium Chloride, Propandiol, Natural Tangerine Essential Oil,
Vanilla and Lemon Essential Oil Botanical Blend, Glycerin, Guar, Simmondsia Chinensis
(Jojoba) Seed Oil, Caprylic Acid, Panthenol, Rice Protein, Potassium Sorbate, Glycine.

5. Sunless Strip®
100% Natural Sunless Tanner
• Marketing Attribute : Retro Old Hollywood Glamour Packaging, Donates to charity with every
purchase.
• Marketing Attribute: 100% Natural, paraben free, phthalates free, mineral oil free, Vegan and
cruelty-free.
• Key Selling Point: No Streaking, Does not have odd chemical smell because there are no chemi-
cals, numerous antioxiants, aloe and green tea. DHA derived from sugar beets.
• Key Selling Point: Large 6oz container, Light natural Lemon Verbena scent and consistency
but very emollient. A little goes a long way.
MSRP per unit $26.00 | UPC – 89901002059 | Size 6 OZ
Ready to Ship
Ingredients: Purified Water, Aloe Barbadensis, Camellia Sinensis Leaf (Green Tea) Extract,
Helianthus Annuus (Sunflower) Oil, Glyceryl Stearate, DHA (from Sugar Beets), Cassava
(Tapioca), Glycerin, Caprylic Acid, Butyrospermum Parkii (Shea Butter) Fruit, Theobroma
Cacao (cocoa) Seed Butter, Simmondsia Chinensis (Jojoba) Seed Oil, Olea Europaea (Olive)
Fruit Oil, Cyamopsis Tetragonoloba (Guar), Tocopherol, Citrus Aurantium Dulcis (Orange)
Oil, Melissa Officinalis (Lemon Verbena) Oil, Citrus Bergamia (Bergamot)Oil, Glycine,
Potassium Sorbate.

6. Hooray For Brallywood Butta®
Luxe Intensive Facial Crème
• Marketing Attribute : Retro Old Hollywood Glamour Packaging, Donates to
charity with every purchase.
• Marketing Attribute: 100% Natural, paraben free, phthalates free, mineral
oil free, Vegan and cruelty-free.
• Key Selling Point: Luxe Face Body Cream. Highly effective natural scar
fader and anti-aging skin cream. Helps heal eczema, acne, melasma.
• Key Selling Point: Light natural scent and consistency but very emollient.
A little goes a long way.
MSRP per unit $38.00 | UPC – 899901002004 | Size 5 OZ/ 148g
Ready to Ship
Ingredients: Purified Water, Organic Helianthus Annuus (Sunflower)
Seed Oil, Glyceryl Stearate (Palm, Grapeseed, Sunflower), Glycerin (Plant
Source), Cetearyl Glucoside (Corn and Coconut Extract), Manihot Ultissima
(Yuca) Root Starch, Natural Tangerine Oil and Lemon Oil Botanical Blend,
Xanthan Gum (Fermented Sugar), Organic Sesamum Indicum (Sesame)
Seed Oil, Simmondsia Hinensis (Jojoba) Seed Oil, Caprylic Acid (Palm
and Coconut Fatty Acid-Natural Antibiotic), Butyrospermum Parkii (Shea
Butter) Fruit, Theobroma Cacao (Coca) Seed Butter, Aloe Barbadensis Leaf
Extract, Glycine (Amino Acid), Rosa Canina (Rosehips) Seed Oil, Tocopherol
(Vitamin E)

7. No Scary Hairy®
Hair Scalp Revival Serum
• Marketing Attribute : Retro Old Hollywood Glamour Packaging.
• Marketing Attribute : All Natural , No Parabens, Phthalates, Mineral Oil,
Vegan and Cruelty Free Product.
• Key Selling Point : Can be used daily as a conditioning and shine serum
without worry of build-up. Natural heat protector, promotes hair growth and
strength.
• Key Selling Point : A little goes a long way.
MSRP per unit $34.00 | UPC – 8-99901-00201-1 | Size 1.5oz/45ml
Ready to Ship
Ingredients: Organic Cocos Nucifera (Coconut) Oil, Organic Sesamum
Indicum (Sesame) Seed Oil, Simmondsia Chinensis (Jojoba) Seed Oil, Rosa
Canina (Rose Hips) Seed Oil, Persea Gratissima (Avocado) Butter, Prunus
Amygdalus Dulcis (Sweet Almond) Oil, Squalene (Vegetable), Rosmarinus
Officinalis (Rosemary) Leaf Oil, Lavandula Angustifolia (Lavender) Oil,
Cananga Odorata Genuina (Ylang) Oil.

8. Take A Whiff!®
Aluminum Free Deodorant
• Marketing Attribute : Unique Old Hollwood Glamour Packaging.
• Marketing Attribute : All natural, no parabens, phthalates, mineral oil, vegan and
cruelty-free. Donates to charity with every purchase.
• Key Selling Point : Aluminum, Propylene Glycol free and generous 3.25 oz size
which is almost double size of traditional deodorant.
• Key Selling Point: Contains 2 Pro-Biotics to eliminate bacteria under the arm,
nourishing to the body and smells like a creamcicle. Will last for one year.
MSRP per unit $22.00 | UPC – 8-99901-00202-8 | Size : 3.25 ounces/94g
Ready to Ship
Ingredients: Glycerin (Plant Source), Purified Water, Sodium Stearate, Castor
(seed) Oil, Salvia Officinals (Sage) Extract, Citrus Tangerina (Tangerine) Oil,
Vanilla Planifolia Fruit Extract, Calcium Carbonate, Saccharomyces Ferment
(Vegatable Enzyme), Aloe Barbadenisis Leaf Juice, Ethyhexylglycerin (Vegetable based
Preservative),Organic Alpine Lichen.

9. Suga Suga Woo! Woo!®
Facial Exfoliating Polish
• Marketing Attribute : Unique Old Hollywood Glamour Packaging.
• Marketing Attribute : All Natural, no parabens, phthalates, mineral oil,
vegan, gluten and cruelty-free. Donates to charity with every purchase.
• Key Selling Point : Innovative formula that exfoliates and hydrates the skin
instantly and large 6oz size.
• Key Selling Point : Fights Free Radicals and combats premature aging.
MSRP per unit $25.00 | UPC – 8-99901-00209-7 | Size 6oz/180ml
Ready to Ship
Ingredients: Sucrose, Butyrospermum Parkii (shea Butter), Helianthus Annus
Seed Oil (Sunflower), Cocos Nucifera Oil (Coconut Oil), Algae (Seaweed) Extract,
Aristotelia Chilensis (Maqui Berry), Ascorbic Acid (Vitamin C), Rosa Canina
Seed Oil (Rose Hips), Organic Mentha (Mint) Piperita Leaf Extract, Vanilla Fruit
Extract, Rosemary Oil

10. Big Nudey™ Facial Cleansing Crème
• Marketing Attribute : Retro Old Hollywood Glamour Packaging. Donates to charity with
every purchase.
• Marketing Attribute : 100% Natural, paraben free, phthalates free, mineral oil free,
Vegan, gluten and cruelty-free.
• Key Selling Point : Infused with powerful antioxidants to help reverse the signs of aging.
Nourishing and effective soap free formula.
• Key Selling Point : Very concentrated formula that gently removes makeup and toxins, while
protecting the moisture in the skin. Comes with a 100% cotton muslin cleansing cloth.
MSRP per unit $28.00 | UPC – 8-99901-00210-3 | Size 4oz/118ml
Ready to Ship
Ingredients: Aqua, Camellia Sinensis (Green Tea) Leaf Extract, Anthemis Nobilis (Cham-
omile) Flower Extract, Rubus Idaeus (Rasberry) Leaf Extract, Helianthus Annuus (Sun-
flower) Seed Oil, Coco-Glucoside, Cetearyl Alcohol, Cetearyl Glucoside, Glyceryl Stea-
rate, Glycerin, Butyrospermum Parkii (Shea) Butter, Argania Spinosa (Argan) Kernal
Oil, Punica Granatum (Pomegranate) Seed Oil, Caprylic Acid, Theobroma Cacao (Co-
coa) Seed Butter, Olea Europaea (Olive) Fruit Oil, Xanthan Gum, Rosmarinus Officinalis
(Rosemary) Leaf Extract, Aroma, Potassium Sorbate Gum, Rosmarinus Officinalis (Rose-
mary) Leaf Extract, Aroma, Potassium Sorbate.

11. Movie Star Kiss™
Natural Lip Shimmer
• Marketing Attribute : Unique Old Hollywood Glamour Packaging.
• Marketing Attribute : All Natural, no parabens, phthalates,
mineral oil, vegan and gluten and cruelty-free. Donates to
charity with every purchase.
• Key Selling Point : Rich in antioxidants for a youthful pout.
• Key Selling Point : Natural ingredients provide shimmer and
shine while providing intense hydration.
MSRP per unit $10.00 | UPC – 8-99901-00211-0 | Size .25oz
Ready to Ship
Ingredients: Ricinus Communis (Castor) Seed Oil, Aloe Barbadensis
Leaf Extract, Natural Flavor, Argan Oil, Marula Oil, Mica, Organic
Stevia Extract

12. What’s NOT in Our Products
• Gluten • Sulfates • Parabens • Petroleum • Phthalates • Nanomaterials • Petrochemicals • Synthetic Color
• PEG Compounds • Synthetic Fragrance • Animal By-Products • Genetically Modified Ingredients
Customers’ Testimonials
Hooray for Brallywood Butta • Love It!!! Bought this about 6 months ago.
I love it! My face is smoother, blemishes diminished and wrinkles are not as
prominent. I am 62 years old and my skin looks awesome.
Locks of Fame Shampoo • Simple, clean, pristine! Smells like a dream, a
perfect clean and simple shampoo. Now why did it take years and 437 bottles
to find it?!
Locks of Fame Conditioner • Great Conditioner!!! The Pristine Beauty
Locks of Fame Conditioner exceeded my expectations. My hair immediately felt
softer and more manageble (especially when combined with Pristine Beauty’s
shampoo and hair serum). Not only were the results fantastic, but I felt good
knowing that it’s an all-natural product that is not only good for my hair, but
good for the environment as well. After continuing to use this product, my
hairstylist even commented on how much healthier my hair looked and felt.
I would absolutely recommend this product to anyone after seeing the results
that I had.
No Scary Hairy • Love I have long, thick, dry hair, and I’ve used several prod-
ucts over the years to make it smoother and softer, but it was always challenging
to find a product that did that without making my hair look greasy. No Scary
Hairy makes my hair look shiny, smooth, and healthy without looking greasy—
it’s amazing! I highly recommend it!
Take A Whiff • Absolutely LOVE this product! I have struggled with wetness
odor from my armpits since high school! I used to buy the “strongest” over
the counter de-o in hopes it would solve my issue. Finally, I realized that it was
the chemicals from these de-o’s that were causing my issue! Since switching
to Take A Whiff, my problems have vanished! It took a few days to adjust and
I had to use some baking soda (as recommended) to help on certain days but
after that, I’m truly amazed at how well this de-o works! A HUGE bonus is that
my mother is a breast cancer survivor so it’s so important that my de-o be all
natural. I have not found a better product! This stuff is amazing!
Suga Suga Woo! Woo! • I’m on the train! I’ve been using Pristine Beauty
products for 2 years now—all of them—and I LOVE this scrub. It smells great,
it’s recyclable, it lasts a long time it works really well! I use it at night before
I go to bed. When I rinse my face I just lightly remove the sugar granules but
I leave as much of the product on as possible. And then I sleep in it! When
I wake up my face is soft and yummy. It’s like a moisture mask. And my skin
doesn’t break out as often... Love it!
Sunless Strip! • Doesn’t smell and no streaks! I am not a huge fan of sunless
tanners because of how fake they make you look. This one is gradual, tans well
(no orange tint) and doesn’t smell like many do. You are supposed to use it on
consecutive days as it is gradual and stop when you get to your desired tone. I
like it because it doesn’t have the drastic, fake impact others do.

13. ASSEENIN...
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