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Presented	
  by	
  
Alec	
  Klein	
  
Professor,	
  Medill	
  School	
  of	
  Journalism	
  
Northwestern	
  University	
  
Madison,	
  Wis.,	
  Sept.	
  28,	
  2013	
  
What	
  documents	
  to	
  look	
  for	
  and	
  where	
  to	
  find	
  them	
  
¡ The	
  secret	
  to	
  
investigative	
  
business	
  
reporting	
  is…	
  
¡ Start	
  with:	
  
§ Lexis-­‐
Nexis	
  
§ Google	
  
¡ You	
  don’t	
  need	
  to	
  know	
  where	
  all	
  
the	
  public	
  documents	
  are.	
  
¡ You	
  need	
  to	
  know	
  what	
  questions	
  to	
  
ask	
  to	
  find	
  them.	
  
¡ To	
  wit:	
  192.com	
  
¡  Baltimore	
  Sun	
  investigation:	
  Supermarket	
  
bankruptcy	
  
¡  Words	
  of	
  wise	
  editor:	
  “The	
  good	
  reporters	
  know	
  
what’s	
  missing.”	
  
¡  Thinking:	
  I	
  never	
  know	
  what’s	
  missing.	
  
¡  Did	
  you	
  check	
  for	
  hidden	
  depositions?	
  
¡  Not	
  in	
  court	
  record:	
  wads	
  of	
  cash	
  in	
  
	
  brown	
  paper	
  bags	
  
¡  Before	
  the	
  jump	
  on	
  A1	
  
¡ What	
  are	
  they?	
  
¡ Where	
  do	
  you	
  get	
  them?	
  
§ SEC's	
  Edgar	
  
§ Company	
  website	
  
¡  10-­‐K	
  
¡  10-­‐Q:	
  What’s	
  the	
  first	
  
thing	
  to	
  look	
  for?	
  
¡  Proxy:	
  What’s	
  the	
  first	
  
thing	
  to	
  look	
  for?	
  
¡  SEC	
  public	
  filings	
  only	
  go	
  so	
  far.	
  
¡  What	
  is	
  considered	
  “material”	
  to	
  
investors?	
  
¡  Material:	
  Any	
  information	
  
related	
  to	
  a	
  particular	
  business	
  
that	
  might	
  be	
  relevant	
  to	
  an	
  
investor's	
  decision	
  to	
  buy,	
  sell	
  or	
  
hold	
  a	
  security	
  
	
  
¡  A	
  company	
  can	
  slice	
  its	
  business	
  
into	
  small	
  sectors	
  that	
  don’t	
  
require	
  disclosure.	
  
¡  To	
  wit:	
  AOL	
  
Check	
  out	
  Robin	
  
Phillips’	
  webinar	
  
on	
  LinkedIn,	
  
sourcing	
  through	
  
social	
  networking	
  
at	
  
http://
businessjournalism
.org/2012/02/29/
getting-­‐linkedin-­‐
sourcing-­‐through-­‐
social-­‐networking-­‐
self-­‐guided-­‐
training/.	
  	
  
	
  
¡  Former	
  employees	
  
¡  Sworn	
  testimony	
  
¡  Copies	
  of	
  contracts	
  
¡  Business	
  strategy	
  
¡  Where	
  to	
  find	
  lawsuits	
  
§  State	
  and	
  federal	
  suits	
  
▪  Many	
  online	
  
§  If	
  not	
  online,	
  check	
  Lexis-­‐Nexis	
  
§  If	
  not	
  there,	
  check	
  Pacer	
  for	
  federal	
  
suits	
  
§  http://pacer.psc.uscourts.gov	
  
(not	
  free)	
  
¡ Pulling	
  
documents	
  
§ Big	
  issue?	
  
§ Money	
  
¡  Gold	
  mine	
  
§ Pacer	
  
¡  For	
  what?	
  
§ Creditors,	
  assets,	
  debts,	
  lawyers,	
  
suppliers,	
  vendors	
  
¡  Key	
  kinds?	
  
§ Chapter	
  7:	
  liquidation	
  
§ Chapter	
  11:	
  reorganization	
  
¡  SEC	
  
¡  FCC	
  
¡  FDA	
  
§  Key:	
  on	
  almost	
  every	
  
investigative	
  business	
  
story,	
  there	
  is	
  a	
  
government	
  body	
  that	
  has	
  
some	
  connection	
  to	
  it.	
  
¡  Congressional	
  Testimony	
  
¡  Contradictions	
  
¡  Remember	
  the	
  tobacco	
  
executives	
  who	
  claimed	
  they	
  
didn’t	
  know	
  anything	
  about	
  
the	
  addictive	
  power	
  of	
  
cigarettes?	
  
¡  Company	
  email	
  
¡  Internal	
  newsletters	
  
§ Get	
  on	
  the	
  mailing	
  list,	
  if	
  possible.	
  
¡  Remember:	
  Don’t	
  steal,	
  don’t	
  lie,	
  don’t	
  
break	
  into	
  computer	
  system.	
  
§ Chiquita	
  Banana	
  case	
  
¡  Wall	
  Street	
  analyst	
  reports	
  
¡  Property	
  records:	
  
§ County	
  or	
  other	
  
local	
  office	
  
§ Many	
  online	
  
§ Good	
  to	
  check	
  
for:	
  
§ Size,	
  details	
  of	
  
executive’s	
  
home	
  
¡  Other	
  great	
  resources:	
  
§  Planning	
  department	
  
§  Zoning	
  
§  Construction	
  
§  Driver	
  records	
  
▪  Depends	
  on	
  state;	
  e.g.,	
  
Maryland,	
  need	
  permission	
  
of	
  driver	
  for	
  records	
  
¡  Better	
  Business	
  Bureau	
  
§  Consumer	
  complaints	
  
	
  
¡  Uniform	
  Commercial	
  Code	
  
§  State	
  records,	
  secretary	
  of	
  state	
  usually;	
  shows	
  who	
  
has	
  borrowed	
  money,	
  what	
  used	
  as	
  collateral,	
  etc.	
  
¡  Incorporation	
  records	
  
§  Usually	
  secretary	
  of	
  state;	
  records	
  of	
  founding	
  of	
  the	
  
business,	
  including	
  who	
  owns	
  it,	
  its	
  executives,	
  etc.	
  	
  
§  Reynolds	
  guide	
  to	
  where	
  to	
  find	
  them	
  in	
  50	
  states	
  
¡  Hoovers:	
  Hoovers.com	
  
¡  OpenCorporates.com:	
  company	
  records	
  from	
  75	
  
jurisdictions	
  around	
  the	
  world	
  
¡ Can	
  get	
  detailed	
  tax	
  filings—
990s—of	
  their	
  finances	
  from	
  
the	
  nonprofits	
  themselves	
  
¡ Or	
  try	
  Guidestar	
  at	
  
www.guidestar.org	
  
¡  Airplane-­‐ownership	
  
search	
  
§  Landings.com	
  
¡  Finding	
  lawyers	
  
§  Martindale.com	
  
¡  Message	
  boards,	
  blogs	
  
	
  
¡  Website	
  ownership	
  
§  http://www.whois.sc/	
  
¡  Internet	
  archive:	
  old	
  
websites	
  
§  www.archive.org	
  
¡  HARO:	
  
Helpa	
  
ReporterOut.com	
  
¡  ProfNet:	
  email	
  queries	
  
for	
  experts.	
  
§  www.profnet.com	
  
¡  Referenceusa.com	
  
¡  Superpages.com	
  
¡  AnyWho.com	
  
¡  Switchboard.com	
  
¡  Infobel.com:	
  
international	
  
directory	
  
¡  Lexis	
  and	
  other	
  pay	
  
sites:	
  
§  Expensive	
  
§  Even	
  at	
  The	
  Washington	
  
Post:	
  key	
  holder	
  
§  But	
  good	
  resource	
  for	
  
investigative	
  or	
  beat	
  
reporting	
  
▪  Personal	
  information:	
  
telephone	
  numbers	
  
▪  Neighbors	
  
▪  Legal	
  judgments	
  
¡  Opensecrets.org:	
  
Center	
  for	
  Responsive	
  
Politics	
  
¡  Tray.com:	
  Political	
  
Moneyline	
  
¡  Publicintegrity.org:	
  
Center	
  for	
  Public	
  
Integrity	
  
¡  Followthemoney.org:	
  
National	
  Institute	
  on	
  
Money	
  in	
  State	
  Politics	
  
¡  Lobbyists	
  and	
  Other	
  Legislative	
  
Resources:	
  
§  http://www.fara.gov/	
  lobbying	
  on	
  
behalf	
  of	
  foreign	
  entities	
  
§  Congressional	
  Research	
  Service:	
  
http://www.opencrs.com	
  
§  GAO	
  Reports:	
  www.gao.gov	
  
§  Thomas	
  website:	
  
http://thomas.loc.gov/:	
  basic	
  
legislation,	
  Congressional	
  reports	
  
and	
  records	
  
¡  www.reporter.org/desktop/
tips/johndoe.htm	
  
§  Born,	
  married,	
  died	
  
§  Previous	
  addresses,	
  
relatives,	
  associates	
  
§  Lawsuits,	
  bankruptcies,	
  
divorce,	
  criminal,	
  traffic	
  
§  Home	
  phone	
  
§  Attended	
  college	
  
§  Real	
  estate	
  
§  Etc.	
  
¡  Courtesy	
  of	
  Duff	
  Wilson	
  
¡  Truth	
  About	
  Criminal	
  Records:	
  
§  There	
  is	
  a	
  national	
  criminal	
  
record	
  database,	
  but	
  it	
  is	
  not	
  
available	
  to	
  the	
  public.	
  
§  FBI	
  database	
  
§  Public	
  access	
  to	
  criminal	
  
records	
  controlled	
  at	
  the	
  state	
  
level	
  
§  Each	
  state	
  has	
  different	
  rules	
  
about	
  who	
  may	
  access	
  records	
  
and	
  what	
  records	
  will	
  be	
  
available.	
  
§  Some	
  records	
  handled	
  at	
  the	
  
county	
  level.	
  
¡  FOIA:	
  the	
  good	
  and	
  the	
  
bad	
  
§  Secret	
  bonuses	
  
§  “Oh,	
  that	
  bonus”	
  
§  Reprocessors	
  
▪  List	
  of	
  reprocessors	
  
▪  No	
  List	
  
▪  List	
  
▪  Names	
  missing	
  from	
  list	
  
	
  
¡  FOIAs	
  can	
  be	
  used	
  to	
  acquire	
  data.	
  
Check	
  out	
  The	
  Seattle	
  Times’	
  
Michael	
  J.	
  Berens'	
  Oct.	
  22-­‐23	
  
webinar,	
  Data	
  Journalism	
  101,	
  at	
  
http://businessjournalism.org/
2013/03/11/data-­‐journalism-­‐101-­‐
online-­‐oct-­‐22-­‐23/.	
  	
  
	
  
¡  Beware:	
  
§  They	
  might	
  leave	
  stuff	
  out.	
  
§  Of	
  fishing	
  expeditions	
  
§  Of	
  unexpected	
  costs	
  
¡  Sample	
  FOIA	
  letters:	
  
www.nfoic.org/sample-­‐foia-­‐letters	
  
¡  FOIA-­‐letter	
  generator:	
  
www.rcfp.org/foialetter/index.php	
  
¡ Not	
  public	
  
¡ They	
  may	
  say	
  “Confidential.”	
  
¡ You	
  need	
  to	
  interpret,	
  
analyze,	
  translate.	
  
¡ Please	
  feel	
  free	
  to	
  contact	
  me	
  
at	
  alecklein@gmail.com.	
  

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Investigative Business Journalism - Finding and Using Public Documents by Alec Klein

  • 1. Presented  by   Alec  Klein   Professor,  Medill  School  of  Journalism   Northwestern  University   Madison,  Wis.,  Sept.  28,  2013   What  documents  to  look  for  and  where  to  find  them  
  • 2. ¡ The  secret  to   investigative   business   reporting  is…   ¡ Start  with:   § Lexis-­‐ Nexis   § Google  
  • 3. ¡ You  don’t  need  to  know  where  all   the  public  documents  are.   ¡ You  need  to  know  what  questions  to   ask  to  find  them.   ¡ To  wit:  192.com  
  • 4. ¡  Baltimore  Sun  investigation:  Supermarket   bankruptcy   ¡  Words  of  wise  editor:  “The  good  reporters  know   what’s  missing.”   ¡  Thinking:  I  never  know  what’s  missing.   ¡  Did  you  check  for  hidden  depositions?   ¡  Not  in  court  record:  wads  of  cash  in    brown  paper  bags   ¡  Before  the  jump  on  A1  
  • 5. ¡ What  are  they?   ¡ Where  do  you  get  them?   § SEC's  Edgar   § Company  website  
  • 6. ¡  10-­‐K   ¡  10-­‐Q:  What’s  the  first   thing  to  look  for?   ¡  Proxy:  What’s  the  first   thing  to  look  for?   ¡  SEC  public  filings  only  go  so  far.   ¡  What  is  considered  “material”  to   investors?   ¡  Material:  Any  information   related  to  a  particular  business   that  might  be  relevant  to  an   investor's  decision  to  buy,  sell  or   hold  a  security     ¡  A  company  can  slice  its  business   into  small  sectors  that  don’t   require  disclosure.   ¡  To  wit:  AOL  
  • 7.
  • 8. Check  out  Robin   Phillips’  webinar   on  LinkedIn,   sourcing  through   social  networking   at   http:// businessjournalism .org/2012/02/29/ getting-­‐linkedin-­‐ sourcing-­‐through-­‐ social-­‐networking-­‐ self-­‐guided-­‐ training/.      
  • 9. ¡  Former  employees   ¡  Sworn  testimony   ¡  Copies  of  contracts   ¡  Business  strategy   ¡  Where  to  find  lawsuits   §  State  and  federal  suits   ▪  Many  online   §  If  not  online,  check  Lexis-­‐Nexis   §  If  not  there,  check  Pacer  for  federal   suits   §  http://pacer.psc.uscourts.gov   (not  free)   ¡ Pulling   documents   § Big  issue?   § Money  
  • 10. ¡  Gold  mine   § Pacer   ¡  For  what?   § Creditors,  assets,  debts,  lawyers,   suppliers,  vendors   ¡  Key  kinds?   § Chapter  7:  liquidation   § Chapter  11:  reorganization  
  • 11. ¡  SEC   ¡  FCC   ¡  FDA   §  Key:  on  almost  every   investigative  business   story,  there  is  a   government  body  that  has   some  connection  to  it.   ¡  Congressional  Testimony   ¡  Contradictions   ¡  Remember  the  tobacco   executives  who  claimed  they   didn’t  know  anything  about   the  addictive  power  of   cigarettes?  
  • 12. ¡  Company  email   ¡  Internal  newsletters   § Get  on  the  mailing  list,  if  possible.   ¡  Remember:  Don’t  steal,  don’t  lie,  don’t   break  into  computer  system.   § Chiquita  Banana  case   ¡  Wall  Street  analyst  reports  
  • 13. ¡  Property  records:   § County  or  other   local  office   § Many  online   § Good  to  check   for:   § Size,  details  of   executive’s   home   ¡  Other  great  resources:   §  Planning  department   §  Zoning   §  Construction   §  Driver  records   ▪  Depends  on  state;  e.g.,   Maryland,  need  permission   of  driver  for  records  
  • 14. ¡  Better  Business  Bureau   §  Consumer  complaints     ¡  Uniform  Commercial  Code   §  State  records,  secretary  of  state  usually;  shows  who   has  borrowed  money,  what  used  as  collateral,  etc.   ¡  Incorporation  records   §  Usually  secretary  of  state;  records  of  founding  of  the   business,  including  who  owns  it,  its  executives,  etc.     §  Reynolds  guide  to  where  to  find  them  in  50  states   ¡  Hoovers:  Hoovers.com   ¡  OpenCorporates.com:  company  records  from  75   jurisdictions  around  the  world  
  • 15. ¡ Can  get  detailed  tax  filings— 990s—of  their  finances  from   the  nonprofits  themselves   ¡ Or  try  Guidestar  at   www.guidestar.org  
  • 16. ¡  Airplane-­‐ownership   search   §  Landings.com   ¡  Finding  lawyers   §  Martindale.com   ¡  Message  boards,  blogs     ¡  Website  ownership   §  http://www.whois.sc/   ¡  Internet  archive:  old   websites   §  www.archive.org   ¡  HARO:   Helpa   ReporterOut.com   ¡  ProfNet:  email  queries   for  experts.   §  www.profnet.com  
  • 17. ¡  Referenceusa.com   ¡  Superpages.com   ¡  AnyWho.com   ¡  Switchboard.com   ¡  Infobel.com:   international   directory   ¡  Lexis  and  other  pay   sites:   §  Expensive   §  Even  at  The  Washington   Post:  key  holder   §  But  good  resource  for   investigative  or  beat   reporting   ▪  Personal  information:   telephone  numbers   ▪  Neighbors   ▪  Legal  judgments  
  • 18. ¡  Opensecrets.org:   Center  for  Responsive   Politics   ¡  Tray.com:  Political   Moneyline   ¡  Publicintegrity.org:   Center  for  Public   Integrity   ¡  Followthemoney.org:   National  Institute  on   Money  in  State  Politics   ¡  Lobbyists  and  Other  Legislative   Resources:   §  http://www.fara.gov/  lobbying  on   behalf  of  foreign  entities   §  Congressional  Research  Service:   http://www.opencrs.com   §  GAO  Reports:  www.gao.gov   §  Thomas  website:   http://thomas.loc.gov/:  basic   legislation,  Congressional  reports   and  records  
  • 19. ¡  www.reporter.org/desktop/ tips/johndoe.htm   §  Born,  married,  died   §  Previous  addresses,   relatives,  associates   §  Lawsuits,  bankruptcies,   divorce,  criminal,  traffic   §  Home  phone   §  Attended  college   §  Real  estate   §  Etc.   ¡  Courtesy  of  Duff  Wilson   ¡  Truth  About  Criminal  Records:   §  There  is  a  national  criminal   record  database,  but  it  is  not   available  to  the  public.   §  FBI  database   §  Public  access  to  criminal   records  controlled  at  the  state   level   §  Each  state  has  different  rules   about  who  may  access  records   and  what  records  will  be   available.   §  Some  records  handled  at  the   county  level.  
  • 20. ¡  FOIA:  the  good  and  the   bad   §  Secret  bonuses   §  “Oh,  that  bonus”   §  Reprocessors   ▪  List  of  reprocessors   ▪  No  List   ▪  List   ▪  Names  missing  from  list     ¡  FOIAs  can  be  used  to  acquire  data.   Check  out  The  Seattle  Times’   Michael  J.  Berens'  Oct.  22-­‐23   webinar,  Data  Journalism  101,  at   http://businessjournalism.org/ 2013/03/11/data-­‐journalism-­‐101-­‐ online-­‐oct-­‐22-­‐23/.       ¡  Beware:   §  They  might  leave  stuff  out.   §  Of  fishing  expeditions   §  Of  unexpected  costs   ¡  Sample  FOIA  letters:   www.nfoic.org/sample-­‐foia-­‐letters   ¡  FOIA-­‐letter  generator:   www.rcfp.org/foialetter/index.php  
  • 21.
  • 22. ¡ Not  public   ¡ They  may  say  “Confidential.”   ¡ You  need  to  interpret,   analyze,  translate.  
  • 23.
  • 24. ¡ Please  feel  free  to  contact  me   at  alecklein@gmail.com.