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Make Money Online Guide




Make Money
  Online
  Guide



           -1-
Make Money Online Guide




             Make Money Online
                   Guide


                            LEGAL NOTICE

The Publisher has strived to be as accurate and complete as possible in the
creation of this report, notwithstanding the fact that he does not warrant or
represent at any time that the contents within are accurate due to the rapidly
changing nature of the Internet.

The Publisher will not be responsible for any losses or damages of any kind
incurred by the reader whether directly or indirectly arising from the use of the
information found in this report.

This report is not intended for use as a source of legal, business, accounting or
financial advice. All readers are advised to seek services of competent
professionals in legal, business, accounting, and finance field.

No guarantees of income are made. Reader assumes responsibility for use of
information contained herein. The author reserves the right to make changes
without notice. The Publisher assumes no responsibility or liability whatsoever
on the behalf of the reader of this report.


Make Money Online Guide




                                        -2-
Make Money Online Guide



Table of Contents

What Do You Need To Make Money Online              4

How To Find A Market                               6

How To Build A Website                             10

How To Find A Product To Promote                   18

Traffic Generation                                 23

Scale it!                                          26




                                   -3-
Make Money Online Guide



What Do You Need To Make Money Online
The fear of the getting started process tends to make people procrastinate in
starting an online business of their own. That fear usually boils down to the fact
that they just don’t know how to do it, or where to even start. This guide will help
you with this process, so you can lay your fears to rest and move through the
getting started phase with ease.

Let’s start with some commonly asked questions that most newbies have in the
getting started process.

 “Do I have to have special skills or degrees to start my own online
                             business?”

You will need to have some knowledge in the field you’re going to embark in, but
it’s not necessary to have any business or college degrees to accomplish starting
your own business. Of course, it will depend on the type of business you want to
start.

College degrees and experience are always helpful in gaining expertise in a field,
but you usually don’t have to have any degrees to have your own online business.
Knowledge has more power online, so reading everything you can get your hands
on that deals with your field will more important.

                        “Will it cost a lot of money?”

Starting your own online business doesn’t generally cost much money. The
money you put into it is mostly for a computer, internet access and a website.

“Will I still be able to start my own business online, even if I’ve never
                      run my own business before?”

Absolutely. Hundreds of Internet Marketers have started their own businesses
and made a success of it without having any previous business experience. Again,
it all adds up to how much time and effort you put into your research.

       “How much money can I make from an online business?”

This will vary on one factor - how much time and effort you put into it.




                                        -4-
Make Money Online Guide


Some hard working internet marketers make a six figure income, while others (tle
lazyones) make the same amount a full time fast food worker generally makes.

   “Do I need special business licenses to run an online business?”

You will want to check with your local government agencies to determine what
you will need in your area. Each area is different, so it’s best to check and see
what you need before starting your business.

To make money online you just need to complete the following steps:


   1. Find a market with potential buyers

   2. Build a website

   3. Find a product to promote

   4. Generate traffic to your website

   5. Scale it!




                                        -5-
Make Money Online Guide



How To Find A Market

When selling a product, a lot of people make the mistake of developing their
product first, and then trying to find a market for it. Of course, the process should
be reversed.

Find a market first that spends money, then find out what they want
and give it to them.

It is certainly easier said than done, but there are a lot of places online where you
can do your market research for free. They've done most of the work for you
already. You just need to know where to go and what to do to connect all the dots.

1. Brainstorm potential markets/niches

Here are a few ways you can do this:

  ‱   You first website should be related to your own hobbies and interests
  ‱   Look at the magazine rack in your local newsagent for ideas
  ‱   Identify current hot trends


To identify current hot trends check out the hottest search trends at Google Hot
Trends.


Yahoo! Buzz is another site, like Google Hot Trends, where you can review the
latest trends and look for hot topics to explore further




                                        -6-
Make Money Online Guide




eBay Pulse is a great place that allows you to browse the Top 10 Most popular
searches in every category and subcategory . This tool is based on actual searches
performed by eBay users.

Select the category first then look for potential sub-niches by then selecting a
sub-category.




Also, always check the largest stores as well to see what they’re selling. There has
to be a reason they are the largest stores. They must be doing something right.

Yahoo! Shopping is an excellent shopping portal to explore for potential
markets/niches




2. Identify more targeted keyword phrases for each of the
markets/niches

You need to open up Google’s keyword tool which is located here:

Google Keyword Tool

Enter your phrase into the search box, set the languages and country search to
‘USA’ (USA is the best market in the world) and choose ‘English’ as the language



                                        -7-
Make Money Online Guide




After doing this, click ‘Get Keyword Ideas’ to generate the results.

Take a look at the screenshot below:




Choose one of keyword phrases with at least 100,000 searches a month

3. Determine whether or not a particular niche is profitable

Now that you have some potential niches to work with, you want to see how much
of a market there is there. Fortunately, there is a very simple way to determine
whether or not a particular niche is profitable. The answer can be found at
Google.com – type in your keyword phrase and click search:




                                        -8-
Make Money Online Guide




As you can see there are 8 people bidding on this term using Google Adwords.
These are the paid ads on the right-hand side of Google. If there are people
paying money to bid on a particular keyword phrase, then you know that this
market is profitable.




                                     -9-
Make Money Online Guide



How To Build A Website

It`s easy to build a a professional looking website today – even if you don`t know
html. You will need:

    1. domain name
    2. hosting
    3. ftp client
    4. wordpress with new theme and plugins
    5. content – videos and articles

1. Domain name – Sign up for the free account at Namecheap - choose I
register for : Business. Namecheap is the best registrar I've ever done business
with. Then login and click Register a Domain ==> Free Domain Features. Search
for available domains. Important tips:

–   buy domain name containing your keyword phrase,
–   only choose .com available domains,
–   if “yourkeywordphrase.com” is already registered add the, about, tips,
    reviews, articles, club etc.
–   don`t buy domains with hyphens or numbers
–   avoid copyright infringement – don`t use registered trademarks like pepsi,
    microsoft, google etc.

Example: my keyword phrase is “deep sea fishing”, deepseafishing.com is taken,
so I would buy thedeepseafishing.com which is available. I wouldn`t buy deep-
sea-fishing.com nor 1deepseafishing2.com




                                       - 10 -
Make Money Online Guide




2. Hosting – you need reliable virtual (aka shared) hosting. I can recommend
these companies:

–   Hostgator – Business package for 14,95$ per month
–   Atci Hosting – Virtual-01 for $14.95 per month
–   BlueHost – Basic plan for 95,4$ per year

After purchase login to your hosting account and add MySQL database. Copy
Database Name, Username and Password to notepad – this information will be
needed to wordpress instalation.

The welcome email you received from your hosting company provides you with
the name servers you need to change your domain to. Login to your Namecheap
account and click Manage Domains. Click your domain name and Transfer DNS
to Webhost on the left. Enter name servers and click Save Changes.


3. Ftp Client – you need ftp client to upload content of your website to your
server. Choose one of these clients: FileZilla or WinSCP. Both clients are free
to use. Install the client on your PC and add new site profile – check out the
welcome email from your hosting company for required information.


4. Wordpress – it is the best publishing platform available, it can easily be
optimized for search engines and it is free to use.
Go to Wordpress for the latest stable release. Download it to your computer into
directory wordpress and unzip it. Rename the wp-config-sample.php file to wp-
config.php. Open wp-config.php in notepad and fill in your database details -
Database Name, Username and Password . Put your Authentication Unique Keys
– use random strings of letters and numbers.


Then go to Wordpress Themes and choose nice looking theme – check out the
Most Popular themes. Download this theme to your HDD (into directory
wordpress/themes) and unpack it.


                                        - 11 -
Make Money Online Guide




Now go to Wordpress Plugins and search for the following plugins:


–   All in One Seo Pack
–   All in One Adsense and Ypn
–   AddThis
–   Yet Another Related Posts Plugin
Download all plugins to your computer (into directory wordpress/plugins) and
unpack them.
Launch your FTP client and connect to the web server at your web host provider.
Upload all contents of the unzipped WordPress directory (but excluding the
directory itself) into the root directory of your domain (“public_html/” at
Bluehost and Hostgator, “htdocs/ “ at Atcihosting).
Upload all contents of the unzipped theme directory (including the directory
itself) into wp-content/themes/
Upload all contents of the unzipped plugin directories (including directories)
into wp-content/plugins/
Upload all contents of directory “yarpp-templates” into wp-content/themes/your
theme directory/.
Type in http://www.yourdomainame.com/wp-admin/install.php in your web
browser. WordPress is installed. Login to admin panel and delete first post and
all links.
Go to AddThis and sign up for the free account. Click Get Your Button on the top:




                                       - 12 -
Make Money Online Guide




click Get The Code and copy code to notepad.


Configuring Wordpress - Settings
General Settings:
–   Blog Title – title of your site (use your keyword phrase example Deep Sea
    Fishing Tips)
–   Tagline – description of your site (use your keyword phrase example
    Informative articles about deep sea fishing)


Writing Settings - Update Services. Copy and paste these services:
http://api.moreover.com/RPC2
http://api.my.yahoo.com/RPC2




                                       - 13 -
Make Money Online Guide


http://bblog.com/ping.php
http://www.blogdigger.com/RPC2
http://www.bloglines.com/ping
http://www.blogpeople.net/servlet/weblogUpdates
http://blogsearch.google.com/ping/RPC2
http://ping.bloggers.jp/rpc/
http://ping.feedburner.com/
http://ping.syndic8.com/xmlrpc.php
http://ping.weblogalot.com/rpc.php
http://rpc.technorati.com/rpc/ping
http://rpc.twingly.com/
http://rpc.weblogs.com/RPC2
http://services.newsgator.com/ngws/xmlrpcping.aspx
http://topicexchange.com/RPC2
http://www.wasalive.com/ping/
http://xping.pubsub.com/ping


Reading Settings
–   Blog pages show at most – min 2 max 5
–   For each article in a feed, show – Summary


Discussion Settings
Turn Off Radio Buttons:
–   Default article settings:
    –   Allow link notifications from other blogs (pingbacks and trackbacks.)
    –   Allow people to post comments on new articles
    –   Comment author must fill out name and e-mail
–   E-mail me whenever:
    –   Anyone posts a comment
    –   A comment is held for moderation



                                         - 14 -
Make Money Online Guide




Turn On Radio Buttons:
–   Other comment settings:
    –   Comment author must fill out name and e-mail
    –   Users must be registered and logged in to comment
–   Before a comment appears:
    –   An administrator must always approve the comment
    –   Comment author must have a previously approved comment


Permalink structure
Custom structure - /%postname%/
Click Save Changes and copy the code from the bottom of the page. Open new file
in Notepad, paste the code and save a file as htaccess.txt. Upload this file to root
directory of your domain and change its name to .htaccess.


Configuring Wordpress – Appearance
Themes – click your Theme and activate it
Widgets - Drag following widgets to a sidebar
–   Text – put <center> code taken from addthis </center> here
–   Search
–   Text - here is the first ad
–   Recent Posts
–   Text - here is the second ad
–   Links


Configuring Wordpress – Plugins
Activate plugins:
–   All in One Seo Pack
–   AddThis
–   Yet Another Related Posts Plugin



                                        - 15 -
Make Money Online Guide


Go to Settings --> All in One SEO:
–   Home Title: – title of your site (use your keyword phrase - example Deep Sea
    Fishing Tips)
–   Home Description: – description of your site (use your keyword phrase -
    example Informative articles about deep sea fishing)
–   Home Keywords (comma separated): - use your keyword phrase and related
    keywords – example deep sea fishing, deep sea, fishing, hobby, outdoor
Turn On Radio Buttons:
–   Plugin Status: Enabled
–   Canonical URLs:
–   Rewrite Titles:
–   Use noindex for Categories:
–   Use noindex for Archives:
–   Autogenerate Descriptions:
click Update Options.


Go to Settings --> AddThis:
–   put your AddThis username
–   Button style: - share
–   Use dropdown menu: on
click Save Changes.


Go to Settings --> Related Posts (YARPP):
–   Match threshold: 2
–   Automatically display related posts? On
–   Maximum number of related posts: 3
–   Display using a custom template file On
–   Template file: yarpp-template-example.php
–   Display related posts in feeds? On
–   Display related posts in the descriptions? On



                                         - 16 -
Make Money Online Guide


–   Maximum number of related posts: 3
click Update Options.
Your website is ready – now fill it with content.


5. Content – you need two types of content for your website – videos and
articles.
Videos: go to YouTube and search for your keyword phrase




Watch all videos and choose 3-5 the best ones. Write title and short description
for every video, copy the embed code and save it all in notepad file.


Articles:
    1. Download more than 10000 free PLR articles from Free Website Content.
       You just need to rewrite them.
    2. You can buy article packs from All Private Label Content or EasyPLR
    3. You can hire a freelance at Get A Freelancer
    4. You can write them yourself




                                        - 17 -
Make Money Online Guide


You need about 10-15 articles and 3-5 videos for your site.



How To Find A Product
There are thousands of affiliate programs on the net. For start I recommend these
Affiliate Programs:

   1. Amazon has been launched in 1995. It started as an online bookstore, but
      soon diversified to product lines of VHS, DVD, music CDs and MP3s,
      computer software, video games, electronics, apparel, furniture, food, toys,
      and so on.

   2. ClickBank is the Internet's leading retailer of digital products. ClickBank
      is now used by over 10,000 web businesses and 100,000 affiliates to
      deliver their products and services instantly over the Internet, with Ebooks
      and software the main purchases.

   3. Commission Junction is the largest affiliate network in North America,
      powering 53% of the top 500 web retailers affiliate marketing programs
      and operates worldwide Commission Junction offers many products in
      almost any thinkable niche.

   4. Market Health is the leading marketing network of the Beauty, Health,
      Weight loss and Skin care industries. Market Health offers a 50 % per sale
      initial commission to new affiliates with a potential raise to 60 % per sale.

   5. MoreNiche is UK based marketing network dedicated to Beauty, Health
      and Weight Loss niches. MoreNiche offers hundreds of good quality,
      unique products to promote and awesome marketing tools – free articles,
      website templates and guides on traffic generation.

   6. NeverBlue is leading CPA Affiliate Network. The company is based out of
      Canada and is known for focusing on quality offers and personal services
      towards their affiliates. NeverBlue has a wide selection of offers to choose
      from - over 3000 campaigns in various niches.

   7. Google Adsense is a great CPC program that lets regular webmaster tap
      into the revenue that Google collects from displaying its sponsored links.




                                       - 18 -
Make Money Online Guide


      The beautiful part is that Google will serve you the targeted links - links
      that are usually relevant to your site's content.


Usually it takes some time to be accepted by affiliate programs. After acceptance
start to look for the products related to your niche.

Clickbank – log in to your account, click Marketplace and search for your
keyword phrase:




When you find interesting product, click create Hoplink:




                                       - 19 -
Make Money Online Guide


copy and paste your Account Nickname and click Create.




   Copy link to a product and HTML code to notepad.

Amazon – there are several options to promote Amazon products. In my
opinion the best is to build Amazon Widgets. Log in to your account, click
Widgets and then Carousel Widget. Choose 6-10 products and click Next step.
Change Orientation to Ferris Wheel and Widget Size to 160x600. Then click Add
to my Web page and copy HTML code.




                                    - 20 -
Make Money Online Guide




Now it`s time to put ads on your site:

–   Clickbank Products - Write a product review, post it and make a post
    sticky:




                                         - 21 -
Make Money Online Guide




–   Google Adsense - Activate Yet Another Adsense Plugin and configure
    it:
    –     Adsense ID taken from your Adsense account,
    –     Ad Formats To Show - change to 468x60,
    –     Colors – leave blank for default colors,
    –     Number of Ads to Show Per Page – change to 3,
    –     Number of Ads to Show Per Post – change to 1,
    –     Add space between ad and blog text – change to 3 pixels




–   Amazon - put your ads on the sidebar:




                                          - 22 -
Make Money Online Guide




         - 23 -
Make Money Online Guide




Traffic Generation

Sources of traffic:

   1. Forums – Find message board communities that have topics that relate
      to your website. Your website link could go in the signature line allowing
      others to find their way to site to see what you have. Check with the rules
      of the board first to make sure this is allowed. By posting regularly on
      these forums, you can build credibility as an expert for that topic and gain
      some trust with some potential consumers who may be thinking about
      buying from you. Also, the other board members may refer people they
      know to your site, so make sure you give back as much as you receive with
      these communities. How to find forums in your target market? Go to
      BigBoards - huge directory that lists the largest forums online or search
      the google for phrase "your keyword phrase" + forum

   2. Blogs – Find blogs that have the same kind of topic as your website. Post
      a reply on some of their posts. Your website link will be associated with
      your name and those looking for more information on that topic will check
      out your site or blog and see what you have to offer them. How to find
      these blogs ? Go to Technorati – the biggest blog directory or search the
      google for the following phrases:

       +"powered by wordpress" +"Leave a comment" +"your keyword phrase"
       site:wordpress.com +"Leave a comment" +"your keyword phrase"
       site:blogspot.com +"Post a comment" +"your keyword phrase”

   3. Social Bookmarking Sites – there are two types of social bookmarking
      sites. To Digg, Reddit, Propeller, Mixx you can submit link to your article
      or video; to Delicious, Mister Wong, Stumble Upon, Oyax, A1-Webmarks,
      Jumptags, Netvouz you can submit link to your website.

   4. Social Networking Sites – Facebook, MySpace, Twitter, Linkedin.
      When it comes to promoting your website on social networking sites, you
      have two options. Your first option is to include a link to your website in
      your community profile or profile page. The other way is to inform your
      online friends of your website through private messages or newsletters.



                                      - 24 -
Make Money Online Guide


   Once you join a social networking website and create or join a network of
   friends, you should easily be able to communicate with those
   friends. Sending each of your friends a private message with information
   and a link to your website tends to be more effective than just placing a
   link in your profile or on your profile page.

5. Video sites – sign up for free account at biggest video sites - YouTube,
   Dailymotion and Metacafe. There are to options to promote your site. Your
   first option is to include a link to your website in your profile and start to
   comment on popular videos. Your second option is to make video using
   Windows Movie Maker or Camtasia, upload this video and include link to
   your site in video description.

6. Article directories – write or buy unique article and submit it to article
   directories - GoArticles, EzineArticles and ArticlesBase. Add a link to your
   website in the author’s bio section provided on the article directory sites.
   These directory sites usually rank well with the search engine results page,
   so someone stumbling upon one of your articles submitted within a
   directory can find their way over to your website for more information on
   that topic.

7. Press Releases - This option can be used if you’re just opening your
   doors or if you’re offering a discount or special sale. Press Releases are
   submitted to sites that publish them for internet users who are looking for
   specific information.
   They are written as if they’re a news story and they showcase your “news”
   with eye catching and attention grabbing headlines and information. Your
   sale, discount or business startup would get plenty of exposure to potential
   consumers and clients.
   A well written press release to announce what you are offering may just be
   what you need to drive a huge amount of traffic to your business website.
   Consider having one done on a period basis to help keep your business’
   name fresh on people’s minds. Check out Press Release Tips for detailed
   instruction how to write press release.
   List of places you can submit your press releases for free:
   ClickPress,
   PRlog,
   Afly,
   PressExposure,



                                    - 25 -
Make Money Online Guide


       SanePR,
       PRurgent,
       PRBuzz,
       PRfree.

Important note: You don`t need to use all of these traffic generation techniques!
Better choose 3-4 methods and focus on them until you become an expert. For
example:
– one submission to Digg could bring in thousands of visitors – if it reach front
   page;
– one interesting or controversial video uploaded to YouTube could be viewed
   by hundreds of thousands people and bring thousands of visitors to your site;
– if your MySpace profile has several thousands of friends and you send them
   newsletter “I`ve just made a new site about deep sea fishing, take a look at it”
   you will get big traffic etc.

Scale It!

In contrary to scams “Make 6 figures income after one week” or “Make 2000 a
day tomorrow” you will not become millionaire overnight. Online business is like
every other business. You have to work at it consistently over time. You have to
build it. You have to re-invest your profits. There are two options to scale it and
make more and more money:

   1. Constantly add more content to your website and generate more traffic
   2. Build more websites

Both options are equally good. The choice is yours


Good Luck!




                                       - 26 -

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Make Money Online Guide

  • 1. Make Money Online Guide Make Money Online Guide -1-
  • 2. Make Money Online Guide Make Money Online Guide LEGAL NOTICE The Publisher has strived to be as accurate and complete as possible in the creation of this report, notwithstanding the fact that he does not warrant or represent at any time that the contents within are accurate due to the rapidly changing nature of the Internet. The Publisher will not be responsible for any losses or damages of any kind incurred by the reader whether directly or indirectly arising from the use of the information found in this report. This report is not intended for use as a source of legal, business, accounting or financial advice. All readers are advised to seek services of competent professionals in legal, business, accounting, and finance field. No guarantees of income are made. Reader assumes responsibility for use of information contained herein. The author reserves the right to make changes without notice. The Publisher assumes no responsibility or liability whatsoever on the behalf of the reader of this report. Make Money Online Guide -2-
  • 3. Make Money Online Guide Table of Contents What Do You Need To Make Money Online 4 How To Find A Market 6 How To Build A Website 10 How To Find A Product To Promote 18 Traffic Generation 23 Scale it! 26 -3-
  • 4. Make Money Online Guide What Do You Need To Make Money Online The fear of the getting started process tends to make people procrastinate in starting an online business of their own. That fear usually boils down to the fact that they just don’t know how to do it, or where to even start. This guide will help you with this process, so you can lay your fears to rest and move through the getting started phase with ease. Let’s start with some commonly asked questions that most newbies have in the getting started process. “Do I have to have special skills or degrees to start my own online business?” You will need to have some knowledge in the field you’re going to embark in, but it’s not necessary to have any business or college degrees to accomplish starting your own business. Of course, it will depend on the type of business you want to start. College degrees and experience are always helpful in gaining expertise in a field, but you usually don’t have to have any degrees to have your own online business. Knowledge has more power online, so reading everything you can get your hands on that deals with your field will more important. “Will it cost a lot of money?” Starting your own online business doesn’t generally cost much money. The money you put into it is mostly for a computer, internet access and a website. “Will I still be able to start my own business online, even if I’ve never run my own business before?” Absolutely. Hundreds of Internet Marketers have started their own businesses and made a success of it without having any previous business experience. Again, it all adds up to how much time and effort you put into your research. “How much money can I make from an online business?” This will vary on one factor - how much time and effort you put into it. -4-
  • 5. Make Money Online Guide Some hard working internet marketers make a six figure income, while others (tle lazyones) make the same amount a full time fast food worker generally makes. “Do I need special business licenses to run an online business?” You will want to check with your local government agencies to determine what you will need in your area. Each area is different, so it’s best to check and see what you need before starting your business. To make money online you just need to complete the following steps: 1. Find a market with potential buyers 2. Build a website 3. Find a product to promote 4. Generate traffic to your website 5. Scale it! -5-
  • 6. Make Money Online Guide How To Find A Market When selling a product, a lot of people make the mistake of developing their product first, and then trying to find a market for it. Of course, the process should be reversed. Find a market first that spends money, then find out what they want and give it to them. It is certainly easier said than done, but there are a lot of places online where you can do your market research for free. They've done most of the work for you already. You just need to know where to go and what to do to connect all the dots. 1. Brainstorm potential markets/niches Here are a few ways you can do this: ‱ You first website should be related to your own hobbies and interests ‱ Look at the magazine rack in your local newsagent for ideas ‱ Identify current hot trends To identify current hot trends check out the hottest search trends at Google Hot Trends. Yahoo! Buzz is another site, like Google Hot Trends, where you can review the latest trends and look for hot topics to explore further -6-
  • 7. Make Money Online Guide eBay Pulse is a great place that allows you to browse the Top 10 Most popular searches in every category and subcategory . This tool is based on actual searches performed by eBay users. Select the category first then look for potential sub-niches by then selecting a sub-category. Also, always check the largest stores as well to see what they’re selling. There has to be a reason they are the largest stores. They must be doing something right. Yahoo! Shopping is an excellent shopping portal to explore for potential markets/niches 2. Identify more targeted keyword phrases for each of the markets/niches You need to open up Google’s keyword tool which is located here: Google Keyword Tool Enter your phrase into the search box, set the languages and country search to ‘USA’ (USA is the best market in the world) and choose ‘English’ as the language -7-
  • 8. Make Money Online Guide After doing this, click ‘Get Keyword Ideas’ to generate the results. Take a look at the screenshot below: Choose one of keyword phrases with at least 100,000 searches a month 3. Determine whether or not a particular niche is profitable Now that you have some potential niches to work with, you want to see how much of a market there is there. Fortunately, there is a very simple way to determine whether or not a particular niche is profitable. The answer can be found at Google.com – type in your keyword phrase and click search: -8-
  • 9. Make Money Online Guide As you can see there are 8 people bidding on this term using Google Adwords. These are the paid ads on the right-hand side of Google. If there are people paying money to bid on a particular keyword phrase, then you know that this market is profitable. -9-
  • 10. Make Money Online Guide How To Build A Website It`s easy to build a a professional looking website today – even if you don`t know html. You will need: 1. domain name 2. hosting 3. ftp client 4. wordpress with new theme and plugins 5. content – videos and articles 1. Domain name – Sign up for the free account at Namecheap - choose I register for : Business. Namecheap is the best registrar I've ever done business with. Then login and click Register a Domain ==> Free Domain Features. Search for available domains. Important tips: – buy domain name containing your keyword phrase, – only choose .com available domains, – if “yourkeywordphrase.com” is already registered add the, about, tips, reviews, articles, club etc. – don`t buy domains with hyphens or numbers – avoid copyright infringement – don`t use registered trademarks like pepsi, microsoft, google etc. Example: my keyword phrase is “deep sea fishing”, deepseafishing.com is taken, so I would buy thedeepseafishing.com which is available. I wouldn`t buy deep- sea-fishing.com nor 1deepseafishing2.com - 10 -
  • 11. Make Money Online Guide 2. Hosting – you need reliable virtual (aka shared) hosting. I can recommend these companies: – Hostgator – Business package for 14,95$ per month – Atci Hosting – Virtual-01 for $14.95 per month – BlueHost – Basic plan for 95,4$ per year After purchase login to your hosting account and add MySQL database. Copy Database Name, Username and Password to notepad – this information will be needed to wordpress instalation. The welcome email you received from your hosting company provides you with the name servers you need to change your domain to. Login to your Namecheap account and click Manage Domains. Click your domain name and Transfer DNS to Webhost on the left. Enter name servers and click Save Changes. 3. Ftp Client – you need ftp client to upload content of your website to your server. Choose one of these clients: FileZilla or WinSCP. Both clients are free to use. Install the client on your PC and add new site profile – check out the welcome email from your hosting company for required information. 4. Wordpress – it is the best publishing platform available, it can easily be optimized for search engines and it is free to use. Go to Wordpress for the latest stable release. Download it to your computer into directory wordpress and unzip it. Rename the wp-config-sample.php file to wp- config.php. Open wp-config.php in notepad and fill in your database details - Database Name, Username and Password . Put your Authentication Unique Keys – use random strings of letters and numbers. Then go to Wordpress Themes and choose nice looking theme – check out the Most Popular themes. Download this theme to your HDD (into directory wordpress/themes) and unpack it. - 11 -
  • 12. Make Money Online Guide Now go to Wordpress Plugins and search for the following plugins: – All in One Seo Pack – All in One Adsense and Ypn – AddThis – Yet Another Related Posts Plugin Download all plugins to your computer (into directory wordpress/plugins) and unpack them. Launch your FTP client and connect to the web server at your web host provider. Upload all contents of the unzipped WordPress directory (but excluding the directory itself) into the root directory of your domain (“public_html/” at Bluehost and Hostgator, “htdocs/ “ at Atcihosting). Upload all contents of the unzipped theme directory (including the directory itself) into wp-content/themes/ Upload all contents of the unzipped plugin directories (including directories) into wp-content/plugins/ Upload all contents of directory “yarpp-templates” into wp-content/themes/your theme directory/. Type in http://www.yourdomainame.com/wp-admin/install.php in your web browser. WordPress is installed. Login to admin panel and delete first post and all links. Go to AddThis and sign up for the free account. Click Get Your Button on the top: - 12 -
  • 13. Make Money Online Guide click Get The Code and copy code to notepad. Configuring Wordpress - Settings General Settings: – Blog Title – title of your site (use your keyword phrase example Deep Sea Fishing Tips) – Tagline – description of your site (use your keyword phrase example Informative articles about deep sea fishing) Writing Settings - Update Services. Copy and paste these services: http://api.moreover.com/RPC2 http://api.my.yahoo.com/RPC2 - 13 -
  • 14. Make Money Online Guide http://bblog.com/ping.php http://www.blogdigger.com/RPC2 http://www.bloglines.com/ping http://www.blogpeople.net/servlet/weblogUpdates http://blogsearch.google.com/ping/RPC2 http://ping.bloggers.jp/rpc/ http://ping.feedburner.com/ http://ping.syndic8.com/xmlrpc.php http://ping.weblogalot.com/rpc.php http://rpc.technorati.com/rpc/ping http://rpc.twingly.com/ http://rpc.weblogs.com/RPC2 http://services.newsgator.com/ngws/xmlrpcping.aspx http://topicexchange.com/RPC2 http://www.wasalive.com/ping/ http://xping.pubsub.com/ping Reading Settings – Blog pages show at most – min 2 max 5 – For each article in a feed, show – Summary Discussion Settings Turn Off Radio Buttons: – Default article settings: – Allow link notifications from other blogs (pingbacks and trackbacks.) – Allow people to post comments on new articles – Comment author must fill out name and e-mail – E-mail me whenever: – Anyone posts a comment – A comment is held for moderation - 14 -
  • 15. Make Money Online Guide Turn On Radio Buttons: – Other comment settings: – Comment author must fill out name and e-mail – Users must be registered and logged in to comment – Before a comment appears: – An administrator must always approve the comment – Comment author must have a previously approved comment Permalink structure Custom structure - /%postname%/ Click Save Changes and copy the code from the bottom of the page. Open new file in Notepad, paste the code and save a file as htaccess.txt. Upload this file to root directory of your domain and change its name to .htaccess. Configuring Wordpress – Appearance Themes – click your Theme and activate it Widgets - Drag following widgets to a sidebar – Text – put <center> code taken from addthis </center> here – Search – Text - here is the first ad – Recent Posts – Text - here is the second ad – Links Configuring Wordpress – Plugins Activate plugins: – All in One Seo Pack – AddThis – Yet Another Related Posts Plugin - 15 -
  • 16. Make Money Online Guide Go to Settings --> All in One SEO: – Home Title: – title of your site (use your keyword phrase - example Deep Sea Fishing Tips) – Home Description: – description of your site (use your keyword phrase - example Informative articles about deep sea fishing) – Home Keywords (comma separated): - use your keyword phrase and related keywords – example deep sea fishing, deep sea, fishing, hobby, outdoor Turn On Radio Buttons: – Plugin Status: Enabled – Canonical URLs: – Rewrite Titles: – Use noindex for Categories: – Use noindex for Archives: – Autogenerate Descriptions: click Update Options. Go to Settings --> AddThis: – put your AddThis username – Button style: - share – Use dropdown menu: on click Save Changes. Go to Settings --> Related Posts (YARPP): – Match threshold: 2 – Automatically display related posts? On – Maximum number of related posts: 3 – Display using a custom template file On – Template file: yarpp-template-example.php – Display related posts in feeds? On – Display related posts in the descriptions? On - 16 -
  • 17. Make Money Online Guide – Maximum number of related posts: 3 click Update Options. Your website is ready – now fill it with content. 5. Content – you need two types of content for your website – videos and articles. Videos: go to YouTube and search for your keyword phrase Watch all videos and choose 3-5 the best ones. Write title and short description for every video, copy the embed code and save it all in notepad file. Articles: 1. Download more than 10000 free PLR articles from Free Website Content. You just need to rewrite them. 2. You can buy article packs from All Private Label Content or EasyPLR 3. You can hire a freelance at Get A Freelancer 4. You can write them yourself - 17 -
  • 18. Make Money Online Guide You need about 10-15 articles and 3-5 videos for your site. How To Find A Product There are thousands of affiliate programs on the net. For start I recommend these Affiliate Programs: 1. Amazon has been launched in 1995. It started as an online bookstore, but soon diversified to product lines of VHS, DVD, music CDs and MP3s, computer software, video games, electronics, apparel, furniture, food, toys, and so on. 2. ClickBank is the Internet's leading retailer of digital products. ClickBank is now used by over 10,000 web businesses and 100,000 affiliates to deliver their products and services instantly over the Internet, with Ebooks and software the main purchases. 3. Commission Junction is the largest affiliate network in North America, powering 53% of the top 500 web retailers affiliate marketing programs and operates worldwide Commission Junction offers many products in almost any thinkable niche. 4. Market Health is the leading marketing network of the Beauty, Health, Weight loss and Skin care industries. Market Health offers a 50 % per sale initial commission to new affiliates with a potential raise to 60 % per sale. 5. MoreNiche is UK based marketing network dedicated to Beauty, Health and Weight Loss niches. MoreNiche offers hundreds of good quality, unique products to promote and awesome marketing tools – free articles, website templates and guides on traffic generation. 6. NeverBlue is leading CPA Affiliate Network. The company is based out of Canada and is known for focusing on quality offers and personal services towards their affiliates. NeverBlue has a wide selection of offers to choose from - over 3000 campaigns in various niches. 7. Google Adsense is a great CPC program that lets regular webmaster tap into the revenue that Google collects from displaying its sponsored links. - 18 -
  • 19. Make Money Online Guide The beautiful part is that Google will serve you the targeted links - links that are usually relevant to your site's content. Usually it takes some time to be accepted by affiliate programs. After acceptance start to look for the products related to your niche. Clickbank – log in to your account, click Marketplace and search for your keyword phrase: When you find interesting product, click create Hoplink: - 19 -
  • 20. Make Money Online Guide copy and paste your Account Nickname and click Create. Copy link to a product and HTML code to notepad. Amazon – there are several options to promote Amazon products. In my opinion the best is to build Amazon Widgets. Log in to your account, click Widgets and then Carousel Widget. Choose 6-10 products and click Next step. Change Orientation to Ferris Wheel and Widget Size to 160x600. Then click Add to my Web page and copy HTML code. - 20 -
  • 21. Make Money Online Guide Now it`s time to put ads on your site: – Clickbank Products - Write a product review, post it and make a post sticky: - 21 -
  • 22. Make Money Online Guide – Google Adsense - Activate Yet Another Adsense Plugin and configure it: – Adsense ID taken from your Adsense account, – Ad Formats To Show - change to 468x60, – Colors – leave blank for default colors, – Number of Ads to Show Per Page – change to 3, – Number of Ads to Show Per Post – change to 1, – Add space between ad and blog text – change to 3 pixels – Amazon - put your ads on the sidebar: - 22 -
  • 23. Make Money Online Guide - 23 -
  • 24. Make Money Online Guide Traffic Generation Sources of traffic: 1. Forums – Find message board communities that have topics that relate to your website. Your website link could go in the signature line allowing others to find their way to site to see what you have. Check with the rules of the board first to make sure this is allowed. By posting regularly on these forums, you can build credibility as an expert for that topic and gain some trust with some potential consumers who may be thinking about buying from you. Also, the other board members may refer people they know to your site, so make sure you give back as much as you receive with these communities. How to find forums in your target market? Go to BigBoards - huge directory that lists the largest forums online or search the google for phrase "your keyword phrase" + forum 2. Blogs – Find blogs that have the same kind of topic as your website. Post a reply on some of their posts. Your website link will be associated with your name and those looking for more information on that topic will check out your site or blog and see what you have to offer them. How to find these blogs ? Go to Technorati – the biggest blog directory or search the google for the following phrases: +"powered by wordpress" +"Leave a comment" +"your keyword phrase" site:wordpress.com +"Leave a comment" +"your keyword phrase" site:blogspot.com +"Post a comment" +"your keyword phrase” 3. Social Bookmarking Sites – there are two types of social bookmarking sites. To Digg, Reddit, Propeller, Mixx you can submit link to your article or video; to Delicious, Mister Wong, Stumble Upon, Oyax, A1-Webmarks, Jumptags, Netvouz you can submit link to your website. 4. Social Networking Sites – Facebook, MySpace, Twitter, Linkedin. When it comes to promoting your website on social networking sites, you have two options. Your first option is to include a link to your website in your community profile or profile page. The other way is to inform your online friends of your website through private messages or newsletters. - 24 -
  • 25. Make Money Online Guide Once you join a social networking website and create or join a network of friends, you should easily be able to communicate with those friends. Sending each of your friends a private message with information and a link to your website tends to be more effective than just placing a link in your profile or on your profile page. 5. Video sites – sign up for free account at biggest video sites - YouTube, Dailymotion and Metacafe. There are to options to promote your site. Your first option is to include a link to your website in your profile and start to comment on popular videos. Your second option is to make video using Windows Movie Maker or Camtasia, upload this video and include link to your site in video description. 6. Article directories – write or buy unique article and submit it to article directories - GoArticles, EzineArticles and ArticlesBase. Add a link to your website in the author’s bio section provided on the article directory sites. These directory sites usually rank well with the search engine results page, so someone stumbling upon one of your articles submitted within a directory can find their way over to your website for more information on that topic. 7. Press Releases - This option can be used if you’re just opening your doors or if you’re offering a discount or special sale. Press Releases are submitted to sites that publish them for internet users who are looking for specific information. They are written as if they’re a news story and they showcase your “news” with eye catching and attention grabbing headlines and information. Your sale, discount or business startup would get plenty of exposure to potential consumers and clients. A well written press release to announce what you are offering may just be what you need to drive a huge amount of traffic to your business website. Consider having one done on a period basis to help keep your business’ name fresh on people’s minds. Check out Press Release Tips for detailed instruction how to write press release. List of places you can submit your press releases for free: ClickPress, PRlog, Afly, PressExposure, - 25 -
  • 26. Make Money Online Guide SanePR, PRurgent, PRBuzz, PRfree. Important note: You don`t need to use all of these traffic generation techniques! Better choose 3-4 methods and focus on them until you become an expert. For example: – one submission to Digg could bring in thousands of visitors – if it reach front page; – one interesting or controversial video uploaded to YouTube could be viewed by hundreds of thousands people and bring thousands of visitors to your site; – if your MySpace profile has several thousands of friends and you send them newsletter “I`ve just made a new site about deep sea fishing, take a look at it” you will get big traffic etc. Scale It! In contrary to scams “Make 6 figures income after one week” or “Make 2000 a day tomorrow” you will not become millionaire overnight. Online business is like every other business. You have to work at it consistently over time. You have to build it. You have to re-invest your profits. There are two options to scale it and make more and more money: 1. Constantly add more content to your website and generate more traffic 2. Build more websites Both options are equally good. The choice is yours Good Luck! - 26 -