Bangkok Business Brief Magazine – Publication Information Magazine – Thailand business news and organization & event updates Circulation – 10,000 copies Distribution – Bangkok & the Eastern Seaboard Bangkok Business Brief Magazine - December 2012 Overview The Bangkok Business Brief is a monthly business news magazine and daily website with domestic and regional business news articles aggregated from a variety of news agencies. Short synopses of articles are displayed online, though should the reader wish to view the full versions of the news stories, short URLs are included for easy navigation to the original sources’ story pages. Each month, the printed stories are decided from the most popular online stories, as measured by analytics for Bangkok Business Brief’s website, and are again presented with short URLs and QR codes to take readers to the original articles in their entirety and to other related news, categorized into 12 areas of business interest. The monthly circulation of 10,000 copies is highly targeted towards top- to mid-level managers and executives. Print & Online News Categories The news categories featured in both the Bangkok Business Brief monthly print version and the daily news website represent all sectors relevant to all business readers. Executives have the ability to quickly review the subjects pertinent to the industries in which they are employed or need to be informed about. Circulation Information The circulation of 10,000 copies incorporates direct mailing to mid-level to chief executive business people,including Chamber of Commerce members in Bangkok, the Eastern Seaboard, and around Thailand, as well as strategic, targeted placement in the business centres and executive lounges of Bangkok’s leading 4-5 star hotels’, business and social clubs in Bangkok, and along with food delivery service orders. With readership of the publication being in companies and hotels, the ‘pass on’ rate is estimated to be between 2.5 and 4 times each copy, and thus, the readership has been determined to be between 25,000 - 45,000 each month.

1. BANGKOK
BUSINESS BRIEF
Vol. No. 2, Issue No. 1 Mid-December 2012/Mid-January 2013
SPECIAL HOLIDAY ISSUE
Read new business briefs everyday at www.BBBrief.com
13
Social responsibility for the individual
By Dean Outerson
CSR is everywhere these days. ‘feel-good’ section of every annual core business. Essentially, the CSR Social responsibility must be en-
Over the past 20 years, corporate report. CSR activities receive in- projects are just add-on activities gaging to the people who are part
social responsibility (CSR), has ordinate amounts of PR attention that satisfy legal requirements, and of it, and must be driven by these
become a standard component because every company executive as such, they lack any real social or same people, whether they’re em-
of corporate strategy and corpo- wants maximum publicity for the community impact. At worst, they ployees, customers, suppliers, or
rate budgets, and it’s become the good that they think they’re doing are just companies throwing mon- shareholders of the corporation. In
for their community, the environ- ey at the closest charity. recent years, the concept of ISR, or
ment, and the world. individual social responsibility, has
Inside As the concept of CSR evolves, begun to gain some traction (PSR,
General Interest 2 But ask any CSR consultant how some companies are starting to or personal social responsibility, is
Finance/Investment 3 they feel about the state of corporate understand that in order for their also used), as the question “How
social responsibility, and you’re lia- CSR work to be effective, it must can our company help?” is chang-
Government/Economy 4 ble to get a mixed response. Yes, it’s be sustainable, organic, and in- ing to “How can I help?”.
Production 5 great that most companies are do- volve all of the stakeholders in the
Retail/Services 6 ing some form of CSR activity, but organization. But CSR profession- So what exactly is ISR? According
Tourism 7 at the same, many companies are als are also realizing that corpo- to a number of websites and blogs,
IT/Comms 8 adding CSR projects because they rate social responsibility can’t just ISR is commonly defined as “being
Real Estate 9 think they must do something, and be an institution-driven initiative. responsible for our actions that af-
The Chambers 10 in many cases, the projects have CSR has to be broken down to its fect communities outside our im-
The Calendar 14 nothing to do with the company’s most basic part: the individual. Story continues on Page 12

2. 2 BANGKOK BUSINESS BRIEF Mid-December 2012/Mid-January 2013 www.BBBrief.com
Briefs
To read the full article of a story brief,
enter the short code at the end of
...added that the company had
set aside a significant investment
budget of Bt200 million to Bt300
goo.gl/bH6PF
million for overseas expansion.
the story into your browser: Full story at http://goo.gl/bH6PF
General Interest some get dragged to their cars,” said between an employer and employ- ability and higher competitiveness
48-year-old employee Pranom Chi- ee, work rules, regulations or orders ahead of the Asean Economic Com-
ang-ang. “Many women drink as a of an employer that provide for the munity. “SMEs are the blood veins
way to escape their problems. I was employer to have an improper ad- of the Thai economy, contributing
http://goo.gl/ozbNM always told I couldn’t understand... vantage over employees, the court 40 per cent of the country’s gross
Full story at http://goo.gl/mWJPO shall have the power to order that domestic product and hiring 70 per
A sobering issue in such employment contract, work cent of the workforce. They are...
the workplace Non-competition rules, regulations or orders be ap- Full story at http://goo.gl/piknd
provisions plicable only to the extent that they
It’s six in the evening at Hua Thai Many employers put substantial are fair and appropriate in the cir- Manpower
Manufacturing Plc, when dozens of resources into training people and cumstances”. Similarly, the Unfair development key to
garment workers huddle inside and giving them valuable work experi- Contract Terms Act stipulates that Asean growth
outside the factory, can of beer in ence. Thus, departing employees “contract terms that are not void
hand, before starting overtime in an are a cause for concern in terms but cause the person whose rights At a seminar, leading executives said
hour. The company used to provide of potential loss of customers and or freedoms has been restricted to one key area in which Thai com-
beer and alcohol to employees in the business. To address this risk, many shoulder more of a burden than a panies needed to be ready is their
evening but stopped in 2005 after an employers ask us whether they reasonable person could have... manpower, if they want to expand
anti-drinking campaign. The bud- should include non-competition Full story at http://goo.gl/MMAi8 their businesses in Asean. Adirek
get used to buy beers for employees provisions in employment agree- Sripratak, CPF’s extensive overseas
now goes for gifts in the company ments and whether such provisions More transparent activity tied in with its vision to be
lottery. are enforceable. SMEs the “kitchen of the world”. Sales rev-
Lack of transparency has been cited enue in the domestic market is not
Located in Nonthaburi province, In Thailand, non-competition pro- as a major cause of the current crisis sufficient for long-term growth, he
the 28-year-old factory employs visions are governed primarily by that is consuming the entire globe. said, adding that the AEC presents
700-800 workers, 95% of them the Labour Protection Act and the Seeing the need for more good a greater opportunity for Thai com-
women. “It’s not safe if two drunk Unfair Contract Terms Act. Princi- governance, some organisations panies. Before entering each coun-
employees have a row. Every time pally, they are enforceable in Thai- in Thailand have joined hands to try, the company has to ensure it has
a disagreement happens, friends land, subject to some restrictions. promote the element, particularly the capital, technologies and human
have to look out for each other’s be- The Labour Protection Act provides among small and medium-sized resources for such a move, he said...
longings, people end up crying and that, “for an employment contract enterprises, for their own sustain- Full story at http://goo.gl/hdmb2
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3. 2 BANGKOK BU
SINESS BRIEF
December 20
11
BANGKOK BUSINESS BRIEF Mid-December 2012/Mid-Jan. 2013 Briefs 3 To read the fu
enter the shor
the story into
ll article of a
t code at the
story brief,
end
...added that the
set aside a signi company had
General Inte your browser: of budget of Bt20 ficant investment goo.gl/bH6P
rest liam Shakespe
are
0
million for over million to Bt300
seas
Full story at http: expansion. F
Sponsored by Nature and life in JuliusCaesar. 1997-98
//goo.gl/bH6PF
Use the QR Code reader in your ...
seasons of the
yea
are cyclical _ wa
the impact of s a blessing, as the mains
2008 would ha above the Europ
the phases of the r, life and death, far worse ve been ean average.
smartphone to see all the stories http://goo.gl/o
zbNM Caught up in da moon, the tides. for the region,
ily details, we eas Mokhtar, the managing
” Azman In
India, China
Asia stands to ily forget that - of Khazanah director rough and Thailand,
in a certain category. gain from W has cycles, too.
the business wo
We are all fam
rld told the CI Nasional of Malaysia, tion
MB Asean Confe
ly 12 percent of
contribute to a the popula-
slowdown est with the econo
mic business cyc r
ilia rence. the we
aknesses of
pension, while
of expansion, con le His comme sion system are Thailand’s pen-
K-SME plans
nts were...
covery. Howe traction and re- Full story ...
Finance / Investment The shift of eco
no
mentum to the mic growth mo- phenomena affect...
ver, other cyc
lical
at http://goo.gl/d
fu2u
Full story at htt
p://goo.gl/rtpH
3
Thailand near Preventing
B80m deals up numerous East has opened Full story at http://goo.gl/fJ
Asian countries
opportunities
that
out, suggests an should not miss Panel: Asia bett
olr of list of wor
ld
top
Bangkok from
weakest pens ’s sinking bigges
economist.
off, not immun er systems: studion t
K-SME Venture Capital Manage-
The robust eco
no from global cr e, y challenge
China and em mic growth of ises Greece, India, Ch Land subsidence
http://goo.gl/wKeiJ ment will invest nearly 80 million
will open a ne
w
erging economi
es KUALA LUMPUR : The As are home to the
ian cri- pensi
ina and Thailan
weake
d water losses
tops
caused by groun
d
Asian economi opportunity for sis in the late 1990s was a on systems in st national lems that must the list of prob-
baht in two companies with an aim
es to increase the call for the reg wake-up cripp the world, ko be solved in Ba
Room for wealth from tra
of listing them on the stock markets
services at a tim
e
ir
de in goods an out to be
d
ion that has tur
a blessing in
dis
led by
young retire
k to
ned eign debt, a mix of acute sover- clima mitigate the impact of the
te change on
States and Europ when the United nearly 15 years later, as the guise high ratios of pension ment ages, a study by multin flooding, says
ng-
Thai-Russian in the near future. One of the com-
e
Full story at htt are... financial sec region’s ers an
d
p://goo.gl/S65D6 able to sus tor is now strong and study poor pension take-up, a
tain a certain showed.
ers to work-
The conclusio
ational agencies
.
panies is a logistics operator and the
Grow with th degree n is containe
investment growth
of shocks from a report entitl d in
of cycles e flow Western Hemi the fallout in
the The Allia and Ad
ed “Climate Ris
ks
other is a honeycomb paper manu- to a panellist
sphere, accord
at a recent As
nz
ing sion Susta Global Investors Pen- Megac aptation in Asian Coastal
ina
‘There is a tid conference. ean tracks the bility Index, which Asian ities”, jointly conducted by the
Since joining the World Trade Or- facturer. men, which, tak
e in the affair
s of ity of nationa
relative sustai
nabil- Internati
Development Ba
nk,
onal Cooperatio the Japan
leads on to for en at the flood, “There wi l pension sys
ganisation in August, Russia has at- tune”, wrote Wi
l- future, an
ll be more crises
d the Asian
in 44 cou
in the showe ntries around the world,
tems and the
World Bank in
n Agency
2010.
crisis in tirees d the number of Greek re-
tracted more foreign investors who The fund will invest 18.2 million to people of wo
rking age re-
The report recom
Full story at htt mended a...
foresee opportunities in one of the baht for 40.99% of O&H Honey- p://goo.gl/20yMD
world’s major economies. Big Thai comb Paper, and 60 million baht for
companies such as Siam Cement 18.46% of NCL International Lo-
Group, Charoen Pokphand Foods gistics, said Patamaporn Chaiyakul,
and Boonrawd Brewery are also in- managing director of Khao Kla Ven-
terested in establishing plants there. ture Capital Management under K-
SME Venture Capital Management.
Boonrawd, brewer of Thailand’s
well-known Singha beer, has report- Kitti Phua, chief executive of NCL,
edly been exploring business op- said the company wants to increase
portunities in Russia since last year, capital to expand the business and
seeking locations suitable for setting strengthen its competitiveness “If
up plants in the future. However, no we don’t do anything now, we may
details of its investment plans have lose the opportunity to Singapore...
been made available. An informed Full story at http://goo.gl/9rc5I
source at Boon-rawd Brewery said
last Friday that the company was se- Not time to invest
riously interested in accessing more in Thai stocks, says
markets overseas and had studied financial adviser
investment opportunities in a... MBMG Group is a multi-award-winning
Full story at http://goo.gl/5uc4P The government of Prime Minister professional research and advisory practice
Yingluck Shinawatra should make that provides a full spectrum of investment,
PWC report dubs a “big U-turn” in its economic poli-
Dawei as ‘Darling’ insurance, financial and legal services for
cies as they could make Thailand
individuals, corporations and institutions
to investors vulnerable to impacts from global
economic volatility, said Paul Gam- throughout Asia.
Dawei, a special economic zone in bles, a regional financial expert.
Myanmar, is a “darling” to poten- Founded in Thailand in 1996, MBMG
tial investors from Japan, Thailand Gambles, managing partner at Group has since established a reputation
and elsewhere for a host of rea- MBMG International, a Bangkok- for providing sound, intelligent and
sons, according to a new report by based financial advisory company, impartial advice to clients from all walks
of life. But don’t just take our word for it,
international professional-services said that despite the country’s cur- look at the awards we’ve won....
firm PricewaterhouseCoopers. The rent strong fiscal position, the Yin- • ACQ Finance Magazine Global Award, MBMG
company cites as positives the zone’s gluck government’s huge spending Group, Business Advisory Firm of the Year,
provisions relating to developers on infrastructure and car-purchase Thailand 2012
• ICFM Leading Regulated Fund Management
and investors; exemptions and re- and rice subsidies would increase Provider, Thailand 2012
lief measures; restrictions; duties of the debt-to-GDP ratio to 60 per cent • ICFM Continental Awards, Thailand 2012
• Finance - Monthly Tax & Estate Planning
developers or investors; land use; in the next few years. Firm of the Year, Global Award 2012
banks and finance management and • Finance - Monthly Tax & Estate Planning
Firm of the Year, Thailand 2012
insurance business; management “Right now, we have kind of open- • Lawyers World Global Leading Firm, Top Tier
and inspection of commodities by ended stimulus programmes and Rankings 2012
• Lawyers World Annual Jurisdiction Awards 2012
the customs department; quaran- there is no reason to do this. We • Lawyers Monthly Legal Award 2012
tine; labour; and a guarantee of non- should not stimulate the economy at • The DealMakers M&A Awards 2012, Independent
Financial Consultancy Firm of the Year (Thailand)
nationalisation. the moment. We should accept the
fact that with the global economy
Still, investors are eyeing the country slowing down, the Thai economy
with great suspicion, PwC says in its needs to come down a little bit,” said
latest publication, “South East Asia Gambles in an exclusive interview
– Investment Opportunities, Tax & to The Nation. MBMG InTernaTIonal Co., lTd.
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to pour capital into Myanmar and everybody that he was waiting to in- Email: info@mbmg-international.com
the rest of Asean. The enthusiasm... vest in Thai stocks when they... Web: www.mbmg-international.com
Full story at http://goo.gl/HN1og Full story at http://goo.gl/d4nWE

4. 4 BANGKOK BUSINESS BRIEF Mid-December 2012/Mid-January 2013 www.BBBrief.com
Briefs
To read the full article of a story brief,
enter the short code at the end of
...added that the company had
set aside a significant investment
budget of Bt200 million to Bt300
goo.gl/bH6PF
million for overseas expansion.
the story into your browser: Full story at http://goo.gl/bH6PF
Government / Economy Rising demand from consumption lines of the 2012 Australia-Thailand kilometres per hour running from
among the middle class would in- Business Conference. “By 2020, Yunnan province to Laos and Nong
crease production in the domestic Thailand will become a high-in- Khai in northeastern Thailand. Pas-
arena as well as demand for import- come country.” sengers and cargo from Nong Khai
http://goo.gl/EIbH6 ed goods and services. Thai exports could then travel to Bangkok and
to the US should benefit from the The Australian government recently Rayong as well as south to Malaysia
Private sector policy and enjoy higher growth,” he issued a white paper outlining Aus- and Singapore. Other high-speed
upbeat on Obama said. Pornsilp noted that Obama’s tralia’s shift in foreign policy em- rail links are planned from China to
policies would take some time to phasising relations with its Asian Myanmar and Cambodia.
policies, expect take effect, but the impact should... neighbours. Thailand is Australia’s
exports to increase Full story at http://goo.gl/a0qvz eighth-largest trading partner. Mr Work on the China-Laos route is
Business leaders are optimistic that Ramm said the Australian govern- expected to begin shortly. The proj-
the re-election of US President Thailand ‘can steal ment plans to set up a business in- ect will be financed by the Export...
Barack Obama will benefit Thai- Singapore’s crown’ cubator in Thailand to serve as a Full story at http://goo.gl/ryUSy
land’s economy, with a possible in- An Australian business leader made “nursery” for exporters, offering
crease in exports to the US. Pornsilp the unlikely suggestion at a confer- information and assistance for com- For Dawei,
Patcharintanakul, vice chairman of ence yesterday that Thailand could panies and investors interested in taxpayers won’t pay
the Thai Chamber of Commerce, surpass Singapore as a regional fi- starting a business in the country... The Dawei deep-sea port and indus-
said Obama’s policies to reduce the nancial hub by becoming a new Full story at http://goo.gl/ukilC trial zone project took a new twist
income gap and promote the mid- gateway to Myanmar. Carey Ramm, Thursday, as the Thai government
dle-class would help stimulate the executive chairman of the Austra- Train project right insisted it cannot spend taxpayer
US economy. This should be posi- lian consultancy AEC Group, said on track money for private gains in Dawei.
tive for Thai exports because the Thailand is drawing greater interest
A high-speed train project linking “The government itself cannot in-
middle class is the largest segment from Australian investors thanks to
southern China, Laos and Thailand vest directly in the Dawei project,
of the US population, and would its diversified economic base and
could start in 2015 in time for the as by practice the government can-
have more purchasing power if the connections with China and India.
launch of the AEC. Chamaiporn not directly fund any business in
efforts succeed. Chuecharoen, the commercial the private sector,” said PM’s Office
“With a better strategic position, counsellor for Thailand in Kun- Minister Niwatthamrong Bunsong-
“If the policy is successful, the US Bangkok will become the next Sin- ming, China, said the project envi- phaisan, speaking in his capacity...
will see stronger economic growth. gapore,” Mr Ramm said on the side- sions a train capable of speeds of 200 Full story at http://goo.gl/00m8j
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5. 2 BANGKOK BU
SINESS BRIEF
December 20
11
BANGKOK BUSINESS BRIEF Mid-December 2012/Mid-Jan. 2013 Briefs 5 To read the fu
enter the shor
the story into
ll article of a
t code at the
story brief,
end
...added that the
set aside a signi company had
General Inte your browser: of budget of Bt20 ficant investment goo.gl/bH6P
rest liam Shakespe
are
0
million for over million to Bt300
seas
Full story at http: expansion. F
Sponsored by Nature and life in JuliusCaesar. 1997-98
//goo.gl/bH6PF
Use the QR Code reader in your ...
seasons of the
yea
are cyclical _ wa
the impact of s a blessing, as the mains
2008 would ha above the Europ
the phases of the r, life and death, far worse ve been ean average.
smartphone to see all the stories http://goo.gl/o
zbNM Caught up in da moon, the tides. for the region,
ily details, we eas Mokhtar, the managing
” Azman In
India, China
Asia stands to ily forget that - of Khazanah director rough and Thailand,
in a certain category. gain from W has cycles, too.
the business wo
We are all fam
rld told the CI Nasional of Malaysia, tion
MB Asean Confe
ly 12 percent of
contribute to a the popula-
slowdown est with the econo
mic business cyc r
ilia rence. the we
aknesses of
pension, while
of expansion, con le His comme
nts were... sion system are Thailand’s pen-
covery. Howe traction and re- Full story ...
Production Charoen Usanachitt has less in-
The shift of eco
no
mentum to the mic growth mo- phenomena affect...
ver, other cyc
lical
at http://goo.gl/d
fu2u
Full story at htt
p://goo.gl/rtpH
3
up numerous East has opened Full story at http://goo.gl/fJ Thailand near Preventing
volvement with daily operations
Asian countries
opportunities
that olr of list of wor top
Bangkok from
out, suggests an should not miss Panel: Asia bett
and is the chairman of the board. weakest pens ’s ld
sinking bigges
Good governance and friendships:
economist.
off, not immun er
e, systems: studion From : The Interactive Team
challenge t
The robust eco
no from global cr y
China and em mic growth of ises Greece, India, Ch Land subsidence
http://goo.gl/UrVpE “One good example of changing
will open a ne
erging economi
es KUALA LUMPUR : The As are home to the ina and Thailan
d water losses caused by groun
d
interactive
w ian cri- pensi weake tops
Asian economi opportunity for sis in the late 1990s was a on systems in st national lems that must the list of prob-
roles came after the 1997 economic
es to increase the call for the reg wake-up cripp the world, ko be solved in Ba
Ford awaits wealth from tra ir ion that has tur led by k to ng-
de in goods an out to be ned eign debt, a mix of acute sover- clima mitigate the impact of the
crisis,” recalls Mr Jajjai. “I was the
services at a tim
e d a blessing in
dis young retire te change on
States and Europ when the United nearly 15 years later, as the guise high ratios of pension ment ages, a study by multin flooding, says
chance to offer CEO then. However, I was aware e
Full story at htt are... financial sec region’s ers an
d
p://goo.gl/S65D6 able to sus tor is now strong and study poor pension take-up, a
tain a certain showed.
ers to work-
The conclusio
ational agencies
.
that in such a unique and difficult
Grow with th degree n is containe
electric cars here
of shocks from a report entitl d in
of cycles e flow Western Hemi the fallout in
the The Allia and Ad
ed “Climate Ris
ks
situation, I was not the right... to a panellist
sphere, accord
at a recent As
nz
ing sion Susta Global Investors Pen- Megac aptation in Asian Coastal
ina
‘There is a tid ean tracks the bility Index, which Asian ities”, jointly conducted by the
LEGAL & BUSINESS SERVICES
conference.
Ford Motor Co is looking at the ap- Full story at http://goo.gl/9NtfA
men, which, tak
e in the affair
s of ity of nationa
relative sustai
nabil- Internati
Development Ba
nk,
onal Cooperatio the Japan
leads on to for en at the flood, “There wi l pension sys
propriate timing to introduce eco- tune”, wrote Wi ll be more crises in 44 cou tems and the n Agency
friendly vehicles such as hybrids German firm plans
l- future, an
d the Asian in the showe ntries around the world, World Bank in
2010.
crisis in tirees d the number of Greek re-
to people of wo The report recom
and electric cars in Thailand and new faucet factory COMPANY REGISTRATION
rking age re-
Full story at htt mended a...
p://goo.gl/20yMD
the Asean region. “But we must also The local unit of Germany’s Grohe
have the required infrastructure. AG, a leading provider of premium
In order for electrification to take bath faucets and showers, will build
WORK PERMIT & VISA
off, we need easy access to plug-ins a third, 600-million-baht factory in
as well as a power grid system that Thailand to serve a larger market ACCOUNTING & AUDIT
produces electricity with cleaner under the AEC. Grohe Siam Co
methods than dirty coal,” Bill Ford, Ltd is a joint venture between the COMPANY SET-UP PROPERTY LAW IMMIGRATION
executive chairman of the US-based Dusseldorf-based Grohe and Haco
ACCOUNTING CONVEYANCE FAMILY LAW
auto-maker, told journalists. Group Co Ltd, its Thai distributor.
“Our foreign counterpart has always
WORK PERMIT 30 YR LEASE CONTRACTS
The Focus Electric Vehicle was re- been interested in the tax incentives
cently offered as a fleet demonstra- under the AEC and wants to make Contact us for your 2012 Audit Requirements.
tion in China, but has not yet been Thailand its main production base,”
offered commercially, as in the said Dhitipong Dowpiset, Haco’s WWW.INTERACTIVETHAILAND.COM | 02-653-0043
United States and Europe. “I’m opti- chief marketing officer.
mistic about this technology, but it’s TWO PACIFIC PLACE, 17TH FLOOR - NANA BTS
also frustrating with the [lack of]... Grohe Siam’s two present facto-
Full story at http://goo.gl/7mUyZ ries are in Rayong’s Klaeng district.
Talent Pool: How Running at 80-90% capacity, they
produce a combined 100,000 items
Security, Compliance or Audits
five friends built the a week. Mr Dhitipong said the third getting too stressful?
modernform empire plant will increase output by 30%,
making the faucet manufacturing Time to outsource all aspects
More than 40 years ago, four young site the largest of its kind in the...
men met for the first time at As- Full story at http://goo.gl/KhN3l of your security?
sumption Commerce College in
Bangkok. They teamed up again in Big Star set
1991 with another friend they had to build factory
met while studying in the U.S. to out of Thailand
establish a furniture business. Two
decades later, all five are still play- Big Star might set up its first over-
ing leading roles at Modernform seas factory in a neighbouring coun-
Group, one of Thailand’s largest fur- try, either Myanmar or Vietnam, as
niture manufacturers and exporters. high labour costs in Thailand make
its Gambol footwear uncompetitive
“I can say that, since the beginning, in markets abroad.
each one of us has always done what
he does best,” says Jajjai Dhamma- “We want to look for a new overseas
rungruang, vice-chairman of the factory, which will be our base in
LBG is a Bangkok and Singapore based security
board. “As individuals, each of us exporting to markets with potential, consultancy company with a dynamic team of
is aware of his own strengths and especially Asean, which will serve individuals with specialist skill sets and experience.
weaknesses. Hence, we typically let the opening of the region as one
a particular task end up with the one single market, especially when the With ever increasing security issues, many MNC’s are
of us whom we, as a group, truly be- AEC is fully effective in 2015,” Sura- now looking to outsource their security to comply
lieve is the right man for the job.” chai Kitkamjai, deputy managing with internal audits, gain accreditation and maintain
director, said. international standards.
All five founders are still active to
LBG is leading the way in offering simple affordable
different degrees in the Modern- The criteria include human resourc-
solutions to companies looking to outsource all areas
form business. Thaksa Busayapoka es and labour conditions, as well as of their security.
is the chief executive. Somsak Vari- the overall economic situation and
karn and Yothin Nerngchamnong political stability in the country. Info: aaron@leboutilliergroup.com
oversee different parts of the busi- Vietnam, for example, can offer...
ness as executive board members. Full story at http://goo.gl/AK4Tc www.leboutilliergroup.com

6. 6 BANGKOK BUSINESS BRIEF Mid-December 2012/Mid-January 2013 www.BBBrief.com
Briefs
To read the full article of a story brief,
enter the short code at the end of
...added that the company had
set aside a significant investment
budget of Bt200 million to Bt300
goo.gl/bH6PF
million for overseas expansion.
the story into your browser: Full story at http://goo.gl/bH6PF
Retail/Services livery of its fourth Boeing 767-200 of which will be opening their first based shopping sites in Thailand,
jet this month and is planning to stores in Thailand. Costing about combining online media and e-
add four aircraft of the same series, Bt10 billion, a 222-room hotel at commerce. “I have seen a growing
two in the second half of next year the complex will open in September trend of online shopping in Thai-
http://goo.gl/QyrTE and another two in 2014. 2014. The complex is at the inter- land, driven by the launch of the 3G
section of Ploenchit and Wireless network, which will accelerate the
Jet Asia cleared for The expansion is part of a strategic roads, one of the most prominent increasing number of mobile users
take-off, plans to plan to cash in on the fast-growing locations in Bangkok. in the market,” said Natcharee, 32.
Asian markets, particularly China, She launched her SOS online maga-
double fleet size South Korea and Japan, all within “We have finished construction of zine in April, while the shopping
Jet Asia Airways, the privately- five to seven hours. Jet Asia, owned the building foundation. The con- feature at the website started...
owned Thai carrier that has flown by a group of Thai investors includ- struction and opening will be on Full story at http://goo.gl/IGIq8
international charter flights for ing a Chiang Mai hotelier and re- schedule,” said managing director
just over a year, is gearing up for tired Royal Thai Air Force officers,... Chart Chirathivat. Central Embassy Stemming the tide
an expansion with scheduled ser- Full story at http://goo.gl/bH7cw recently held a tenant meeting to of disease
vices and doubling its fleet size. The provide updates (to) senior man- Wealth may not be enough to res-
airline, founded in 2009 but little Central Embassy agement teams and designers of in- cue you from an incurable disease.
known to the public, is to launch says 90% of retail ternational brands including... But stem cells can. This realisation
its first scheduled operations with space to be leased by Full story at http://goo.gl/Wum0B has led to the growth of an indus-
flights from its Phuket and Bangkok try called stem cell banking. THAI
bases to as many as eight Chinese year-end Internet shopping StemLife Co Ltd runs Thailand’s
cities next month. Luxury shopping complex Cen- mag: doubling sales first private and largest family stem
tral Embassy, which is scheduled next year cell bank. “We had seen the devel-
It also plans to reintroduce its daily to open in December 2013, an- Natcharee Sriroj-chanapong has opment of baby stem cells and core
scheduled charter flights between nounced that more than 90 per cent launched an online shopping maga- blood stem cell banking in the US
Bangkok and Narita in Japan and of its retail space would be leased by zine to cash in on the trend of in- and Europe and thought that this
to launch charter flights between the end of this year. About 30 per creasing number of mobile-phone would be a perfect service for Thai-
Bangkok and Incheon in South Ko- cent of 150 retail tenants occupying and Internet users in Thailand. land, since it was not available at
rea and between Phuket and Busan the 41,000-sqm leasable area will be SymbolsOfStyle.com is aimed at that time. Patients with genetic...
in South Korea. Jet Asia will take de- international fashion brands, some becoming one of the top Internet- Full story at http://goo.gl/0ojdn
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