Sales recognition programs can be a key driver of retention and loyalty when designed correctly. Learn the five elements of an effective sales recognition program. http://www.biworldwide.com/en/white-papers/sales-channel-effectiveness/recognize-and-retain-top-dealers-and-sales-reps

1. Australia | Canada | China | India | Latin America | United Kingdom | United States | BIWORLDWIDE.com
Recognize Retain
Your TopDealers
andSalesReps
&
Sales RecognitionDrivesEngagement

2. Sales
Recognition
Drives
Engagement
Sales recognition programs can be
a key driverof retention and loyalty
when designed correctly.
Reach
Frequency
Results
Goal-Based
Corporate to
Employee
Drives Goal At-
tainment
accomplishments
Discretionary
Manager to
Employee
Reinforces
Accomplishments
Motivational
Peer-to-Peer
360°
Recognition
Reinforces Core
Values
Operational
behavior
Recognitionplatforms:
Themoretypesofrec
ognition you use, the more
em
ployeesyouwillreach.
BIWORLDWIDE.com | Australia | Canada | China | India | Latin America | United Kingdom | United States

3. Sales
Recognition
Drives
EngagementUnfortunately,
most annual
top performer
programs haven’t
changed in years.
Sales recognition programs can be
a key driverof retention and loyalty
when designed correctly.
Reach
Frequency
Results
Goal-Based
Corporate to
Employee
Drives Goal At-
tainment
accomplishments
Discretionary
Manager to
Employee
Reinforces
Accomplishments
Motivational
Peer-to-Peer
360°
Recognition
Reinforces Core
Values
Operational
behavior
Recognitionplatforms:
Themoretypesofrec
ognition you use, the more
em
ployeesyouwillreach.
BIWORLDWIDE.com | Australia | Canada | China | India | Latin America | United Kingdom | United States

4. Sales
Recognition
Drives
Engagement
There are Five Elementsof an
effective sales recognition program that
will engage not only Sales Reps, but...
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5. Sales
Recognition
Drives
EngagementCorporate/Support Staff
There are Five Elementsof an
effective sales recognition program that
will engage not only Sales Reps, but...
BIWORLDWIDE.com | Australia | Canada | China | India | Latin America | United Kingdom | United States

6. Sales
Recognition
Drives
EngagementCorporate/Support Staff
Inside Sales
There are Five Elementsof an
effective sales recognition program that
will engage not only Sales Reps, but...
BIWORLDWIDE.com | Australia | Canada | China | India | Latin America | United Kingdom | United States

7. Sales
Recognition
Drives
EngagementCorporate/Support Staff
Inside Sales
Distribution
Partners
There are Five Elementsof an
effective sales recognition program that
will engage not only Sales Reps, but...
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8. Sales
Recognition
Drives
Engagement
Strategy
one
Different strategies drive different
outcomes and clearly defining a
strategy at the beginning will focus your
efforts, designs and executions.
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9. Sales
Recognition
Drives
Engagement
Metrics will quantify the results
of the impact to determine the
worth of the program.
two
Metrics
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10. Sales
Recognition
Drives
Engagement
Statistically, the highest
engagement experience with any
program occurs upon launch.
Launch
three
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11. Sales
Recognition
Drives
Engagement
Best-in-class sales recognition
programs frequently communicate
progress, share ideas, reward behaviors
and celebrate success along the way.
Engagement
four
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12. Sales
Recognition
Drives
Engagement
If the award is not tied back to
the overall goals and objectives during
the program, the winner won’t make the
connection and your efforts will have
been wasted.
five
Process
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13. Sales
Recognition
Drives
Engagement
See examples, case studies
and tutorials
with the
complete
sales
recognition
eBook.
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14. Australia | Canada | China | India | Latin America | United Kingdom | United States
BI WORLDWIDE uses the principles of behavioral economics to produce
measurable results for our clients by driving and sustaining engagement
with their employees, channel partners and customers.
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