First Ark is a social landlord in Knowsley, one of the most deprived boroughs in the UK. They identified their community investment priorities through traditional methods, networking, government policy, and being in the community. Their four themes are people, partnerships, sustainable communities, and environment. They deliver investment through engaging employees, customers, suppliers, and partners. Success is measured through consultation, a BITC check-up, social value methodology, internal quality challenges, and future use of project methodologies and SROI methodology. Partnerships and measuring success are key to their approach.
QSM Chap 10 Service Culture in Tourism and Hospitality Industry.pptx
KHT presentation at BITC Member Event 16 May 2012
1. First Ark’s Advantage,
A Social Landlords approach to community investment
Andy Coulson
Louise Reese
2. First Ark’s Advantage
• Who are First Ark?
• What are our priorities – how did we identify
them?
• Drivers for Community Investment
• How do we deliver our community
Investment?
• Working with partners
• How do we measure our success?
4. Knowsley
• 5 th most deprived
borough
• Only 61.9% of the working
age population are
employed.
• Knowsley’s business
sur vival rate is lower
than both the national
and sub-regional
5. The challenges facing our
customers
•Work and Training opportunities
•Welfare Benefits Advice
•Save money
6. Our priorities
Our four themes
• People
• Partnerships,
• Sustainable communities,
• Environment
17. How we measure and evaluate
• Planned consultation throughout year
• BITC check-up
• Social value methodology: social accounts
• 3 Star award – internal Quality challenge
and board reports
• Future: Project methodologies which
includes evaluation
• SROI methodology
Andy Working in partnership is really important to us as an organisation and being positive about partnerships is one of our core values. We recognise that we can achieve more when we work with our partners. So how do we identify partners to work with, well there are no hard or fast rules to how we have identified our partners. Some of our partnerships have come from meetings and events like this where we’ve met people with the same priorities as us, some partnerships have come as a result of bidding for funding for community investment projects and others we have actively sort out partners to plug a gap in our own expertise. We also work in partnership with our contractors as Louise mentioned earlier. We’ve also found that once word gets out that your involved in community investment, partners will approach you. As you can see from the slide above we work with a wide variety of organisations and these are just a handful of the partners that we have worked with to deliver community investment. Louise is going to give an example of the one of the partnerships we are currently working in.