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SEO Fundamentals



Social Signals in SEO


      Presented by: Asif Anwar




                                 BASIS.org.bd
About the Presenter
                       •   SEM Account Manager for Blueliner Marketing, LLC


                       •   Learning about SEO since the meta age, i.e. 2001


                       •   Started Professional SEO in 2003


                       •   Started Multilingual SEO in 2005
ASIF ANWAR
  @SEOExpertBD
  /asifanwarpathik     •   Started PPC in 2008
   www.seoppcsmm.com


                       •   Started Social Media Marketing in 2007



                                                                     BASIS.org.bd
Revolutionary Video
Does Google use data from social sites in ranking?




  http://www.youtube.com/watch?v=ofhwPC-5Ub4


                                                     BASIS.org.bd
Social Signals Basics
SEO System with Social Signals to Boost Rankings Fast




  http://www.youtube.com/watch?v=Z7DeZrjL7dI



                                                   BASIS.org.bd
Social Media Optimization (SMO)

•   Make all the media and contents accessible by Google

•   Make the site easily shareable in various social media

•   Embed video and other media files on site for interactive social activities

•   Blog and syndicate contents in various syndication channels with RSS

•   Embed social engaging component on site (e.g. Comment box)

•   Optimize the site for Facebook and Open Graph (FBO or FB SEO)




                                                                      BASIS.org.bd
Optimizing Site for Facebook & Open Graph




Please read my article:

Facebook Optimization (FBO) or Facebook SEO - New
   Social Media Optimization (SMO) for Your Site

http://www.seoppcsmm.com/post/2732292842/facebook-
   optimization-seo-fbo-social-media-smo




                                                     BASIS.org.bd
Additional Resources


•   Rand Fishkin - Social Signals and Ranking:
    http://www.youtube.com/watch?v=xnjU4laWgDo

•   Social Media Marketing for Traffic + SEO by SEOMoz:
    http://www.slideshare.net/randfish/social-media-marketing-for-traffic-seo

•   How to Combine SEO and Social Media for Maximum Impact - with Lee
    Odden: http://www.wilsonweb.com/seo/odden-seo-social-media.htm

•   BIMPA Group in Facebook: https://www.facebook.com/groups/bimpa/




                                                               BASIS.org.bd
Thank You for Your Time


   Now, go and have a
struggling time, because
 prosperity brings more
        struggles



                           BASIS.org.bd

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Basis workshop seo fundamental - social signals

  • 1. SEO Fundamentals Social Signals in SEO Presented by: Asif Anwar BASIS.org.bd
  • 2. About the Presenter • SEM Account Manager for Blueliner Marketing, LLC • Learning about SEO since the meta age, i.e. 2001 • Started Professional SEO in 2003 • Started Multilingual SEO in 2005 ASIF ANWAR @SEOExpertBD /asifanwarpathik • Started PPC in 2008 www.seoppcsmm.com • Started Social Media Marketing in 2007 BASIS.org.bd
  • 3. Revolutionary Video Does Google use data from social sites in ranking? http://www.youtube.com/watch?v=ofhwPC-5Ub4 BASIS.org.bd
  • 4. Social Signals Basics SEO System with Social Signals to Boost Rankings Fast http://www.youtube.com/watch?v=Z7DeZrjL7dI BASIS.org.bd
  • 5. Social Media Optimization (SMO) • Make all the media and contents accessible by Google • Make the site easily shareable in various social media • Embed video and other media files on site for interactive social activities • Blog and syndicate contents in various syndication channels with RSS • Embed social engaging component on site (e.g. Comment box) • Optimize the site for Facebook and Open Graph (FBO or FB SEO) BASIS.org.bd
  • 6. Optimizing Site for Facebook & Open Graph Please read my article: Facebook Optimization (FBO) or Facebook SEO - New Social Media Optimization (SMO) for Your Site http://www.seoppcsmm.com/post/2732292842/facebook- optimization-seo-fbo-social-media-smo BASIS.org.bd
  • 7. Additional Resources • Rand Fishkin - Social Signals and Ranking: http://www.youtube.com/watch?v=xnjU4laWgDo • Social Media Marketing for Traffic + SEO by SEOMoz: http://www.slideshare.net/randfish/social-media-marketing-for-traffic-seo • How to Combine SEO and Social Media for Maximum Impact - with Lee Odden: http://www.wilsonweb.com/seo/odden-seo-social-media.htm • BIMPA Group in Facebook: https://www.facebook.com/groups/bimpa/ BASIS.org.bd
  • 8. Thank You for Your Time Now, go and have a struggling time, because prosperity brings more struggles BASIS.org.bd