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Chapter Building 
Workshop – Week #4 
Wayne Hicks 
‘The BDPA Brotha’ 
NNNNoooovvvveeeemmmmbbbbeeeerrrr 11111111,,,, 2222000011114444 
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Been There, Done That! 
 Nat’l Membership Committee Chair (1989-1990) 
• Chartered 22% of current chapters (10 of 46) 
 Nat’l BDPA Vice President (1991-1992) 
• Served under President Vivian Wilson 
 BDPA Cincinnati Chapter President (1999-2001)  
VP-Membership Management (2014) 
• Grew membership from 6 (Jan 1999) to 229 (Nov 2001) 
• Won Chapter of the Year Twice (2000 and 2001) 
• Grew membership from 86 (Jan 2014) to 195 (Nov 2014) 
 National BDPA President-Elect (2002-2003) 
• Served under President Milt Haynes 
 National BDPA President (2004-2005) 
• Profitable annual conferences 
• All-time record in corporate sales  membership totals 
 BETF Executive Director (1993, 2006 – Present) 
• BETF revenue is over $1 million in 2001-2014 
• BETF gave out over $344,000 in scholarships 
CBW - Week #4 (Membership 
Management) 
2
CBW: Week #4 
• Tuesday, November 11, 2014 * 7pm – 8pm ET 
1. Appointing a VP-Membership 
Management 
2. Setting Your Goals for 2015 
3. Membership Recruitment  Retention 
4. Membership Types 
CBW - Week #4 (Membership Management) 3
Membership: 
Recruit  Retain 
• Identify chapter 
membership growth 
• Percentage of members 
retained 
• Supply copy of 
‘Membership Package’ 
• Conducted a membership 
survey 
CBW - Week #4 (Membership Management) 4
Why So Much Effort? 
• Members are the 
lifeblood of any 
organization 
• Sizeable wealth of 
• Financial Resources 
• Training Ground 
for future BDPA 
leaders 
knowledge, 
experience and 
fresh ideas 
• Credibility – means 
much in corporate 
sales! 
CBW - Week #4 (Membership 
Management) 
5
Set Goals for 2015 
• Appoint VP-Membership 
Management 
• Retention Rate – 75% is 
the goal 
• Recruitment Rate – Can 
you double your current 
chapter membership? 
CBW - Week #4 (Membership 
Management) 
6
Recruit  Retain 
• Each one; reach one 
– can your members 
identify a guest? 
• Guests from past 
meetings? 
• MEMBER BENEFITS 
 Can you name 10? 
 Chapter program 
meetings? 
 Where can networking take 
place? 
• Corporate Database? 
(www.salesforce.com) 
• Membership 
Database? 
 Quarterly workshops? 
 Engagement with the 
chapter? 
 Membership tri-fold? 
 Thank you note w/ list of 
attendees? 
CBW - Week #4 (Membership 
Management) 
7
Member Types 
1. Full Membership - $100 
2. Corporate Member - $100 
3. 5-Year Membership - $400 
4. Lifetime Membership - $1,000 
STUDENT 
1. Student Membership - $25 
2. College Student Membership - $25 
CBW - Week #4 (Membership 
Management) 
8
National BDPA 
Technology Conference 
37th Annual National BDPA 
Technology Conference 
August 19-22, 2015 
Hilton Hotel * Washington DC 
Conference Call For Papers – begins within next 30 days 
Johnson  Johnson Scholarships – college students; ends 
November 30, 2014 
Epsilon Award – Individual  Corporate – begins within next 30 
days 
CBW - Week #4 (Membership Management) 9
Helpful Handouts 
• BDPA Performance 
Scorecard (Membership) 
• BDPA Chapter 
Management Guide 
(pg.56-62) 
• Chapter Building 
• Wayne on 
Speed Dial – 
Workshop Series 
Handouts 
 Week #1 (Why BDPA?) 
 Week #2 (Business Areas) 
 Week #3 (Performance) 
 Week #4 (Membership) 
(513) 284-4968 
CBW - Week #4 (Membership Management) 10
CBW: Week #5 
• Tuesday, November 18, 2014 * 7pm – 8pm ET 
 Board Meetings 
 Program Meetings 
CBW - Week #4 (Membership Management) 11
Questions? 
Wayne Hicks – wayne.hicks@bdpa.org 
Blog – http://betf.blogspot.com 
Document Repository –www.bdpa.org/?page=DocumentRepository 
Donations – http://tinyurl.com/BDPADonation 
CBW - Week #4 (Membership Management) 12

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BDPA Chapter Building Workshop - Week #4

  • 1. Chapter Building Workshop – Week #4 Wayne Hicks ‘The BDPA Brotha’ NNNNoooovvvveeeemmmmbbbbeeeerrrr 11111111,,,, 2222000011114444 BBBBDDDDPPPPAAAA GGGGoooooooogggglllleeee++++ HHHHaaaannnnggggoooouuuutttt
  • 2. Been There, Done That! Nat’l Membership Committee Chair (1989-1990) • Chartered 22% of current chapters (10 of 46) Nat’l BDPA Vice President (1991-1992) • Served under President Vivian Wilson BDPA Cincinnati Chapter President (1999-2001) VP-Membership Management (2014) • Grew membership from 6 (Jan 1999) to 229 (Nov 2001) • Won Chapter of the Year Twice (2000 and 2001) • Grew membership from 86 (Jan 2014) to 195 (Nov 2014) National BDPA President-Elect (2002-2003) • Served under President Milt Haynes National BDPA President (2004-2005) • Profitable annual conferences • All-time record in corporate sales membership totals BETF Executive Director (1993, 2006 – Present) • BETF revenue is over $1 million in 2001-2014 • BETF gave out over $344,000 in scholarships CBW - Week #4 (Membership Management) 2
  • 3. CBW: Week #4 • Tuesday, November 11, 2014 * 7pm – 8pm ET 1. Appointing a VP-Membership Management 2. Setting Your Goals for 2015 3. Membership Recruitment Retention 4. Membership Types CBW - Week #4 (Membership Management) 3
  • 4. Membership: Recruit Retain • Identify chapter membership growth • Percentage of members retained • Supply copy of ‘Membership Package’ • Conducted a membership survey CBW - Week #4 (Membership Management) 4
  • 5. Why So Much Effort? • Members are the lifeblood of any organization • Sizeable wealth of • Financial Resources • Training Ground for future BDPA leaders knowledge, experience and fresh ideas • Credibility – means much in corporate sales! CBW - Week #4 (Membership Management) 5
  • 6. Set Goals for 2015 • Appoint VP-Membership Management • Retention Rate – 75% is the goal • Recruitment Rate – Can you double your current chapter membership? CBW - Week #4 (Membership Management) 6
  • 7. Recruit Retain • Each one; reach one – can your members identify a guest? • Guests from past meetings? • MEMBER BENEFITS Can you name 10? Chapter program meetings? Where can networking take place? • Corporate Database? (www.salesforce.com) • Membership Database? Quarterly workshops? Engagement with the chapter? Membership tri-fold? Thank you note w/ list of attendees? CBW - Week #4 (Membership Management) 7
  • 8. Member Types 1. Full Membership - $100 2. Corporate Member - $100 3. 5-Year Membership - $400 4. Lifetime Membership - $1,000 STUDENT 1. Student Membership - $25 2. College Student Membership - $25 CBW - Week #4 (Membership Management) 8
  • 9. National BDPA Technology Conference 37th Annual National BDPA Technology Conference August 19-22, 2015 Hilton Hotel * Washington DC Conference Call For Papers – begins within next 30 days Johnson Johnson Scholarships – college students; ends November 30, 2014 Epsilon Award – Individual Corporate – begins within next 30 days CBW - Week #4 (Membership Management) 9
  • 10. Helpful Handouts • BDPA Performance Scorecard (Membership) • BDPA Chapter Management Guide (pg.56-62) • Chapter Building • Wayne on Speed Dial – Workshop Series Handouts Week #1 (Why BDPA?) Week #2 (Business Areas) Week #3 (Performance) Week #4 (Membership) (513) 284-4968 CBW - Week #4 (Membership Management) 10
  • 11. CBW: Week #5 • Tuesday, November 18, 2014 * 7pm – 8pm ET Board Meetings Program Meetings CBW - Week #4 (Membership Management) 11
  • 12. Questions? Wayne Hicks – wayne.hicks@bdpa.org Blog – http://betf.blogspot.com Document Repository –www.bdpa.org/?page=DocumentRepository Donations – http://tinyurl.com/BDPADonation CBW - Week #4 (Membership Management) 12