Solving the Education Crisis with Big Data

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Presentation by Crystal Hutter, COO at Edmodo. Part of the Big Analytics 2012 roadshow series. http://www.biganalytics2012.com

Technologie Bildung

Solving the Education
Crisis with Big Data
Crystal Hutter, Edmodo COO

3

Drive Content
decisions to the classroom

“We are launching Edmodo... NOW!”
8:30 AM September 2008

Edmodo
@edmodo

September 2008

Edmodo moves from
Chicago to Silicon Valley

November 2009

Katy ISD in Texas rolls out
1500 mobile devices
powered by Edmodo

August 2010

1 MILLIONTH USER

4th grader Jeremiah Scarborough from
PS 287 in Brooklyn, NY becomes
Edmodo’s 1 millionth user

December 2010

Edmodo Communities Take Off!
Phoenix school, Salem, MA launches
Global Flat Stanley Project

January 2011

Edmodo Grows as Professional
Development Platform:
Teachers from all 50 states and 51
countries join first global user event

August 2011

TOPICS

Topics
Topics

What are you teaching right now? Check-In What are you teaching right now? Check-In

Topics

What are you teaching right now? Check-In

Topics

What are you teaching right now? Check-In
Topics

What are you teaching right now? Check-In

7,000,000 2 Billionth
Action
6,000,000
12 million
actions occur each day 1 Billionth
5,000,000
Action

4,000,000 2.1 billion
total actions stored
3,000,000
1.1 TB
2,000,000 of active data
1,000,000 1 Millionth
Action
0
Sep '09 Dec '09 Mar '10 June '10 Sep '10 Dec '10 Mar '11 June '11 Sep '11 Dec '11 Mar '12

User Growth Curve
drives data possibilities

Unique Logins Login Frequency
over time monthly snapshot

Winter
Break

Summer
Break

July '11 Sep '11 Nov '11 Jan '12 Mar '12
At least 4 5 6 7 8 9 At least
once in once in

1 3 days 10 days

Usage
predict seasonal login patterns

Time on site
Activities performed
Items shared
Groups created
…

2
Engagement
understand depth of usage

receiver

influencer

creator

3
Connectivity
identify user interactions

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Solving the Education Crisis with Big Data

1. Solving the Education Crisis with Big Data Crystal Hutter, Edmodo COO

3. cloud devices collaboration

4. collaboration cloud devices

5. devices collaboration cloud

6. 1 Discovery

7. 2 Rapid Innovation

8. 3 Drive Content decisions to the classroom

10. “We are launching Edmodo... NOW!” 8:30 AM September 2008 Edmodo @edmodo September 2008

11. Edmodo moves from Chicago to Silicon Valley November 2009

12. Katy ISD in Texas rolls out 1500 mobile devices powered by Edmodo August 2010

13. 1 MILLIONTH USER 4th grader Jeremiah Scarborough from PS 287 in Brooklyn, NY becomes Edmodo’s 1 millionth user December 2010

14. Edmodo Communities Take Off! Phoenix school, Salem, MA launches Global Flat Stanley Project January 2011

15. Edmodo Grows as Professional Development Platform: Teachers from all 50 states and 51 countries join first global user event August 2011

16. TOPICS Topics Topics What are you teaching right now? Check-In What are you teaching right now? Check-In Topics What are you teaching right now? Check-In Topics What are you teaching right now? Check-In Topics What are you teaching right now? Check-In

17. INSIGHTS

18. PLATFORM Today

19. 7,000,000 2 Billionth Action 6,000,000 12 million actions occur each day 1 Billionth 5,000,000 Action 4,000,000 2.1 billion total actions stored 3,000,000 1.1 TB 2,000,000 of active data 1,000,000 1 Millionth Action 0 Sep '09 Dec '09 Mar '10 June '10 Sep '10 Dec '10 Mar '11 June '11 Sep '11 Dec '11 Mar '12 User Growth Curve drives data possibilities

20. Unique Logins Login Frequency over time monthly snapshot Winter Break Summer Break July '11 Sep '11 Nov '11 Jan '12 Mar '12 At least 4 5 6 7 8 9 At least once in once in 1 3 days 10 days Usage predict seasonal login patterns

21. Time on site Activities performed Items shared Groups created … 2 Engagement understand depth of usage

22. receiver influencer creator 3 Connectivity identify user interactions