What good governance looks like. Why governance goes wrong and how you can take steps to avoid it happening. If it does happen what you can do to address the problem. Andy Burman, Representative of The European Federation of the Associations of Dietitians http://www.associationscongress.com/ie

1. HOST SPONSORS
#ACIE15 ORGANISED BY
Representative
The Good, the Bad and the Ugly
– what Shakespeare teaches us about Governance
ANDY BURMAN
The European Federation of the
Associations of Dietitians
© Associations Network 2015

2. Andy Burman
CMgr FCMI FRSA FIAM
Chief Executive
The British Dietetic Association

5. The way the rules, actions and behaviours
within an organisation are overseen, managed
or controlled
In terms for professional and membership
associations -
Governance is the responsibility Trustees or
Directors have of exercising control over the
aims or purpose of the organisation to deliver
outcomes for those who the organisation
serves.

6. The Elected
Council
The
Appointed
senior staff
The
Appointed
senior staff
The
Appointed
senior staff

7. Provides entrepreneurial leadership
Provides direction for management
Makes well informed, high quality decisions
Creates the right ethical culture and
framework
Embraces change
Values self appraisal and critical review, and
Is NOT a comfortable or easy place to be.

8. CEOs in post for more than 4 years
The contribution of non-executive directors
No more than 12/13 on a Board
Board appraisal
Quality measurement of Board effectiveness
Focussing on strategy and not operations
The number of women (i.e. more than a token
number)

9.  Manchester Business School
 Financial Reporting Council
 NHS Monitor (UK)
 McKinsey
 HM Government – Committee on Standards in Public
Life
 Third Sector Magazine
 NCVO
 ACEVO

10. “Madness in great ones must
not unwatch‟d go.”
Hamlet,Act 3, Sc. 1

11. CASSIUS Did Cicero say any thing?
CASCA Ay, he spoke Greek.
CASSIUS To what effect?
CASCA (I don’t know)… but those
that understood him smiled at
one another and shook their
heads; but, for mine own part,
it was Greek to me.
Julius Caesar,Act 1, Sc. 2

12. ‘I suit the action to the word, the
word to the action‟
Hamlet,Act 3 Scene 2

13. "The better part of valour is
discretion".
King Henry IV Part I
(Act V, Scene IV)

16. “…Believe my words,
For they are certain and infallible.”
King HenryVI part 1, act 1, sc. 2

17. “I am as constant as the northern star,
of whose true fixed and resting quality
there is no fellow in the firmament.”
Julius Caesar

19. “To be, or not to be: that is the question:
Whether ‟tis nobler in the mind to suffer
The slings and arrows of outrageous
fortune,
Or to take arms against a sea of troubles,
And by opposing end them?”
Hamlet,Act 3, Scene 1

20. “Give every man thy ear, but few thy voice,
Take each man‟s censure, but reserve thy
judgment.”
Hamlet

22. Induction and CPD
Have clear role descriptors for Directors and
Trustees with performance standards
Appraise Directors and Trustees
Benchmark against your competitors and
your friends
Review how you are doing against your
strategic plan and public aims, do not be
afraid of change

23.  Give clear guidance to Directors and Trustees
 Have a code of conduct
 Do not be afraid to learn
 Adopt best practice
 Do not reinvent the wheel
 Use the resources you have to the best of their
ability
 Focus on Director behaviour above all…?

24. „We will make amends ere long…‟
A Midsummer Night’s Dream,Act 5,Scene 1

25. Undertake an independent review
Have a peer support network in place
Ask your colleagues what happened in
similar situations
Use your Code of Conduct and apply it!
Learn, change and implement new ideas to
prevent it happening again
Find receptive ears on your Board, create
allies

27. „Exit, pursued
by a bear.‟
The Winter’s Tale

28. Andy Burman
a.burman@bda.uk.com

29. WWW.ASSOCIATIONSCONGRESS.COM
WWW.ASSOCIATIONSNETWORK.ORG