A poster for the Annual Meeting of the American Association of Law Libraries, July 13-15, 2014. This poster visually depicts the breakdown of our social network followers to help evaluate our reach.

1. Sidebar: Social Media Reach
Followers: 222
Followers: 194
Followers: 127
Ashley Ames Ahlbrand | Educational Technology Librarian | Indiana University Maurer School of Law
Following the survey, we became interested in understanding our social
media communities. While various characteristics of each can make it
difficult to get an accurate accounting, pictured here are the largest
constituencies of followers in each venue.
Maurer Law
Students
Attorneys/
Firms
Law
Librarians
IU Orgs.
Maurer Law
Students
Maurer
Faculty
Law
Librarians
Libraries
Publishers
Attys/
Firms
IU
Orgs.
Law
Librarians
Maurer
Orgs.
IU
Orgs.
Attys/
Firms
Maurer
Faculty
Maurer
Orgs.
Libraries
Vendors
Law
Schools
Vendors
Maurer?
Hard to
determine.
It can be difficult to know whether your efforts with social media are
making an impact. From our research, we have found that we reach
different audiences through each social media channel, making our
efforts well worth it.