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Sticker Campaign
What is GetGlue? A leading social network for entertainment. Named by Mashable as one of the six promising new companies of 2010. Selected by Fast Company among Top 10 most innovative companies in video. Called “Foursquare of Entertainment” by INC Magazine. Users “check-in” (similarly to Foursquare) and share what they are watching, listening to and reading with friends while getting exclusive stickers.
What is GetGlue?
What are Stickers? They’re a cool way for you to display to other glue-ers what kinds of entertainment you like. Some stickers can only be unlocked by checking in on a specific day or during a specific time. Stickers can be unlocked via the website and mobile apps.
What are Stickers? Actual mailed stickers
Sticker Examples Coming soon, Opening Weekend, Box office Opening Weekend Released Friday-Sunday of opening weekend - Check into Bridesmaids between may 13th-15th Coming Soon Released anytime before opening date - Check into Bridesmaids before may 13th Box Office Released Monday after opening weekend - Check into Bridesmaids after  may 15th
Sticker Examples Weekly/Daily Character Stickers Smurfette Check into The Smurfs between july 23rd-29th Grouchy Smurf Check into The Smurfs on  july 24th Grouchy Smurf Check into The Smurfs on  july 25th Clumsy Smurf Check into The Smurfs on  july 26th Papa Smurf Check into The Smurfs on  july 27th Gutsy Smurf Check into The Smurfs on  july 28th Opening Weekend Check into The Smurfs  july 29th-31st Opening Weekend Check into The Smurfs Aug. 1st or after
Dorothy of Oz Stickers

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DOZ GetGlue Sticker Campaign

  • 2. What is GetGlue? A leading social network for entertainment. Named by Mashable as one of the six promising new companies of 2010. Selected by Fast Company among Top 10 most innovative companies in video. Called “Foursquare of Entertainment” by INC Magazine. Users “check-in” (similarly to Foursquare) and share what they are watching, listening to and reading with friends while getting exclusive stickers.
  • 4. What are Stickers? They’re a cool way for you to display to other glue-ers what kinds of entertainment you like. Some stickers can only be unlocked by checking in on a specific day or during a specific time. Stickers can be unlocked via the website and mobile apps.
  • 5. What are Stickers? Actual mailed stickers
  • 6. Sticker Examples Coming soon, Opening Weekend, Box office Opening Weekend Released Friday-Sunday of opening weekend - Check into Bridesmaids between may 13th-15th Coming Soon Released anytime before opening date - Check into Bridesmaids before may 13th Box Office Released Monday after opening weekend - Check into Bridesmaids after may 15th
  • 7. Sticker Examples Weekly/Daily Character Stickers Smurfette Check into The Smurfs between july 23rd-29th Grouchy Smurf Check into The Smurfs on july 24th Grouchy Smurf Check into The Smurfs on july 25th Clumsy Smurf Check into The Smurfs on july 26th Papa Smurf Check into The Smurfs on july 27th Gutsy Smurf Check into The Smurfs on july 28th Opening Weekend Check into The Smurfs july 29th-31st Opening Weekend Check into The Smurfs Aug. 1st or after
  • 8. Dorothy of Oz Stickers