2. - An
incubator
of
digital
ventures,
launched
in
June
2012
in
partnership
with
Pars
Online,
the
largest
private
internet
service
provider
in
Iran
(approx.
300K
ADSL
subscribers).
- Two
ventures
since
incepLon:
① Chimigi
–
Iran’s
first
online
research
panel
(over
a
quarter
of
a
million
subscribers)
② Emperatoor
Online
–
massive
mul@player
online
game
Conovi
background
Emperatoor Online
Chimigi homepage
3. Iran’s
digital
ecosystem
79 million population
53% internet
penetration
42 million
internet users
Probably more
accurate in terms of
actual access than
active internet users
4. Internet
users
in
MENA
(million)
-‐
IWS
Egypt
Iran
Iraq
Saudi Arabia
Yemen
Syria
United Arab Emirates
Jordan
Lebanon
Oman
Kuwait
Qatar
Bahrain
0 5 10 15 20 25 30 35 40 45
6. A
rising
Lde
in
innovaLve
events
445 entrepreneurs,
comprising 45 teams
7. 3
telecoms,
but
only
one
with
3G
Only current 3G
operator, not for
long though…
Joint-venture
between South
African MTN
(49-51 split)
1st 2nd
3rd
8. What
about
e-‐commerce?
No credit cards (except foreign)
Debit Cards = 90%+ (Shetab)
PayPal equivalents on the rise
Mobile solutions in their infancy
9. “At
least
once
a
week”
Iranians…
26% purchase online via shetab
47% access online banking
22% look for deals online
Approx. 20 daily deal
sites have launched in
the past 18 months
10. Online
MMO
games
popular
ARPU is typically USD
$4-5 higher than
regional counterparts
22. Send
me
an
email
if
you
want
this
presentaLon
and/or
the
data
sets
for
the
syndicated
surveys
amir@conovi.com
www.conovi.com
to
view
the
full
infographics
Also check out the
OFAC update
“Internet Freedom”
March 20th, 2012