Facts & Figures Aquatech Amsterdam 2008

1. AQUATECH AMSTERDAM 2008
The world’s leading trade event
for process, drinking and waste water
FACTS & FIGURES
Aquatech Amsterdam is the world’s leading trade exhi- to strength and has rapidly become the largest and
bition on process, drinking and waste water. The exhibi- most international series of water events in the world,
tion programme provides an extensive overview of the with exhibitions in Amsterdam (the Netherlands), China,
latest developments in the fields of water treatment, India and the USA. The last edition of the show in Am-
transport and storage, process control and process auto- sterdam, held from September 30 to October 3 in 2008,
mation technology, and point of use technology. has confirmed itself as the largest and most important
The Aquatech brand has gone from strength global platform for water professionals.
Aquatech Amsterdam 2008 more international than ever
Aquatech Amsterdam 2008 attracted more international visitors than ever before and was visited close to 19,000 times, by visitors from
133 countries. 53% of the visitors were from outside the Netherlands. In addition, the 850 exhibiting companies were represented by
4,200 employees at the exhibition.
Origin of international visitors
N-Europe 4%
W-Europe 69%
E-Europe 5%
S-Europe 10%
China 2%
N-America 2% Asia other 1%
M-East 2%
India 2%
Africa 1%
S-America 1%
Oceania 1%
Organised by Supported by www.aquatechtrade.com

2. VISITORS EXHIBITORS
Visitors of Aquatech Amsterdam 2008 profited from numerous Exhibitors were very positive about Aquatech Amsterdam. 90% of the
networking opportunities with fellow water professionals and learned exhibitors were ‘satisfied’ to ‘very satisfied’ with the exhibition and the
about hundreds of new products. Aquatech Amsterdam proved same number would recommend exhibiting at Aquatech Amsterdam
itself as the ideal platform to get up to speed with all the latest to others. The most innovative products on the market were put into
innovations and technologies. The majority of the visitors were final the spotlight at the Innovation Plaza and the AquaStages hosted over
decision makers and a large number represented local and national 47 seminars and lively debates. For the first time exhibitors were able
governmental institutions from the Netherlands and abroad. 82% of to find new employees via the newly introduced Jobs-in-Water-wall.
the visitors intend to visit the next edition in 2011.
Main reasons to visit Aquatech Amsterdam 2008 Main reasons to exhibit at Aquatech Amsterdam 2008
80% A Obtain a general overview of market 100% A Making new contacts with potential
70% and developments 70% partners 95%
B Orientation on new technologies, 80% B Maintaining contacts with existing
60%
products and services 67% business partners 68%
50% C Making new contacts 56% 60% C Image, PR objectives 45%
40% D Maintaining contacts with existing D Introducing a new product/service 35%
relations 52% 40% E Direct sales and/or taking orders 8%
30%
E Requesting quotations/ purchase F Recruitment of new employees 8%
20% products / services 13% G Other 2%
20%
10% F Visit Seminars / congresses 9%
G Place orders at the show 6%
0% 0%
A B C D E F G A B C D E F G
Company profile of visitors Exhibitor quotes
N “Aquatech stands out from other exhibitions. The dedicated water
A
technologists create a friendly atmosphere, giving visitors more time for
M
L useful conversations.”
K
Björn von Euler, Director of Communications at ITT
J
B “This concept is currently more efficient than a wider exhibition, the
I quality of the exhibition visitors is very high and this provides us with the
opportunity to come into contact with potential clients. The financial crisis
H
did not appear to have much of an impact. Water will always be in demand.”
C
G Menno Holterman, Director at Norit
D
F E “Aquatech Amsterdam is the ideal platform to get in contact with water
professionals from all over Europe.”
A Manufacturer 21% H Supplier 6%
B Government (local, provincial, central) 8% I Soil and water treatment 5% Arnold Kroon, Sr. Marketing Coordinator at 3M
C Water (supply) Company) 8% J Water control / treatment authority 4%
D Distributor 8% K Consultancy firm 4% “During Aquatech Amsterdam we were able to welcome many customers
E Dealer 7% L Trade association 2% to our new stand in the Holland Pavilion. It was a pleasure to do business
F Special segments* 6% M Research institutes / consultancy 2% and in the meantime, watch the pipe fitting competition from our stand. It
G Engineering consultancy 6% N Other 13% is a formula we will definitely build on in the future.”
* Chemical, Food processing, Recreation, Healthcare/hospitals, Pharmaceutical
and Pulp & Paper industry Harry Keijzer, manager Prince Kunststofbouw B.V.
Visitor decision making capacity “Aquatech Amsterdam 2008 again was the perfect platform to meet our
existing clients and also to welcome new relations. Aquatech was and will
remain a valuable exhibition for us.”
C
Wim Vandebroek, Sales director Benelux at HACH LANGE
NEW DATES: Aquatech Amsterdam moves to 2011
The 23rd edition of the world’s leading trade exhibition
A on process, drinking and waste water will take place from
1 to 4 November 2011 in Amsterdam.
B
Amsterdam RAI T: +31(0)20 549 1212
Aquatech Project Team F: +31(0)20 549 1889
P.O. Box 77777 E: aquatech@rai.nl
A Decision maker 57% C Other 25% 1070 MS Amsterdam
B Advisor 18% The Netherlands