AppXperience provides monetization & promotion solutions for the two main actors of the mobile app market: publishers and advertisers. This presentation, developers-oriented, will show you all the ad formats and features we provide for publishers.

1. Developer’s
Kit
Contacts
Twitter
Alexandra Palacci
alexandra@appxperience.com /AppXperience
LinkedIn
/appxperience
Google +
/AppXperience
Facebook
/AppXperience
Clémence Lunard
clemence@appxperience.com

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- what is the recommendation wall?
The Recommendation wall is an app recommendation tool, that turns publishers into the user’s new app discovery channel. The principle is simple
: whenever the user feels in a app-discovery mood, he surfs on the Recommendation wall to check what are the latest cool apps that his favorite publisher recommends.
- How does the recommendation wall work?
The Recommendation wall is 100% customizable and aims at reflecting publishers’ unique set of tastes and preferences. The apps are ordered by thematic section, that publishers can either pick amongst the ones that our
algorithm automatically generates to best match their users’ interests and
needs ; or/and create their own sections to highlight the apps that they like
or to cross-promote their own apps. Publishers can also set their own editorial line, by sharing their opinion in their unique personal style, through
our post-it editos (see how it looks on the next page !).
Contacts
Alexandra Palacci
Twitter
alexandra@appxperience.com /AppXperience
LinkedIn
/appxperience
Google +
/AppXperience
Facebook
/AppXperience
Clémence Lunard
clemence@appxperience.com
+

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Offerpage| banners|
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- What is the OfferPage?
The Offerpage is a one-page format, that highlights to each user the most
relevant apps from AppXperience’s network, allowing him to surf from one
app to another and to download the one(s) he likes the most !
- How does the OfferPage work?
The Offerpage is displayed in two different events :
- it appears when a user clicks on a section from the Offerwall and highlights
all apps of the section on one page.
- it can be implemented as a standalone format, displaying only the Appchoice section of the Offerwall, i.e sponsored apps targeting the right users.
Publishers decide when or where they want the Offerpage to be displayed
on their app (after two clicks, at the exit,..)
Contacts
Alexandra Palacci
Twitter
alexandra@appxperience.com /AppXperience
LinkedIn
/appxperience
Google +
/AppXperience
Facebook
/AppXperience
Clémence Lunard
clemence@appxperience.com
+

4. Offerpage| banners|
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recowall | Offerpage | banners | Dynamic interstitial | full screen | video | sdk & web services | back office | demo |
- Revisited Banners
No creative material needed. Why? The banner automatically
displays the icon, name, rating, price and a quick summary of
your app. You name it, we display it!
No more translation hassle. How? All the information is retrieved directly from the Appstore, so if you have updated your
app on the store in different languages, you won’t have to do
it again.
Contacts
- Banners & Traditions
You like to design your own visuals? Go for the traditional
banners! Static or dynamic, our banners can display up to
three visuals. And because we know that most campaigns are
international, you can add (like for our other formats) language-targeted visuals and address users around the world
in their own language!
Alexandra Palacci
Twitter
alexandra@appxperience.com /AppXperience
LinkedIn
/appxperience
Google +
/AppXperience
Facebook
/AppXperience
Clémence Lunard
clemence@appxperience.com
+

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- What is the dynamic interstitial?
The dynamic interstitiel falls midway between a high-quality-content format and an optimized monetization solution. We conceived this solution
for you, publishers or advertisers who always strive on enhancing the user
experience. The interactivity is maximized, and so are the user engagement
and satisfaction.
The dynamic interstitial only displays sponsored apps from Appxperience’s
network . It includes : a customizable header, an image slider (up to three
images) and the description of the app retrieved from the store (logo, rating, summary).
- How does it work?
The dynamic interstitial is entirely customizable. While publishers name
the header («App of the Day» in the picture) and set the minimum display
duration (the «No thanks» button is triggered once the minimum duration
is past) ; advertisers can also add their personal touch by adding their own
signature («The GetTaxi team presents...»).
Contacts
Alexandra Palacci
Twitter
alexandra@appxperience.com /AppXperience
LinkedIn
/appxperience
Google +
/AppXperience
Facebook
/AppXperience
Clémence Lunard
clemence@appxperience.com
+

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- Promote your app
Advertisers, you already have the perfect visuals ready for your campaign?
The Fullscreen Interstitial was made for you! Your visual, on one full page,
to maximize user’s engagement. Nothing more, nothing less.
- monetize your app
Publishers, you know when is the best time to catch your users’ attention!
So we let you decide when and for how long you want the Fullscreen interstitial to be shown to your audience.
Contacts
Alexandra Palacci
Twitter
alexandra@appxperience.com /AppXperience
LinkedIn
/appxperience
Google +
/AppXperience
Facebook
/AppXperience
Clémence Lunard
clemence@appxperience.com
+

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The words Rich Media are more than a simple trend for you ?
You have an incredible video you want to show to your future
customers ?
- Advertisers upload contents, Publishers display them
Well, you came to the right place ! Set up your campaign, upload
your .mp4 video from our Back Office and show it to the whole
world. And don’t worry about the mode. Landscape or portrait
are both handled : the user will just have to rotate his iPhone to
watch it in optimum conditions. Besides, and just as the App Of
The Day Interstitial, you can set the minimum duration of the
video as the ending of this duration will trigger a close button.
Contacts
Alexandra Palacci
Twitter
alexandra@appxperience.com /AppXperience
LinkedIn
/appxperience
Google +
/AppXperience
Facebook
/AppXperience
Clémence Lunard
clemence@appxperience.com
+

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Wanna integrate Appxperience plug-and-play solution to your app ?
Nothing simplier !
The AppXperience framework, functional from iOS5 and also supporting the iPhone 5 resolution, is available on GitHub or CocoaPods,
and comes with a full documentation (available both online and offline) to help you through the whole implementation process. Once
the integration is completed, you’ll have all our formats in your app!
Yes, it’s as simple as it sounds, really !
You’d love to recommend and promote apps to your users but you
want to do it your way? You’re looking to monetize your mobile website ?
Just use our web services to receive all our campaigns, and use them
the way YOU want.
Get our JSON flux and benefit from our flows of campaigns and stateof-the-art algorithm.
Click here to download
the GitHub .zip !
Contacts
Alexandra Palacci
Twitter
alexandra@appxperience.com /AppXperience
LinkedIn
/appxperience
Google +
/AppXperience
Facebook
/AppXperience
Clémence Lunard
clemence@appxperience.com
+

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Manage
monitor
Just log in to our back-office and manage everything from
there : choose the right products for your app, customize
them in your own style, set the different duration parameters and... watch your revenues growing !
You have now a full set of ads running within your app ?
Your campaigns reached a steady speed ?
Track every single evolution with our set of analytical and
statistical tools: refine parameters to get the most accurate reports and adjust your campaigns and / or in-app
ads accordingly !
Advertisers, you have all your visuals ready? Upload your
language-targeted or default creatives to our back-office
platform, define your campaign parameters and... welcome your new users !
Switch roles
Advertisers, you want to monetize the new users you acquired with Appxperience? Publishers,
you’d like to use the revenues generated to promote your app to the world? Well, that’s not an
issue! You can do both from the exact same platform !
Contacts
Alexandra Palacci
Twitter
alexandra@appxperience.com /AppXperience
LinkedIn
/appxperience
Google +
/AppXperience
Facebook
/AppXperience
Clémence Lunard
clemence@appxperience.com
+

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How To get a demo
You just have to send us an email at demo@appxperience.com or fill in the
form on the next page. We will send you back a personal API key to use the
demo on an iPhone. To complete the process, you will have to download
the demo on your iPhone (compatible since iOS 4.3) and to install it. Add
the demo API key and there you go !
You enjoyed using our demo ? Register to AppXperience.com at this address
and we will give you immediate access to the AppXperience Back Office.
Contacts
Alexandra Palacci
Twitter
alexandra@appxperience.com /AppXperience
LinkedIn
/appxperience
Google +
/AppXperience
Facebook
/AppXperience
Clémence Lunard
clemence@appxperience.com
+

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You want to learn more about us ? Send us your details and we’ll answer !
Your name on
the AppStore
Twitter Account
Email Address
You Develop For ...
iOS
Android
Windows
Phone
Other(s)
Your Apps
Anything To Add ?
Contacts
Alexandra Palacci
Twitter
alexandra@appxperience.com /AppXperience
LinkedIn
/appxperience
Google +
/AppXperience
Facebook
/AppXperience
Clémence Lunard
clemence@appxperience.com
+