2. FACEBOOKVIDEO POST
• Post accrued 4900% greater
reach with zero paid
advertising.
• Video post accrued
engagement levels of 8.2%
which is 2658% greater than
Australian Facebook page
benchmark average of .27%.
• Received 2028% greater
clicks than average posts.
http://www.socialbakers.com/reports/regional/june-2014-social-marketing-report-
australia-regional
3. FACEBOOKVIDEO POST
• Video was viewed an
average of 29 seconds
which is 90.9% of total time.
• Video accrued 286 total
views where 95% of those
views reached the 95%
mark.
• This shows the content was
not only the right type but
also the right length.
http://www.socialbakers.com/reports/regional/june-2014-social-marketing-report-
australia-regional
4. - Seth Godin
“People go where they grow.”
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