A session for Bonnier.

1. DIGITAL DIVIDE
The emerging differences
between prosumers and the
dying breed of consumers.
Annika Lidne
for Bonnier
Photo by Be.Futureproof / Flickr
Photo by Be.Futureproof / Flickr 2011-09-08

2. “The illiterate of the 21 c won't be
those who can't read and write, but
those who can't learn, unlearn, and
relearn.”
Alvin Toffler, futurist
Photo iStockPhoto

3. The State of Now
a compression of space and time where every minute is filled with some kind of activity.
Young people don’t want to interact with
things that are not valuable to them. Every
click is a risk because if they choose
something that are not meaningful to
them, they waste precious time.
Katarina Graffman, antropologist
Photo Alyssa L Miller / Flickr

4. Media habits
A look at the future of
consumption.
Photo by Björn Falkevik

6. SHARING

8. READING

9. Watching. TV?
Emerging media habits of the next gen
Photo by Annika Lidne

11. Listening.

12. MULTI-CHANNEL
distribution

13. education
income
1910 2010

14. This is mainstream media
Photo by Mr Jan / Flickr

15. Objectivity is a commodity (and boring)

16. The
human
beacon
Photo by Robert Scoble/Wikimedia Commons

18. “Networks are sentient social
objects. You can’t reach me if you
don’t reach my network.”
- Mark Comerford

19. News News
+ aggregation Aggregation
+ curation
+ distribution
Paper.li &
= Summify
newspaper
Distribution
Sharing
Photo by Ben Sutherland / Flickr

21. Video
Video
+ aggregation Aggregation
+ curation
+ distribution Frequency
& Chill
= TV
Sharing
Distribution
Photo by Cloudzilla / Flickr

23. What’s professionally composed images of
Foto av Harshit Sekhon / Flickr
cute 2-year olds worth if nobody sees them?
“I add camera manufacturers to the list of people
who with whitening knuckles are hanging on to the
past. My Android phone with horrible optics are
outompeting all SLR cameras on the market.”
Sam Sundberg, SvD

24. But what about
EYEBALLS?

28. Foto av Toban Black / Flickr.

29. Thanks for listening!
twitter: annika
facebook/linkedin: Annika Lidne
skype: annikalidne
email: annika@disruptivemedia.se
mobile: +46 (0)70 435 05 45
www: www.disruptivemedia.se
slides: slideshare.net/annikalidne