One of the activities for the Exploring Personal Learning Networks cMOOC was to pitch a presentation to the CEO on the value of Personal Learning Networks (PLN). This is a fictitious company and slide show that goes towards the pitch.

1. THE VALUE OF
PEER NETWORKS
PBC Personal Bank Corporation
A Fictitious
Proposal for
CEO Personal
Bank
Corporation
(PBC) on How
Peer
Networks
Support Our
Business,
People and
Customers
For Exploring
Personal
Learning
Networks
cMOOC
By:
Helen Blunden
Head of Performance,
and Learning (artistic
licence ha ha….she’s
dreaming…)
4 November 2013

2. WHERE ARE WE TODAY?
 Number 4 bank in Australia
 19 590 staf f; 1008 branches; 315 790 shareholders
 Service Australian and New Zealand customers and
businesses
 Strong balance sheet
 Manage risk
 Focus on Customer &
Community
PBC Personal Bank Corporation
Fictitious Proposal to CEO
http://www.thirdwavegroup.com.au/tidal-report/tidal-report-23-october-2010-the-true-state-ofaustralias-banks/

3. WHERE DO WE WANT TO BE TOMORROW?
 Engage with our customers through all platforms and
modalities
 Grow with our customers banking needs through their stages
in their life
 Simplify and digitise our banking products and solutions
 Exhibit exceptional customer service
 Continue meeting our risk and compliance obligations
 Commit to our people, culture and reputation
 Foster stronger links into our communities and markets
PBC Personal Bank Corporation
Fictitious Proposal to CEO

4. WHAT IS A PEER NETWORK?
http://www.flickr.com/photos/catherinecronin/8444998755/in/photostream
PBC Personal Bank Corporation
Fictitious Proposal to CEO

5. THE POWER OF NETWORKS
PBC Personal Bank Corporation
Fictitious Proposal to CEO

6. HOW HAVE PEER NETWORKS HELPED
YOU IN YOUR ROLE
 Question was asked to a member of my peer network, Jasmine
Mahlki (@jmahlki) on how they have helped her in her role.
PBC Personal Bank Corporation
Fictitious Proposal to CEO

7. HOW PEER NETWORKS CAN WORK
Our Problem
How We Can Solve
It With A Network
How We Solve It
Without a Network
How do we create a
world class
Enterprise
Onboarding
Program?
Use social media to
crowdsource
responses from
selected trusted
sources
#onboarding
Design Survey
Write Survey
Roll out Survey
Determine
participants
Collate data
Evaluate data
RESULTS IN…
PBC Personal Bank Corporation
Fictitious Proposal to CEO
Many Ways
Pull
Context
Stories
Testimonials
Engagement
Authentic, genuine
conversations
One-way
Push
Data
Facts
Time
Costly

8. My PLN member responds
with a post posted 2 years
ago asking same question
10 Replies within 1 Day of
Posting Question each with
their own story
PBC Personal Bank Corporation
Fictitious Proposal to CEO
An additional 44 replies
within an additional day
Total 54 responses in 2
days

9. Question asked in
social media Google+
(Responses not shown)
Example of PLN
Same question is asked in Twitter
and response generates retweets
and links & information on induction

10. Enterprise knowledge sharing will never
be as good as what networked
individuals can do. Individuals who own
their knowledge networks will invest
more in them. I think this means that
innovation outside of organizations will
continue to evolve faster than inside. It
may mean that the half-life of
organizations will continue to decrease,
as more nimble businesses
continuously emerge to compete with
incumbents. Whoever creates
an organizational structure that bridges
the individual-organizational knowledge
sharing divide may have significant
business advantages.
- Harold Jarche
- Life in Perpetual Beta
http://www.jarche.com/2013/03/the-knowledgesharing-paradox/

11. WHY PEER NETWORKS WILL HAVE ITS
CHALLENGES AT PBC
 Knowledge sharing and collaboration not explicitly listed as a
core Enterprise Behaviour
 Command and control traditional organisational structure will
not foster openness and sharing
 Yammer is only used by 2% of total PBC staf f
 High turnover of staf f in some sections of our business
 None of the Leadership Team use Yammer
 Limited access to external social media sites
PBC Personal Bank Corporation
Fictitious Proposal to CEO

12. WHERE TO FROM HERE?
 Open discussion:
Are peer networks of value to our organisation as it is today?
How committed are CEO and Leadership Team to peer networks?
Culture vs Strategy
Impact to current PCB Strategy?
Risk to PCB?
Will this be of Value to Customers?
Are We Ready for “New Way of Thinking: Networked Thinking” to
bridge divide between organisation and individual?
 Next Steps & Commitments
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PBC Personal Bank Corporation
Fictitious Proposal to CEO