SlideShare ist ein Scribd-Unternehmen logo
1 von 37
 
ŠTA JE SUVENIR ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],kič ili umetnost?
ŠTA JE SUVENIR ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],kič ili umetnost?
ŠTA JE SUVENIR u nekoliko reči Lak za produkciju   (veliki broj proizvoda u jedinici vremena) Odražava autentičnost podneblja Povoljna cena  (od 1 do  ...  EUR)
Suveniri, domaća radinost, narodna umetnost – jednako? podela i svetska praksa ŠTA JE SUVENIR ,[object Object],[object Object],[object Object],[object Object]
podela i svetska praksa ŠTA JE SUVENIR
podela i svetska praksa ŠTA JE SUVENIR
podela i svetska praksa ŠTA JE SUVENIR Suveniri sa likom Baraka Obame ostvarili su profit od nekoliko stotina miliona dolara
podela i svetska praksa ŠTA JE SUVENIR Gde je granica?
podela i svetska praksa ŠTA JE SUVENIR Gde je granica?
suvenirnice sveta ŠTA JE SUVENIR
suvenirnice sveta ŠTA JE SUVENIR
suvenirnice sveta ŠTA JE SUVENIR
ponuda Crne Gore ŠTA JE SUVENIR
manifestacije ŠTA JE SUVENIR
ponuda Srbije ŠTA JE SUVENIR Magneti, 250,00 RSD
ponuda Srbije ŠTA JE SUVENIR Frula, od 80,00 do 250,00 RSD Opančići, do 550,00 RSD
ponuda Srbije ŠTA JE SUVENIR Lampek, do 850,00 RSD Set za sto, do 1.000,00 RSD
ponuda Crne Gore ŠTA JE SUVENIR Gusle u kutiji, 45 EUR Patex suveniri
ponuda Crne Gore ŠTA JE SUVENIR Privezak, 3 EUR Patex suveniri
povećajte zaradu UPAKOVANA PRIČA Šta prodaje proizvod? PRIČA! I pakovanje! Oblikovanje proizvoda Našminkajte se! (logo, naziv, pakovanje, marka) Ukupni doživljaj nekog proizvoda svakako zaokružuje njegova ambalaža. Ako se proizvod koji uspešno predstavlja svoj kraj i time nosi suvenirsko obeležje, stavi u adekvatnu ambalažu, postići će se mnogo jači efekat.
povećajte zaradu UPAKOVANA PRIČA S uvenir je autentični vazduh iz Crne Gore  iz etno sela Montenegro u Breznima  “uhvaćen” u zemljanoj boci napravljenoj od gline sa iste lokacije. Suvenir u dve varijant e : Autentični vazduh iz Crne Gore i Autentični vazduh iz Crne Gore sa mirisom pršute. “ Vazduh za ponijeti” do 3 EUR
povećajte zaradu UPAKOVANA PRIČA “ Crnogorski kamen” Autor: Zoran Zeković, Cetinje
povećajte zaradu UPAKOVANA PRIČA “ Rakija u čokanju” 5 EUR
povećajte zaradu UPAKOVANA PRIČA “ Kuhinjski peškir”, kutija 1.100,00 RSD Kuhinjski peškir bez kutije 500,00 RSD Nabavna cena:  Peškir – 300,00 RSD Kutija i nalepnica: 75,00 RSD Ukupno: 375,00 RSD
povećajte zaradu UPAKOVANA PRIČA “ Bosiljak”, kutija 330,00 RSD Vrećica bez kutije 250,00 RSD Nabavna cena:  Vrećica – 120,00 RSD Kutija i nalepnica: 40,00 RSD Ukupno: 160,00 RSD
povećajte zaradu UPAKOVANA PRIČA “ Srpska kutija”, kutija 1.400,00 RSD Nije u prodaji bez kutije Nabavna cena:  Suveniri – 360,00 RSD Kutija i nalepnica: 75,00 RSD Ukupno: 435,00 RSD
povećajte zaradu UPAKOVANA PRIČA “ Gurmanska Srbija”, korpa 43.00 EUR Nabavna cena:  Suveniri – 9.00 EUR Korpa: 2.5 EUR Ukupno: 11.50 EUR
osavremenite tradiciju UPAKOVANA PRIČA
prodajte više ŠTA KUPCI ŽELE Oslušnite zahteve tržišta i potrebe kupaca. Pravilo dobre prodaje: pravite proizvod za kupca, ne za sebe! Odredite ko je vaše tržište. Nećete imati više od dve šanse da Vaš proizvod pronađe put do kupca. Postavljajte pitanja, informišite se na terenu, upoznajte se sa iskustvima zemalja u okruženju, budite ljubopitljivi, pomerajte granice, stremite izazovima i neka vaša vodilja bude – SVE JE MOGUĆE!
prodajte više ŠTA KUPCI ŽELE
kome i kako da plasirate vaše proizvode KAKO NASTUPITI ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Kako formirati cenu proizvoda? Vreme izrade, troškovi materijala, režijski troškovi. Uvid u tržište i konkurenciju. Rizici i prednosti komisione i direktne prodaje? Model poslovanja bez registracije.
kome i kako da plasirate vaše proizvode KAKO NASTUPITI ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
kome i kako da plasirate vaše proizvode KAKO NASTUPITI ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],PRAVITE  medijsku  BUKU!
probudite preduzetnika u sebi OD HOBIJA DO PROFITA ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Preduzetnici su “tragači” za novim šansama, orijentisani na budućnost i stalno pokušavaju da budu najbolji, tržišno su orijentisani i “puni života”. Bavite se najlepšim zanimanjem – neka vas hobi dovede do profita
probudite preduzetnika u sebi OD HOBIJA DO PROFITA ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Izvor: Nada Ječmenica, BSC Kragujevac
 

Weitere ähnliche Inhalte

Empfohlen

2024 State of Marketing Report – by Hubspot
2024 State of Marketing Report – by Hubspot2024 State of Marketing Report – by Hubspot
2024 State of Marketing Report – by HubspotMarius Sescu
 
Everything You Need To Know About ChatGPT
Everything You Need To Know About ChatGPTEverything You Need To Know About ChatGPT
Everything You Need To Know About ChatGPTExpeed Software
 
Product Design Trends in 2024 | Teenage Engineerings
Product Design Trends in 2024 | Teenage EngineeringsProduct Design Trends in 2024 | Teenage Engineerings
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
 
How Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental HealthHow Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
 
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdfAI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
 
PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
 
Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)contently
 
How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024Albert Qian
 
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsKurio // The Social Media Age(ncy)
 
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
 
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summarySpeakerHub
 
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
 
Getting into the tech field. what next
Getting into the tech field. what next Getting into the tech field. what next
Getting into the tech field. what next Tessa Mero
 
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentGoogle's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
 
Time Management & Productivity - Best Practices
Time Management & Productivity -  Best PracticesTime Management & Productivity -  Best Practices
Time Management & Productivity - Best PracticesVit Horky
 
The six step guide to practical project management
The six step guide to practical project managementThe six step guide to practical project management
The six step guide to practical project managementMindGenius
 
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...RachelPearson36
 

Empfohlen (20)

2024 State of Marketing Report – by Hubspot
2024 State of Marketing Report – by Hubspot2024 State of Marketing Report – by Hubspot
2024 State of Marketing Report – by Hubspot
 
Everything You Need To Know About ChatGPT
Everything You Need To Know About ChatGPTEverything You Need To Know About ChatGPT
Everything You Need To Know About ChatGPT
 
Product Design Trends in 2024 | Teenage Engineerings
Product Design Trends in 2024 | Teenage EngineeringsProduct Design Trends in 2024 | Teenage Engineerings
Product Design Trends in 2024 | Teenage Engineerings
 
How Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental HealthHow Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental Health
 
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdfAI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
 
Skeleton Culture Code
Skeleton Culture CodeSkeleton Culture Code
Skeleton Culture Code
 
PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024
 
Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)
 
How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024
 
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie Insights
 
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024
 
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary
 
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd
 
Getting into the tech field. what next
Getting into the tech field. what next Getting into the tech field. what next
Getting into the tech field. what next
 
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentGoogle's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search Intent
 
How to have difficult conversations
How to have difficult conversations How to have difficult conversations
How to have difficult conversations
 
Introduction to Data Science
Introduction to Data ScienceIntroduction to Data Science
Introduction to Data Science
 
Time Management & Productivity - Best Practices
Time Management & Productivity -  Best PracticesTime Management & Productivity -  Best Practices
Time Management & Productivity - Best Practices
 
The six step guide to practical project management
The six step guide to practical project managementThe six step guide to practical project management
The six step guide to practical project management
 
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
 

Šta je suvenir?

  • 1.  
  • 2.
  • 3.
  • 4. ŠTA JE SUVENIR u nekoliko reči Lak za produkciju (veliki broj proizvoda u jedinici vremena) Odražava autentičnost podneblja Povoljna cena (od 1 do ... EUR)
  • 5.
  • 6. podela i svetska praksa ŠTA JE SUVENIR
  • 7. podela i svetska praksa ŠTA JE SUVENIR
  • 8. podela i svetska praksa ŠTA JE SUVENIR Suveniri sa likom Baraka Obame ostvarili su profit od nekoliko stotina miliona dolara
  • 9. podela i svetska praksa ŠTA JE SUVENIR Gde je granica?
  • 10. podela i svetska praksa ŠTA JE SUVENIR Gde je granica?
  • 14. ponuda Crne Gore ŠTA JE SUVENIR
  • 16. ponuda Srbije ŠTA JE SUVENIR Magneti, 250,00 RSD
  • 17. ponuda Srbije ŠTA JE SUVENIR Frula, od 80,00 do 250,00 RSD Opančići, do 550,00 RSD
  • 18. ponuda Srbije ŠTA JE SUVENIR Lampek, do 850,00 RSD Set za sto, do 1.000,00 RSD
  • 19. ponuda Crne Gore ŠTA JE SUVENIR Gusle u kutiji, 45 EUR Patex suveniri
  • 20. ponuda Crne Gore ŠTA JE SUVENIR Privezak, 3 EUR Patex suveniri
  • 21. povećajte zaradu UPAKOVANA PRIČA Šta prodaje proizvod? PRIČA! I pakovanje! Oblikovanje proizvoda Našminkajte se! (logo, naziv, pakovanje, marka) Ukupni doživljaj nekog proizvoda svakako zaokružuje njegova ambalaža. Ako se proizvod koji uspešno predstavlja svoj kraj i time nosi suvenirsko obeležje, stavi u adekvatnu ambalažu, postići će se mnogo jači efekat.
  • 22. povećajte zaradu UPAKOVANA PRIČA S uvenir je autentični vazduh iz Crne Gore iz etno sela Montenegro u Breznima “uhvaćen” u zemljanoj boci napravljenoj od gline sa iste lokacije. Suvenir u dve varijant e : Autentični vazduh iz Crne Gore i Autentični vazduh iz Crne Gore sa mirisom pršute. “ Vazduh za ponijeti” do 3 EUR
  • 23. povećajte zaradu UPAKOVANA PRIČA “ Crnogorski kamen” Autor: Zoran Zeković, Cetinje
  • 24. povećajte zaradu UPAKOVANA PRIČA “ Rakija u čokanju” 5 EUR
  • 25. povećajte zaradu UPAKOVANA PRIČA “ Kuhinjski peškir”, kutija 1.100,00 RSD Kuhinjski peškir bez kutije 500,00 RSD Nabavna cena: Peškir – 300,00 RSD Kutija i nalepnica: 75,00 RSD Ukupno: 375,00 RSD
  • 26. povećajte zaradu UPAKOVANA PRIČA “ Bosiljak”, kutija 330,00 RSD Vrećica bez kutije 250,00 RSD Nabavna cena: Vrećica – 120,00 RSD Kutija i nalepnica: 40,00 RSD Ukupno: 160,00 RSD
  • 27. povećajte zaradu UPAKOVANA PRIČA “ Srpska kutija”, kutija 1.400,00 RSD Nije u prodaji bez kutije Nabavna cena: Suveniri – 360,00 RSD Kutija i nalepnica: 75,00 RSD Ukupno: 435,00 RSD
  • 28. povećajte zaradu UPAKOVANA PRIČA “ Gurmanska Srbija”, korpa 43.00 EUR Nabavna cena: Suveniri – 9.00 EUR Korpa: 2.5 EUR Ukupno: 11.50 EUR
  • 30. prodajte više ŠTA KUPCI ŽELE Oslušnite zahteve tržišta i potrebe kupaca. Pravilo dobre prodaje: pravite proizvod za kupca, ne za sebe! Odredite ko je vaše tržište. Nećete imati više od dve šanse da Vaš proizvod pronađe put do kupca. Postavljajte pitanja, informišite se na terenu, upoznajte se sa iskustvima zemalja u okruženju, budite ljubopitljivi, pomerajte granice, stremite izazovima i neka vaša vodilja bude – SVE JE MOGUĆE!
  • 31. prodajte više ŠTA KUPCI ŽELE
  • 32.
  • 33.
  • 34.
  • 35.
  • 36.
  • 37.