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AMY E. FROST
416 White Oak Trace Lexington, KY 40511 859-629-2398 afrost1972@gmail.com
Experienced B2B Customer Centric Sales and Marketing Professional with expertise in customer
service, sales processes, technology, digital marketing, sales and negotiations. Demonstrated skills in
marketing, research, prospecting, networking, strategic planning and promoting products. Successful
in developing strategies to attract new customers and maintain their loyalty. Computer and technology
skills include: Microsoft Office Suite, Adobe Acrobat Product Suite, Salesforce.com, Social Media.
EXPERIENCE SUMMARY
 Sixteen years B2B sales, marketing and technical experience in the commercial and industrial building
materials and construction industry.
 Outstanding track record of sales and market growth, meeting or exceeding monthly, quarter & annual sales
goal targets in both mature & growth markets.
 Excellent ability to cultivate and maintain customer loyalty and demand for products & services through
consistent and aggressive sales call plans.
 Effectively uses pre-call sales planning and responsive follow up skills.
 Excellent ability to strategize, develop and implement branding, advertising and marketing concepts.
 Consistently achieves successful results by pursuing and utilizing opportunities through prospecting, making
cold calls, cross marketing and networking.
 True professional with a strong business acumen, excellent communication skills, high energy, unparalleled
employer dedication and loyalty, healthy competitive spirit, self-motivated, personable, timely, reliable,
responsive, creative, honest, fun
PROFICIENCIES
 B2B sales
 Working from a home based office
 Team builder/player
 Client liaison and relationship
management
 Salesforce.com
 Market research
 Goal setting and sales planning
 Internal departmental collaboration
and coordination
 Lead Generation
 Microsoft Office Suite
 IOS, Windows
 Adobe Acrobat (XI, XI Pro, DC Pro,
Photoshop, Lightroom)
 Facebook, Twitter, Instagram,
Pinterest, Google+…
 Product, service, strategic presentations
and training
 Social Media strategy, development,
implementation, maintenance
 Branding & re-branding
 Digital graphic design & digital asset
development
 Vendor & supplier coordination and
management
 Cost and budget management
 Event planning
 Product & service market penetration
strategies
 Outlook, Lotus Notes, Google, Hotmail,
Yahoo
EDUCATION
Strayer University Online
MBA in Marketing (In Progress) 3.0 GPA Expected Graduation June 2017
Southern Oregon University Ashland, Oregon
Bachelor’s Degree in Business Administration 3.4 GPA Graduated December 1998
PROFESSIONAL EXPERIENCE
Stanley Security Kentucky
Architectural Consulting Representative/Specification Writer 2013 - 2014
 Responsible for generating sales by marketing company product lines and solutions to
architectural firms and end-users for their construction projects
 Team oriented selling approach, closely working with the Distribution Development Manager
(DDM) and the Kentucky End-User Consultants (EUC)
 Preparation and review of construction contract documents for architects on commercial, industrial
and light-commercial new construction and renovation projects
 Educating & advising architects, project managers and end-users on the capabilities, features,
benefits and requirements to integrate hardwired, wireless or stand-alone access control systems,
products and components into their construction projects
 Coordination with other project consultants (Electrical Engineers, Security Consultants, Integrators
and Security and Access Control System Providers) to ensure thorough and appropriate solutions
are specified in Division 8 and 28 Sections
 Provide valuable AIA CEU education courses to the architectural community
 Review, track and target project leads through networking and regular review of projects in Dodge
Global Network online database
 Maintain an up-to-date record of sales calls, opportunities, results and plan in company sponsored
CRM Tool, Salesforce.com
CMW Architects Lexington, Kentucky
Marketing Coordinator 2014
 Coordinate, create, publish and maintain all social media pages/profiles
 Coordinate the branding strategy to ensure consistency in all media, print and advertising Assist
the principal and associate architects with RFP submittals and proposals
 Sales calls, prospecting and follow up to all existing and potential clients
Anderson Communities Kentucky
Freelance Project Oriented Marketing Coordinator/Consultant 2013-2014
 Developed, implemented and maintained 13 Facebook pages, 3 Twitter pages, Google + pages, 2
Instagram pages, a LinkedIn business page and a Pinterest page
 Created and implemented a re-branded HTML email signature for all company employees
 Coordinated and managed a ribbon cutting ceremony and event for the Anderson Communities
New Home Store including procuring guest speakers, creating and sending out invitations,
obtaining raffle gifts from local small businesses, decorating, working with caterers, campaigning
in social media channels and writing a press release
 Successfully redesigned and re-branded all print assets and signage
 Coordinated and developed a photography strategy and worked with the photographer in multiple
sessions to obtain a strong and effective inventory of digital prints to be used in multiple company
online and internal resources
Owens Corning North American Building Materials East Kentucky Region
Senior Area SalesManager 2012 - 2013
 Exponential results in first 8 months of employment with growth in revenue of 169%
 Unparalleled growth in the contractor network with growth in purchases of $700,000 to $3.3 million
 Successfully penetrated the market with a unique and valuable service differentiation strategy that
set the company and the products apart from the competition
 Complimented by customers often for reliability, quick responsiveness and effective customer
advocacy
 2013 Pinnacle Award Nominee
Talent Attach United States
Contracted Director Of Operations/Client Relations 2012
 Designated main contact for all athletes, celebrities, major brands and key local & national clients
(references available upon request)
 Creative Director: coordinating with graphic designers, programmers, coders, creative team. And
partners
 Maintained a thin budget for all freelance expenditures including: Graphic Designers,
Programmers, Developers, Coders and Creative Team
 Consulted each client on the ability, limitations and profitability potential of each Social Media Site
(including: Facebook, LinkedIn, Twitter, Yelp, Google+, Pinterest, Instagram, Urbanspoon,
Foursquare); Search Engine Optimization (SEO) and Google and Internet ADWORDS
Assa Abloy Electromechanical Security (EMS) Group Kentucky, SW Ohio, Southern and Central Indiana, West Virg
Security Consulting Representative 2008 - 2011
 Significantly exceeded territory and sales goals 2 out of 3 years with all 5 product lines of
electronic security door hardware
 Earned a strong reputation of excellence in customer service, knowledge, follow-up, support,
honesty, loyalty and consistency
 Customer and market demand growth for product lines realized through multiple customer focused
activities including, hands-on training classes, joint calls and customer appreciation events with
wholesale and distribution accounts
Ingersoll Rand Security Technologies (now Allegion) East Kentucky Region
Account Manager and Specifications Consultant 2004 - 2008
 Exceeded territory and sales goals 3 of 4 years with all 11 product lines of mechanical door
hardware products and electronic access control products & software
 Successfully penetrated the Kentucky Architectural market in first year and became one of the
most well known and in-demand specification writer and consultants in the Eastern Kentucky
market
 Active and valuable member of the American Institute of Architects (AIA), Construction Specifier’s
Institute (CSI), Kentucky School Plant Manager’s Association (KSPMA) and the Door Hardware
Institute (DHI)
Ingersoll Rand Security Technologies New York City, West Chester and Rockland County, NE New Jersey
End-User Consultant/Distribution/ Wholesale Account Manager and Territory Manager 1999 - 2004
 Continually exceeded leader expectations in ability, effectiveness and dedication
 Successfully converted 3 major school districts from competitive key systems to Schlage Lock
Company
 Penetrated the New York City market with active participation in the American Institute of
Architects (AIA), the Construction Specifier’s Institute (CSI), the Door Hardware Institute (DHI) and
New York Superintendents of Buildings & Grounds Association (NYSBGA)
VOLUNTEER WORK
2014 Shevan Akers City Council Re-election Campaign Lexington, Kentucky
2014 Susan Westrom State Representative Re-election Campaign Lexington, Kentucky
Town Branch Trail Organization Lexington, Kentucky
Elected Board Member 2014 - Current
Lexington Local Social Club - Community Facebook Page Lexington, Kentucky
Founder, Manager, Administrator 2012 - Current

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B2B Sales and Marketing Professional

  • 1. AMY E. FROST 416 White Oak Trace Lexington, KY 40511 859-629-2398 afrost1972@gmail.com Experienced B2B Customer Centric Sales and Marketing Professional with expertise in customer service, sales processes, technology, digital marketing, sales and negotiations. Demonstrated skills in marketing, research, prospecting, networking, strategic planning and promoting products. Successful in developing strategies to attract new customers and maintain their loyalty. Computer and technology skills include: Microsoft Office Suite, Adobe Acrobat Product Suite, Salesforce.com, Social Media. EXPERIENCE SUMMARY  Sixteen years B2B sales, marketing and technical experience in the commercial and industrial building materials and construction industry.  Outstanding track record of sales and market growth, meeting or exceeding monthly, quarter & annual sales goal targets in both mature & growth markets.  Excellent ability to cultivate and maintain customer loyalty and demand for products & services through consistent and aggressive sales call plans.  Effectively uses pre-call sales planning and responsive follow up skills.  Excellent ability to strategize, develop and implement branding, advertising and marketing concepts.  Consistently achieves successful results by pursuing and utilizing opportunities through prospecting, making cold calls, cross marketing and networking.  True professional with a strong business acumen, excellent communication skills, high energy, unparalleled employer dedication and loyalty, healthy competitive spirit, self-motivated, personable, timely, reliable, responsive, creative, honest, fun PROFICIENCIES  B2B sales  Working from a home based office  Team builder/player  Client liaison and relationship management  Salesforce.com  Market research  Goal setting and sales planning  Internal departmental collaboration and coordination  Lead Generation  Microsoft Office Suite  IOS, Windows  Adobe Acrobat (XI, XI Pro, DC Pro, Photoshop, Lightroom)  Facebook, Twitter, Instagram, Pinterest, Google+…  Product, service, strategic presentations and training  Social Media strategy, development, implementation, maintenance  Branding & re-branding  Digital graphic design & digital asset development  Vendor & supplier coordination and management  Cost and budget management  Event planning  Product & service market penetration strategies  Outlook, Lotus Notes, Google, Hotmail, Yahoo EDUCATION Strayer University Online MBA in Marketing (In Progress) 3.0 GPA Expected Graduation June 2017 Southern Oregon University Ashland, Oregon Bachelor’s Degree in Business Administration 3.4 GPA Graduated December 1998 PROFESSIONAL EXPERIENCE Stanley Security Kentucky Architectural Consulting Representative/Specification Writer 2013 - 2014
  • 2.  Responsible for generating sales by marketing company product lines and solutions to architectural firms and end-users for their construction projects  Team oriented selling approach, closely working with the Distribution Development Manager (DDM) and the Kentucky End-User Consultants (EUC)  Preparation and review of construction contract documents for architects on commercial, industrial and light-commercial new construction and renovation projects  Educating & advising architects, project managers and end-users on the capabilities, features, benefits and requirements to integrate hardwired, wireless or stand-alone access control systems, products and components into their construction projects  Coordination with other project consultants (Electrical Engineers, Security Consultants, Integrators and Security and Access Control System Providers) to ensure thorough and appropriate solutions are specified in Division 8 and 28 Sections  Provide valuable AIA CEU education courses to the architectural community  Review, track and target project leads through networking and regular review of projects in Dodge Global Network online database  Maintain an up-to-date record of sales calls, opportunities, results and plan in company sponsored CRM Tool, Salesforce.com CMW Architects Lexington, Kentucky Marketing Coordinator 2014  Coordinate, create, publish and maintain all social media pages/profiles  Coordinate the branding strategy to ensure consistency in all media, print and advertising Assist the principal and associate architects with RFP submittals and proposals  Sales calls, prospecting and follow up to all existing and potential clients Anderson Communities Kentucky Freelance Project Oriented Marketing Coordinator/Consultant 2013-2014  Developed, implemented and maintained 13 Facebook pages, 3 Twitter pages, Google + pages, 2 Instagram pages, a LinkedIn business page and a Pinterest page  Created and implemented a re-branded HTML email signature for all company employees  Coordinated and managed a ribbon cutting ceremony and event for the Anderson Communities New Home Store including procuring guest speakers, creating and sending out invitations, obtaining raffle gifts from local small businesses, decorating, working with caterers, campaigning in social media channels and writing a press release  Successfully redesigned and re-branded all print assets and signage  Coordinated and developed a photography strategy and worked with the photographer in multiple sessions to obtain a strong and effective inventory of digital prints to be used in multiple company online and internal resources Owens Corning North American Building Materials East Kentucky Region Senior Area SalesManager 2012 - 2013  Exponential results in first 8 months of employment with growth in revenue of 169%  Unparalleled growth in the contractor network with growth in purchases of $700,000 to $3.3 million  Successfully penetrated the market with a unique and valuable service differentiation strategy that set the company and the products apart from the competition  Complimented by customers often for reliability, quick responsiveness and effective customer advocacy  2013 Pinnacle Award Nominee Talent Attach United States Contracted Director Of Operations/Client Relations 2012  Designated main contact for all athletes, celebrities, major brands and key local & national clients (references available upon request)  Creative Director: coordinating with graphic designers, programmers, coders, creative team. And partners  Maintained a thin budget for all freelance expenditures including: Graphic Designers, Programmers, Developers, Coders and Creative Team
  • 3.  Consulted each client on the ability, limitations and profitability potential of each Social Media Site (including: Facebook, LinkedIn, Twitter, Yelp, Google+, Pinterest, Instagram, Urbanspoon, Foursquare); Search Engine Optimization (SEO) and Google and Internet ADWORDS Assa Abloy Electromechanical Security (EMS) Group Kentucky, SW Ohio, Southern and Central Indiana, West Virg Security Consulting Representative 2008 - 2011  Significantly exceeded territory and sales goals 2 out of 3 years with all 5 product lines of electronic security door hardware  Earned a strong reputation of excellence in customer service, knowledge, follow-up, support, honesty, loyalty and consistency  Customer and market demand growth for product lines realized through multiple customer focused activities including, hands-on training classes, joint calls and customer appreciation events with wholesale and distribution accounts Ingersoll Rand Security Technologies (now Allegion) East Kentucky Region Account Manager and Specifications Consultant 2004 - 2008  Exceeded territory and sales goals 3 of 4 years with all 11 product lines of mechanical door hardware products and electronic access control products & software  Successfully penetrated the Kentucky Architectural market in first year and became one of the most well known and in-demand specification writer and consultants in the Eastern Kentucky market  Active and valuable member of the American Institute of Architects (AIA), Construction Specifier’s Institute (CSI), Kentucky School Plant Manager’s Association (KSPMA) and the Door Hardware Institute (DHI) Ingersoll Rand Security Technologies New York City, West Chester and Rockland County, NE New Jersey End-User Consultant/Distribution/ Wholesale Account Manager and Territory Manager 1999 - 2004  Continually exceeded leader expectations in ability, effectiveness and dedication  Successfully converted 3 major school districts from competitive key systems to Schlage Lock Company  Penetrated the New York City market with active participation in the American Institute of Architects (AIA), the Construction Specifier’s Institute (CSI), the Door Hardware Institute (DHI) and New York Superintendents of Buildings & Grounds Association (NYSBGA) VOLUNTEER WORK 2014 Shevan Akers City Council Re-election Campaign Lexington, Kentucky 2014 Susan Westrom State Representative Re-election Campaign Lexington, Kentucky Town Branch Trail Organization Lexington, Kentucky Elected Board Member 2014 - Current Lexington Local Social Club - Community Facebook Page Lexington, Kentucky Founder, Manager, Administrator 2012 - Current