AWS Summit Sydney 2014 | Reduce Risk in eCommerce Projects through Outcome Based Service Consumption Models - Session Sponsored by Ultraserve
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In this session you can learn through best practices when launching on AWS by making the platform work for you, leveraging automation tools and dedicated expertise during the development process, and making your provider accountable. In this session you can learn how UltraServe collaborates with AWS customers to compliment internal capabilities by sharing learnings from a collective of customers, taking accountability for elements which may not be core to your business, allowing you to leverage additional scale efficiencies.
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AWS Summit Sydney 2014 | Reduce Risk in eCommerce Projects through Outcome Based Service Consumption Models - Session Sponsored by Ultraserve
- 1. Samuel Yeats - CEO UltraServe Hands on experience growing with Australia’s fastest growing retailers
- 2. Balancing Risk & Massive Opportunity in eCommerce Projects Samuel Yeats CEO, UltraServe @samuelyeats
- 6. the next 6.5% massive opportunity for everyone!
- 7. Cost of site outage Competitor Infiltration Brand Damage Management Distraction Damage with Investors Employee Productivity Lost PPC
- 8. $2.72M The average cost of a data breach to Australian enterprise business 33% negligent employee 24% IT and business process failure Source: Ponemon Institute’s 2013 Cost of Data Breach Study. Commissioned by Symantec Cost of data breach
- 9. Cost of missed opportunities
- 11. 1 Communicate. Marketers need to communicate to IT.
- 12. 1 Forecast and communicate growth opportunities regardless how trivial
- 13. 2 Be ready. Document roles & responsibilities. Drill scenarios.
- 14. Be resilient. Build to tolerate failure 3
- 15. 3
- 16. 5 Automate. Load and pen test every code release.
- 17. 4 Scale. Know your limits, ready yourself to scale.
- 18. 6
- 19. 6 Clickfrenzy video clip 0:00 - 0:32 http://www.youtube.com/watch?v=GcgJORM-kV8
- 20. 6
- 21. 6 “Sales of around $1.5 million went through eWAY’s systems during the 24-hour period – a 240% increase on the same time during the previous week. The number of transactions during the 24 hour period also ballooned by over 285% to over 14,000.” Source: https://www.eway.com.au/company/press/2012/11/23/revenue-soars-200-for-click-frenzy-merchants
- 22. 6 Fail gracefully. Turn failure into success
- 23. 6
- 24. 6
- 25. 6
- 26. 6
- 29. 9 Log. Log, monitor and analyse activity. Learn from it.
- 30. 10 Cost optimisation. Understand your cloud costs and align to outcomes.
- 31. Collective efficiencies. Partner to leverage scale and experience
- 32. Your focus: ● Customer experience ● Great product ● Innovating
- 33. Extension to your team
- 34. Outcome based pricing. A fresh model for cloud consumption
- 35. = 100 orders
- 36. != 200 Orders
- 38. Fee model 1. Choose a success metric 2. Agree on a platform architecture 3. Adjustable premium for code performance We’re accountable for ● Keeping site up, secure and fast ● Business continuity ● Ongoing efficiencies
- 39. Thank-you AWS ARCHITECTURE REVIEW 10K LOAD TEST OUTCOMES BASED MAGENTO & HYBRIS Chat to us about: ultraserve.com.au @samuelyeats