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© 2016, Amazon Web Services, Inc. or its Affiliates. All rights reserved.
Jed Sundwall, Open Data Global Lead
November 29, 2016
Earth on AWS
Working with Planetary-scale Data in the Cloud
What to Expect from the Session
• About open data on AWS
• Advantages of Amazon S3 for sharing data
• How E&J Gallo and DigitalGlobe use AWS to work with
geospatial data
Why Does AWS Care About Open Data?
Sharing data on AWS makes it accessible
to a large and growing community of
researchers, entrepreneurs, and
enterprises who use the AWS cloud.
“…data must be organized, well-
documented, consistently formatted, and
error free. Cleaning the data is often the
most taxing part of data science, and is
frequently 80% of the work.”
- Data Driven by DJ Patil and Hilary Mason
Undifferentiated Heavy Lifting
Traditional Data Acquisition
Data Acquisition in the Cloud
When data is shared in the cloud, anyone
can analyze any volume of data without
needing to download or store it themselves.
Landsat on AWS
Landsat
Landsat 8 satellite Raster data
RGB
Visible light
Infrared
Vegetation
Shortwave infrared
Urban areas
Wellington, New Zealand
Landsat on AWS
Amazon
EC2
s3://landsat-pds
.tarUSGS
.tiff
Landsat on AWS
Graph by Drew Bollinger (@drewbo19) at Development Seed
landsatonaws.com
Serverless browser interface to Landsat on AWS
New open source tools
• GDAL – http://www.gdal.org/
• Rasterio – https://mapbox.github.io/rasterio/
• sat-utils suite – https://github.com/sat-utils
Elevation
Models
Aerial
Imagery
Climate
Models
Satellite
Imagery
High-resolution
Radar
aws.amazon.com/earth
AWS Cloud Credits for Research
provide promotional AWS cloud credits
for anyone to conduct research using
Earth Observation data.
aws.amazon.com/earth/research-credits
© 2016, Amazon Web Services, Inc. or its Affiliates. All rights reserved.
John Webb, Manager, Information Technology , E & J Gallo Winery
Wine and Grape Supply Data Lake
E & J Gallo
E&J GALLO WINERY
Background
E&J Gallo Winery
Largest Winery in the world
• Established in 1933 and headquartered in Modesto,
California, E. & J. Gallo Winery remains a privately-held
and ever-growing company that employs 6,000 people
worldwide.
• Largest land owner in the State of California
Products and Distribution
• With products available in more than 90 countries, E. &
J. Gallo Winery is the largest exporter of California wine,
and imports wines from Argentina, Italy, New Zealand
and Spain
• WE hold 90 brands and include table and sparkling
wines, beverage products, dessert wines and distilled
spirits
Gallo Portfolio
Popular Premium Ultra
Premium
WINEGROWING
Perennial v. Row Crop
Wine and Grape Supply
Grower Relations
• Manage external grape purchases
• Inform growers on best management practices
Gallo Vineyards Inc.
• Gallo owned vineyards
• Irrigation management
• Yield and Quality estimation
• Best management practices for vineyard management
• Operations planning and scheduling
Viticulture Chemistry and Enology
• Internal research division
• Quality and yield enhancement
• Variable rate irrigation
Winemaking
Complexities of Wine Growing
Not a Biomass Product
• Manage more than just nitrogen and water
• A number of activities go against a given vine
Perennial Crop
• Average vineyard lifecycle of 24 years
• Vine management is an on-going activity
• Canopy Management
• Shoot Thinning
• Vine Balancing
• Trellis Management
• Nutrients
• Pesticides
High Value Crop Management
• Direct correlation between ranch management plan and
quality
• Yield impact associated with canopy management
activities
DATA DRIVEN INSIGHTS
Data Lake Modeling
Why Data Matters
We operate in an ‘Activity’ based agricultural environment
from which we can drive insights
• Events or Transactions help us manage our business
• These events are both structured and unstructured
Structured Events such as…
• Tons of grapes delivered to a specific winery
• Distribution of soil across a vineyard
• Ranch management transactions applied (i.e. shoot
thinning, leafing, dropping fruit etc.)
Unstructured Events such as…
• Imagery
• Soil Moisture Nodes
• Yield Monitors
• Mechanized Asset Control
Data Driven Value
Having a robust data and analytics platform allows us to
drive insights
• Grape to Bottle data management
• Improve Quality
• Increase Yield
• Detect and prevent early on-set disease
• Maintain a competitive supply position through predictive
yield estimation
Data Lake Model
EC2
Elastic Load Balancing
S3
Redshift
SQL on DB
Instance
EMR
Customer Facing
Product Layer
EDW
Reports
Data Processing,
Analysis, R&D Layer
Data Collection
Layer
Dashboard
Insights
D
a
t
a
L
a
y
e
r
© 2016, Amazon Web Services, Inc. or its Affiliates. All rights reserved.
Shay Har-Noy, VP & General Manager, Platform, DigitalGlobe
Getting Data Out of Jail
DigitalGlobe’s Geospatial Big Data Platform
@iheartcrowds
3,500,000 km2 collected EVERY DAY
13,200,000,000,000 pixels
Last 3 Days
Last 14 Days
Last 3 Months
With frequent coverage of high interest areas
Goal: Large scale information extraction
Three trends working in our favor
1.
Three trends working in our favor
2. hidden layer 1 hidden layer 2 hidden layer 3
Three trends working in our favor
3.
Open up Geo to world of innovators working on Deep Learning
Solve a new class of problems
to impact business, government, and people
strategic approach: Leverage the ecosystem
Crowdsourcing
– Data out of jail!
Storage Compute
GBD Partner
Tools Tools
MapsAPI
Catalog API
Workflow API
Scale humans until machines get smarter
Use humans to create training data
Crowdsourcing
Training and testing set to allow benchmarking and iteration
We have common frameworks to accelerate prototyping
We need a common data set to evaluate performance
- 50cm WV-2 image w/8 spectral bands
- Each image 200m2
- Covering Rio de Janeiro, Brazil
- 7000 Geotiff images
Available for your computing pleasure on
Rio Olympics – Use Case
• Governments around the world were preparing for the
upcoming Olympics in Rio De Janeiro
• Thorough understanding of the security and safety of the
athletes is front of mind
• Knowledge of high risk areas, traffic patterns, line-of-sight
and overall structure distribution is critical to ensure a
secure games
What you can expect
1) Satellite imagery analytics will be way more common in your industry
2) Computer vision tasks are going to change the way we see the world
3) We are going to learn a lot
Try it yourself
aws.amazon.com/public-data-sets/spacenet/
developer.digitalglobe.com
Thank you!
Remember to complete
your evaluations!
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AWS re:Invent 2016: Earth on AWS—Next-Generation Open Data Platforms (STG203)

  • 1. © 2016, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Jed Sundwall, Open Data Global Lead November 29, 2016 Earth on AWS Working with Planetary-scale Data in the Cloud
  • 2. What to Expect from the Session • About open data on AWS • Advantages of Amazon S3 for sharing data • How E&J Gallo and DigitalGlobe use AWS to work with geospatial data
  • 3. Why Does AWS Care About Open Data? Sharing data on AWS makes it accessible to a large and growing community of researchers, entrepreneurs, and enterprises who use the AWS cloud.
  • 4. “…data must be organized, well- documented, consistently formatted, and error free. Cleaning the data is often the most taxing part of data science, and is frequently 80% of the work.” - Data Driven by DJ Patil and Hilary Mason Undifferentiated Heavy Lifting
  • 5. Traditional Data Acquisition Data Acquisition in the Cloud
  • 6. When data is shared in the cloud, anyone can analyze any volume of data without needing to download or store it themselves.
  • 11. Landsat on AWS Graph by Drew Bollinger (@drewbo19) at Development Seed
  • 12.
  • 14. New open source tools • GDAL – http://www.gdal.org/ • Rasterio – https://mapbox.github.io/rasterio/ • sat-utils suite – https://github.com/sat-utils
  • 16. AWS Cloud Credits for Research provide promotional AWS cloud credits for anyone to conduct research using Earth Observation data. aws.amazon.com/earth/research-credits
  • 17. © 2016, Amazon Web Services, Inc. or its Affiliates. All rights reserved. John Webb, Manager, Information Technology , E & J Gallo Winery Wine and Grape Supply Data Lake E & J Gallo
  • 19. E&J Gallo Winery Largest Winery in the world • Established in 1933 and headquartered in Modesto, California, E. & J. Gallo Winery remains a privately-held and ever-growing company that employs 6,000 people worldwide. • Largest land owner in the State of California Products and Distribution • With products available in more than 90 countries, E. & J. Gallo Winery is the largest exporter of California wine, and imports wines from Argentina, Italy, New Zealand and Spain • WE hold 90 brands and include table and sparkling wines, beverage products, dessert wines and distilled spirits
  • 22. Wine and Grape Supply Grower Relations • Manage external grape purchases • Inform growers on best management practices Gallo Vineyards Inc. • Gallo owned vineyards • Irrigation management • Yield and Quality estimation • Best management practices for vineyard management • Operations planning and scheduling Viticulture Chemistry and Enology • Internal research division • Quality and yield enhancement • Variable rate irrigation Winemaking
  • 23. Complexities of Wine Growing Not a Biomass Product • Manage more than just nitrogen and water • A number of activities go against a given vine Perennial Crop • Average vineyard lifecycle of 24 years • Vine management is an on-going activity • Canopy Management • Shoot Thinning • Vine Balancing • Trellis Management • Nutrients • Pesticides High Value Crop Management • Direct correlation between ranch management plan and quality • Yield impact associated with canopy management activities
  • 24. DATA DRIVEN INSIGHTS Data Lake Modeling
  • 25. Why Data Matters We operate in an ‘Activity’ based agricultural environment from which we can drive insights • Events or Transactions help us manage our business • These events are both structured and unstructured Structured Events such as… • Tons of grapes delivered to a specific winery • Distribution of soil across a vineyard • Ranch management transactions applied (i.e. shoot thinning, leafing, dropping fruit etc.) Unstructured Events such as… • Imagery • Soil Moisture Nodes • Yield Monitors • Mechanized Asset Control
  • 26. Data Driven Value Having a robust data and analytics platform allows us to drive insights • Grape to Bottle data management • Improve Quality • Increase Yield • Detect and prevent early on-set disease • Maintain a competitive supply position through predictive yield estimation
  • 27. Data Lake Model EC2 Elastic Load Balancing S3 Redshift SQL on DB Instance EMR Customer Facing Product Layer EDW Reports Data Processing, Analysis, R&D Layer Data Collection Layer Dashboard Insights D a t a L a y e r
  • 28. © 2016, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Shay Har-Noy, VP & General Manager, Platform, DigitalGlobe Getting Data Out of Jail DigitalGlobe’s Geospatial Big Data Platform
  • 30. 3,500,000 km2 collected EVERY DAY 13,200,000,000,000 pixels
  • 34. With frequent coverage of high interest areas
  • 35. Goal: Large scale information extraction
  • 36. Three trends working in our favor 1.
  • 37. Three trends working in our favor 2. hidden layer 1 hidden layer 2 hidden layer 3
  • 38. Three trends working in our favor 3.
  • 39. Open up Geo to world of innovators working on Deep Learning Solve a new class of problems to impact business, government, and people
  • 40. strategic approach: Leverage the ecosystem Crowdsourcing
  • 41. – Data out of jail! Storage Compute GBD Partner Tools Tools MapsAPI Catalog API Workflow API
  • 42. Scale humans until machines get smarter Use humans to create training data Crowdsourcing
  • 43. Training and testing set to allow benchmarking and iteration
  • 44. We have common frameworks to accelerate prototyping We need a common data set to evaluate performance
  • 45. - 50cm WV-2 image w/8 spectral bands - Each image 200m2 - Covering Rio de Janeiro, Brazil - 7000 Geotiff images Available for your computing pleasure on
  • 46. Rio Olympics – Use Case • Governments around the world were preparing for the upcoming Olympics in Rio De Janeiro • Thorough understanding of the security and safety of the athletes is front of mind • Knowledge of high risk areas, traffic patterns, line-of-sight and overall structure distribution is critical to ensure a secure games
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  • 55. What you can expect 1) Satellite imagery analytics will be way more common in your industry 2) Computer vision tasks are going to change the way we see the world 3) We are going to learn a lot