Welcome to the AWS Cloud - AWS Symposium 2014 - Washington D.C.
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Steven Halliwell, General Manager, Amazon Web Services, will provide an Introduction to AWS, Why Organizations are choosing AWS, What Workloads are appropriate on AWS, and How Organizations are getting started with AWS. Steven will discuss what many AWS public sector customers and partners are doing with and saying about AWS. Lastly, Steven will talk about various strategies for how customers and partners can get started with AWS.
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Welcome to the AWS Cloud - AWS Symposium 2014 - Washington D.C.
- 1. AWS Government, Education, and Nonprofits Symposium Washington, DC | June 24, 2014 - June 26, 2014 AWS Government, Education, and Nonprofits Symposium Washington, DC | June 24, 2014 - June 26, 2014 shall@amazon.com Introduction to AWS Cloud Steve Halliwell
- 2. AWS Government, Education, and Nonprofits Symposium Washington, DC | June 24, 2014 - June 26, 2014 Why are organizations choosing AWS? What are organizations using AWS for? How are organizations getting started with AWS? AWS Introduction
- 3. AWS Government, Education, and Nonprofits Symposium Washington, DC | June 24, 2014 - June 26, 2014 The on-demand delivery of IT resources via the Internet with pay-as-you-go pricing. What is Cloud Computing?
- 4. AWS Government, Education, and Nonprofits Symposium Washington, DC | June 24, 2014 - June 26, 2014 Seven main benefits seen across customers in virtually every industry. Why Are Customers Adopting Cloud Computing?
- 5. AWS Government, Education, and Nonprofits Symposium Washington, DC | June 24, 2014 - June 26, 2014 Why Are Customers Adopting Cloud Computing? 1. Replace upfront capital expense with low variable cost 2. Lower variable costs than companies can do themselves 3. Pricing model choice to support variable and stable workloads 4. Drive down IT labor costs: up-front and ongoing 5. Premium security spec at non-premium prices 6. Highly available workloads for a fraction of the cost 7. Save more money as you grow bigger
- 6. AWS Government, Education, and Nonprofits Symposium Washington, DC | June 24, 2014 - June 26, 2014 AWS Pace of Innovation New Service Announcements & Updates 2012201120102009 82 61 48 24 2008 159 280 2013
- 7. AWS Government, Education, and Nonprofits Symposium Washington, DC | June 24, 2014 - June 26, 2014 AWS Global Infrastructure 10 Regions including GovCloud US 25 Availability Zones 51 Edge Locations
- 8. AWS Government, Education, and Nonprofits Symposium Washington, DC | June 24, 2014 - June 26, 2014 Used by Government Agencies & Educational Institutions Worldwide
- 9. AWS Government, Education, and Nonprofits Symposium Washington, DC | June 24, 2014 - June 26, 2014 AWS Partners Focused on Public Sector
- 10. AWS Government, Education, and Nonprofits Symposium Washington, DC | June 24, 2014 - June 26, 2014 Gartner Magic Quadrant for Cloud IaaS Gartner “Magic Quadrant for Cloud Infrastructure as a Service,” Lydia Leong, Douglas Toombs, Bob Gill, Gregor Petri, Tiny Haynes, May 28, 2014. This Magic Quadrant graphic was published by Gartner, Inc. as part of a larger research note and should be evaluated in the context of the entire report. The Gartner report is available at http://aws.amazon.com/resources/analyst-reports/. Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.
- 11. AWS Government, Education, and Nonprofits Symposium Washington, DC | June 24, 2014 - June 26, 2014 Why are organizations choosing AWS? What are organizations using AWS for? How are organizations getting started with AWS? AWS Introduction
- 12. AWS Government, Education, and Nonprofits Symposium Washington, DC | June 24, 2014 - June 26, 2014 Architected for Enterprise Security Requirements Certifications and accreditations for workloads that matter AWS CloudTrail - AWS API call logging for governance & compliance Stores data in S3, or archive to Glacier Log and review user activity
- 13. AWS Government, Education, and Nonprofits Symposium Washington, DC | June 24, 2014 - June 26, 2014 Lower Costs with AWS Up-Front and Increase Savings as Your Usage Grows Source: IDC Whitepaper, sponsored by Amazon, “The Business Value of Amazon Web Services Accelerates Over Time.” July 2012 1 “Average of 400 servers replaced per customer” Replace up-front capital expense with low variable cost 2 43 Price Reductions Economies of scale allow us to continually lower costs 3 Pricing model choice to support variable & stable workloads 4 Save more money as you grow bigger On-demand Reserved Spot Tiered Pricing Volume Discounts Custom Pricing
- 14. AWS Government, Education, and Nonprofits Symposium Washington, DC | June 24, 2014 - June 26, 2014 Increased agility has become the #1 reason organizations use the AWS cloud
- 15. AWS Government, Education, and Nonprofits Symposium Washington, DC | June 24, 2014 - June 26, 2014 Organizations Can’t Afford to Be Slow Add New Dev Environment Add New Prod Environment Add New Environment in Japan Add 1,000 Servers Remove 1,000 Servers Deploy 1 PB Data Warehouse Shut down 1 PB Data Warehouse AWS: Infrastructure in minutes Old World: Infrastructure in weeks Everything changes with this kind of agility
- 16. AWS Government, Education, and Nonprofits Symposium Washington, DC | June 24, 2014 - June 26, 2014 A Culture of Innovation: Experiment Often & Fail without Risk On-Premises Experiment infrequently Failure is expensive Less innovation Experiment often Fail quickly at a low cost More innovation $ Millions Nearly $0
- 17. AWS Government, Education, and Nonprofits Symposium Washington, DC | June 24, 2014 - June 26, 2014 Tools to Help Customers Manage Resources across Environments Single Pane of Glass Management Tool Partners
- 18. AWS Government, Education, and Nonprofits Symposium Washington, DC | June 24, 2014 - June 26, 2014 Why are organizations choosing AWS? What are organizations using AWS for? How are organizations getting started with AWS? AWS Introduction
- 19. AWS Government, Education, and Nonprofits Symposium Washington, DC | June 24, 2014 - June 26, 2014 Government Use Cases on AWS Development and Test Enterprise Applications Big Data and High Performance Computing (HPC) Storage, Backup, and Archival Disaster Recovery Web, Mobile, and Social Apps Virtual Desktops Data Center Migrations
- 20. AWS Government, Education, and Nonprofits Symposium Washington, DC | June 24, 2014 - June 26, 2014 Enterprise Applications • Amazon RDS for Oracle provides managed Oracle database deployments • Oracle Applications are fully supported on AWS • Oracle licenses owned by customers are fully portable to AWS • AWS is an SAP-certified Global Cloud Services Partner and Global Technology Partner • Most SAP products are now certified for production deployment on AWS • Full, licensed Windows Server OS on AWS • Easily install services that you know - AD, SCOM, SQL, Exchange, SharePoint • Use your existing MS licenses on AWS using BYOL
- 21. AWS Government, Education, and Nonprofits Symposium Washington, DC | June 24, 2014 - June 26, 2014 Why are enterprises choosing AWS? What are enterprises using AWS for? How are enterprise getting started with AWS? AWS Introduction
- 22. AWS Government, Education, and Nonprofits Symposium Washington, DC | June 24, 2014 - June 26, 2014 Strategy 1: Cloud for Development & Test Environments ArcGIS Oracle Enterprise Applications Large Scale Education Application Expanded data storage quickly 100% reliability over 18 months Cost savings Reduced test environment costs Aggressive testing to prepare for more than 18M youth coding on their website in a week, with a peak load of 330K concurrent users
- 23. AWS Government, Education, and Nonprofits Symposium Washington, DC | June 24, 2014 - June 26, 2014 Strategy 2: Build New Apps in the Cloud Faster to build Easier to manage Less expensive to run Distributed architectures for high availability Financial record archiving App streaming Global deals engine Video streaming Crowdsourced Supercomputing Massive Online platform Genomic research Citizen social app Open geographic data Web applications Geographic Information Systems Genomics and cancer research
- 24. AWS Government, Education, and Nonprofits Symposium Washington, DC | June 24, 2014 - June 26, 2014 Strategy 3: Use Cloud to Make On-Premises Apps Better Legacy Data Centers App 1 App 2 App 3 App N … Analytics Back up AWS Storage Gateway Amazon S3 Elastic Map Reduce Amazon Redshift
- 25. AWS Government, Education, and Nonprofits Symposium Washington, DC | June 24, 2014 - June 26, 2014 Strategy 3: Use Cloud to Make On-Premises Apps Better Big Data Analytics Big Data Analytics and Collaboration Rapid deployment of analytics engine Export operational data to AWS for analytics processing Post “flash crash” forensics on EC2 Collaboration platform for SEC Mining social media for early warnings of food and drug safety issues on accelerated timeline
- 26. AWS Government, Education, and Nonprofits Symposium Washington, DC | June 24, 2014 - June 26, 2014 Strategy 4: Cloud Apps that Integrate with On-Premises Apps On-Premises Data Centers Hybrid App NASA scientists share large, complex data sets from projects, like robotic articulation calculations and exploration of the Arctic climate on demand across the globe. Sophisticated load balancing includes cost analysis for optimal workload routing NASA Jet Propulsion Laboratory
- 27. AWS Government, Education, and Nonprofits Symposium Washington, DC | June 24, 2014 - June 26, 2014 Strategy 5: Migrate Existing Apps to the Cloud App Migrated core business applications for secure global access Reduced costs Focused resources Improved availability Migrated public facing web properties with large bursts of traffic from 38,000 visitors to 150,000 a day Improved disaster recovery, handled major event spikes in usage, and 40% less expensive
- 28. AWS Government, Education, and Nonprofits Symposium Washington, DC | June 24, 2014 - June 26, 2014 Strategy 6: All In Built nearly 200 applications leveraging diverse data sets as a shared data source Enabled thousands of volunteers to make millions of calls to voters in last four days of campaign Campaign website Donation processing Data analytics
- 29. AWS Government, Education, and Nonprofits Symposium Washington, DC | June 24, 2014 - June 26, 2014 Many Organizations Worry That These Are the Only Two Choices Build a “private” cloud Rip everything out and move to AWS #1 #2
- 30. AWS Government, Education, and Nonprofits Symposium Washington, DC | June 24, 2014 - June 26, 2014 The Good News is that Cloud Isn’t an “All or Nothing” Choice Legacy Data Centers On-Premises Resources Cloud Resources Integration
- 31. AWS Government, Education, and Nonprofits Symposium Washington, DC | June 24, 2014 - June 26, 2014 Active Directory Network Configuration Encryption Backup Appliances Your On-Premises Apps Legacy Data Centers Users & Access Rules (IAM) Your Private Network (VPC) Encryption (S3, RDS, HSM) Backups (Storage Gateway) Your Cloud Apps AWS Direct Connect Integrating AWS with On-Premises Infrastructure
- 32. AWS Government, Education, and Nonprofits Symposium Washington, DC | June 24, 2014 - June 26, 2014 Engage with us if… 1. You are faced with growing mission requirements without increased budget or staff 2. You need to quickly create a new public website or application 3. You’re facing a tech refresh in the next 12-18 months 4. You need to add data center capacity for your growing workloads 5. You’re considering outsourcing part or all of your IT environment 6. You’re looking to turn data into actionable information
- 33. AWS Government, Education, and Nonprofits Symposium Washington, DC | June 24, 2014 - June 26, 2014 Appendix
- 34. AWS Government, Education, and Nonprofits Symposium Washington, DC | June 24, 2014 - June 26, 2014 Big Data Import Export Glacier S3 EC2 RedshiftDynamoDB EMR Data Pipeline S3Direct Connect COLLECT STORE ANALYZE SHARE AWSBIGDATA PORTFOLIO Amazon Kinesis - Fully-managed service for real time processing of streaming data, at any scale
- 35. AWS Government, Education, and Nonprofits Symposium Washington, DC | June 24, 2014 - June 26, 2014 AWS Cloud Amazon Glacier Gateway Appliance/ AWS Storage Gateway Amazon S3 Block File On-premises Data Center Archive Backup Disaster Recovery Storage, Backup, and Archival Amazon Glacier Low-cost Archive Storage in the Cloud Amazon Elastic Block Store Persistent Block Storage for EC2 AWS Storage Gateway File Sharing & seamless backup of enterprise data to Amazon S3 Amazon EBS Amazon S3 Redundant, High-Scale Object Store
- 36. AWS Government, Education, and Nonprofits Symposium Washington, DC | June 24, 2014 - June 26, 2014 Disaster Recovery AWS DR Scenarios Backup and Restore Pilot Light for Simple Recovery into AWS Warm Standby Solution Multi-site Solution Amazon RDS – Cross Region Read Replicas Improved disaster recovery operations. Readable copies for cross-region applications. Easy migration between regions
- 37. AWS Government, Education, and Nonprofits Symposium Washington, DC | June 24, 2014 - June 26, 2014 Web, Mobile, and Social Apps Amazon AppStream - Flexible, interactive application streaming service for any device Captures user input to send back to the cloud Responsive and consistent experience across devices Web and Mobile Apps on AWS
- 38. AWS Government, Education, and Nonprofits Symposium Washington, DC | June 24, 2014 - June 26, 2014 Amazon WorkSpaces No hardware or virtualization software Access through browser or tablet device Monthly pricing—no long-term commitments License software from us or bring your own licenses Easy integration with MS Active Directory Virtual Desktops- Half the Price of On-Premises VDI No Server Hardware No Storage Infrastructure No VDI Software No VDI Administration X X X X
- 39. AWS Government, Education, and Nonprofits Symposium Washington, DC | June 24, 2014 - June 26, 2014 Data Center Migrations From over 40 data centers down to 6 Planning to migrate 3000 Apps by January 2015; Saving 100M over 3 Years V S Evaluate infrastructure Make business case Move to the cloud Spotlight customer: Dow Jones Intl.
- 40. AWS Government, Education, and Nonprofits Symposium Washington, DC | June 24, 2014 - June 26, 2014 Compute Services Amazon EC2 Auto Scaling Elastic Load Balancing Actual EC2 Elastic Virtual servers in the cloud Dynamic traffic distribution Automated scaling of EC2 capacity
- 41. AWS Government, Education, and Nonprofits Symposium Washington, DC | June 24, 2014 - June 26, 2014 Networking Services Amazon VPC: AWS DirectConnect Amazon Route 53 Availability Zone B Availability Zone A Private, isolated section of the AWS Cloud Private connectivity between AWS and your datacenter Domain Name System (DNS) web service.
- 42. AWS Government, Education, and Nonprofits Symposium Washington, DC | June 24, 2014 - June 26, 2014 Storage Services Amazon EBS EBS Block storage for use with Amazon EC2 Amazon S3 Images Videos Files Binaries Snapshots Internet scale storage via API AWS Storage Gateway S3, Glacier Integrates on-premises IT and AWS storage Amazon Glacier Images Videos Files Binaries Snapshots Storage for archiving and backup
- 43. AWS Government, Education, and Nonprofits Symposium Washington, DC | June 24, 2014 - June 26, 2014 Application Services Amazon CloudFront distribute content globally Amazon CloudSearch Managed search service Amazon Elastic Transcoder Video transcoding in the cloud
- 44. AWS Government, Education, and Nonprofits Symposium Washington, DC | June 24, 2014 - June 26, 2014 Database Services Amazon RDS Amazon DynamoDB Managed relational database service Managed NoSQL database service DBA Amazon ElastiCache In-Memory Caching Service
- 45. AWS Government, Education, and Nonprofits Symposium Washington, DC | June 24, 2014 - June 26, 2014 Big Data Services Amazon EMR (Elastic Map Reduce) AWS Data Pipeline HHadoop framework Move data among AWS services and on- premises data sources Amazon Redshift Data warehouse service
- 46. AWS Government, Education, and Nonprofits Symposium Washington, DC | June 24, 2014 - June 26, 2014 Deployment & Administration Amazon CloudWatch AWS IAM (Identity & Access Mgmt) AWS OpsWorks AWS CloudFormation AWS Elastic Beanstalk Web App Enterprise App Database Monitor resources MUsers, groups & permissions Dev-Ops framework for application lifecycle management Templates to deploy & manage Automate resource management
- 47. AWS Government, Education, and Nonprofits Symposium Washington, DC | June 24, 2014 - June 26, 2014 Partners and Partner Competency
- 48. AWS Government, Education, and Nonprofits Symposium Washington, DC | June 24, 2014 - June 26, 2014 AWS Government, Education, and Nonprofits Symposium Washington, DC | June 24, 2014 - June 26, 2014 Thank You Steve Halliwell shall@amazon.com
Hinweis der Redaktion
- For edits or comments to this slide deck, please contact Carina Veksler (vekslerc@amazon.com) or Tricia Davis-Muffett (davismup@amazon.com).
- In this presentation, we’ll look at how Enterprises are using AWS, but before we do so, let me give you a quick overview of AWS and why enterprises are choosing AWS for running their diverse workloads.
- This view shows the number of new services and features launched since our inception. In 2010, we launched 61 significant services and features, in 2012 it was 159, and this year alone, we have launched 245 services and features. The pace of innovation is accelerating at AWS.
- Our data center footprint is global, spanning 5 continents with highly redundant clusters of data centers in each region. Our footprint is expanding continuously as we increase capacity, redundancy and add locations to meet the needs of our customers around the world.
- 600+ governmental agencies and 2400+ educational institutions worldwide use AWS. These range from CDC to City of Melbourne among others.
- Give multiple examples of how partners provide consulting services, implementation services, tools, hybrid solutions for enterprises, PaaS and SaaS solutions on AWS, security accreditation, enterprise tools, Point customers to partner exhibits
- With a quick overview of AWS, let us look at why enterprises are choosing AWS to run their diverse workloads
- You might have questions about security in the cloud, but our biggest and most conservative customers have found that we’re able to meet their security requirements, and often we can provide a better security profile than what they can deliver internally. The AWS cloud infrastructure has been designed and managed in alignment with regulations, standards, and best-practices including HIPAA and ISO 27001. Also, for organizations with sensitive workloads, GovCloud is a community cloud limited to U.S. persons only. Recently we announced AWS CloudTrail, a service that records API calls made on your account and delivers log files to your Amazon S3 bucket. CloudTrail provides increased visibility into AWS user activity that occurs within an AWS account and allows you to track changes that were made to AWS resources. This allows enterprises to run comprehensive security analysis, but better manage their governance and compliance efforts.
- Cost is the conversation starter when it comes to cloud. There are many pieces to cost conversation when it comes to AWS and your own infrastructure. The first advantage you get in the cloud is that you don’t have to lay out capital expense for hardware and infrastructure before you know the demand. In essence you convert your capital expense into variable expense. And then that variable expense on AWS is lower than what most companies can do on their own because AWS runs at a massive scale and we pass that scale to our customers in the form of lower pricing. There are multiple pricing models in AWS, so you can optimize your spend depending on what your workloads requirements are. And the more you use AWS, the less your costs are. We have tiered pricing and for customers doing large data center migrations, we have negotiated custom pricing to make their transitions cost-effective.
- Organizations cannot afford to be slow, but if you can ask an enterprise leader as to how long does it take to get a server for running a workload, the typical time frame is 10 to 18 weeks. In the cloud you can spin thousands of servers in minutes and experiment quickly. If the experiment doesn’t work out, you can spin down those instances and stop paying for them. This is a big difference from the old world. In the cloud, you can instantly spin up and down clusters, Petabyte size data warehouses and new production or dev. Environments. Everything changes with this kind of agility.
- We see our customers do amazing things when they reduce the cost of experimentation- it moves IT from being a roadblock, where each idea costs lots of money and takes lots of time, to being an enabler where you can launch a speculative project quickly and cheaply. It allows firms to take more chances on ideas, and gives them a shot at winning big, as opposed to being scared to even try.
- We have also worked with a number of third party providers to provide an easier view so that you can have a single pane of glass to manage your applications. This lets you view you deployments in on-premises and AWS environments in one view. We work with BMC and CA and others to make this easier for customers.
- With a good context of AWS value prop for organizations, let us look at the enterprise use cases on AWS.
- Enterprises use AWS for virtually running any workload. Some of the most prominent ones include dev./test, Big Data, Storage and backup, Disaster Recovery and Web and mobile apps. Let us look into some of these use cases.
- AWS offers a reliable and secure cloud infrastructure platform that enables organizations to quickly launch entire enterprise software stacks from Oracle, SAP, and Microsoft in the cloud. Customers using Oracle, SAP, and Microsoft products can also use their existing software licenses on the AWS cloud with no additional licensing fees. Finally, Amazon RDS gives you access to the capabilities of a familiar MySQL, Oracle, Microsoft SQL Server, or PostgreSQL database engine as a managed service.
- With the previous sections, hopefully you got a good overview of the kind of diverse workloads that can be run on AWS. Finally, let us look at some macro strategies and patterns that enterprises are using on AWS. Let us look at the six most pervasive ones we see.
- more than 25 million students collectively have written nearly 1 billion lines of code, with over 18 million students writing code in CSEdWeek alone Douglas County Douglas County is Nebraska’s most populous county with approximately 500,000 residents. Whenever there is a large technology shift, dev. And test workloads are the first to move. Cloud is probably the biggest technology shift in our lifetimes and we see this workload as the first workload enterprises deploying on AWS. Customers like Lionsgate are running SAP on dev./test environments, Tokyo Stock Exchange is testing Oracle apps on AWS, while Galata chemicals are testing SAP deployments on AWS.
- New workloads are also shifting to the cloud. These are no-brainers as well. There is no legacy from which you have to migrate from; they are cheaper and less expensive in the cloud, easier to build and faster to deploy, and they can leverage the fault-tolerant capabilities of the cloud. You see this with customers like PBS which runs a video streaming service on AWS and Expedia which has built its travel application on AWS. Square kilometer array – crowdsource HPC
- Then there is a 3rd strategy and 4th strategy that go hand in hand and we have started seeing more and more of these during the last 12 months. The third strategy is taking applications on-premises and supplementing them with cloud resources. You see this especially in the analytics and batch processing areas.
- Here are a few examples- NASDAQ has a number of market operations applications. They analyze this data in the AWS cloud during the night time and move it back to their on-premises application during the day-time for their users to leverage. Or Nokia, which had a data warehouse on-premises, which was hard to manage and fragile. They now run their data warehouse on AWS, where queries run twice faster at half the costs.
- NASA/JPL - The 4th strategy is the reverse of the 3rd, where applications built in the AWS cloud reach back to on-premises resources. Running their own application that compares the cost of using on prem vs cloud at any given moment for the required workload and routes the processing or storage depending on that. NASA JPL works on a number of Earth-based projects (in addition to the more well known space projects)—from robotic articulation calculations to an exploration of the Arctic climate. Scientists were having issues sharing large, complex data sets between users, and the on-demand, elastic scalability of Amazon Web Services was called upon to solve the challenge. Now a scientist in California can work with data all day. Then those findings and the data are immediately ready for a scientist in France in the morning.
- The 5th strategy is migration and this requires a little more thinking. The National Democratic Institute, a nonprofit that promotes free and fair elections around the world, began with small projects and now has almost completed their full migration to the cloud. This has helped them to securely and reliably offer the tools necessary to their field teams working on the ground all over the world. Notre Dame migrated web apps to the cloud to deal with the spiky workloads they saw during major events and, as an added benefit, they were able to dramatically improve their disaster recovery strategy.
- The use case for a political campaign is ideal for an “all in” strategy, as any investment in hardware would be foolish, given the scale and time sensitive nature of the requirements. Amazon Web Services (AWS) provided OFA with a foundation on which to build close to 200 applications with a set of APIs that leveraged diverse data sets as one shared data source.
- Many enterprises understand the value proposition of cloud, but worry that using a cloud or on-premises infrastructure is a binary choice. It is not. We understand that enterprises have a number of on-premises data centers that they are not ready to retire yet; what they really want is the ability to use their on-premises data centers easily with AWS.
- We have spent last couple of years making this integration simpler and easier and this is an area where we’ll be spending significant resources in the future.
- We have launched several features to support this vision of integrating your on-premises infrastructure with AWS. For identity federation we have the ability to integrate with Active Directory and SAML. We have built a number of network capabilities, including Amazon Virtual Private Cloud that allows you to practically cordon off part of our network and deploy AWS resources into it. Many enterprises have deployed VPC as an extension of their existing data centers. We also have AWS Direct Connect, which allows private connections between your data center and AWS. We continue to encrypt all our persistent data. We also have Storage Gateway, a virtual appliance that allows you to store your your primary data in Amazon S3 and retain your frequently accessed data locally or store your primary data locally, and asynchronously back up point-in-time snapshots of this data to Amazon S3.
- To summarize, AWS is a great fit for you if you’re dealing with shrinking budgets but growing demands, building new applications, facing a technical refresh during the next year, or planning to add capacity for your growing workloads, need access to actionable intelligence
- This is how the AWS Big Data portfolio looks like. We have tools like Direct Connect and Import Export that can bring in a lot of data. We can push that data into a number of sources from S3 and DynamoDB to EMR and RedShift for analysis. Amazon Redshift provides a fast, fully managed, petabyte-scale data warehouse for less than $1000 per terabyte per year. Amazon Elastic MapReduce provides a managed, easy to use analytics platform built around the powerful Hadoop framework. Recently we announced Amazon Kinesis, a managed service for real-time processing of streaming big data. Amazon Kinesis supports data throughput from megabytes to gigabytes of data per second and can scale seamlessly to handle streams from hundreds of thousands of different data sources. The tools to support big data collection, computation along with collaboration and sharing are all available in a couple of clicks, with AWS.
- Typically, on-premises data centers store data using block or file based systems. They deploy disks or tapes to back up and archive data. AWS provides similar storage, backup, and archival capabilities at a fraction of on-premises cost. AWS provides the following services - Object Storage – Amazon S3 is infinitely scalable and highly durable storage. Block Storage – Amazon EBS provides block level storage volumes for Amazon EC2. Archive Storage – Amazon Glacier is an extremely low-cost storage service that provides secure and durable storage for data archiving and backup. Cloud Gateway Storage – AWS Storage Gateway connects your on-premises IT environment with the AWS cloud.
- Organizations are using the AWS Cloud to enable faster disaster recovery of their critical IT systems without incurring the infrastructure expense of a second physical site. The AWS Cloud supports many popular disaster recovery (DR) architectures from “pilot light” environments that are ready to scale up at a moment’s notice to “hot standby” environments that enable rapid failover. With data centers in eight Regions around the world, AWS provides a set of Cloud-based services that enable rapid recovery of your IT infrastructure and data. We recently launched Cross Region Read Replicas feature that you can use to implement a cross-region disaster recovery model, scale out globally, or migrate an existing database to a new region. We are launching with support for version 5.6 of MySQL. You can operate a read replica in a region different from your master database region. In case of a regional disruption, you can promote the replica to be the new master and keep your business in operation.
- Web, Mobile, and Social apps refers to the collection of tools and technologies required to power internet applications. As shown in the sample app architecture, AWS provides on-demand access to scalable web and application servers, storage, databases, content delivery, cache, search, and other application services that make it easier to build and run apps that deliver a great customer experience. Recently we launched a new service called Amazon Appstream. Amazon AppStream is a flexible, low-latency service that lets you stream resource intensive applications and games from the cloud. It deploys and renders your application on AWS infrastructure and streams the output to mass-market devices, such as personal computers, tablets, and mobile phones. Because your application is running in the cloud, it can scale to handle vast computational and storage needs, regardless of the devices your customers are using.
- Amazon WorkSpaces is a fully managed desktop computing service in the cloud. Amazon WorkSpaces allows customers to easily provision cloud-based desktops that allow end-users to access the documents, applications and resources they need with the device of their choice, including laptops, iPad, Kindle Fire, or Android tablets. With a few clicks in the AWS Management Console, customers can provision a high-quality desktop experience for any number of users at a cost that is highly competitive with traditional desktops and half the cost of most virtual desktop infrastructure (VDI) solutions.
- Potentially using NDI Digital media solution Many customers are migrating their entire data centers to AWS. One such customer Dow Jones International has moved away from its own on-premises data centers to AWS cloud. It is planning to migrate completely out of on-premises data centers by 2015 by migrating around 3000 apps to the AWS cloud, saving around $100M in the process.