What kind of one-time or ongoing brain assessments can help pinpoint individual needs, and what role will intelligent assistants, human coaches and experts play in offering and supporting personalized care? --Chair: Nikhil Sriraman, IP Analyst at SharpBrains --Margaret Moore, Co-Founder of the Institute of Coaching at McLean Hospital --Ruth Poliakine Baruchi, CEO of MyndYou --Ron Oberleitner, CEO of Behavior Imaging Solutions Learn more at sharpbrains.com

1. Personalize brain health combining new imaging
methods and human/ artificial intelligence

2. Personalize brain health combining new imaging
methods and human/ artificial intelligence
Nikhil Sriraman,
IP Analyst,
SharpBrains
Margaret Moore,
Co-Founder,
Institute of Coaching at McLean Hospital
Ruth Poliakine Baruchi,
Chief Executive Officer,
MyndYou
Ron Oberleitner,
Chief Executive Officer,
Behavior Imaging Solutions

3. Health & Wellness Coaching
Margaret Moore, MBA, aka Coach Meg
Institute of Coaching
Harvard University Extension School
Wellcoaches Corporation
National Consortium for Credentialing Health & Wellness Coaches
Harvard Health author

4. Why do we need coaches?
• 95% of adults not engaged in
top 3-5 health behaviors
• 65% are overweight or obese
• 70% aren’t engaged in work
80% of adults are not
thriving (mentally)
Moore (2014). From Surviving to Thriving. International Coach Federation Coaching World

5. health &
wellness
coaching
How Coaching Works, YouTube. Moore (2008)

6. future of
healthcare in
the US
population health

7. Health & Wellness Coaching
StandardsNational Consortium for Credentialing
Health & Wellness Coaches and the
National Board of Medical Examiners
are strategic partners…
….launching national standards for
training, education, and certification
of health & wellness coaches in 2017.
Coaching in Leadership & Healthcare Conference, Harvard Medical School,
Sep 2016

8. Health & Wellness Coaching Research
• ~200 empirical studies
• ~30 RCTs
• diabetes, cardiovascular
disease, obesity, non-
clinical
• large scale studies
• sustainability studies
Coaching in Leadership & Healthcare Conference, Harvard Medical School, Sep
2016

9. Professional coaches
Health & wellness coach – optimal health, wellness or well-
being (physical and mental)
Individual and group coaching
Supervising peer health/wellness coaches
Health and wellness professionals
Coaching skills for all allied health, healthcare/clinical, and
wellness providers
9

10. Coaching Mechanisms of Action
1. Growth-promoting Relationships
2. Motivation
3. Capacity to Change
4. Creativity
5. Process or Journey of Change
Moore, et al: Coaching Psychology Manual. Wolters Kluwer 2015

11. Motivation & Confidence are Co-Dependent
Precontemplation
Contemplation
Action
Preparation
Maintenance
210 3 4 5 6 7 8 9 10
0
1
2
3
4
5
6
7
8
9
10
CONFIDENCE
I M P O R T A N C E
Moore, 2008

12. creative process leads to insights
People are generally
better persuaded
by the reasons which
they have themselves
discovered, than by
those which have come
into the mind of others.
Pascal’s Pensees, 17th
century

13. Insight to action to insight
to action to insight…
Moore, et al: Coaching Psychology Manual. Wolters Kluwer 2015

14. Health & Wellness Coaching
Margaret Moore, MBA, aka Coach Meg
Institute of Coaching
Harvard University Extension School
Wellcoaches Corporation
National Consortium for Credentialing Health & Wellness
Coaches
Harvard Health author

15. Analytics for Better Cognitive Care
Ruth Poliakine Baruchi,
Chief Executive Officer

16. Assessing and treating
cognitive change through
analytics of day to day activity

17. Elderly population growth
People aged 65+
2010 46.2M
in the US only
524M
World wide
2060 100M 1.5B

18. Lack of cognitive data
leads to emotional load and limited treatment
“Each decision
is a source of
conflict..”
“if I could
help more
people
preserve
their
cognitive
abilities”
“if I could only
maintain my
independence
for longer
time…”
“if I could
know what
happens
outside the
clinic”

19. Brain imaging technologies –looking inside the brain
fMRI PET
CT MEG

20. Partial examples for existing cognitive assessment tools

21. Cognition - real life aspects
Walking
Talking
Driving
SlippingEating
Communicating
Shopping
Cooking

22. With today’s technology –
“continuous cognition imaging” becomes possible

23. Occupational Therapists Driving, cooking, socializing
Speech therapists Continuous speech parameters
Physiotherapists Activity volume and nature
Neurologists Treatment effect feedback
Family members Be aware and prepare for a
change
Creating insights to support improved care
Few examples:

24. Passive
Monitoring
Artificial
Intelligence
Cognition
Analytics
Targeted
therapy
/care
Passive
Monitoring
Artificial
Intelligence
Cognition
Analytics
Targeted
therapy
/care
Passive
Monitoring
Artificial
Intelligence
Cognition
Analytics
Targeted
therapy
/care
Passive
Monitoring
Artificial
Intelligence
Cognition
Analytics
Targeted
therapy
/care
Passive
Monitoring
Artificial
Intelligence
Cognition
Analytics
Targeted
therapy
/care
Analytics for Better Cognitive Care

25. Connecting treatment with sensitive data analytics
Call with Mr. Davis
Paragraph for
discussion:
SPORTSSports 3
Personal
preferences:
Cognitive
training level:
Notice:
Mr. Davis gets tired after 5-
7min. try to start training at the
beginning of the call

26. Closed loop treatment
Call with Mr. Davis
Ok, just remember not to use
the highway and close the
radio while driving – You need
to concentrate. Also – please
make sure you take your drug
today if you haven't yet.
Had a great day yesterday.
I am planning to go play with
grandchildren tomorrow
00:20
Remind to take MK-8931
- Increased number of
u-turns on highway
- Increase in number of
emergency stops
while driving and
listening to radio
Real Time
voice
analysis:
Tim
e

27. THANK YOU
ruth@myndyou.com
Analytics for Better Cognitive Care

28. Better Ways of
Assessing Brain Health
for People with Autism
SharpBrains Virtual Summit 2016
December 7, 2016
Ron Oberleitner – CEO / Co-founder

29. Lessons learned from ‘MedTech’
Surgery Portal
Image Guided
Surgery
Telemedicine with Operation
Smile
Robby regresses
into autism
Relative developed dementia
1990’s: ‘My Day Job’ 1990’s – 2016: ‘My Home Life and
Passion’

30. Challenge in Behavior and Mental Health Assessments
Medical Imaging Direct Observation,
“Phenomenology”
VS

31. ‘Clinically-guided’ video capture of Behavior anywhere

32. How Behavior Imaging works
Record
Upload
Specialist
Online or Follow-
up
‘Prescribe video
capture(s)’

33. NODA
Capture
Behavior
Capture
Med
SmartCapture
(Autism) Diagnostic Assessment
Patient Apps Applications Clinician Portal(s)
• Behavior Assessment
• Remote Consultation
• Staff / Parent Training
• Progress Monitoring
• Accountable Care
• Medication Management
• Better Pharma Trials
• Dementia Assessment
• Seizures in home
Treatment

34. Diagnosis Easy as 1,2,3
2. Clinician analyzes videos & dev
history
3. ‘Physician’ renders diagnosis w/
report
1. Parents collect
Evidence

35. Validation Study: Sample Findings
Psychological Assessment
Investigating the Accuracy of a Novel Telehealth Diagnostic Approach for Autism Spectrum Disorder
Christopher J. Smith, Agata Rozga, Nicole Matthews, Ron Oberleitner, Nazneen, and Gregory Abowd
Publication, May 19, 2016.
Agreement between NODA and IPA: 88.2%
Kappa = .75 95% CI [.56, .94]
Sensitivity = .85 95% CI [.67, .94]
Specificity = .94 95% CI [.71, 1.00]
Next second Interrater reliability

36. Evidence-Supported Research
Diagnosis Treatment
> $6.0 Million
88.2%
%
Agreement to
In-person*
*Smith, CJ, Rozga, A., Matthews, N, Oberleitner, R,
Nazneen, Abowd, G. Accuracy of a Novel Telehealth
Approach… - May, 2016
*Nazneen F, etal, Remote Autism Telemedicine, Jnl
of Medical Internet Research, 2015
40 States, 7 Countries, 20+ Publications
> 1.2 million Behavior Images analyzed

37. Benefits when Behavior Imaging is Standard Care
Med Management (Research)
- reduce inperson Dr. visits, improve inter-visit
support
- Med mgmt. changes effectively done solely
on BI data
Autism Diagnosis
- ½ price of conventional assessment
- 1/3 the clinical time
- Expand clinicians’ geographical reach
(Autism) Behavior Assessment
- 42% less costly
- Eg. Saves $12,000 / year per client
- 43% less data collection errors
- Expand clinicians’ geographical reach
Compared to Best Practice

38. What Now, What’s Next?
Pediatric / Child / Teen
applications
Adult
Applications
Dad, Mom & Robby (21 y.o.)
Today
Tomorrow

39. Q
&
A Ron Oberleitner
ron.oberleitner@behaviorimaging.com
Is B.I. applicable to you?

40. Q&A

41. Thank you to all Participants!

42. Sponsors
Thank you to all Speakers & Sponsors!

43. To learn more, visit sharpbrains.com