SlideShare ist ein Scribd-Unternehmen logo
1 von 8
Downloaden Sie, um offline zu lesen
The Think Tank in Hotel Lutetia Paris on
April 27th 2012 was a final aggregation of
 all the important Web Marketing subjects
we have talked about in Digital Marketing
                     class with Ms. Craig,
                             taken further.
HERE ARE SOME NEW THINGS
I LEARNT
   From Mr. Mark Rainford from De Care Systems
    Ireland, I retained important things that were New
    to me: the ways to attract and target in a more
    sufficient way the Online Travel buyer.
   The new apps that integrate the Intelligent Content
    Delivery (ICD) - approach enables you to deliver
    content targeted to the customers who need it when
    they need it in the given area, in the format they
    want, and for the situation in which they will use it
    like for Example :
   Travel BEE – new coming app for smart
    phones, where the hotel detains full customer
    information profile in order to propose and plan the
    customers’ travel itinerary.
 Creation of Personal website for
 example, for a wedding, for
 funerals, etc (with the personal
 6-digits codes on the card
 invitation that invites you to
 download the application)
HERE ARE SOME NEW THINGS
I LEARNT
NFC (New / Near Field
    Connection) Technology (I was
    impressed!):
   NFC is certain set of standards for the smart phones and
    other similar devices to establish connection with each
    other by touching or by bringing them closer; the distance
    should specifically be of few centimeters to enable the data
    transfer. It is basically a chip that helps in transferring the
    information wirelessly. The NFC technology is not a new
    thing in the world; it has been around for about 20 years.
    But it was not implemented in a practical and commercial
    way such that the consumers could use them. Apple will be
    entering into a partnership with MasterCard- the world
    leading provider of payment processing, to cater the Near
    Field Connection technology in iPhone 5.
   By default the NFC chip will store the information
    of your credit card or debit card in the iPhone and
    you will be able to make your credit card transition
    from your iPhone itself. Just place the iPhone over
    the point of sale terminal of the machine (which
    must be NFC enabled) and all your transitions will
    be performed. If you are a business personal and
    you have to receive payments from some
    customers you can collect them through your
    iPhone via your credit card. The most convenient
    thing being you don’t have to carry cash or
    multiple credit cards with you; your iPhone will
    become your credit card. NFC transitions are even
    considered to be safer than other card payment
    methods!

NFC (New / Near Field
Connection) Technology (I was
impressed!):
 "Google - A Marketing Partner for
  Hoteliers" which was presented by Emilie
  Alba of Oneglobe Network Team, gave
  me ideas on How to get the 1st position
  the Google Search for a Hotel Using
  social media, share articles on your blog.
 LobbyFriend! Excellent example of a
  hotel App, or hotel social network, aimito
  engage the customers into hotel extra
  activities.

HERE ARE SOME NEW THINGS
I LEARNT
I like very much the Easy Lift Service App of Sanjarbek and Alexandra,
     may be one day use this intelligent creation in Vietnam, said one of the students




Participation
Participation

Weitere ähnliche Inhalte

Andere mochten auch

περιβαλλοντικές οργανώσεις Ξενάριου Ν.
περιβαλλοντικές οργανώσεις Ξενάριου Ν. περιβαλλοντικές οργανώσεις Ξενάριου Ν.
περιβαλλοντικές οργανώσεις Ξενάριου Ν. katerina_a
 
Резултати от анкета относно финансиране на бизнеса
Резултати от анкета относно финансиране на бизнесаРезултати от анкета относно финансиране на бизнеса
Резултати от анкета относно финансиране на бизнесаMoite Pari
 
GitHubのリポジトリ(32個)を 覗いてみよう。 ただし、READMEだけね
GitHubのリポジトリ(32個)を 覗いてみよう。 ただし、READMEだけねGitHubのリポジトリ(32個)を 覗いてみよう。 ただし、READMEだけね
GitHubのリポジトリ(32個)を 覗いてみよう。 ただし、READMEだけねNaoto TAKAHASHI
 
Informe vendedor
Informe vendedorInforme vendedor
Informe vendedorkode99
 
An Expandable Prosthesis with Dual Cage-and-Plate Function in a Single Device...
An Expandable Prosthesis with Dual Cage-and-Plate Function in a Single Device...An Expandable Prosthesis with Dual Cage-and-Plate Function in a Single Device...
An Expandable Prosthesis with Dual Cage-and-Plate Function in a Single Device...Erwin Chiquete, MD, PhD
 
Trabajo sobre vietnam
Trabajo sobre vietnamTrabajo sobre vietnam
Trabajo sobre vietnammcarmeb
 
Palestra equipe metacompetente
Palestra equipe metacompetentePalestra equipe metacompetente
Palestra equipe metacompetenteSandra Marques
 
Katyn jako symbol polityczny i quasireligijny
Katyn jako symbol polityczny i quasireligijnyKatyn jako symbol polityczny i quasireligijny
Katyn jako symbol polityczny i quasireligijnyMagdalena Mateja
 
Aerosol indigo dyeing
Aerosol indigo dyeingAerosol indigo dyeing
Aerosol indigo dyeingrafiq.liton
 
Kit terena-space-between-lavacon [compatibility mode]
Kit terena-space-between-lavacon [compatibility mode]Kit terena-space-between-lavacon [compatibility mode]
Kit terena-space-between-lavacon [compatibility mode]Katherine Brown-Hoekstra
 
St. Croix Agriculture Fair 2014
St. Croix Agriculture Fair 2014St. Croix Agriculture Fair 2014
St. Croix Agriculture Fair 2014Don Buchanan
 
Onderzoek naar de invloed van webactiviteiten op didactische interactie in de...
Onderzoek naar de invloed van webactiviteiten op didactische interactie in de...Onderzoek naar de invloed van webactiviteiten op didactische interactie in de...
Onderzoek naar de invloed van webactiviteiten op didactische interactie in de...Francine Behnen
 

Andere mochten auch (16)

περιβαλλοντικές οργανώσεις Ξενάριου Ν.
περιβαλλοντικές οργανώσεις Ξενάριου Ν. περιβαλλοντικές οργανώσεις Ξενάριου Ν.
περιβαλλοντικές οργανώσεις Ξενάριου Ν.
 
Резултати от анкета относно финансиране на бизнеса
Резултати от анкета относно финансиране на бизнесаРезултати от анкета относно финансиране на бизнеса
Резултати от анкета относно финансиране на бизнеса
 
GitHubのリポジトリ(32個)を 覗いてみよう。 ただし、READMEだけね
GitHubのリポジトリ(32個)を 覗いてみよう。 ただし、READMEだけねGitHubのリポジトリ(32個)を 覗いてみよう。 ただし、READMEだけね
GitHubのリポジトリ(32個)を 覗いてみよう。 ただし、READMEだけね
 
Motivasi
MotivasiMotivasi
Motivasi
 
Hello world ios v1
Hello world ios v1Hello world ios v1
Hello world ios v1
 
Kelompok kkn x. 2013
Kelompok kkn x. 2013Kelompok kkn x. 2013
Kelompok kkn x. 2013
 
Informe vendedor
Informe vendedorInforme vendedor
Informe vendedor
 
Security in Cloud-based Cyber-physical Systems
Security in Cloud-based Cyber-physical SystemsSecurity in Cloud-based Cyber-physical Systems
Security in Cloud-based Cyber-physical Systems
 
An Expandable Prosthesis with Dual Cage-and-Plate Function in a Single Device...
An Expandable Prosthesis with Dual Cage-and-Plate Function in a Single Device...An Expandable Prosthesis with Dual Cage-and-Plate Function in a Single Device...
An Expandable Prosthesis with Dual Cage-and-Plate Function in a Single Device...
 
Trabajo sobre vietnam
Trabajo sobre vietnamTrabajo sobre vietnam
Trabajo sobre vietnam
 
Palestra equipe metacompetente
Palestra equipe metacompetentePalestra equipe metacompetente
Palestra equipe metacompetente
 
Katyn jako symbol polityczny i quasireligijny
Katyn jako symbol polityczny i quasireligijnyKatyn jako symbol polityczny i quasireligijny
Katyn jako symbol polityczny i quasireligijny
 
Aerosol indigo dyeing
Aerosol indigo dyeingAerosol indigo dyeing
Aerosol indigo dyeing
 
Kit terena-space-between-lavacon [compatibility mode]
Kit terena-space-between-lavacon [compatibility mode]Kit terena-space-between-lavacon [compatibility mode]
Kit terena-space-between-lavacon [compatibility mode]
 
St. Croix Agriculture Fair 2014
St. Croix Agriculture Fair 2014St. Croix Agriculture Fair 2014
St. Croix Agriculture Fair 2014
 
Onderzoek naar de invloed van webactiviteiten op didactische interactie in de...
Onderzoek naar de invloed van webactiviteiten op didactische interactie in de...Onderzoek naar de invloed van webactiviteiten op didactische interactie in de...
Onderzoek naar de invloed van webactiviteiten op didactische interactie in de...
 

Kürzlich hochgeladen

Contracts with Interdependent Preferences
Contracts with Interdependent PreferencesContracts with Interdependent Preferences
Contracts with Interdependent PreferencesGRAPE
 
Stock Market Brief Deck for 3/22/2024.pdf
Stock Market Brief Deck for 3/22/2024.pdfStock Market Brief Deck for 3/22/2024.pdf
Stock Market Brief Deck for 3/22/2024.pdfMichael Silva
 
Remembering my Totem _Unity is Strength_ growing in Bophuthatswana_Matthews B...
Remembering my Totem _Unity is Strength_ growing in Bophuthatswana_Matthews B...Remembering my Totem _Unity is Strength_ growing in Bophuthatswana_Matthews B...
Remembering my Totem _Unity is Strength_ growing in Bophuthatswana_Matthews B...Matthews Bantsijang
 
The Power Laws of Bitcoin: How can an S-curve be a power law?
The Power Laws of Bitcoin: How can an S-curve be a power law?The Power Laws of Bitcoin: How can an S-curve be a power law?
The Power Laws of Bitcoin: How can an S-curve be a power law?Stephen Perrenod
 
The unequal battle of inflation and the appropriate sustainable solution | Eu...
The unequal battle of inflation and the appropriate sustainable solution | Eu...The unequal battle of inflation and the appropriate sustainable solution | Eu...
The unequal battle of inflation and the appropriate sustainable solution | Eu...Antonis Zairis
 
Introduction to Entrepreneurship and Characteristics of an Entrepreneur
Introduction to Entrepreneurship and Characteristics of an EntrepreneurIntroduction to Entrepreneurship and Characteristics of an Entrepreneur
Introduction to Entrepreneurship and Characteristics of an Entrepreneurabcisahunter
 
20240314 Calibre March 2024 Investor Presentation (FINAL).pdf
20240314 Calibre March 2024 Investor Presentation (FINAL).pdf20240314 Calibre March 2024 Investor Presentation (FINAL).pdf
20240314 Calibre March 2024 Investor Presentation (FINAL).pdfAdnet Communications
 
Stock Market Brief Deck for March 19 2024.pdf
Stock Market Brief Deck for March 19 2024.pdfStock Market Brief Deck for March 19 2024.pdf
Stock Market Brief Deck for March 19 2024.pdfMichael Silva
 
What Key Factors Should Risk Officers Consider When Using Generative AI
What Key Factors Should Risk Officers Consider When Using Generative AIWhat Key Factors Should Risk Officers Consider When Using Generative AI
What Key Factors Should Risk Officers Consider When Using Generative AI360factors
 
Stock Market Brief Deck for March 26.pdf
Stock Market Brief Deck for March 26.pdfStock Market Brief Deck for March 26.pdf
Stock Market Brief Deck for March 26.pdfMichael Silva
 
ACCOUNTING FOR BUSINESS.II BRANCH ACCOUNTS NOTES
ACCOUNTING FOR BUSINESS.II BRANCH ACCOUNTS NOTESACCOUNTING FOR BUSINESS.II BRANCH ACCOUNTS NOTES
ACCOUNTING FOR BUSINESS.II BRANCH ACCOUNTS NOTESKumarJayaraman3
 
20240315 _E-Invoicing Digiteal. .pptx
20240315 _E-Invoicing Digiteal.    .pptx20240315 _E-Invoicing Digiteal.    .pptx
20240315 _E-Invoicing Digiteal. .pptxFinTech Belgium
 
Lundin Gold March 2024 Corporate Presentation - PDAC v1.pdf
Lundin Gold March 2024 Corporate Presentation - PDAC v1.pdfLundin Gold March 2024 Corporate Presentation - PDAC v1.pdf
Lundin Gold March 2024 Corporate Presentation - PDAC v1.pdfAdnet Communications
 
2024.03 Strategic Resources Presentation
2024.03 Strategic Resources Presentation2024.03 Strategic Resources Presentation
2024.03 Strategic Resources PresentationAdnet Communications
 
Slideshare - ONS Economic Forum Slidepack - 18 March 2024.pptx
Slideshare - ONS Economic Forum Slidepack - 18 March 2024.pptxSlideshare - ONS Economic Forum Slidepack - 18 March 2024.pptx
Slideshare - ONS Economic Forum Slidepack - 18 March 2024.pptxOffice for National Statistics
 
MARKET FAILURE SITUATION IN THE ECONOMY.
MARKET FAILURE SITUATION IN THE ECONOMY.MARKET FAILURE SITUATION IN THE ECONOMY.
MARKET FAILURE SITUATION IN THE ECONOMY.Arifa Saeed
 
Monthly Market Risk Update: March 2024 [SlideShare]
Monthly Market Risk Update: March 2024 [SlideShare]Monthly Market Risk Update: March 2024 [SlideShare]
Monthly Market Risk Update: March 2024 [SlideShare]Commonwealth
 
Solution manual for Intermediate Accounting, 11th Edition by David Spiceland...
Solution manual for  Intermediate Accounting, 11th Edition by David Spiceland...Solution manual for  Intermediate Accounting, 11th Edition by David Spiceland...
Solution manual for Intermediate Accounting, 11th Edition by David Spiceland...mwangimwangi222
 

Kürzlich hochgeladen (20)

Contracts with Interdependent Preferences
Contracts with Interdependent PreferencesContracts with Interdependent Preferences
Contracts with Interdependent Preferences
 
Stock Market Brief Deck for 3/22/2024.pdf
Stock Market Brief Deck for 3/22/2024.pdfStock Market Brief Deck for 3/22/2024.pdf
Stock Market Brief Deck for 3/22/2024.pdf
 
Remembering my Totem _Unity is Strength_ growing in Bophuthatswana_Matthews B...
Remembering my Totem _Unity is Strength_ growing in Bophuthatswana_Matthews B...Remembering my Totem _Unity is Strength_ growing in Bophuthatswana_Matthews B...
Remembering my Totem _Unity is Strength_ growing in Bophuthatswana_Matthews B...
 
The Power Laws of Bitcoin: How can an S-curve be a power law?
The Power Laws of Bitcoin: How can an S-curve be a power law?The Power Laws of Bitcoin: How can an S-curve be a power law?
The Power Laws of Bitcoin: How can an S-curve be a power law?
 
The unequal battle of inflation and the appropriate sustainable solution | Eu...
The unequal battle of inflation and the appropriate sustainable solution | Eu...The unequal battle of inflation and the appropriate sustainable solution | Eu...
The unequal battle of inflation and the appropriate sustainable solution | Eu...
 
Introduction to Entrepreneurship and Characteristics of an Entrepreneur
Introduction to Entrepreneurship and Characteristics of an EntrepreneurIntroduction to Entrepreneurship and Characteristics of an Entrepreneur
Introduction to Entrepreneurship and Characteristics of an Entrepreneur
 
20240314 Calibre March 2024 Investor Presentation (FINAL).pdf
20240314 Calibre March 2024 Investor Presentation (FINAL).pdf20240314 Calibre March 2024 Investor Presentation (FINAL).pdf
20240314 Calibre March 2024 Investor Presentation (FINAL).pdf
 
Stock Market Brief Deck for March 19 2024.pdf
Stock Market Brief Deck for March 19 2024.pdfStock Market Brief Deck for March 19 2024.pdf
Stock Market Brief Deck for March 19 2024.pdf
 
What Key Factors Should Risk Officers Consider When Using Generative AI
What Key Factors Should Risk Officers Consider When Using Generative AIWhat Key Factors Should Risk Officers Consider When Using Generative AI
What Key Factors Should Risk Officers Consider When Using Generative AI
 
Monthly Economic Monitoring of Ukraine No.230, March 2024
Monthly Economic Monitoring of Ukraine No.230, March 2024Monthly Economic Monitoring of Ukraine No.230, March 2024
Monthly Economic Monitoring of Ukraine No.230, March 2024
 
Stock Market Brief Deck for March 26.pdf
Stock Market Brief Deck for March 26.pdfStock Market Brief Deck for March 26.pdf
Stock Market Brief Deck for March 26.pdf
 
ACCOUNTING FOR BUSINESS.II BRANCH ACCOUNTS NOTES
ACCOUNTING FOR BUSINESS.II BRANCH ACCOUNTS NOTESACCOUNTING FOR BUSINESS.II BRANCH ACCOUNTS NOTES
ACCOUNTING FOR BUSINESS.II BRANCH ACCOUNTS NOTES
 
20240315 _E-Invoicing Digiteal. .pptx
20240315 _E-Invoicing Digiteal.    .pptx20240315 _E-Invoicing Digiteal.    .pptx
20240315 _E-Invoicing Digiteal. .pptx
 
Lundin Gold March 2024 Corporate Presentation - PDAC v1.pdf
Lundin Gold March 2024 Corporate Presentation - PDAC v1.pdfLundin Gold March 2024 Corporate Presentation - PDAC v1.pdf
Lundin Gold March 2024 Corporate Presentation - PDAC v1.pdf
 
Effects & Policies Of Bank Consolidation
Effects & Policies Of Bank ConsolidationEffects & Policies Of Bank Consolidation
Effects & Policies Of Bank Consolidation
 
2024.03 Strategic Resources Presentation
2024.03 Strategic Resources Presentation2024.03 Strategic Resources Presentation
2024.03 Strategic Resources Presentation
 
Slideshare - ONS Economic Forum Slidepack - 18 March 2024.pptx
Slideshare - ONS Economic Forum Slidepack - 18 March 2024.pptxSlideshare - ONS Economic Forum Slidepack - 18 March 2024.pptx
Slideshare - ONS Economic Forum Slidepack - 18 March 2024.pptx
 
MARKET FAILURE SITUATION IN THE ECONOMY.
MARKET FAILURE SITUATION IN THE ECONOMY.MARKET FAILURE SITUATION IN THE ECONOMY.
MARKET FAILURE SITUATION IN THE ECONOMY.
 
Monthly Market Risk Update: March 2024 [SlideShare]
Monthly Market Risk Update: March 2024 [SlideShare]Monthly Market Risk Update: March 2024 [SlideShare]
Monthly Market Risk Update: March 2024 [SlideShare]
 
Solution manual for Intermediate Accounting, 11th Edition by David Spiceland...
Solution manual for  Intermediate Accounting, 11th Edition by David Spiceland...Solution manual for  Intermediate Accounting, 11th Edition by David Spiceland...
Solution manual for Intermediate Accounting, 11th Edition by David Spiceland...
 

Présentation tt

  • 1. The Think Tank in Hotel Lutetia Paris on April 27th 2012 was a final aggregation of all the important Web Marketing subjects we have talked about in Digital Marketing class with Ms. Craig, taken further.
  • 2. HERE ARE SOME NEW THINGS I LEARNT  From Mr. Mark Rainford from De Care Systems Ireland, I retained important things that were New to me: the ways to attract and target in a more sufficient way the Online Travel buyer.  The new apps that integrate the Intelligent Content Delivery (ICD) - approach enables you to deliver content targeted to the customers who need it when they need it in the given area, in the format they want, and for the situation in which they will use it like for Example :  Travel BEE – new coming app for smart phones, where the hotel detains full customer information profile in order to propose and plan the customers’ travel itinerary.
  • 3.  Creation of Personal website for example, for a wedding, for funerals, etc (with the personal 6-digits codes on the card invitation that invites you to download the application) HERE ARE SOME NEW THINGS I LEARNT
  • 4. NFC (New / Near Field Connection) Technology (I was impressed!):  NFC is certain set of standards for the smart phones and other similar devices to establish connection with each other by touching or by bringing them closer; the distance should specifically be of few centimeters to enable the data transfer. It is basically a chip that helps in transferring the information wirelessly. The NFC technology is not a new thing in the world; it has been around for about 20 years. But it was not implemented in a practical and commercial way such that the consumers could use them. Apple will be entering into a partnership with MasterCard- the world leading provider of payment processing, to cater the Near Field Connection technology in iPhone 5.
  • 5. By default the NFC chip will store the information of your credit card or debit card in the iPhone and you will be able to make your credit card transition from your iPhone itself. Just place the iPhone over the point of sale terminal of the machine (which must be NFC enabled) and all your transitions will be performed. If you are a business personal and you have to receive payments from some customers you can collect them through your iPhone via your credit card. The most convenient thing being you don’t have to carry cash or multiple credit cards with you; your iPhone will become your credit card. NFC transitions are even considered to be safer than other card payment methods! NFC (New / Near Field Connection) Technology (I was impressed!):
  • 6.  "Google - A Marketing Partner for Hoteliers" which was presented by Emilie Alba of Oneglobe Network Team, gave me ideas on How to get the 1st position the Google Search for a Hotel Using social media, share articles on your blog.  LobbyFriend! Excellent example of a hotel App, or hotel social network, aimito engage the customers into hotel extra activities. HERE ARE SOME NEW THINGS I LEARNT
  • 7. I like very much the Easy Lift Service App of Sanjarbek and Alexandra, may be one day use this intelligent creation in Vietnam, said one of the students Participation