2. Ar#sts
across
the
country
use
Set.fm
to
record,
promote,
and
distribute
high-­‐quality
recordings
of
their
set
to
their
fans
the
minute
they
step
off
stage.
Snapshot
of
Set.fm
h=p://ow.ly/uNvWb
h=p://ow.ly/uNwf8
h=p://ow.ly/uNws9

3. Set.fm Artists
Over
120
Venues
Partners:

4. Why Set.fm?
• Create
Fan
Engagement
– Distribute
live
content
to
fans
while
they
are
at
the
peak
height
of
passion.
– Sa#sfy
a
fan’s
need
for
instant
gra#fica#on
with
with
high-­‐quality
content.
• Mone4ze
Your
Live
Content
– Create
new
revenue
stream
from
fans
a=ending
the
concert
and
those
who
missed
the
show.
• Gain
a
New
Promo4onal
Tool
– Provide
a
new
way
to
market
your
material
and
grow
fanbase
by
collec#ng
fan
emails
in
exchange
for
downloads.
• Name
Your
Own
Price
–
Set
your
own
price
or
allow
fans
to
download
for
free.
– Fans
can
support
ar#sts
and
add
a
#p
during
the
checkout
process.

5. Business Model
• Zero
startup
cost
to
use
Set.fm
• 70%
of
each
recording
sale
goes
directly
to
ar#sts,
aUer
transac#on
fees.
• Ar#sts
retain
complete
and
total
ownership
of
their
recordings.
• Set
your
own
minimum
price
and
allow
fans
to
pay
what
they
want.
• Fans
can
add
a
#p
during
the
transac#on
process.

6. Stats
• Registered
Ar#sts-­‐
1016
• Shows
Recorded-­‐
487
• Audience
Conversion
Rate
between
5%-­‐21%
*as
of
March
20,
2014

9. Consumer Experience
Consumer
storefront:
• Discovery
• Purchase
• Social
Sharing