How to generate traffic using a facebook like button on your site

How To Generate Traffic UHow To Generate Traffic U
Computer Engineering & Statistics AgencyComputer Engineering & Statistics Agency
www.cesa-consulting.net

In the age of Web 2.0,In the age of Web 2.0,
driving traffic to your websitedriving traffic to your website
is not all about search engineis not all about search engine
optimization (SEO).optimization (SEO).

Part of an effectivePart of an effective
Internet marketing strategyInternet marketing strategy isis
to ensure that your website isto ensure that your website is
also present on socialalso present on social
networks and media sharing.networks and media sharing.

Visitors do not only arrive atVisitors do not only arrive at
websiteswebsites only through searchonly through search
results, but also through linksresults, but also through links
that their peers share throughthat their peers share through
these social networks.these social networks.

What social networkingWhat social networking
platform could be moreplatform could be more
important thanimportant than FacebookFacebook, the, the
world's largest?world's largest?

With over 800 million activeWith over 800 million active
users, your website stands tousers, your website stands to
reach a wide variety ofreach a wide variety of
audience through Facebook,audience through Facebook,
and all it takes is one "Like"and all it takes is one "Like"
button in your webpages.button in your webpages.

How to generate trafficHow to generate traffic using ausing a
Facebook "Like" button onFacebook "Like" button on
your site?your site?

A Facebook "Like" button is aA Facebook "Like" button is a
stamp of approval that visitorsstamp of approval that visitors
may click when they literallymay click when they literally
like thelike the content of your blogcontent of your blog..

Experience with YouTubeExperience with YouTube
indicates that visitors prefer aindicates that visitors prefer a
like-dislike system instead oflike-dislike system instead of
a rating system whena rating system when
expressing approval orexpressing approval or
disapproval for content.disapproval for content.

FacebookFacebook modifies this modelmodifies this model
and only has "Like" buttonsand only has "Like" buttons
that third-party content maythat third-party content may
use in their customized pages.use in their customized pages.

What makes the "Like" buttonWhat makes the "Like" button
extra special for Internetextra special for Internet
marketers is its contentmarketers is its content
sharing component.sharing component.

Visitors who click the "Like"Visitors who click the "Like"
button automatically share thebutton automatically share the
links to their Facebooklinks to their Facebook
profiles, which can, in turn, beprofiles, which can, in turn, be
viewed by people in theirviewed by people in their
respective networks.respective networks.

If your content is goodIf your content is good
enough, the Facebook "Like"enough, the Facebook "Like"
button serves as a form ofbutton serves as a form of
endorsement by the peopleendorsement by the people
potential visitors trust thepotential visitors trust the
most.most.

When putting Facebook "Like"When putting Facebook "Like"
buttons in yourbuttons in your websitewebsite oror
your blog posts, remember toyour blog posts, remember to
put it in two positions: the topput it in two positions: the top
and the foot of a webpage or aand the foot of a webpage or a
blog post.blog post.

Viral blog posts are createdViral blog posts are created
this way. With the now-this way. With the now-
familiar appearance of thefamiliar appearance of the
"Like" button, approval and"Like" button, approval and
sharing should only be a clicksharing should only be a click
away.away.

SEO should still be of highSEO should still be of high
importance, but you will neverimportance, but you will never
go wrong with a few Facebookgo wrong with a few Facebook
links here and there.links here and there.

THANK YOUTHANK YOU
FOR WATCHING!FOR WATCHING!

How to generate traffic using a facebook like button on your site

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How to generate traffic using a facebook like button on your site