Cyclomundo Media Kit 2012
prepared by Adventure Media
Cyclomundo specializes in cost-effective but value-packed bicycle tours suitable for all levels of riding throughout France and areas of Italy, Spain and Switzerland. Cyclomundo’s goal is to inspire freedom through self-exploration of unfamiliar landscapes and to provide the necessary means to a healthy and environmentally responsible vacation. To ensure the most genuine and quality bicycling vacations, Cyclomundo personally scouts or develops each tour and deals with only local businesses. The locality of Cyclomundo’s headquarters in Geneva allows them to customize tours on request, setting Cyclomundo apart from other bicycle tour operators.
2. Cyclomundo specializes in cost-effective but value-packed bicycle tours suitable
for all levels of riding throughout France and areas of Italy, Spain and Switzerland.
Cyclomundo’s goal is to inspire freedom through self-exploration of unfamiliar landscapes and to
provide the necessary means to a healthy and environmentally responsible vacation. To ensure the
most genuine and quality bicycling vacations, Cyclomundo personally scouts or develops each tour
and deals with only local businesses. The locality of Cyclomundo’s headquarters in Geneva allows
them to customize tours on request, setting Cyclomundo apart from other bicycle tour operators.
3. Customized Tours Personalized Tours
Based on:
What sets Cyclomundo apart from other cycle Duration Landscape
touring companies is their unique ability to Distance History
offer customizable tours. Most tour operators Difficulty Culture
have set itineraries and are not able to be as Theme Gastronomy
flexible as Cyclomundo for accommodating
personalized requests. Several factors go into
their ability to do this, including the locality of
their headquarters in Geneva, their business
model which utilizes local tour operators and
guides, their attention to detail, and their
devotion to developing and sustaining a
relationship with each and every one of their
clients.
4. Normandy
Authentic Culture Provence
Tuscany
Cyclomundo's mission is to expose clients to an authentic side of every Alsace
region their tours explore.
Loire Valley
Thanks to the hotels they use, along with the guides and local operators Burgundy
they work with, they can achieve this goal. This is enhanced by the fact that Geneva
most tours they offer are organized on a self-guided basis, meaning riders
Bordeaux
will unavoidably interact with the locals at one point or another on their trip.
Dordogne
French Alps
Dolomites
Veneto
Pyrenees
Riviera
Languedoc
Catalonia
5. Self Guided Tours
Cyclomundo is unique because of their
specialization in self-guided touring. Cyclomundo
provides maps, route notes and
suggestions, handles meal and lodging
bookings, and provides luggage transfers. This
allows cyclists to experience the best opportunities
and rides available in an area, while giving them the
freedom to travel at their own pace. With self-
guided tours, cyclists have the opportunity to go as
fast or as leisurely as they like, and Cyclomundo’s
maps and notes ensure that cyclists won’t miss a
thing. The many options for this type of touring is
what sets Cyclomundo apart, according to many of
their past clients.
6. Guided Tours
In addition to self-guided tours, Cyclomundo
also offers guided bicycle tours led by local
guides who have been professionally
guiding, recreationally riding, and living in
these regions for years.
Since Cyclomundo’s guides are true
locals, they have access to personal
knowledge, connections and inside info that
most tour companies just can’t offer. This key
difference is what makes Cyclomundo’s
guided trips truly stand out from the pack.
7. Cyclosportive Opportunities Cyclosportive Events
The Alpes Open Tour*
Besides being an established cycling tour
L’Etape du Tour*
operator for guided and self-guided
La Marmotte*
tours, Cyclomundo is also the official tour
Paris-Roubaix*
operator for several major cyclosportive events.
L’Apres Tour
These events are generally geared towards avid
Time-Megeve-Mont-Blanc
cyclists that enjoy the “race setting” atmosphere.
Cyclomundo specializes in facilitating event *Official Tour Operator
registration and support, and also offers all-
inclusive packages for these events so
participants can focus entirely on their cycling.
Many of Cyclomundo’s cyclosportive event
packages include opportunities for recreational
cyclists to ride along side the pros.
8. Velorental.com
Velorental.com was created by Cyclomundo
as a way to make it easier to rent bicycles
throughout France, as well as parts of
Spain, Italy and Switzerland. Velorental.com
makes renting a bike just as easy and
straightforward as booking a flight online; just
designate a pick-up and drop-off location, trip Velorental.com offers:
duration and type of bike, then pay online and •Road, Hybrid, Mountain Bike rentals
receive instant rental confirmation by email.
•Rentals in France, Switzerland, Spain
Velorental.com was launched in 2010 and is
steadily expanding it’s rental locations •Instant Online Rental Confirmation
throughout France and parts of Italy, Spain •Full pricing, details and specs
and Switzerland.
•Bike accessory customization
9. Care for the Environment
Cyclomundo is involved with a few cycling
advocacy groups, including Bourgeons in
Annemasse, Pro-Velo and Eco-Cycle in
Geneva, that help promote cycling as a
means for responsible travel. As
such, Cyclomundo always tries to steer
consumers away from cars and get them on
bikes. Cyclomundo does this by offering a 50-
euro discount to all clients that are also
members of a cycling advocacy group.
Also, Cyclomundo office employees and
interns are each provided with a bike to use
for daily commuting.
10. Care for the Economy
As a France-based
company, Cyclomundo pays taxes that
help the local economy and
communities. Similarly, Cyclomundo
works with small companies including
locally owned hotels, bike
shops, restaurants, guides, mechanics
and incoming agencies. Working with
local, family-owned businesses
guarantees that the money remains in
the local economy, benefiting the local
communities, services, roads and
infrastructure.
11. Care for the Community
Cyclomundo’s headquarters are in
Geneva, so they really can't get any more
“local”.
Cyclomundo’s business model is based
on the use of a network of renters, local
operators and guides. Cyclomundo
doesn’t fly guides from the US or the
UK... all operators and guides are
locals, and bikes are bought from local
shops. Cyclomundo’s business directly
contributes the individuals and local
businesses that their tours take place in.
12. Media Contacts
Matt Minich
Adventure Media
matt@adventuremedianews.com
1.970.568.7423
Bruno Toutain
Cyclomundo
bruno@cyclomundo.com
+33.450.872.109