Scalable Engaging Experiences

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Adobe Marketing Cloud

INDG presentation from the Adobe Digital Marketing Day 2012 in Hamburg.

Technologie Business

Tv Advisor Tv Advisor
screenshot screenshot

THE PROJECT A GAME OF NUMBERS
Day and night

x2 time settings = 2

THE PROJECT A GAME OF NUMBERS
Parquet and Laminate

x2 floor types = 4

THE PROJECT A GAME OF NUMBERS
Different grooves

x4 groove types = 16

THE PROJECT A GAME OF NUMBERS
Board sizes

x4 board sizes = 64

THE PROJECT A GAME OF NUMBERS
Laying angles

x2 angles = 128

THE PROJECT A GAME OF NUMBERS
Colors (12 for parquet, 47 for laminate)

x59 colors = 7.552

THE PROJECT A GAME OF NUMBERS
Furniture colors

x120 colors = 906.240

THE PROJECT A GAME OF NUMBERS
Wall colors (120) and wallpaper (16)

x136 walls = 123.248.640

THE PROJECT A GAME OF NUMBERS

x15 rooms = 1.848.729.600

SO.. WHAT ARE THE OPTIONS

• Realtime 3D client-side
• x requires additional plugin
• x performance and quality may differ

• Server-side on-demand rendering
• x high cost
• x slow response times

• Scene7 with Image Author

RESULT

Demo Short Demo Demo upload your room

www.quickstep.com
iPad: floor advisor

www.tv.philips.com/advisor/
iPad: tv buying guide

FRANS VRIESENDORP
frans@indg.com

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A good publishing deal opens doors to the industry for many creators, indie studios, and aspiring developers, but capturing the interest of publishers often requires something truly exceptional. Enter the game demo, your most powerful ally! It's often the first chance you have to impress publishers or investors with your creation. As an up-and-coming game developer, understanding the subtleties of crafting an engaging game demo is vital to grab attention and land that all-important publishing deal. Join me in this talk to explore the essential components of creating a compelling game demo. We'll discuss how to construct a demo that not only captures interest but also conveys the essence of your game, highlights its distinctive features, and leaves a memorable impression on potential publishers. We'll also explore common pitfalls, discuss optimizing your demo to support your pitch deck, and look at examples of successful demo-driven pitches. By the end of this session, you will gain a deeper understanding of the pitching process from a publisher's perspective and be better prepared to attract the attention of potential publishers.

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Scalable Engaging Experiences

1. SCALABLE ENGAGING EXPERIENCES

2. Tv Advisor Tv Advisor screenshot screenshot

3. ENGAGEMENT AT SCALE

4. PRODUCT IMAGES

5. PRODUCT MOVIES

6. PRODUCT EXPERIENCES 6

7. ONE EXPERIENCE PLATFORM DEMO VIDEO

8. CASE STUDY QUICKSTEP FLOORING GOAL – DRIVE BRAND APPROACH – TOOLS THAT PREFERENCE AND BUYING ALLOWS SHOPPERS TO REALLY CONFIDENCE ACROSS THE EXPERIENCE FLOORING SHOPPER JOURNEY PRODUCTS

9. THE PROJECT A GAME OF NUMBERS =1

10. THE PROJECT A GAME OF NUMBERS Day and night x2 time settings = 2

11. THE PROJECT A GAME OF NUMBERS Parquet and Laminate x2 floor types = 4

12. THE PROJECT A GAME OF NUMBERS Different grooves x4 groove types = 16

13. THE PROJECT A GAME OF NUMBERS Board sizes x4 board sizes = 64

14. THE PROJECT A GAME OF NUMBERS Laying angles x2 angles = 128

15. THE PROJECT A GAME OF NUMBERS Colors (12 for parquet, 47 for laminate) x59 colors = 7.552

16. THE PROJECT A GAME OF NUMBERS

17. THE PROJECT A GAME OF NUMBERS Furniture colors x120 colors = 906.240

18. THE PROJECT A GAME OF NUMBERS Wall colors (120) and wallpaper (16) x136 walls = 123.248.640

19. THE PROJECT A GAME OF NUMBERS x15 rooms = 1.848.729.600

20. SO.. WHAT ARE THE OPTIONS • Realtime 3D client-side • x requires additional plugin • x performance and quality may differ • Server-side on-demand rendering • x high cost • x slow response times • Scene7 with Image Author

21. TECHNOLOGY / S7

22. RESULT Demo Short Demo Demo upload your room

23. www.quickstep.com iPad: floor advisor www.tv.philips.com/advisor/ iPad: tv buying guide FRANS VRIESENDORP frans@indg.com

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