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Promoting mobile properties_on_AdIQuity
1. Advertise with AdIQuity
The Leading Mobile Advertising Optimization Platform
Webinar: 29th May 2013
Santosh Kevlani
2. Agenda
• AdIQuity introduction
• Why Advertise
• Why AdIQuity
• How to advertise on AdIQuity
• Targeting options available
• How to optimize your campaign
3. AdIQuity Introduction
• Global publisher network
• 12,000+ mobile wap and apps
• Over 16 billion ad impressions per month
• Global inventory with top countries being India, Indonesia, US, UK, Brazil,
Mexico, Spain, Bangladesh
• Global demand network
• Integrated with over 100+ global ad source partners
• 15+ DSP players participating in AdIQuity RTB
• Direct sales presence in India and SEA
• Superior technology infrastructure
• Distributed ad servers across the globe
• Cutting edge ad optimization platform
• SDKs, API and ad code solutions
4. Why Advertise ?
• New User Acquisition
• Reach out to new set of audience
• Get new users, downloads or installs
• LTV > Cost of acquisition
• New Launch Promotion
• Get traction for new launch swiftly
• Promote new app or wap sites to relevant audience
• Brand Promotion
• Promote existing app / site
• Get your branding across to large yet targeted set of users.
5. Why Promote on AdIQuity?
• Global Network
• Allows you to reach desired target audience
• Enough availability of Wap and App traffic
• Advanced Targeting Options
• Geo, Platform, Manufacture, Handset, Timeslots, Demographic,
Carrier, Wap/ App, Price Type
• Self Serve
• Create & manage your own campaigns
• Set your own price.
• Test & Optimize
6. How to Advertise on AdIQuity?
• Switch to Advertiser Account
• Ensure positive publisher account balance [min $10]
• Your payment details are approved.
• One way transfer.
• Use self-serve options to create & manage campaigns.
• Create a Separate Advertiser Account
• Send email to support@adiquity.com to get login details.
• Pre-pay as much fund you want. [paypal & wire]
• Use self-serve options to create & manage campaigns.