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“ Logos & Slogans” Company & Product Branding
Aim To examine what methods Businesses adopt when Branding their Company or Products.
Objectives ,[object Object],[object Object],[object Object],[object Object]
What is Company & Product branding?
What is Company & Product branding? ,[object Object],[object Object],[object Object],[object Object],[object Object]
Branding  Why is branding important for businesses?
[object Object],[object Object],[object Object]
What does branding do for a business?
What is a Strapline? ,[object Object]
Examples  “ Everything premier but price..” “ Take Me to the Hilton.......” “ ........The place you'd rather be”
Exercise ,[object Object],[object Object],[object Object]
McDonalds “ I’m Loving It”
Kentucky Fried Chicken “ Finger Lickin’ Good” “ So Good”
Nike “ Just Do It”
Strongbow “ Bowtime – Hard Earned”
Mazda “ Zoom Zoom”
Travelodge “ Sleep Tight”
Guinness “ Good things come to those who wait”
Lloyds TSB “ For the journey”
Objectives ,[object Object],[object Object],[object Object],[object Object]
Aim To examine what methods Businesses adopt when Branding their Company or Products.

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Branding presentation 15 mins