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A Presentation for Writers
           by




                                Write to
                www.qpeka.com   info@qpeka.com
Next Steps   What we need   Benefits to writers   Our USP   Current Trends   Introduction

                                                                                                What is Qpeka




1
What is Qpeka
Introduction




                                                Qpeka is an online platform that aims to give readers free, legal and
                                                unrestricted access to reading material viz books, blogs, reviews,
                                                poems, short stories, articles and a lot more.
Current Trends




                                                We at Qpeka are creating a free platform for readers to enable them to
                                                read anything published on our website for FREE

                                                                                                   Unique Reading
Our USP




                                                    Multi-linguistic        Multi-formats
                                                                                                     experience

                                                                                        Unknown/
                                                               Famous authors
Benefits to writers




                                                                                     unpublished work


                       Vision and Way Forward

                       There was a time where one had to be famous for his work to be
What we need




                       published, and readers needed to purchase the works.

                       We aim to revolutionize the world of reading by developing a
                       seamless interface with integrated networking, where any writer
                       can showcase their magic with words and any reader gets to read
Next Steps




                       it for free.

                                                                                                                         2
Internet penetration at a nascent stage in India
                            In 3-4 years, India is expected to be the 3rd largest Internet Market
Introduction
Current Trends
Our USP
Benefits to writers
What we need




                                                                            India – Today
                                                                          125 MN users
                                                                          8.5% penetration
Next Steps




                                                                                                    3
Current Trends in online publishing
Introduction




                        Rising presence of non-print books                       Advantages of non-print books
                               4.0%           5.1%
                             3.2%     1.2%
                                             13.7%   1.6%
                                                                                   Higher Flexibility              Light weight
Current Trends




                            33.3%
                                             28.6%
                                                            Others                  Easy to Carry                  Eco-Friendly
                                                            E-book
                                                            Audio
                                                                                      Lower cost                  Lower storage
Our USP




                            58.3%                           Print: Hardcover
                                             51.0%
                                                            Print: Paperback

                                                                                                                    Font/ Light
                                                                                    Instant Access
                                                                                                                   adjustments
Benefits to writers




                             2010            2011

                        Average e-book: $7.44, Average hardcover:              Value of non-print book sales – £92m in 2011, a
                           $19.09, Average paperback: $12.18                        366% increase on the previous year

                       Physical book sales in the first three months of          “Many publishers now increasingly rely on
                                   2012 were down 11%                          ebooks as a source of growth for their business”
What we need




                         Only 2% of Indians & 7% of Brazilians have purchased an e-book, but both countries have large
                               populations and so those numbers represent significant opportunity for publishers
Next Steps




                        Increase in internet market size, increase in literacy in India, combined with increasing dominance of non-
                           print books confirms that the market for non-print books is the way ahead for publishers and writers

                                                                                                                                      4
Qpeka’s USP
Introduction




                                                     FREE             GET PAID
Current Trends




                                 Excellent
                             Interface – Fast                                               Reduce
                                & Intuitive                                                Plagiarism
Our USP




                        Multi-linguistic,                                                           Increase
Benefits to writers




                        multiple formats                                                            Visibility
                                                 For Readers           For Writers
                              Preview works                                               Transparency
                              before reading                                             in transactions
What we need




                                                    One Stop           Services like
                                                   Location for      editing, reviews,
                                                 almost anything      cover design,
Next Steps




                                                related to reading    copyrights etc

                                                                                                                 5
Qpeka for writers
Introduction




                         How will Qpeka help you to grow…
Current Trends
Our USP
Benefits to writers




                                    Wide Reach             Liaison with publishers   Edit works
What we need




                          Readers




                                                 Writers
Next Steps




                            Connect to readers               Reviews & Comments        Copyright

                                                                                                   6
Qpeka for writers
                                                        Qpeka puts you at par with Average Published Book
Introduction




                                                       Qpeka Writers                                                     Published Work
Current Trends




                                                      1000 Qpeka pages*


                                Level – 1 writer       INR 10 per book                           Price of printed book       INR 200
                                Level – 2 writer       INR 20 per book                           Royalty payment             15%
                                Level – 3 writer                                                 Payment to writer
Our USP




                                                       INR 30 per book                                                      INR 30 per book


                                          Market Size for Free Online Reading is 10x Print Book Size because…
Benefits to writers
What we need




                                     FREE                      No plagiarism                Worldwide Reach                  No multi-reading

                          Assume
                                      2,000                            x10                        INR 24                      INR 4,80,000
                            Average annual print copies         Our Market Multiplier         Revenue per book
                                                                                                                     =          per year
Next Steps




                              Disclaimer: The numbers suggested in slide are indicative. Qpeka does not guarantee the above numbers for all material


                      *1 Normal Print Page = 2 Qpeka Pages
                                                                                                                                                       7
Qpeka requires these from a writer…
Introduction




                                      • No plagiarized/copied content
                      Good original   • Writer is entirely liable for any plagiarized/ malafide complaints & claims
                                      • Plagiarized content will be removed from the website, and the author will be
Current Trends




                        content
                                        prohibited from uploading any material for a period of 3 months
                                      • Qpeka is very serious about battling plagiarism

                                      •   Personal details like Name, Age, Pen Name, Address and Contact details
Our USP




                       Personal &     •   Writers can also upload a small brief about themselves and their work
                       Content info   •   Banking details, PAN card, identity proof once the work qualifies to be paid
                                      •   Qpeka will ensure hassle free account creation & uploading services
Benefits to writers




                                      • A writer can chose to upload and tag his/her work under different genres
                                      • The works will need to be classified based on following criteria
                         Type of           o Articles: up to 2,000 words
                         Content           o Short Stories: 1,000 – 10,000 words
                                           o Books: 5,000+ words
What we need




                                           o Poems & Shayaris: Min 1,000 words

                                      •   A writer can upload their work in MS-Word or PDF formats
                        Format of     •   Font type: Arial, Font size: 10
                         Content
Next Steps




                                      •   Images can form part of the document
                                      •   No scanned copies will be accepted

                                                                                                                         8
Qpeka – Our association with you
Introduction




                                      We are a young team looking to change the way we read online.
                        We also wish to promote talented unknown writers who get discouraged to write because their
                                                      work does not find any platform.
Current Trends




                       If you believe in our vision and our aim, we would be keen to be associated with you in any way.
                       We also welcome any feedback/ideas/suggestions that will help us give you a better experience
Our USP
Benefits to writers




                                             Send us contact details with some of your works
What we need




                                            We will send you our details and formal agreement


                                                       Sign-up and upload your work
Next Steps




                                                Enjoy the world of Qpeka and start earning

                                                                                                                          9
Whatever we possess becomes of double value when
we have the opportunity of sharing it with others.”

- Jean-Nicolas Bouilly, Writer & Politician

For any queries & feedback

Write to us at info@qpeka.com

Or

Contact:
Abhishek Barari - +91 98196 41134
Dhaval Sukhia - +91 81085 00677


Please like/ follow us on
http://www.facebook.com/QPeka
http://twitter.com/Qpeka
We just need one more favor from you. Please do fill our
survey at http://tiny.cc/oxjxgw. All those who fill our survey
would be reqularly updated about our progress and shall
also get 5 books free to read every week till our launch




     We look forward to seeing you on our website at www.qpeka.com

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Qpeka - Presentation for writers

  • 1. A Presentation for Writers by Write to www.qpeka.com info@qpeka.com
  • 2. Next Steps What we need Benefits to writers Our USP Current Trends Introduction What is Qpeka 1
  • 3. What is Qpeka Introduction Qpeka is an online platform that aims to give readers free, legal and unrestricted access to reading material viz books, blogs, reviews, poems, short stories, articles and a lot more. Current Trends We at Qpeka are creating a free platform for readers to enable them to read anything published on our website for FREE Unique Reading Our USP Multi-linguistic Multi-formats experience Unknown/ Famous authors Benefits to writers unpublished work Vision and Way Forward There was a time where one had to be famous for his work to be What we need published, and readers needed to purchase the works. We aim to revolutionize the world of reading by developing a seamless interface with integrated networking, where any writer can showcase their magic with words and any reader gets to read Next Steps it for free. 2
  • 4. Internet penetration at a nascent stage in India In 3-4 years, India is expected to be the 3rd largest Internet Market Introduction Current Trends Our USP Benefits to writers What we need India – Today 125 MN users 8.5% penetration Next Steps 3
  • 5. Current Trends in online publishing Introduction Rising presence of non-print books Advantages of non-print books 4.0% 5.1% 3.2% 1.2% 13.7% 1.6% Higher Flexibility Light weight Current Trends 33.3% 28.6% Others Easy to Carry Eco-Friendly E-book Audio Lower cost Lower storage Our USP 58.3% Print: Hardcover 51.0% Print: Paperback Font/ Light Instant Access adjustments Benefits to writers 2010 2011 Average e-book: $7.44, Average hardcover: Value of non-print book sales – £92m in 2011, a $19.09, Average paperback: $12.18 366% increase on the previous year Physical book sales in the first three months of “Many publishers now increasingly rely on 2012 were down 11% ebooks as a source of growth for their business” What we need Only 2% of Indians & 7% of Brazilians have purchased an e-book, but both countries have large populations and so those numbers represent significant opportunity for publishers Next Steps Increase in internet market size, increase in literacy in India, combined with increasing dominance of non- print books confirms that the market for non-print books is the way ahead for publishers and writers 4
  • 6. Qpeka’s USP Introduction FREE GET PAID Current Trends Excellent Interface – Fast Reduce & Intuitive Plagiarism Our USP Multi-linguistic, Increase Benefits to writers multiple formats Visibility For Readers For Writers Preview works Transparency before reading in transactions What we need One Stop Services like Location for editing, reviews, almost anything cover design, Next Steps related to reading copyrights etc 5
  • 7. Qpeka for writers Introduction How will Qpeka help you to grow… Current Trends Our USP Benefits to writers Wide Reach Liaison with publishers Edit works What we need Readers Writers Next Steps Connect to readers Reviews & Comments Copyright 6
  • 8. Qpeka for writers Qpeka puts you at par with Average Published Book Introduction Qpeka Writers Published Work Current Trends 1000 Qpeka pages* Level – 1 writer INR 10 per book Price of printed book INR 200 Level – 2 writer INR 20 per book Royalty payment 15% Level – 3 writer Payment to writer Our USP INR 30 per book INR 30 per book Market Size for Free Online Reading is 10x Print Book Size because… Benefits to writers What we need FREE No plagiarism Worldwide Reach No multi-reading Assume 2,000 x10 INR 24 INR 4,80,000 Average annual print copies Our Market Multiplier Revenue per book = per year Next Steps Disclaimer: The numbers suggested in slide are indicative. Qpeka does not guarantee the above numbers for all material *1 Normal Print Page = 2 Qpeka Pages 7
  • 9. Qpeka requires these from a writer… Introduction • No plagiarized/copied content Good original • Writer is entirely liable for any plagiarized/ malafide complaints & claims • Plagiarized content will be removed from the website, and the author will be Current Trends content prohibited from uploading any material for a period of 3 months • Qpeka is very serious about battling plagiarism • Personal details like Name, Age, Pen Name, Address and Contact details Our USP Personal & • Writers can also upload a small brief about themselves and their work Content info • Banking details, PAN card, identity proof once the work qualifies to be paid • Qpeka will ensure hassle free account creation & uploading services Benefits to writers • A writer can chose to upload and tag his/her work under different genres • The works will need to be classified based on following criteria Type of o Articles: up to 2,000 words Content o Short Stories: 1,000 – 10,000 words o Books: 5,000+ words What we need o Poems & Shayaris: Min 1,000 words • A writer can upload their work in MS-Word or PDF formats Format of • Font type: Arial, Font size: 10 Content Next Steps • Images can form part of the document • No scanned copies will be accepted 8
  • 10. Qpeka – Our association with you Introduction We are a young team looking to change the way we read online. We also wish to promote talented unknown writers who get discouraged to write because their work does not find any platform. Current Trends If you believe in our vision and our aim, we would be keen to be associated with you in any way. We also welcome any feedback/ideas/suggestions that will help us give you a better experience Our USP Benefits to writers Send us contact details with some of your works What we need We will send you our details and formal agreement Sign-up and upload your work Next Steps Enjoy the world of Qpeka and start earning 9
  • 11. Whatever we possess becomes of double value when we have the opportunity of sharing it with others.” - Jean-Nicolas Bouilly, Writer & Politician For any queries & feedback Write to us at info@qpeka.com Or Contact: Abhishek Barari - +91 98196 41134 Dhaval Sukhia - +91 81085 00677 Please like/ follow us on http://www.facebook.com/QPeka http://twitter.com/Qpeka
  • 12. We just need one more favor from you. Please do fill our survey at http://tiny.cc/oxjxgw. All those who fill our survey would be reqularly updated about our progress and shall also get 5 books free to read every week till our launch We look forward to seeing you on our website at www.qpeka.com