3. MOTIVATIONS AND EMOTIONS
5/13/2012
Motivation
• Specific need or desire, such as hunger, thirst, or
MOTIVATIONS AND EMOTIONS
achievement, that prompts goal-directed behavior.
• The factors that direct and energize the behavior of
humans and other organisms.
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5. INSTINCTS
5/13/2012
Inborn, goal-directed behavior that is characteristic
of an entire species
MOTIVATIONS AND EMOTIONS
Human behavior is not easily explained by instincts
because
Most important human behavior is learned
Human behavior is rarely inflexible
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6. DRIVE-REDUCTION THEORY
5/13/2012
Drive
A state of tension or arousal caused by bodily
MOTIVATIONS AND EMOTIONS
needs
Theories suggested that a lack of a basic
biological requirement such as water
produces a drive to obtain that requirement.
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7. DRIVE-REDUCTION THEORY
5/13/2012
Primary drive
MOTIVATIONS AND EMOTIONS
Unlearned drive, such as hunger, based on a
physiological state
Secondary drive
Learned drive, such as ambition
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8. AROUSAL THEORY
5/13/2012
People are motivated to seek an optimal level of
MOTIVATIONS AND EMOTIONS
arousal for a given moment
Yerkes-Dodson law
States that there is an optimal level or arousal for best
performance on any task
The more complex the task, the lower the level of
arousal that can be tolerated without interfering with
performance
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9. 5/13/2012 MOTIVATIONS AND EMOTIONS
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YERKES-DODSON LAW
10. INCENTIVE APPROACHES
5/13/2012
External stimuli that prompt goal-directed behavior
MOTIVATIONS AND EMOTIONS
We are often unaware of the incentive
Examples
Aroma of food may cause us to eat even when not
hungry
Advertisements can lead us to buy a product
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11. COGNITIVE APPROACHES
5/13/2012
Theories suggesting that motivation is a product of
MOTIVATIONS AND EMOTIONS
people’s thoughts and expectations.
Cognitive approaches of motivation draw a key
distinction between intrinsic and extrinsic
motivation.
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12. INTRINSIC AND EXTRINSIC MOTIVATION
5/13/2012
Intrinsic motivation
MOTIVATIONS AND EMOTIONS
Motivation for a behavior is the behavior itself
Children playing is an example
Extrinsic motivation
Behavior is performed in order to obtain a reward or to
avoid punishment
A bonus program is an example
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13. 5/13/2012
MOTIVATIONS AND EMOTIONS
Fig. 12.7 Monkeys happily open locks that are placed in their
cage. Since no reward is given for this activity, it provides 13
evidence for the existence of stimulus needs. (Photo courtesy of
Harry F. Harlow.)
14. MASLOW’S HIERARCHY OF NEEDS
5/13/2012
Self-actualization - according to Maslow, the point
that is seldom reached at which people have
sufficiently satisfied the lower needs and achieved
MOTIVATIONS AND EMOTIONS
their full human potential.
Peak experiences- according to Maslow, times in a
person’s life during which self-actualization is
temporarily achieved.
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15. 5/13/2012
MOTIVATIONS AND EMOTIONS
Fig. 12.12 Maslow believed that lower needs in the hierarchy are dominant.
Basic needs must be satisfied before growth motives are fully expressed.
Desires for self-actualization are reflected in various meta-needs. 15
17. MOTIVATION BEHIND HUNGER AND EATING
5/13/2012
Brain control of hunger
Biological control of hunger
MOTIVATIONS AND EMOTIONS
External control of hunger
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19. BRAIN CONTROL OF HUNGER
5/13/2012
Eating is modulated by
MOTIVATIONS AND EMOTIONS
the hypothalamus
Under eating occurs after
destruction of the LH
Overeating occurs after
destruction of the VMH
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20. BIOLOGICAL CONTROL OF HUNGER
5/13/2012
One important factor is changes in the chemical
composition of the blood.
MOTIVATIONS AND EMOTIONS
Changes in levels of glucose regulate feelings of
hunger.
Metabolism
The rate at which food is converted to energy and
expended by the body.
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21. BIOLOGICAL CONTROL OF HUNGER
5/13/2012
Leptin - a hormone that, when released into the
bloodstream, signals the hypothalamus that the
body has had enough food and reduces the
MOTIVATIONS AND EMOTIONS
appetite while increasing the feeling of being full.
Role of leptin in obesity.
Genetics and obesity.
Genetics may play a part in anorexia and
bulimia, as well as insensitivity to leptin.
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22. EXTERNAL CONTROL OF HUNGER
5/13/2012
Culture is a key factor in the control of eating
When we eat (dinner at 6 pm or 10 pm)
MOTIVATIONS AND EMOTIONS
What we eat (red meat versus vegetarian)
Group size: amount consumed increases as the
size of the dinner party increases
External cues of food may produce greater internal
impact (salivation, insulin secretion) in some people
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23. EATING DISORDERS: OBESITY
5/13/2012
A condition in which the body
MOTIVATIONS AND EMOTIONS
weight of a person is 20 percent or
more over the ideal body weight for
that person’s height (actual percents
vary across definitions).
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24. EATING DISORDERS: ANOREXIA NERVOSA
5/13/2012
Active self-starvation or sustained loss of appetite
that seems to have psychological origins
MOTIVATIONS AND EMOTIONS
Control issues seem to be involved
Very difficult to effectively treat
Affects adolescent females overwhelmingly
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25. EATING DISORDERS: BULIMIA NERVOSA
(BINGE-PURGE SYNDROME)
5/13/2012
Excessive eating usually followed by self-induced
vomiting and/or taking laxatives
MOTIVATIONS AND EMOTIONS
Difficult to treat
Prozac approved by FDA to treat bulimia nervosa
Affects females overwhelmingly
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26. CAUSES OF ANOREXIA NERVOSA AND BULIMIA
NERVOSA
5/13/2012
Anorectics and bulimics have exaggerated fears of
becoming fat; they think they are fat when the
opposite is true!
MOTIVATIONS AND EMOTIONS
Bulimics are obsessed with food and weight;
anorectics with perfect control
Anorectics will often be put on a “weight-gain” diet
to restore weight
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27. SOME PROBLEMS IN EATING BEHAVIOR
5/13/2012
MOTIVATIONS AND EMOTIONS
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28. BECOMING AN INFORMED CONSUMER OF
PSYCHOLOGY
5/13/2012
There is an easy route to weight control.
Keep track of what you eat and what you weigh.
MOTIVATIONS AND EMOTIONS
Eat “big” foods.
Exercise.
Decrease the influence of external, social stimulus
on your eating behaviour.
Avoid fad diets.
Maintain good eating habits.
Set reasonable goals.
Don’t feel guilty.
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29. THIRST
5/13/2012
Extracellular Thirst: When water is lost from
fluids surrounding the cells of the body
MOTIVATIONS AND EMOTIONS
Intracellular Thirst: When fluid is drawn out
of cells because of increased concentration
of salts and minerals outside the cell
Best satisfied by drinking water
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30. PAIN
5/13/2012
Pain Avoidance: An episodic drive
Occurs in distinct episodes when bodily damage
MOTIVATIONS AND EMOTIONS
takes place or is about to occur
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31. SEX DRIVE
5/13/2012
Estrus: Changes in animals that create a desire for
sex; females in heat
MOTIVATIONS AND EMOTIONS
Estrogen: A female sex hormone
Androgens: Male hormones
Non-homeostatic: Independent of bodily need
states
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32. THE NEED FOR ACHIEVEMENT: STRIVING FOR
SUCCESS
5/13/2012
A stable, learned characteristic in which a person
obtains satisfaction by striving for and attaining a
MOTIVATIONS AND EMOTIONS
level of excellence.
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33. MEASURING ACHIEVEMENT MOTIVATION
5/13/2012
TAT—Thematic Apperception Test
Developed by Henry Murray, personality theorist
MOTIVATIONS AND EMOTIONS
Projective device consisting of 20 drawings (black and
white) of various situations
People must make up stories about the people in it
Central themes are examined and interpreted
Good at revealing feelings about a person’s social
relationships
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35. THE NEED FOR AFFILIATION: STRIVING FOR
FRIENDSHIP
5/13/2012
An interest in establishing and maintaining
relationships with other people.
MOTIVATIONS AND EMOTIONS
Individuals with a high need for affiliation write TAT
stories that emphasize the desire to maintain or
reinstate friendships and show concern over being
rejected by friends.
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36. THE NEED FOR POWER: STRIVING FOR
IMPACT ON OTHERS
5/13/2012
A tendency to seek impact, control, or influence
over others, and to seen as a powerful individual.
MOTIVATIONS AND EMOTIONS
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38. ELEMENTS OF EMOTION
5/13/2012
Emotion
- the “feeling” aspect of
consciousness, characterized by a certain physical
MOTIVATIONS AND EMOTIONS
arousal, a certain behavior that reveals the emotion
to the outside world, and an inner awareness of
feelings.
Components of emotion include
Cognitive: thoughts, beliefs and expectations
Physiological: Internal physical changes related to
arousal
Behavioral: Outward signs of an emotional state
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39. THE FUNCTION OF EMOTIONS
5/13/2012
Psychologists have identified several important
functions that emotions play in our lives:
MOTIVATIONS AND EMOTIONS
Preparing us for action.
Shaping our future behaviour.
Helping us interact more effectively with others.
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40. BRAIN AND EMOTION
5/13/2012
Amygdala
Part of limbic system that produces fear
MOTIVATIONS AND EMOTIONS
responses
Autonomic Nervous System (ANS):
Neural system that connects brain with internal
organs and glands
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41. BRAIN AND EMOTION
5/13/2012
Sympathetic Branch:
Part of ANS that activates body for emergency
MOTIVATIONS AND EMOTIONS
action
Parasympathetic Branch:
Part of ANS that quiets body and conserves
energy
Parasympathetic Rebound:
Overreaction to intense emotion
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42. 5/13/2012
MOTIVATIONS AND EMOTIONS
Fig. 12.15 An amygdala can be found buried within the temporal lobes on
each side of the brain. The amygdala appears to provide “quick and dirty” 42
processing of emotional stimuli that allows us to act involuntarily to danger
43. LIE DETECTORS
5/13/2012
Polygraph:
Device that records heart rate, blood
MOTIVATIONS AND EMOTIONS
pressure, respiration, and galvanic skin response
(GSR); lie detector
GSR:
Measures sweating
Irrelevant Questions:
Neutral, nonthreatening, non-emotional questions in a
polygraph test
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44. LIE DETECTORS
5/13/2012
Relevant Questions:
Questions to which only someone guilty should react
MOTIVATIONS AND EMOTIONS
Control Questions:
Questions that almost always provoke anxiety in a
polygraph (e.g. “Have you ever taken any office
supplies?”)
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45. 5/13/2012
MOTIVATIONS AND EMOTIONS
Fig. 12.17 A typical polygraph includes devices for measuring heart rate, blood
pressure, respiration, and galvanic skin response. Pens mounted on the top of the
machine make a record of bodily responses on a moving strip of paper. (right)
Changes in the area marked by the arrow indicate emotional arousal. If such
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responses appear when a person answers a question, he or she may be lying, but
other causes of arousal are also possible.
46. DETECTING LIES
5/13/2012
Illustrators:
Gestures people use to illustrate what they are saying
MOTIVATIONS AND EMOTIONS
Emblems:
Gestures that have widely understood meanings within
a particular culture
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47. PRIMARY EMOTIONS AND MOOD
5/13/2012
Eight primary emotions (Plutchik, 2001)
Fear
MOTIVATIONS AND EMOTIONS
Surprise
Sadness
Disgust
Anger
Anticipation
Joy
Trust
Mood: Low-intensity, long-lasting emotional state
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49. BODY LANGUAGE (KINESICS)
5/13/2012
Study of communication through body
movement, posture, gestures, and facial
MOTIVATIONS AND EMOTIONS
expressions
Emotional Tone:
Underlying emotional state
Facial Blends:
Mix of two or more basic expressions
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50. 5/13/2012
MOTIVATIONS AND EMOTIONS
Fig. 12.18 When shown groups of simplified faces (without labels) the angry
and scheming faces “jumped out” at people faster than sad, happy, or neutral
faces.
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51. COMMON SENSE THEORY OF EMOTION
5/13/2012
Common Sense Theory of Emotion
A stimulus leads to an emotion, which then leads to
MOTIVATIONS AND EMOTIONS
bodily arousal.
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52. JAMES-LANGE THEORY OF EMOTION
5/13/2012
James-Lange theory of Emotion:
Theory in which a physiological reaction leads to the
MOTIVATIONS AND EMOTIONS
labeling of an emotion.
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53. CANNON-BARD THEORY OF EMOTION
5/13/2012
Cannon-Bard theory of Emotion:
Theory in which the physiological reaction and the
MOTIVATIONS AND EMOTIONS
emotion are assumed to occur at the same time.
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54. SCHACTER AND SINGER’S STUDY OF
EMOTION
5/13/2012
Participants who were exposed to the “angry” man
interpreted their physical arousal as anger
MOTIVATIONS AND EMOTIONS
Participants who were exposed to the “happy” man
interpreted their physical arousal as happiness.
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55. NONVERBAL COMMUNICATION OF EMOTION
5/13/2012
Voice quality
Facial expression
MOTIVATIONS AND EMOTIONS
Body language
Posture and the way we move communicates
information
Personal space
Explicit acts
For example, slamming doors
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57. GENDER AND EMOTION
5/13/2012
Men and women feel emotions equally, but express
them differently
MOTIVATIONS AND EMOTIONS
Men and women may experience different emotions
in the same situation
Anger
Men tend to direct their anger outward
Women tend to direct their anger inward
Women are more skilled at understanding
nonverbal components of emotion
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58. CULTURE AND EMOTION
5/13/2012
Expression of emotion can be influenced by cultural
norms
MOTIVATIONS AND EMOTIONS
Some emotional displays are universal
Display rules
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