1. The Premier
Conference for
Workplace Learning
& Development
May 4-7, 2014
Washington, D.C.

2. The Largest Global Event for
L&D Professionals
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Premier event for learning & development professionals
65+ year history
300 educational sessions from industry-leading experts
World-class EXPO with 350+ exhibitors
Global participation: attendees from more than
80 countries

3. Global Presence by the
Numbers at ASTD 2013
 9,000 total attendees
 2,200 International attendees
representing 87 countries
 300 Education sessions
 300+ Speakers from 22 countries
 60+ international delegations
 350+ exhibitors

4. Top Attending Countries
Outside the U.S. in 2013

5. Attendee Profile
TOP TITLES
Chairman & CEO
Chief Learning Officer
Chief Talent Strategist
Computer Training Chief
Corporate Training Director
Senior Director of Training
Deputy Chief of Training & Development
Director of Distance Learning
Director of Human Resources
Director of Sales Training
Education & Training Officer
SVP of Learning & Development
e-Learning Director
Head of Training and Business Development
Director of Organizational Knowledge
Director of Corporate University
Regional L&D Officer
Senior Director of Human Resources
VP of Learning

6. The Location
Washington, D.C.
May 4-7, 2014
 One of the world’s most talked about destinations
 A wide assortment of fantastic, free attractions
 Magnificent memorials and monuments on the National
Mall

7. The Location
Washington, D.C.
The Walter E. Washington Convention Center
801 Mt. Vernon Place NW, Washington, D.C. 20001

8. Top Reasons to Attend
ASTD 2014
 The largest conference in the field
providing the most choices for your
professional development
 World-renowned experts
 300 top-rated educational sessions
 Benchmarking against today’s leading
companies
 World-class EXPO
 Networking with like-minded peers from
around the world

9. Schedule
at a Glance
International Orientation
General Session
Networking Night

10. Conference Tracks
Nine Content Tracks
 Career Development
 Training Design & Delivery
 Global Human Resource
Development
 Human Capital
 Leadership Development
 Learning Technologies
 Learning Measurement &
Analytics
 Workforce Development for
Non-Training Professionals
 The Science of Learning
Three Industry Tracks
 Government
 Higher Education
 Sales Enablement

11. Pre-Conference Sessions
Attended by Hundreds of People
Preconference Workshops
(1 day program)
 Interactive workshops with hands-on
approach
 Ideal way to develop new skills or gain new
perspectives while focusing in-depth on a
topic
Certificate Programs
(2-3 day program)
 Practical content presented by expert
practitioners
 Enhance your competitive advantage and
advance your professional development
 Participants receive an ASTD certificate

12. Keynote Speakers
Arianna Huffington
President,
The Huffington Post Media Group
Arianna Huffington is the chair, president, and
editor-in-chief of The Huffington Post Media Group, as well as a
nationally syndicated columnist and author of 13 books.
In May 2005, she launched The Huffington Post, a news and blog site
that quickly became one of the most widely read, linked to, and
frequently cited media brands on the Internet. In 2012, the site won a
Pulitzer Prize for national reporting.
In 2013, she was named to the Forbes Most Powerful Women list. In
2006, and again in 2011, she was named to the TIME 100, TIME
magazine's list of the world's 100 most influential people.
Originally from Greece, she moved to England when she was 16 and
graduated from Cambridge University with an MA in economics. At
21, she became president of the famed debating society, the
Cambridge Union.

13. Keynote Speakers
Arianna Huffington
Redefining Success: The Third Metric That
Can Benefit Your Bottom Line
During her keynote address, Huffington will challenge the audience to use a third metric,
beyond money and power, to define success. A metric that is based on well-being, health, our
ability to unplug, recharge, and renew ourselves and find joy in all aspects of our life, including
our job. Mounting evidence, both scientific and anecdotal, confirms that the practices that
make us less stressed also make us more productive, and Huffington provides clear examples
of how this is not only good for families and employees’ health, but also good for a company’s
bottom line.
Eloquent and engaging, Huffington shares how ‘leaning back’ makes for wiser leaders and how
ultimately, success is not just about money or position, but about living the life you want—not
just the life for which you settle.

14. Keynote Speakers
General Stan McChrystal
• Former Four-star General
• Author of the best selling
leadership book:
“My Share of the Task: A Memoir”
A four-star general, he is the former commander of U.S. and international
forces in Afghanistan and the former leader of Joint Special Operations
Command (JSOC). He is also the author of the best selling leadership book,
My Share of the Task: A Memoir. McChrystal, a former Green Beret, is
known for his candor, innovative leadership, and going the distance.
General McChrystal co-founded the McChrystal Group in January 2011. Its
mission is to deliver innovative leadership solutions to organizations, which
help them transform and succeed in challenging and dynamic
environments. To do this, the group teaches McChrystal's leadership
methodology CrossLead, whose principles and operational structure are
based on his military successes. CrossLead also addresses key leadership
principles such as transparency and inclusion, leveraging the power of
teams, and sharing a clear vision.

15. Keynote Speakers
General Stan McChrystal
CrossLead: Lessons on Leadership from a
Warrior, Statesman, and Scholar.
In this dynamic presentation on leadership, General Stan McChrystal shows how
modern warfare, business, and politics demand no-nonsense leadership that is as
good at implementing change as talking about it. He reveals the power of culture,
communication, and relationships, sharing stories, experiences, and principals that
make his points.
McChrystal addresses such key leadership principles as transparency and inclusion,
leveraging the power of teams through shared ownership, evolutionary change
versus revolutionary change, relentless mission focus, and sharing a clear vision with
everyone who must execute against it.

16. Keynote Speakers
Kevin Carroll
Founder,
Kevin Carroll Katalyst LLC
Kevin Carroll is the founder of Kevin Carroll Katalyst LLC
and the author of three highly successful books, Rules of the
Red Rubber Ball, What's Your Red Rubber Ball?!, and The Red Rubber Ball at
Work. As an author, speaker and agent for social change (a.k.a. the
Katalyst), it is Carroll's "job" to inspire businesses, organizations, and
individuals—from CEOs and employees of Fortune 500 companies to
schoolchildren—to embrace their spirit of play and creativity to maximize
their human potential and sustain more meaningful business and personal
growth.
Carroll has dedicated his life to advancing sports and play as a vehicle for
social change and success. He partners with NGOs and businesses around
the world that share his vision and goals. He was honored to address the
United Nations as part of the UN Year of Sports for Development and
Peace in 2005. In 2013, Kevin was named by SUCCESS magazine as one of
19 "SEERS - changing the world!"

17. Keynote Speakers
Kevin Carroll
Play@Work: Unleashing Growth
through Creativity and Innovation
By drawing from childhood lessons, Kevin Carroll reveals the relevance of play and
how we must continue to tap into those lessons for our future success.
An innovator who passionately inspires leaders to create sustainable change in their
own organizations, Carroll raises a variety of questions during the session including:
Are you continuing to strengthen the creative genius of your organization? Do you
have the necessary passion and creative endurance to deliver consistent and
amazing insight and business ingenuity? Why should an organization’s business
culture embrace the power of play even more in the 21st century? And how can a
business culture that incorporates “purposeful play” affect leadership, employee
quality of life, retention, and attract new talent?

18. Leaders of the Profession
Michael Allen
How Tools Affect
Our Design:
Quandaries of a
Veteran Tool
Designer
Elaine Biech
Build a Successful
Leadership
Development
Program: A
Crowdsourcing
Experience
Jenny Dearborn
Becoming a
Business-First,
Big-Data L&D
Leader
Bob Pike
Team Teaching and
Cofacilitation: It’s
More Than Taking
Turns
Karl Kapp
Three Mysterious
Keys to
Interactive
Learning: GameThinking, GameElements, and
Gamification
Jim Smith
From Good to Great
to Grand! Supersize
Your Platform Skills
These leaders have made
significant contributions to the
profession through seminal
content that continues to be
used by you and your
colleagues.
They continue to bring new
ideas and tools to our industry.
Many of their sessions will be
repeated to give you two
opportunities to attend.

19. Trends & Innovative Practices
Social Media as an Organizational Ally: Effective Conflict Resolution Strategies
Facebook
Coaching With the Brain in Mind
NeuroLeadership Institute
Let's Go Mobile! Redesigning a Leadership Development Game
Booz Allen Hamilton
Becoming a Business-First, Big-Data L&D Leader
SuccessFactors, an SAP Company

20. Benchmark against
Leading Learning Companies
Accessible E-Learning for People Who Are Blind
Esurance & Adobe Systems
Disney’s Approach to Selection, Training, and Engagement
Disney Institute
Moving to Performance Support Through a Single Source
Content Management Strategy
Time Warner Cable
Transferring Learning to Business Impact: An Evaluated Process
Saudi Aramco
Top Secrets of Samsung's Recent Achievement
Samsung Human Resources Development Center

21. Industry’s Largest EXPO
Attendees walk the EXPO between
education sessions, networking with
their peers.
More than 350 exhibitors showcase
their cutting edge resources, tools,
and solutions—available to help take
learning and development in new
directions.

22. Global Village
Network with your colleagues from around the world
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Relax and enjoy complimentary refreshments
Plan your conference meetings and activities
Post messages to connect with other attendees
Meet ASTD International Relations staff

23. Simultaneous Interpretation
한국어
Simultaneous interpretation is offered for several sessions in
three languages:
Chinese (Mandarin), Japanese, Korean
* The interpretation services are available for a fee
日本語
中文

24. Networking Night
Take Flight Into Air and Space!
 More than 2,000 conference attendees enjoyed ASTD Networking
Night at ASTD 2013 in Dallas. Attendees had the unique opportunity
to practice their line dancing skills, listen to live music, taste southern
food, ride the mechanical bull, and so much more…
* Round-trip shuttle service will be provided from all official conference hotels.
* Pricing & Registration: $75/person

25. Special Events
International Orientation
 Informative session on what to expect and how to
get the most from the conference
 Great networking opportunity for international
attendees

26. Special Events
International Reception
 Organized for attendees from outside of the United States
 Attended by more than 700 participants at ASTD 2013
 International delegations were recognized by ASTD President & CEO, Tony
Bingham

27. International Delegation
Join or Organize
Benefits for Delegation
 Special registration rate
 One free registration for every 10 paid
 Special recognition during the conference
in the program guide & elsewhere
 Marketing support from ASTD
 Networking room, early badge pickup, &
access to other delegation-only services
* Requires 5 or more registrations to organize

28. Registration
*Rates with membership include a $30 discount off the regular rate!
ASTD
Member
* with
Professional
Membership
* with Professional
Plus Membership
NonMember
Advanced Rate
$1,500
$1,699
$1,819
$1,800
Now 03/31/2014
Regular &
On-Site Rate
$1,800
$1,999
$2,119
$2,100
04/01 05/07/2014
Delegation Rate
(5 or more)
$1,200
$1,399
$1,519
$1,500
Now
Rates
(USD/person)
Effective
Period

29. Ways to Register
1.
Online
2. E-mail to International@astd.org
– Download and fill out the Registration Form from
www.astdconference.com
3. Phone:
ASTD Customer Care 855.677.3484
4. Wire Transfer

30. Hotels and Travel
Why Using the Official ASTD Housing Bureau?
 Official hotels are ASTD-endorsed and inspected
 Housing Representatives are available at the conference
for on-site assistance with official hotels
 Friendly booking terms: No Change Fees; No FULL PrePayment
 Guaranteed Rates
 Complimentary shuttle service from most official hotels
 It is EASY to make changes
 Greater networking opportunities exist in hotels within
the block
 Individual and Groups Online Registration:
http://www.wynjade.com/astd14/

31. Visa
•
We provide invitation letters for conference attendees
for visa purposes
•
Request the Invitation Letter Form to ASTD at
international@astd.org
•
Please allow 3 business days to process your request
•
Contact ASTD early to leave enough time for your
visa application
* Complete visa information which can be found at the
U.S. Department of State website

32. See You in
Washington, D.C.!
May 4-7, 2014
Washington, D.C.
Email
Phone
Fax
international@astd.org
+1.703.683.8161
+1.703.683.8193