1. Aricelis Naudith Martinez Borja

2. The Basics
My name is
Aricelis
Martinez.
I was born in
Colombia on
December
I speak 17th, 1980
english and
spanish
I have a business
Administration degree,
and Iam a Marketing
management specialist

3. Skills
Accountability
Hard working
Teamwork
Leadership
Time management

4. The most important
I always do
my best and
leave my
personal
stamp...…

5. Working Experience

6. Foodsolutions is the business unit at
Unilever, responsible for serving and
developing the Foodservice market in the
world under the vision of being "the best
culinary solutions provider“ in the
institutional market segments by
delivering complete solutions based on
concepts, brands Products and services
tailored to the needs of customers.

7. MAIN AREAS OF RESPONSIBILITY / FUNCTION
* Support the design of activities aimed to trade in line
with the strategies of the categories.
* Monitoring the implementation of promotional activities
* Monitor and update the budgets of promotional
support.
* Preparation of promotional activities
* Support the design with Launch Marketing Plan for
each innovation and to ensure appropriate activities for
the Trade.
* Support the development and realization of promotional
material, sampling and POP.
* Monitoring inventories and trade turnover to propose
plans of action. as well as ensuring the implementation of
such plans.
* Monitor Price Shoping

8. Alicorp is a Peruvian company
of consumer products,
dedicated to the manufacture
and marketing of food products,
personal care, institutional
products for pastry (margarine,
flour etc.) and pet food.

9. MAIN AREAS OF RESPONSIBILITY
Budget
Promotions
visibility
agencies and providers management
Indicators
Mershandising
Market share
P&l (lost and profit)

10. My start up
A & P Global Bags is an international trading company focused on selling
products from Colombian designers to international markets.
Katjou is a brand of fashion items, sold to different countries through a
website. www.katjou.com
The marketing department is responsible for:
Designing promotional plans for each season, and the launch of new collections.
Contact for wholesale customers in the countries where it is sold, send samples,
discounts policies and produt brochoures.
Design of advertising campaigns on the web through various sites: Google,
Facebook, yahoo.
Online advertising planning: AdWords, Microsoft Advertising.
SEO (Search Engine Optimization)
Marketing research objectives and fashion trends.

11. Spare time
In my spare time I enjoy cooking, that's
why I created a blog about cooking to
share my passion with all the people
interested in the topic.
http://www.cocinandoconari.blogspot.com